What CallTech does

CallTech Communications LTD. is an Israel-based private software company operating as a subsidiary of the Tormat group, specializing in Computer Telephony Integration (CTI) products. The company develops and markets two product lines: Xpresso Contact Center, an all-in-one contact center suite combining IVR, ACD, CTI, built-in softswitch, voice recording, and Power BI-based analytics; and StarVas IVR, a family of interactive voice response applications (auto-attendant, account status, voice directory, emergency alerts, dialers, and carrier value-added services). Both lines run on CallTech's proprietary Xbuilder platform, a Microsoft-based Service Creation Environment with 300+ drag-and-drop visual building blocks (ActiveX controls) that supports SIP, PRI, Euro ISDN, analog, and ISUP protocols and connects to PSTN via Dialogic and AudioCodes telephony boards, providing PBX-agnostic integration.

The company serves a broad base of Israeli enterprise and government customers across insurance (Menora Mivtachim, Migdal, Bituach Haklai), healthcare (Clalit, Maccabi, Soroka, Maayanei HaYeshua, TLV Medical Center), government (Ministry of Finance, Standards Institution of Israel), municipalities (Rishon Le Zion, Ashdod, Petah Tikva), education (University of Haifa, Jerusalem College of Engineering, College of Management), telecommunications (Partner Communications), retail (Fox, Electra), manufacturing (ICL, Tambur), and utilities (Mei Raanana, Mei Natanya). Revenue is generated through software licensing and subscriptions for Xpresso and StarVas (offered as both cloud SaaS and on-premise deployments on physical or virtual servers) supplemented by professional services for implementation, customization, and ongoing support. CallTech sells primarily through direct enterprise sales, supplemented by systems integrator Malam Team, technology partners including AudioCodes, Bezeq, and Partner Communications, and channel distributors 7Twenty and Kaveret.

Name

CallTech

Legal name

CallTech Communications LTD.

Website

https://calltech-sw.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

CallTech Communications LTD. is an Israel-based, Tormat-group-owned software company that develops and sells Xpresso Contact Center and StarVas IVR products, built on its proprietary Xbuilder platform, serving Israeli enterprises and government across insurance, healthcare, telecom, and public-sector verticals.

Ownership category

akta.pro rank

Product category

Contact Center Software

NAICS

Custom Computer Programming Services (541511), Computer Systems Design Services (541512), Telecommunications (517)

SIC

Services-Computer Programming Services (7371), Communications Services, Nec (4899), Telephone Communications (No Radiotelephone) (4813)

akta.pro primary industry

Contact Center (CCaaS) & Customer Engagement Voice (HDAIAHAF)

akta.pro secondary industries

Contact Center Speech AI (agent assist, IVR automation) (HDAAAFAL), Cloud PBX & Hosted Telephony (HDAIAHAB)

Keywords

• Contact center software
• Interactive voice response
• Computer telephony integration
• IVR platforms
• Call center solutions

Headquarters

HQ city

Tel Aviv

HQ country

Israel

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Contact Center Software Licenses and Solutions: CallTech generates revenue through licensing and sale of its Xpresso Contact Center solution, an all-in-one platform offered either as a cloud solution or on-premise installation on physical or virtual servers.
2. IVR Products and Applications: Revenue from StarVas IVR product line including account status systems, voice directories, emergency alert systems, dialers, and value-added services for telephony carriers.
3. Professional Services and Custom Development: Implementation, support, and customization services for CTI solutions, leveraging the Xbuilder platform for organization-specific deployments.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels1 record

Core offering

CallTech develops and markets advanced Computer Telephony Integration (CTI) software built on its proprietary Xbuilder platform. Its two main product lines are Xpresso Contact Center (an all-in-one contact center solution with ACD, IVR, recording, dialers, and Power BI reporting) and StarVas IVR (a comprehensive interactive voice response suite including speech-enabled auto-attendant, information broadcasting, location-based messaging, emergency alerts, and value-added services for telecom carriers). Solutions are offered as cloud SaaS or on-premise installations on physical or virtual servers.

Product overview

CallTech offers a dual product line built on its proprietary Xbuilder platform: Xpresso Contact Center (all-in-one contact center solution with IVR, ACD, CTI, built-in softswitch, recording, and Power BI analytics) and StarVas IVR (comprehensive interactive voice response suite including Star*Direct speech-enabled auto-attendant, Star*Info information broadcasting, Star*Location location-based messaging, StarVas Alert emergency notification system, and value-added services for telecom carriers). The Xbuilder platform provides the underlying Service Creation Environment with 300+ building blocks for rapid deployment of CTI applications.

