What Mountain Stone does

Mountain Stone is a London, Ontario-based fabricator and supplier of natural and engineered stone surfaces serving residential and commercial customers across southwestern Ontario, Canada. The company's core products are custom-fabricated countertops in granite, quartz, marble, and porcelain, complemented by an expanding line of pre-fabricated kitchen kits (CLASSIC and PURE), wardrobe collections (CLASSIC, Pure Night, Urban), solid-wood bathroom vanities with quartz tops, and stone accessories including shower jambs, fireplace surrounds, and coffee tables. Operations are anchored by a fabrication and supply facility at 3392 Wonderland Road South and a kitchens-and-wardrobes showroom at 189 Adelaide Street South, with worldwide stone sourcing and a proprietary 'Gold Seal' quality control process used as a marketed standard before products leave the plant.

The business runs a direct-to-consumer and direct-to-commercial sales motion through a consultative three-step process (phone consultation, on-site measurement, custom quotation), supplemented by city-specific landing pages for London, Waterloo, Chatham, Windsor, Woodstock, Sarnia, Kitchener, and Cambridge. Pricing is quote-based per square foot installed, with granite typically $60-$100 and quartz $70-$120. The company is privately held and founder-led by Ray Hassounah, with 51-100 employees, no disclosed funding rounds, no parent company, and no enterprise customer concentration identified. Marketing is primarily digital, leveraging SEO-optimized regional landing pages, an educational blog, and social sharing on Facebook and WhatsApp, while distribution relies on physical showrooms, on-site visits, and inbound phone/website inquiries.

Name

Mountain Stone

Legal name

Mountain Stone

Website

https://mountainstone.ca

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Mountain Stone is a London, Ontario-based fabricator of granite, quartz, marble, and porcelain countertops, vanities, kitchens, and wardrobes, serving residential and commercial customers across southwestern Ontario through showrooms and on-site consultations.

Ownership category

akta.pro rank

Product category

Building Materials - Stone Countertops

NAICS

Cut Stone and Stone Product Manufacturing (327991)

SIC

Cut Stone & Stone Products (3281)

akta.pro primary industry

Granite Quarrying & Dimension Stone Fabrication (IMAKAHAD)

akta.pro secondary industries

Manufactured/Engineered Stone & Agglomerates (Quartz, Terrazzo, Sintered Stone) (IMAKAHAG), Other Dimension Stone (Slate, Sandstone, Quartzite, Travertine) Quarrying & Fabrication (IMAKAHAF)

Keywords

• Stone countertop fabrication
• Granite and quartz supply
• Custom stone installation
• Kitchen and bathroom surfaces
• Building materials manufacturing

Headquarters

HQ city

London

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Custom Countertop Fabrication and Installation: The company fabricates and installs custom stone countertops for kitchens, bathrooms, and commercial spaces. Products include granite, quartz, marble, and porcelain. The revenue is generated through material sales combined with custom fabrication and installation services, typically quoted on a per-project basis based on measurements taken during on-site consultations.
2. Pre-fabricated Kitchen and Wardrobe Kits: Mountain Stone offers pre-fabricated kitchen kits and wardrobe collections including CLASSIC, PURE, and URBAN collections. These are sold as complete units with ready-to-install features, including solid wood bathroom vanities with quartz countertops.
3. Stone Material Sales: Direct sales of stone materials including granite slabs, quartz, marble, and porcelain. Materials are sourced from suppliers worldwide and offered in various colors, shapes, sizes, and patterns to meet diverse customer needs and budgets.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Mountain Stone is a London, Ontario-based stone fabrication and supply company that manufactures custom countertops and related millwork from granite, quartz, marble, and porcelain. The company sources stone from suppliers worldwide, fabricates each piece in-house to specifications captured through on-site measurements, and installs the finished products in residential and commercial spaces across southwestern Ontario.

Product overview

Mountain Stone is a stone fabrication and supply company offering custom and pre-fabricated stone products. Their core product line includes Granite Countertops, Quartz Countertops, Marble Countertops, and Porcelain Countertops as their primary stone surface offerings. These countertop products are complemented by related millwork including Vanities (bathroom vanities with quartz tops), Closets/Wardrobes (custom walk-in closets and pre-fabricated kits in CLASSIC, Pure Night, and Urban collections), and Kitchens (pre-fabricated kitchen kits in CLASSIC and PURE collections). Additional stone products include Shower Jambs, Fireplaces, and Coffee Tables. The company provides fabrication and installation services for both residential and commercial sectors across southwestern Ontario, from material selection through installation.

