Click magazine
Click Magazine is a privately held regional lifestyle publication based in Hernando, Mississippi, serving Mid-South readers with monthly print and digital editions covering local food, fashion, home, music, arts, culture, causes, and weddings, funded by advertising, subscriptions, and rack sales.
- Company typePrivate
- Founded2005
- HeadquartersHernando, United States
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Click magazine does
Click Magazine is a privately held regional lifestyle and society publication operated by P. H. Publishing, LLC, headquartered in Hernando, Mississippi. Founded in 2005, the company produces a monthly print magazine with a stated circulation of 16,000 copies distributed through rack locations across the Mid-South region, complemented by a digital edition hosted on Issuu. Editorial coverage spans seven lifestyle verticals — Food & Entertaining, Fashion, Home & Garden, Music, Arts & Culture, Causes, and Weddings — with content curated around local people, places, and Southern culture. The company's website is built on Wix and its digital presence extends to Facebook, Twitter, Instagram, and Pinterest.
The business model is a classic two-sided regional media play combining three revenue streams: annual reader subscriptions billed through PayPal, single-copy rack sales, and advertising sales targeted at local SMBs and regional healthcare providers. The advertiser base includes healthcare anchors such as Baptist Memorial Hospital-DeSoto (featured across multiple issues), local restaurants and food businesses (Mississippi Ale House, MemPops, Area 51 Ice Cream), and wedding-related vendors such as Ivory Closet. The product portfolio is unified under a single magazine brand with structured editorial categories and a dedicated advertising services offering backed by a media kit.
The company is founder/family-controlled with no disclosed external institutional investment, no parent company, and no subsidiaries. Leadership consists of co-Presidents Jonathan and Angie Pittman, Publisher Dick Mathauer, Editor in Chief Casey Hilder, Art Director Jennifer Leonard Corbin, and an advertising team led by Advertising Director Lyla McAlexander. Operations are supported by a small team of 11-50 employees, with the most recent visible content dating from 2017-2019, indicating continued publication but limited recent expansion momentum.
Click magazine firmographics
Firmographics- Name
- Click magazine
- Legal name
- P. H. Publishing, LLc.
- Website
- https://myclickmag.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Click Magazine is a privately held regional lifestyle publication based in Hernando, Mississippi, serving Mid-South readers with monthly print and digital editions covering local food, fashion, home, music, arts, culture, causes, and weddings, funded by advertising, subscriptions, and rack sales.
- Ownership category
- akta.pro rank
Click magazine industry classification
Industry- Product category
- Regional Lifestyle Magazine
- NAICS
- Periodical Publishers (51312), Periodical Publishers (513120)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Consumer Lifestyle & Fashion Magazines (MPAJAEAA)
- akta.pro secondary industries
- Arts, Culture & Literary Magazines (MPAJAEAN), Digital Magazine & Newspaper Subscription Platforms (Paywalls, Membership) (MPAJAMAD)
Keywords
Where Click magazine is headquartered
LocationHeadquarters
- HQ city
- Hernando
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Click magazine business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Subscription Services: Click Magazine offers annual subscription services for readers seeking regular delivery of the publication.
- Advertising: The magazine generates revenue through display advertisements and sponsored content features showcasing local businesses, healthcare providers, and community organizations.
- Rack Distribution: Magazine is distributed to rack locations across the Mid-South region for individual copy sales.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Annual Subscription |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Click magazine product offering
Product offeringCore offering
Click Magazine is a monthly regional lifestyle and society publication distributed across the Mid-South region with a circulation of 16,000 copies. The magazine features editorial content on local people, places, food, homes, fashion, music, art, culture, causes, and weddings, delivered through print copies at rack locations and a digital edition on Issuu. Revenue is generated through annual subscriptions, rack sales, and display advertising from local businesses and organizations.
Product overview
Click Magazine is a regional lifestyle and society publication offering a single unified print and digital product portfolio distributed across the Mid-South. The core offering is a monthly print magazine (16,000 circulation) complemented by an online digital edition, with content organized into distinct editorial categories including Food & Entertaining, Fashion, Home & Garden, Music, Arts & Culture, Causes, and Weddings. The company also offers subscription services and advertising packages as supplementary revenue streams. The publication uses Wix for website hosting and Issuu for online edition hosting, with PayPal processing for subscription payments.
