The William W. Backus Hospital
The William W. Backus Hospital is a 213-bed non-profit acute care community hospital in Norwich, Connecticut, serving southeastern Connecticut as the East Region anchor of Hartford HealthCare. It delivers emergency, surgical, maternity, oncology, cardiology, and behavioral health services across a regional footprint spanning Norwich, Plainfield, Mystic, and surrounding towns.
- Company typePrivate
- Founded1893
- HeadquartersNorwich, United States
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What The William W. Backus Hospital does
The William W. Backus Hospital is a 213-bed acute care non-profit community hospital founded in 1893 and headquartered at 326 Washington Street, Norwich, Connecticut. It operates as the East Region anchor of the Hartford HealthCare system, which is its parent organization. Backus serves the residents of Norwich and southeastern Connecticut (New London County), delivering a full continuum of inpatient and outpatient services including 24/7 emergency care at the main campus and the Plainfield Emergency Care Center, surgical services (incorporating the only new-model da Vinci robot and the only Mako robotic-arm system in Eastern Connecticut), the Baby-Friendly designated Dr. Frederick S. Eadie Birthing Center, cancer care, cardiology, orthopedics, neurosciences, behavioral health, women's health, senior services, diagnostics, and rehabilitation. Operational scale is material: more than 65,000 ED visits, 11,000 inpatient admissions, approximately 1,000 births, and over 1 million laboratory procedures annually, making Backus the largest non-government employer in Norwich.
The technology stack is built around Epic-class health information systems including the MyChartPLUS patient portal, accredited diagnostic imaging equipment (MRI, CT, X-ray, mammography, ultrasound, bone density), and vendor-supplied surgical robotics. Service delivery is decentralized across a regional footprint of more than ten sites spanning Norwich, Plainfield, Mystic, Pawcatuck, Waterford, Colchester, and Montville, with EMS medical sponsorship of roughly ten municipal and tribal first-responder agencies channelizing pre-hospital referrals into the system. The hospital holds an unusually dense set of sector accreditations, including Joint Commission Gold Seal for hip and knee replacement, American College of Radiology, Commission on Cancer, MBSAQIP Comprehensive Center with Obesity Medicine Qualifications, College of American Pathologists, National Accreditation of Breast Centers, Baby-Friendly designation, and Leapfrog A Hospital Safety Grade (awarded 12 times, most recently Spring 2025).
The revenue model is fee-for-service healthcare delivery billed through Medicare, Medicaid, commercial insurance, and self-pay under standard hospital pricing schedules, with financial assistance policies for uninsured and underinsured patients. As a non-profit entity within Hartford HealthCare, Backus has no external funding rounds, equity capitalization, or IPO activity; capital formation occurs through operating surplus, parent-system allocation, and community philanthropy. The go-to-market motion is direct-to-consumer via physician referral, walk-in emergency access, the Find a Doctor service, and a multi-channel digital marketing presence operated through the Hartford HealthCare network. Customer segments are horizontal across the general population, with specialized sub-segments in maternity (including high-risk pregnancy), emergency/trauma, oncology, and chronic disease management.
The William W. Backus Hospital firmographics
Firmographics- Name
- The William W. Backus Hospital
- Legal name
- The William W. Backus Hospital
- Website
- https://backushospital.org
- Company type
- Private
- Founded year
- 1893
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- The William W. Backus Hospital is a 213-bed non-profit acute care community hospital in Norwich, Connecticut, serving southeastern Connecticut as the East Region anchor of Hartford HealthCare. It delivers emergency, surgical, maternity, oncology, cardiology, and behavioral health services across a regional footprint spanning Norwich, Plainfield, Mystic, and surrounding towns.