Differentiator

Problem solved

Functional benefit

Brands

• Xbuilder: A unique Service Creation Environment (SCE) platform for designing, developing and modifying IVR and Contact Center applications, consisting of a library of 300 ready-to-use visual building blocks and components.
• Xpresso
• StarVas (Star*Vas)

Products and services

• Xbuilder Platform Proprietary Microsoft-based Service Creation Environment (SCE) platform for designing, developing, and modifying IVR and Contact Center applications using a drag-and-drop graphical interface with 300+ ready-to-use visual building blocks (ActiveX controls). Built on Microsoft technology, runs on Windows servers, supports SIP, PRI, Euro ISDN, ISUP, and analog telephony protocols, and enables rapid deployment of CTI/IVR applications for system integrators and CallTech's own product teams.
• Xpresso Contact Center All-in-one contact center solution combining IVR, ACD, CTI, built-in softswitch, continuous voice recording, supervisor monitor/coach/listen/intervene modes, agent softphone (Analog/SIP), remote agent via VoIP, skill-based routing, preview/progressive/predictive dialers, speech recognition integration, and Microsoft Power BI-based reporting. Designed for help desks, customer assistance lines, telemarketing, and directory assistance operations across enterprise and mid-market organizations.
• StarVas IVR Comprehensive interactive voice response product line providing computer telephony integration solutions for telecom carriers and organizations. Includes speech-enabled auto-attendant (Star*Direct) with Automatic Speech Recognition for natural language navigation, Star*Info for automated information broadcasting from databases, Star*Location for location-based mobile messaging, Star*Track emergency dialer for simultaneous voice/SMS/email/pager alert distribution, CallBack/CallThrough systems for controlled call routing and cost savings, Account Status IVR (Hebrew, English, Russian, Arabic), Voice Directory, predictive/progressive dialer, and a Value Added Services suite (voting, quizzes, horoscopes, news, weather, finance, games).

Quantifiable outcome

• Fast ROI through rapid deployment and low total cost of ownership
• +2 more outcomes

Named customers26 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability3 records

Feature12 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Bezeq (בזק)coreTechnology or IntegrationBezeq is Israel's largest telecommunications provider. CallTech partners with Bezeq for telephony infrastructure connectivity, allowing CallTech's solutions to integrate directly with Bezeq's PSTN lines and network services.
• Malam Team (מלם תים)coreImplementation/ SI/ Consulting PartnerMalam Team is a major Israeli systems integrator and IT services provider. The partnership enables CallTech to deploy its contact center and IVR solutions through Malam's implementation and consulting practice.
• AudioCodescoreTechnology or IntegrationAudioCodes is a global vendor of voice networking and media processing solutions. CallTech's Xbuilder platform supports AudioCodes telephony boards for PSTN connectivity, and AudioCodes is listed as a key technology partner.
• KyndrylminorImplementation/ SI/ Consulting PartnerKyndryl is a global IT infrastructure services provider (spun off from IBM). The partnership may relate to enterprise implementation and support of CallTech's solutions.
• 7Twenty (סבן טוונטי)minorChannel Partner/ Reseller/ Distributor7Twenty is an Israeli telecommunications and IT distributor/reseller. The company serves as a channel partner distributing CallTech's solutions to end customers.
• Kaveret (הכוורת)minorChannel Partner/ Reseller/ DistributorKaveret is an Israeli IT and telecommunications distributor. The partnership enables wider distribution of CallTech's products through Kaveret's channel network.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Mitel: Provider of business communications including MiContact Center, a PBX-aligned contact center solution. Overlaps with CallTech in on-premise/hybrid enterprise deployments where the softswitch and PBX-agnostic positioning matter.
• Avaya: Established contact center and unified communications vendor with strong on-premise installed base. Competes with CallTech in Israeli enterprises that favor premise-based telephony and CTI deployments.
• 8x8: Global cloud UCaaS and CCaaS vendor (8x8 Contact Center). Competes with CallTech's cloud Xpresso offering in mid-market and enterprise deals where buyers want subscription-based contact center SaaS.
• Genesys: Global cloud and on-premise contact center platform (Genesys Cloud, PureConnect) serving enterprises worldwide. Competes with Xpresso for large Israeli enterprise and government accounts and sets the architectural benchmark for CCaaS.
• Cisco (Webex Contact Center): Webex Contact Center (formerly BroadSoft/CCM) targets the same enterprise and government segments as CallTech, with global brand strength and bundled UC infrastructure that competes in mixed PBX/CCaaS procurements.
• NICE Ltd: Israeli-founded global leader in contact center, CX, and AI software (NICE CXone, CXone Mpower). Direct competitor to CallTech in the Israeli market and the dominant CCaaS platform that CallTech competes against in enterprise deals.
• Five9: Cloud-native CCaaS provider serving mid-market and enterprise contact centers globally. Represents the cloud-first model of competition that CallTech's hybrid on-premise/cloud Xpresso must match.

Direct peers

• AudioCodes: Israeli-headquartered vendor of voice networking, SBCs, and contact center software (including Voca CIC). Listed as a core technology partner of CallTech, AudioCodes offers overlapping contact center and IVR functionality that competes head-to-head in the Israeli market.

Emerging players

• Vonage (Ericsson): CPaaS and contact center APIs (now part of Ericsson) competing in the developer-friendly communications space. Adjacent to CallTech's Xbuilder SCE philosophy, offering APIs for building IVR/voice applications rather than a packaged SCE.
• Alvaria (formerly Aspect): Provider of contact center and workforce engagement solutions (Aspect, Noble Systems heritage). Competes in the on-premise and hybrid CCaaS space where CallTech's Xpresso and StarVas IVR also operate.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CallTech