Differentiator

Problem solved

Functional benefit

Products and services

• Granite Countertops Natural stone countertops fabricated from granite, offering durability, scratch and heat resistance for residential and commercial kitchens, bathrooms, and other surfaces. Requires periodic sealing to maintain stain resistance.
• Quartz Countertops Engineered stone countertops made from crushed quartz mixed with resin. Non-porous, low maintenance, scratch and stain resistant, available in a wide range of colors and patterns including options that mimic natural stone.
• Marble Countertops Natural stone countertops with timeless and opulent charm, featuring exquisite veining patterns. Softer and more porous than granite, requires sealing to prevent stains and etching.
• Porcelain Countertops Man-made stone crafted from kaolinite-rich materials, offering sophisticated contemporary visual appeal. Suitable for backsplashes, fireplace and shower surrounds, and wall features. Highly durable, low maintenance, and does not require sealing.
• Vanities Solid wood bathroom vanities with quartz countertops, featuring soft close mechanism, ready to install with no assembly required. Custom made options also available.
• Closets and Wardrobes Custom made walk-in closets and pre-fabricated wardrobe kits available in CLASSIC, Pure Night, and Urban collections with various styles, colors, and modular designs.
• Kitchens Pre-fabricated kitchen kits available in traditional to contemporary designs. Offered in CLASSIC and PURE collections featuring versatile hidden functions, elegant minimalistic furniture elements, and seamless integration with architecture.
• Shower Jambs Stone shower surrounds and components fabricated from quartz, granite, or marble for residential and commercial bathrooms.
• Fireplaces Stone fireplace surrounds and surfaces made from quartz and natural granite for residential and commercial applications.
• Coffee Tables Custom stone tabletops and coffee tables fabricated from quartz and granite materials for residential and commercial interiors.

Quantifiable outcome

• Countertops maintain natural beauty indefinitely with proper care
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Cambria: US-based producer of quartz and natural stone surfaces sold through a network of dealers and fabricators. Comparable as a premium engineered-stone supplier whose products are commonly installed by independent fabricators like Mountain Stone.
• Bedrosians Tile & Stone: US-based distributor and manufacturer of tile, natural stone and quartz slabs with showrooms across North America. Comparable as a large multi-category surfaces distributor and as a competitor for slab sourcing and end-customer sales.
• Caesarstone: Global manufacturer of engineered quartz surfaces, supplying fabricators and retailers worldwide. Comparable as a key quartz brand that Mountain Stone likely offers to customers, and as a benchmark for engineered stone category economics.
• MSI Surfaces (M S International): One of North America's largest importers and distributors of natural stone, quartz, porcelain and tile. Comparable as a wholesale supplier upstream of fabricators and increasingly a direct competitor to local fabricators through its own Q™ and MSI-branded products.
• Cosentino (Silestone / Dekton): Spanish global manufacturer of Silestone quartz and Dekton ultra-compact surfaces, distributed through fabricators and dealers. Comparable as a large incumbent brand whose products are typically fabricated and installed by regional shops like Mountain Stone.

Direct peers

• Granite Transformations: Franchise-based countertop and surface refacing business offering granite, quartz and engineered overlays. Comparable as a consumer-facing stone surface brand with installation service, though focused on overlays rather than full fabrication.
• Ciot: Canadian distributor and fabricator of natural stone, quartz and engineered surfaces with showrooms across multiple provinces, including Ontario. Directly comparable as a stone countertop specialist serving both residential and commercial customers with similar product categories.
• Marble Trend: Ontario-based fabricator and installer of natural stone, quartz and porcelain countertops for residential and commercial projects. Highly comparable business model — custom fabrication, regional showroom presence, similar product mix.
• Stone Centre: Ontario-based natural stone and quartz fabricator serving residential and commercial customers. Comparable as a regional countertop fabricator with similar product categories, custom fabrication model and southwestern Ontario service area.

Regional players

• HanStone Quartz (Hanwha Surfaces): Canadian manufacturer of engineered quartz surfaces (HanStone brand) with North American distribution. Comparable as a quartz supplier to fabricators, with a strong Canada-centric footprint similar to Mountain Stone's regional orientation.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/milagroupltd
• LinkedInlinkedin.com/company/mountain-stone

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mountain Stone