Smart Properties

What Smart Properties does

Smart Properties, LLC is a privately held, full-service residential and commercial property management company headquartered at 229 N Tennessee Ave, Lakeland, Florida, founded in 2008. The company serves property owners and investors across Polk and Hillsborough Counties, with active listings spanning Lakeland, Winter Haven, Bartow, Mulberry, Auburndale, Lake Alfred, New Port Richey, and Zephyrhills. As of the latest available data the portfolio consists of 34 managed rental units (primarily single-family homes, duplexes, and manufactured homes), plus at least one commercial office property.

The core product is comprehensive property management: tenant placement and screening (credit, criminal, and eviction checks), rent collection, financial reporting, maintenance coordination, and property marketing to minimize vacancy. The company operates a proprietary in-house maintenance team, which is its most differentiated self-identified capability and is positioned as a cost-control and quality lever. Service delivery runs on AppFolio Property Manager, which powers an Online Tenant Portal (web plus native iOS and Android apps for rent payment, maintenance requests, and account management) and an Online Owner Portal (financial statements, monthly summaries, year-end tax documents, payments via eCheck or debit card, and messaging).

The revenue model combines subscription-recurring property management fees charged to owners with a layered set of tenant-facing fees: a $50/month Tenant Benefit Package, a $50 per-adult application fee, a $200 one-time administrative fee at move-in, pet fees of $250 for the first pet and $50 per additional pet, plus ancillary monthly fees for air filter delivery ($37.05/month) and renters insurance ($12.95/month). Rents range from approximately $950/month for studios to $3,000/month for premium units, with one disclosed commercial space priced at $10.54/sqft/year. Customer acquisition is a hybrid motion: sales-led outreach to property owners via the website and major real estate listing platforms, paired with a self-serve online application and listing experience for prospective tenants through the AppFolio-powered portal. The company is privately financed with no disclosed investors, no parent entity, and no public ticker.

Name

Smart Properties

Legal name

Smart Properties, LLC

Website

https://lakelandflrental.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Smart Properties, LLC is a privately held, full-service residential and commercial property management company founded in 2008 and headquartered in Lakeland, Florida, serving property owners and tenants across Polk and Hillsborough Counties via its AppFolio-powered platform and in-house maintenance team.

Ownership category

akta.pro rank

Product category

Residential Property Management

NAICS

Residential Property Managers (531311)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro industry

PRIMARYBPAJAFAA

Multifamily Apartment Property Management

Business & Public Services/Real Estate Services (Brokerage, Property Management)/Residential Property Management

Keywords

• Residential property management
• Tenant screening services
• Rent collection management
• In-house property maintenance
• Owner financial reporting

Headquarters

HQ city

Lakeland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Property Management Fees: Fees charged to property owners for comprehensive management services including tenant placement, rent collection, maintenance coordination, financial reporting, and property marketing.
2. Application Fees: $50 per adult application fee (non-refundable, not applied toward deposit or rent).
3. Tenant Benefit Package: $50 monthly recurring fee charged to tenants for benefits including online portal access, maintenance request handling, and communication services.
4. Administrative Fees: $200 one-time administration fee at move-in (non-refundable).
5. Pet Fees: $250 for first pet, $50 for each additional pet. Maximum 2 pets in apartments, 4 in single family homes.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Smart Properties, LLC is a full-service property management company serving Polk and Hillsborough County, Florida. The company manages residential rental properties (single-family homes, duplexes, manufactured homes) and commercial spaces for property owners, providing tenant screening, rent collection, maintenance coordination, and financial reporting. Services are delivered through AppFolio-powered online portals for both tenants and owners, with an in-house maintenance team handling repairs and upkeep.

Product overview

Smart Properties, LLC operates as a full-service residential and commercial property management company serving the Lakeland, Florida area. The core offering consists of residential property management services for single-family homes, duplexes, and manufactured homes, complemented by commercial property management for office spaces. The company delivers services through two interconnected digital platforms: the Online Tenant Portal for renters to pay rent, submit maintenance requests, and manage their accounts; and the Online Owner Portal for property investors to monitor financial statements and property performance. An in-house maintenance team supports the property management operations. The company leverages AppFolio Property Manager as the underlying technology platform powering these digital services, with dedicated mobile applications available for iOS and Android devices.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Property Management Full-service residential property management covering single-family homes, duplexes, and manufactured homes in Polk and Hillsborough County, Florida. Includes tenant screening, rent collection, property maintenance, and financial reporting for property owners and investors.
• Commercial Property Management Commercial property management services for office and retail spaces, including tenant management, property maintenance, and amenity coordination. Includes properties priced at $10.54 per sqft per year with private offices, reception area, 24-hour access, and on-site parking.

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature3 records

Partnerships

One partnership is on record.

• AppFoliocoreTechnology or IntegrationSmart Properties uses AppFolio Property Manager as their core property management platform. This provides the tenant portal (for rent payments, maintenance requests, communications), owner portal (for financial statements, payments, document access), and the marketplace listing platform. AppFolio is a comprehensive SaaS property management solution.

Scale indicators3 records

Recent moves1 record

Expansion highlights4 records

Direct peers

• All County Property Management: National franchise of residential property managers targeting individual investors and small landlords with full-service offerings. Closely aligned with Smart Properties' service mix and SMB owner customer base.
• KW Property Management & Consulting: Residential property manager with strong Florida presence offering full-service management including in-house maintenance. Similar geography-overlap and customer profile to Smart Properties.
• Real Property Management: National franchise providing full-service residential property management for small/mid-size landlords using a similar model to Smart Properties. Directly comparable in offering, customer type, and use of proprietary technology portals.
• BlueRock Property Management: Regional residential property management firm offering tenant placement, rent collection, and maintenance for individual investors. Comparable in scale, target customer, and full-service model.

Emerging players

• RPM Living: Fast-growing national residential property manager combining tech-forward owner/tenant portals with in-house service teams. Comparable hybrid model to Smart Properties but at meaningfully larger scale.
• Mynd Management: Tech-enabled residential property manager targeting small/mid-size landlords with a modern digital platform. Comparable owner customer and service model, with stronger digital tooling and broader geographic ambition.

Broad incumbents

• Greystar Real Estate Partners: Largest US residential property manager operating across hundreds of thousands of units. Overlaps in service offering and target property types, but operates at vastly greater scale and asset ownership than Smart Properties.
• Lincoln Property Company: National residential and commercial property manager with broad geographic coverage. Comparable third-party management services for owners but at much larger portfolio scale than Smart Properties.

Others

• AppFolio: SaaS property management platform that powers Smart Properties' tenant/owner portals and listings marketplace. Not a direct competitor, but a core infrastructure dependency and a key enabling technology comparable peer.
• Buildium: SaaS property management platform used by many small/mid residential property managers as an alternative to AppFolio. Comparable enabling technology layer rather than a direct competitor.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/lakelandflrental

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Smart Properties