NexTouch

Name

NexTouch

Legal name

Cervion Systems, Inc.

Website

https://nextouch.io

Company type

Private

Founded year

1952

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Restaurant Point of Sale (POS) Systems

SIC

Services-Facilities Support Management Services (8744)

akta.pro primary industry

Point-of-Sale (POS) & On-Property Commerce (THALACAI)

akta.pro secondary industries

Integrated POS Payments (ISVs & Vertical POS Platforms) (FSAMADAD), POS Payment Software & Middleware (Terminal OS, Apps, Device Management) (FSAMADAC), POS Terminals & All-in-One Retail Computers (HDACAKAA)

Keywords

• Restaurant point of sale
• POS software platform
• Payment processing services
• POS hardware systems
• Restaurant technology solutions

Headquarters

HQ city

Scottsdale

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. POS Subscription Services: Monthly subscription model that includes hardware placement and replacement, software updates and enhancements, and local service and support. This is the core recurring revenue stream.
2. Payment Processing: Integrated payment processing services. Their Dual Pricing program allows restaurants to recover credit card processing costs by offering cash discounts.
3. Professional Services: One-time fees for site survey, custom menu programming, installation, and staff training. These are white-glove services included as part of implementation.
4. Hardware Sales: Sale or lease of POS hardware including fixed and mobile terminals as part of the subscription package.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Core offering

NexTouch sells restaurant point-of-sale (POS) systems and related services to SMB restaurants and venues, primarily across the Southwest and select U.S. states. Its offering centers on a cloud/hybrid POS platform with two proprietary systems (EdgeServ POS and Genius for Restaurants), supported by integrated modules for online ordering, kitchen display, gift and loyalty, reservations, and tableside payment. The platform is delivered via a monthly subscription that bundles hardware placement and replacement, software updates, and local 24/7 in-house U.S.-based support, complemented by integrated payment processing and a Dual Pricing / Fee Recovery program that helps restaurants recover credit card processing costs.

Product overview

Cervion Systems offers a cloud/hybrid POS platform for restaurants with two core POS systems: EdgeServ POS and Genius for Restaurants. The platform operates through a subscription model that includes hardware placement and replacement, software updates, and local service and support. The ecosystem consists of multiple integrated modules including Order & Pay at the Table, Integrated Online Ordering, Reporting & Analytics, Gift & Loyalty, Customer Facing Display, Reservations & Waitlist, Kitchen Display System, and Payment Processing. An additional Fee Recovery Program (Dual Pricing) allows restaurants to offset credit card processing costs.

Differentiator

Problem solved

Functional benefit

Products and services

• EdgeServ POS Cloud/hybrid point-of-sale system purpose-built for restaurant operations, sold to SMB restaurants across NexTouch's U.S. service territories, with professional installation and ongoing local support.
• Genius for Restaurants Restaurant-specific POS system with integrated features, offered to SMB restaurant operators as one of NexTouch's two core POS platforms.
• Payment Processing Integrated credit card and payment processing services for NexTouch's restaurant POS customers, with all major card acceptance.
• Fee Recovery Program (Dual Pricing) Dual pricing / cash discount program that allows NexTouch's restaurant customers to recover credit card processing costs, with average customer savings of $28,800 per year.
• Service & Support In-house U.S.-based 24/7 technical support, hardware placement and replacement, software updates and enhancements, and white-glove professional services (site survey, custom menu programming, installation, staff training) delivered by NexTouch's own technicians across 7 U.S. states/regions.

Quantifiable outcome

• Save an average of $28,800 per year in credit card processing fees
• +1 more outcomes

Named customers14 records

Segments8 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature10 records

Partnerships

One partnership is on record.

• Partner ResellersminorChannel Partner/ Reseller/ DistributorCervion maintains a Partner Reseller program to extend their distribution reach to restaurant customers. The partner program is listed in their footer navigation under 'Company' section, indicating it is part of their go-to-market strategy.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Toast: Toast is the leading cloud-native restaurant POS platform in the U.S., directly comparable to NexTouch/Cervion in targeting full-service and quick-service restaurants with integrated payment processing, online ordering, KDS, and loyalty — competing head-to-head for the same SMB restaurant customer.
• TouchBistro: TouchBistro is a direct iPad-based restaurant POS competitor serving SMB full-service restaurants, with subscription-based pricing and integrated payments — targeting the same small operator customer profile as NexTouch.
• Square for Restaurants (Block): Block's Square for Restaurants is a direct competitor offering cloud POS, integrated payments, and online ordering aimed at independent restaurants — overlapping customer base and core functionality with NexTouch, including integrated payment processing economics.
• Clover (Fiserv): Clover is a widely distributed SMB POS + payments platform from Fiserv with restaurant-focused app marketplace offerings — competing with NexTouch's integrated payment + POS hardware subscription in the same small restaurant segment.
• Lightspeed Restaurant: Lightspeed's Restaurant POS competes directly with NexTouch for full-service and quick-service restaurants, offering cloud POS, payments, and integrated modules — a comparable vertical SaaS subscription model targeting independent and multi-unit operators.
• SpotOn: SpotOn is a direct SMB restaurant POS competitor with bundled payment processing, marketing/loyalty, and online ordering — pursuing the same independent restaurant segment as NexTouch with a similar integrated payments and fee-offset value proposition.
• PAR Technology (Brink POS): PAR Technology's Brink POS is a cloud restaurant POS platform for SMB and enterprise restaurants — competing directly with NexTouch in front-of-house, KDS, online ordering, and integrated payments, with subscription licensing models.

Others

• Resy (American Express): Resy, owned by American Express, provides reservation, waitlist, and restaurant discovery tools that overlap with NexTouch's Reservations & Waitlist module — useful as a comparable for the reservation/CRM portion of the restaurant platform stack, though Resy does not provide core POS.

Emerging players

• HungerRush: HungerRush is an integrated restaurant POS and online ordering platform targeting SMB and mid-market restaurants — comparable business model with subscription pricing and payment processing attach, though smaller scale than the major national players.

Broad incumbents

• NCR Aloha / Oracle Micros: NCR Aloha and Oracle Micros are established enterprise restaurant POS incumbents serving large chain operators — broader scale than NexTouch but overlapping functionally on restaurant POS, KDS, and back-office.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/nextouchtech

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NexTouch