Differentiator
Problem solved
Functional benefit
Products and services
- Click Magazine (Print Edition)
Companies that use Click magazine
Customer profileNamed customers5 records
Segments1 record
Ideal customer profiles2 records
Click magazine technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Click magazine partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- Sidestreet BurgersminorNeighbor business relationship with Sidestreet Burgers located next to Mississippi Ale House. Jonathan Mah, owner of Sidestreet Burgers, proposed the location for Mississippi Ale House and is featured in related content.
- Ivory ClosetminorIvory Closet is featured as an advertiser in the magazine, providing promotional visibility for the wedding-related business.
Scale indicators2 records
Recent moves6 records
Expansion highlights3 records
Click magazine competitors and assessment
Company assessmentBroad incumbents
- Garden & Gun: National Southern-lifestyle publication covering food, music, arts, and culture across the South. Comparable in editorial voice and coverage of Southern food, music, and culture, but operates at much larger scale with national advertising base.
- Southern Living: Time Inc./Dotdash Meredith's flagship Southern lifestyle magazine covering food, home, garden, and culture across the entire U.S. South. Comparable in content categories (food, home, garden, weddings) but operates at national scale with significantly broader reach and resources.
Regional players
- Memphis Flyer: Alternative weekly covering Memphis news, arts, dining, and culture. Comparable as a Mid-South regional publication competing for the same local advertiser base and reader attention, though distributed free weekly rather than as a monthly lifestyle magazine.
- Memphis Parent: Monthly regional family and parenting magazine serving the Memphis/Mid-South area. Comparable as a regional print magazine targeting Mid-South consumers with local advertiser support, though focused on the family/parenting niche.
Direct peers
- Memphis Magazine: Monthly city/regional lifestyle magazine covering Memphis and the Mid-South with features on people, dining, arts, and home. The closest direct peer to Click Magazine given overlapping Mid-South geographic footprint and lifestyle/society editorial positioning.
- At Home Memphis & Mid-South: Regional home and garden magazine serving Memphis and the Mid-South with deep coverage of interior design, local vendors, and Southern living. Direct competitor for Click Magazine's home & garden and lifestyle advertising dollars in the same Mid-South market.
- Mississippi Magazine: Statewide lifestyle magazine covering Mississippi culture, food, travel, and people. Directly comparable to Click Magazine on regional lifestyle content, advertiser mix of local businesses, and monthly print distribution model within Click's home state.
Emerging players
- The Oxford American: Arkansas-based literary magazine focused on Southern culture, music, and writing. Comparable as a Southern-rooted publication covering arts, culture, and lifestyle in the broader Mid-South region, though with a more literary editorial focus.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Click magazine social profiles
Digital presenceClick magazine financial estimates
Financial estimateRevenue estimate
Valuation estimate
Click magazine leadership team
Management profileNumber of profiles
Profiles9 records
Click magazine funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Click magazine M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Click magazine
What does Click magazine do?
Click Magazine is a monthly regional lifestyle and society publication distributed across the Mid-South region with a circulation of 16,000 copies. The magazine features editorial content on local people, places, food, homes, fashion, music, art, culture, causes, and weddings, delivered through print copies at rack locations and a digital edition on Issuu. Revenue is generated through annual subscriptions, rack sales, and display advertising from local businesses and organizations.
Is Click magazine a public or private company?
Click magazine is a private company. It is classified as family owned and is currently operating.
When was Click magazine founded?
Click magazine was founded in 2005. It employs 11 to 50 people.
Where is Click magazine based?
Click magazine is headquartered in Hernando, United States, in the North America region.
How does Click magazine make money?
Three revenue lines are on record. Subscription Services are the primary driver. The others are advertising and rack Distribution.
Who are Click magazine's main competitors?
Broad incumbents on record are Garden & Gun and Southern Living. Regional players are Memphis Flyer and Memphis Parent. Direct peers are Memphis Magazine, At Home Memphis & Mid-South and Mississippi Magazine. The Oxford American is listed as an emerging player.
Does Click magazine have an API?
No public API is recorded for Click magazine.
What industry is Click magazine in?
Click magazine's product category is Regional Lifestyle Magazine. Its primary akta.pro industry code is MPAJAEAA, Consumer Lifestyle & Fashion Magazines, with a secondary code of MPAJAEAN, Arts, Culture & Literary Magazines. Its NAICS code is 51312 and its SIC code is 2721.