Corporate Image

What Corporate Image does

Corporate Image is a privately-held B2B professional communications agency headquartered in Bristol, Tennessee, founded in 1993. The firm operates three integrated service lines — Public Relations (strategic communications, media relations, crisis planning, copywriting, speechwriting, event planning, and social media management), Marketing and Advertising (digital marketing, SEO/SEM, targeted advertising, brand development, media planning, and ROI measurement), and Graphic Design (website design and development, corporate print collateral, video production, trade show displays, and packaging) — delivered through an in-house team of 11-50 professionals. The agency is positioned as a multi-disciplinary, full-service communications partner serving enterprise, government, and professional services clients at local, regional, and national levels, with a portfolio spanning manufacturing (e.g., Mullican Flooring, Domtar), hospitality and entertainment (Hard Rock Hotel & Casino Bristol), public-sector utilities (Washington County Service Authority), housing authorities (Beyond Housing), law firms (Stranch, Jennings & Garvey), and education (Cornerstone Christian Academy).

The business model is classic professional services: project-based engagements and likely retainer/agency-of-record relationships with mid-market enterprise and government clients, priced via custom quotes rather than disclosed rate cards. Revenue is generated through billable hours and project fees across the three service divisions. Go-to-market is sales-led and relationship-driven, supported by an owned website (corporatepr.com) and a single Facebook page as the primary marketing channels; earned media and client press releases double as both deliverables and top-of-funnel marketing. A sub-brand, Corporate Marketing (corporatemg.com), extends the digital marketing and advertising capability set (SEO, SEM, paid media, reputation management). No parent company, external investors, subsidiaries, or capital raises are disclosed; the firm appears independently owned and operated. Technology stack, pricing, and revenue figures are not publicly disclosed. The firm is currently operating, with website activity and client press releases maintained through 2025-2026.

Name

Corporate Image

Legal name

Corporate Image

Website

https://corporatepr.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

11–50 employees

Short description

Corporate Image is a privately-held B2B communications agency in Bristol, Tennessee offering public relations, marketing/advertising, and graphic design services to enterprise, government, and professional services clients across regional and national markets.

Ownership category

akta.pro rank

Product category

Public Relations and Communications Services

NAICS

Public Relations Agencies (54182), Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Corporate & Financial Communications PR (MPAAADAA)

akta.pro secondary industries

Product & Brand PR (Consumer & B2B) (BPAFADAH), B2B/ABM Creative Agencies (MPAAAAAI), Corporate & Internal Communications Video (MPADAEAC)

Keywords

• Public relations services
• Marketing and advertising
• Graphic design services
• Digital marketing agency
• Integrated communications agency

Headquarters

HQ city

Bristol

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Services (PR, Marketing, Advertising, Graphic Design): The company generates revenue through providing professional communications services including public relations, marketing, advertising, and graphic design to business clients. Services are delivered through their in-house team and their digital marketing division, Corporate Marketing.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Corporate Image is a full-service B2B communications agency that sells Public Relations, Marketing and Advertising, and Graphic Design services to business clients. Engagements are delivered by an in-house team with over a century of combined professional communications experience, supported by the firm's digital division Corporate Marketing, which provides online strategy, SEO/SEM, paid media, social media, web development, and content marketing.

Product overview

Corporate Image operates as a full-service communications agency with three interconnected service divisions: Public Relations (strategic communications, media relations, crisis management, event planning, copywriting, social media), Marketing and Advertising (digital marketing, SEO/SEM, brand development, media planning, ROI measurement), and Graphic Design (website development, video production, print materials, branding, trade shows, packaging). The agency partners with its Corporate Marketing digital division to deliver comprehensive online strategy and web development services. The portfolio showcases work across sectors including municipal/government clients, manufacturing, healthcare, education, and hospitality.

Differentiator

Problem solved

Functional benefit

Products and services

• Public Relations Services
• Marketing and Advertising Services
• Graphic Design Services
• Corporate Marketing (Digital Division)

Named customers8 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves1 record

Expansion highlights3 records

Direct peers

• Lewis Communications: Birmingham, Alabama-headquartered integrated marketing and PR agency with similar regional/Southeast footprint and full-service offerings across PR, advertising, and digital.
• Moxley Carmichael: Knoxville, Tennessee-based PR and integrated communications agency serving B2B clients across the Southeast. Directly comparable as a regional, full-service communications firm competing for the same enterprise and government accounts in the same geography.
• MP&F Strategic Communications: Nashville-based PR, public affairs, and marketing agency serving regional and national clients. Closely comparable on service mix (PR, marketing, design) and on Tennessee/Southeast regional enterprise focus.

Regional players

• Rountree Group: Southeast US-based integrated marketing and PR firm serving similar regional B2B and consumer clients. Comparable service mix and regional focus, though operating in adjacent Southeast markets rather than directly in Corporate Image's Tennessee territory.

Emerging players

• Carter & Co. PR: Mid-sized integrated communications agency offering PR, marketing, and creative services to enterprise clients. Comparable in service scope and target customer type, but typically larger in scale.
• BLDG Marketing: Boutique integrated marketing agency offering brand strategy, PR support, and digital services. Comparable as a smaller, multi-disciplinary communications firm targeting B2B clients.

Broad incumbents

• Edelman: World's largest PR firm with deep corporate communications, marketing, and design capabilities. Comparable core offering, but with global reach and scale unattainable by a regional competitor.
• Weber Shandwick: Global PR and communications network offering corporate communications, marketing, and design services. Comparable in service breadth, but competes at an enterprise scale far beyond a regional agency.
• FleishmanHillard: Global public relations and communications agency. Comparable on corporate communications, media relations, and integrated marketing services, but operates at a vastly larger scale across multiple geographies.
• Ogilvy PR: Global creative and PR network with integrated marketing, advertising, and brand communications. Comparable full-service positioning but at multinational scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/TheCorporateImage
• LinkedInlinkedin.com/company/the-corporate-image

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Corporate Image