A For Adventure

What A For Adventure does

A For Adventure is a strategy-led, design-obsessed creative services agency founded in 2013 by Jonathan Goldberg and headquartered in Richmond, VA with a secondary office in Brooklyn, NY. The firm is structured as a privately held LLC (A For Adventure, LLC) with no institutional investment, no disclosed headcount, and founder-owned independent operations. Its core offering is a comprehensive suite of brand development services encompassing brand/logo design, brand strategy, brand storytelling, website design, social strategy and management, packaging design, advertising, naming, and experiential and interior/exterior design. There is no proprietary technology platform; the firm's "product" is custom creative execution delivered through professional services engagements.

The agency targets emerging brands, startups, and growth companies seeking access to top-tier creative thinking, with a value proposition centered on combining design-craft with distinctive brand character. The go-to-market model is purely sales-led and direct: prospective clients initiate engagement through a "Start A Project" call-to-action on the company website, with services scoped and priced on a custom project basis. Marketing presence is limited to organic social media channels (Instagram, LinkedIn, Facebook) and a public portfolio gallery. The founder's prior experience includes leading integrated branding and ad campaigns for globally recognized brands such as FedEx, Johnson & Johnson, LG, Beck's Beer, Chapstick, Pizza Hut, Pillsbury, and Cheerios, though these reflect the founder's earlier career rather than confirmed current A For Adventure client engagements. The business is registered in Virginia, USA, operates solely on a regional basis within North America, and currently shows no signs of geographic expansion, M&A activity, or external capital formation.

Name

A For Adventure

Legal name

A For Adventure, LLC

Website

https://aforadventure.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

A For Adventure is a privately held, founder-led creative services agency founded in 2013 that provides brand development, strategy, and design services — including logo, packaging, website, social, and experiential design — to emerging brands, startups, and growth companies on a custom project basis.

Ownership category

akta.pro rank

Headquarters

HQ city

Richmond

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Creative Services / Brand Development: Project-based creative services engagements including brand strategy, design, advertising, and experiential work. Engagements are custom and quote-based, serving emerging brands.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

A For Adventure is a strategy-led, design-obsessed brand development and brand design consultancy that creates and refines brands, products, sites, and spaces for emerging brands. The agency delivers a comprehensive suite of creative services including brand/logo design, brand strategy, brand storytelling, website design, social strategy and management, interior/exterior design, packaging design, advertising, naming, and experiential design. Engagements are custom and project-based, sourced directly through the firm's website.

Product overview

A For Adventure is a strategy-led, design-obsessed creative services agency offering a comprehensive suite of branding and design services. The agency provides Brand/Logo Design, Brand Strategy, Brand Storytelling, Website Design, Social Strategy and Management, Interior/Exterior Design, Packaging Design, Advertising, Naming, and Experiential Design services. These services are delivered as professional consulting and creative execution engagements, not as software products or platforms. Founded in 2013 and headquartered in Richmond, VA with operations in Brooklyn, NY, the agency serves emerging brands seeking access to top creative thinking and execution.

Differentiator

Problem solved

Functional benefit

Products and services

• Brand / Logo Design Services Professional brand identity and logo design services creating distinctive visual marks and brand identities for emerging and established brands.
• Brand Strategy Services Strategic consulting to define brand positioning, voice, values, and market differentiation for emerging brands.
• Brand Storytelling Services Crafting compelling narratives that communicate brand identity and connect with target audiences.
• Website Design Services Design and creative direction for brand websites and digital experiences for emerging brands.
• Social Strategy and Management Services Development and execution of social media strategy and content management for client brands.
• Interior / Exterior Design Services Spatial design for physical environments including retail, hospitality, and commercial spaces for emerging brand clients.
• Packaging Design Services Product packaging design that creates distinctive shelf presence and brand consistency for consumer products.
• Advertising Services Integrated advertising campaigns across various media channels for client brands.
• Naming Services Brand and product naming development with trademark clearance considerations.
• Experiential Design Services Design of immersive brand experiences and events for client brands.

Named customers8 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves3 records

Expansion highlights2 records

Broad incumbents

• Landor: Global brand consulting and design firm with deep heritage in brand strategy and identity. Highly comparable service mix — strategy, naming, identity, packaging — but operating as a large multinational consultancy rather than a boutique.
• Wieden+Kennedy: Large independent creative agency known for integrated brand campaigns. Shares A For Adventure's 'creative-first, anti-cliché' cultural positioning and similar blue-chip client heritage, but at vastly greater scale.
• R/GA: Global digital and brand experience agency with strategy, design, and technology capabilities. Overlaps with A For Adventure on brand strategy, identity, and advertising but operates at much larger scale with broader services.

Direct peers

• Collins: Brand strategy and design consultancy serving consumer and tech clients. Comparable in offering (brand strategy, identity, packaging, digital experiences) and in working with both emerging and established brands.
• Moving Brands: Independent brand design consultancy with offices in multiple geographies, offering strategy, identity, motion, and experience design. Comparable boutique consultancy model and full brand-lifecycle service mix.
• Red Antler: Boutique branding agency specializing in launching and building emerging consumer brands (DTC, CPG, tech). Directly comparable target customer and service mix — brand strategy, identity, packaging, and naming for startups.
• Pentagram: Iconic partner-led brand design consultancy offering identity, strategy, and design services. Closest comparable to A For Adventure in operating model: senior practitioner-driven, project-based engagements for brands of all sizes.
• Chermayeff & Geismar & Haviv: Long-standing brand identity and design firm with a founder-principal model similar to A For Adventure. Highly comparable in service focus (identity systems, logo, brand strategy) and boutique scale.
• Siegel+Gale: Brand strategy and design firm focused on simplicity-led brand experiences. Overlapping services include brand strategy, identity, naming, and digital — comparable to A For Adventure's strategy-led positioning.
• Lippincott: Brand strategy and design consultancy with a long heritage of identity and naming work. Comparable in service mix — brand strategy, identity design, naming — and in serving enterprise and growth-stage clients.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/aforadventure
• LinkedInlinkedin.com/company/aforadventure
• Instagraminstagram.com/aforadv
• Xx.com/AforAdv

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about A For Adventure