- Ownership category
- akta.pro rank
Where The William W. Backus Hospital is headquartered
LocationHeadquarters
- HQ city
- Norwich
- HQ country
- United States
- HQ region
- North America
Offices10 records
Markets served
The William W. Backus Hospital business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Patient Care Services: Fee-for-service healthcare delivery including emergency services, inpatient care, outpatient procedures, diagnostic services, and surgical services billed through insurance and patient payments
- Healthcare Services Revenue: Revenue from hospital services including emergency department visits (60,000+ annually), laboratory procedures (1 million+ annually), surgical procedures, maternity services, and specialty care
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard healthcare services priced according to service type, insurance contracts, and government fee schedules |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels6 records
The William W. Backus Hospital product offering
Product offeringCore offering
The William W. Backus Hospital is a 213-bed acute care hospital in Norwich, Connecticut, providing emergency services, inpatient and outpatient care, robotic-assisted surgery (Da Vinci and Mako), maternity services, cancer care, cardiovascular, orthopedic, bariatric, neuroscience, and rehabilitation services, supported by multiple satellite health centers, an outpatient care center, a behavioral health crisis unit, and a pre-hospital EMS division across southeastern Connecticut.
Product overview
The William W. Backus Hospital is a 213-bed acute care hospital in Norwich, Connecticut, and part of the Hartford HealthCare network. The hospital offers a comprehensive range of healthcare services including emergency care (60,000+ annual visits), surgical services with advanced robotic technology (Da Vinci and Mako systems), maternity care at the Dr. Frederick S. Eadie Birthing Center, cancer care, cardiovascular services, orthopedic care including joint replacement, diagnostic imaging, rehabilitation services, wound care with hyperbaric oxygen therapy, and specialized outpatient centers for endocrinology, infectious disease, pain management, and anticoagulation therapy. The hospital utilizes advanced surgical robotics including Da Vinci Surgery (the only hospital in Eastern Connecticut with the new da Vinci model) and Mako Robotic-Arm Assisted Surgery for hip and knee procedures. Patient services include the MyChartPLUS portal for online access to medical records. The hospital operates multiple satellite locations including health centers in Mystic, Pawcatuck, Plainfield, Waterford, Colchester, Montville, and Norwichtown, plus the Plainfield Emergency Care Center.
Differentiator
Problem solved
Functional benefit
Brands
- Dr. Frederick S. Eadie Birthing Center: The birthing center at Backus Hospital providing personalized, safe and compassionate maternity care.
Quantifiable outcome
- More than 65,000 emergency department visits annually
- +4 more outcomes
Companies that use The William W. Backus Hospital
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
The William W. Backus Hospital technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
The William W. Backus Hospital partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor and core.
- Mashantucket Pequot Tribal NationminorPartnership to build a new health center to serve the tribal community's healthcare needs.
- Connecticut Children's Medical CentercorePediatric Care Alliance with Connecticut Children's Medical Center providing advanced neonatal care for premature babies. Backus has a medical director for neonatology, additional staff training, new infant monitoring equipment, and three high-level care newborn beds.
- Hartford HealthCare American AmbulancecoreParamedic-level EMS provider sponsored by Backus Hospital's Department of Emergency Medical Services providing pre-hospital emergency care and transport.
- Mohegan Tribal Fire & EMScoreParamedic-level EMS provider sponsored by Backus Hospital providing pre-hospital emergency services to tribal community.
- Multiple EMS Agencies (BLS and First Responders)coreSponsored EMS agencies including Baltic Fire/Ambulance, Bozrah Fire/Ambulance, Canterbury Fire/EMS, Colchester Fire & EMS, Franklin Fire/Ambulance, Lisbon Fire/Ambulance, Mohegan Fire Company Ambulance, Oakdale Fire/Ambulance, Preston Fire Department, Voluntown Fire/Ambulance, and multiple volunteer fire company first responders. Backus provides medical authorization, oversight, and continuing education.
- William Wolcott Backus and William Albert SlatercoreOriginal benefactors who created the hospital in 1891 - William W. Backus donated $185,000 and William Albert Slater donated 18 acres of land.
Scale indicators8 records
Recent moves10 records
Expansion highlights6 records
The William W. Backus Hospital competitors and assessment
Company assessmentDirect peers
- Stamford Health: A 305-bed non-profit community hospital in Stamford, CT. Comparable as a Connecticut non-profit community teaching hospital with similar emergency, surgical, maternity, and specialty service offerings.
- Day Kimball Hospital: A 104-bed non-profit community hospital in Putnam, CT, serving northeastern Connecticut and nearby Massachusetts and Rhode Island communities. Comparable rural/small-city community hospital profile with emergency, inpatient, and outpatient services.
- Middlesex Health: A 275-bed independent non-profit health system based in Middletown, CT, operating a community hospital and outpatient network. Comparable as a mid-sized Connecticut non-profit community hospital with similar service mix and patient demographics.
- Charlotte Hungerford Hospital: A 122-bed community hospital in Torrington, CT, also within the Hartford HealthCare network. Comparable as a regional non-profit community hospital offering emergency, inpatient, and outpatient services in a small-city Connecticut setting.
- Lawrence + Memorial Hospital: A 280-bed non-profit community hospital in New London, CT, part of the Yale New Haven Health system. Direct geographic competitor in southeastern Connecticut offering emergency, maternity, surgical, and specialty services to a largely overlapping patient population.
- Manchester Memorial Hospital: A 249-bed community hospital in Manchester, CT, part of the same Hartford HealthCare system. Closely comparable community-hospital profile with emergency, maternity, surgical, and specialty services for a similar suburban Connecticut market.
- Windham Hospital: A 130-bed community hospital in Willimantic, CT, also part of the Hartford HealthCare East Region. Directly comparable as a same-system community hospital serving a similar Connecticut catchment with emergency, inpatient, and outpatient services.
Broad incumbents
- Yale New Haven Hospital: The 1,541-bed academic medical center flagship of Yale New Haven Health. A higher-tier regional referral destination in the same Connecticut market that competes with Backus for complex cases and specialty services.
- Hartford Hospital: The 867-bed flagship tertiary and academic medical center of Hartford HealthCare in Hartford, CT. Parent system's primary referral destination for complex cases originating from Backus; overlapping service lines in cardiology, oncology, surgery, and emergency.
Emerging players
- Connecticut Children's Medical Center: A 187-bed pediatric specialty hospital in Hartford, CT, and Backus's Pediatric Care Alliance partner. Comparable as a Connecticut specialty provider where service overlap is concentrated in neonatal and pediatric care lines.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
The William W. Backus Hospital social profiles
Digital presenceThe William W. Backus Hospital compliance and trust
Trust signalCompliance12 records
The William W. Backus Hospital financial estimates
Financial estimateRevenue estimate
Valuation estimate
The William W. Backus Hospital leadership team
Management profileNumber of profiles
Profiles23 records
The William W. Backus Hospital funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The William W. Backus Hospital M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The William W. Backus Hospital
What does The William W. Backus Hospital do?
The William W. Backus Hospital is a 213-bed acute care hospital in Norwich, Connecticut, providing emergency services, inpatient and outpatient care, robotic-assisted surgery (Da Vinci and Mako), maternity services, cancer care, cardiovascular, orthopedic, bariatric, neuroscience, and rehabilitation services, supported by multiple satellite health centers, an outpatient care center, a behavioral health crisis unit, and a pre-hospital EMS division across southeastern Connecticut.
Is The William W. Backus Hospital a public or private company?
The William W. Backus Hospital is a private company. It is classified as corporate owned and is currently operating.
When was The William W. Backus Hospital founded?
The William W. Backus Hospital was founded in 1893. It employs 1,001 to 5,000 people.
Where is The William W. Backus Hospital based?
The William W. Backus Hospital is headquartered in Norwich, United States, in the North America region.
How does The William W. Backus Hospital make money?
Two revenue lines are on record. Patient Care Services are the primary driver. The others are healthcare Services Revenue.
Who are The William W. Backus Hospital's main competitors?
Direct peers on record are Stamford Health, Day Kimball Hospital, Middlesex Health, Charlotte Hungerford Hospital, Lawrence + Memorial Hospital, Manchester Memorial Hospital and Windham Hospital. Broad incumbents are Yale New Haven Hospital and Hartford Hospital. Connecticut Children's Medical Center is listed as an emerging player.
Does The William W. Backus Hospital have an API?
No public API is recorded for The William W. Backus Hospital.