LiveTrail
LiveTrail is a French event technology company providing real-time GPS tracking, AI-assisted race predictions, and organizer management software for trail and ultra-trail running events. It serves race organizers, runners, and a network of regional timing distributors across 35 countries.
- Company typePrivate
- Founded2003
- HeadquartersChamonix-mont-blanc, France
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What LiveTrail does
LiveTrail SARL is a French event technology company specializing in trail and ultra-trail running event management, headquartered in Chamonix-Mont-Blanc, France. The company provides real-time GPS tracking, AI-assisted race predictions, and organizer management software to race organizers, runners, and spectator support crews, reporting coverage of 550,000 followed runners across 214 events in 35 countries in 2025. Its platform is integrated with the UTMB World Series ecosystem and is compatible with more than 10 third-party timing suppliers including Njuko, MyLaps, Race Result, ChronoTrack, and Digiform.
The product portfolio comprises the LiveTrail mobile application for runners and support crews, the LiveTrail V3 organizer interface (launched in 2024) with customizable branding and deep track analytics including slope and technicity distribution, a Smartphone Timing add-on for smaller or budget-constrained events, and a Race Replay video feature. Underlying technology combines real-time GPS tracking, UTMB Index synchronization for runner profile data, Web TV integration, and AI-driven passage-time and finish-time prediction. The V3 release positioned AI as a means of improving prediction reliability during live events.
The business model is B2B annual subscriptions to event organizers, sold across multiple tiers: a complete solution for organizers wanting full control, an affordable option for smaller events, smartphone-based timing, and video replay services. Go-to-market combines direct sales to large enterprise events with an indirect channel of more than 13 regional distributor timers that resell and deploy the platform to smaller events. LiveTrail is privately held by founders Isabelle and Mickaël Viseux, registered in 2013, and operates without disclosed institutional investment.
LiveTrail firmographics
Firmographics- Name
- LiveTrail
- Legal name
- LiveTrail SARL
- Website
- https://livetrail.net
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- LiveTrail is a French event technology company providing real-time GPS tracking, AI-assisted race predictions, and organizer management software for trail and ultra-trail running events. It serves race organizers, runners, and a network of regional timing distributors across 35 countries.
- Ownership category
- akta.pro rank
LiveTrail industry classification
Industry- Product category
- Sports Event Management Software
- NAICS
- Spectator Sports (71121)
- SIC
- Services-Racing, Including Track Operation (7948)
- akta.pro primary industry
- Virtual & Hybrid Event Registration & Streaming Access Platforms (THAHAFAM)
- akta.pro secondary industry
- Endurance & Running/Cycling Training (HSADAAAG)
Keywords
Where LiveTrail is headquartered
LocationHeadquarters
- HQ city
- Chamonix-mont-blanc
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
LiveTrail business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales
Revenue model
- Event Organizer Solutions: LiveTrail provides software solutions for event organizers who want complete control over their events. Multiple tiers are offered including a full-featured solution and an affordable option for smaller events.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Complete solution for event organizers |
| Subscription | Annual | Affordable option for smaller events |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
LiveTrail product offering
Product offeringCore offering
LiveTrail provides a trail running event management platform combining real-time GPS tracking, live timing, and AI-powered race predictions. Its offerings include the LiveTrail mobile app for runners and support crews, the V3 customizable event organizer interface, smartphone-based timing solutions, and race replay capabilities, integrated with major timing suppliers and the UTMB World Series ecosystem.
Product overview
LiveTrail is an event technology platform for trail and ultra-trail running events. The core offering consists of the LiveTrail App for runners and support crew with real-time tracking and AI-powered predictions, combined with the LiveTrail V3 Interface for event organizers providing customizable event pages, GPS tracking, and analytics. Additional modules include smartphone-based timing for smaller events and race replay functionality. The platform integrates with major timing system suppliers including Njuko, My Laps, Race Result, and others.
Differentiator
Problem solved
Functional benefit
Products and services
- LiveTrail App
Quantifiable outcome
- 550,000 runners followed with LiveTrail in 2025
- +2 more outcomes
Companies that use LiveTrail
Customer profileNamed customers25 records
Segments3 records
Ideal customer profiles3 records
LiveTrail technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
AI capability2 records
Feature8 records
LiveTrail partnerships and signals
Strategic signalPartnerships
21 partnerships are on record, tiered flagship, core and minor.
- UTMB World SeriesflagshipLiveTrail powers official UTMB World Series events including HOKA VAL D'ARAN by UTMB, Restonica Trail by UTMB, Trail Verbier St-Bernard by UTMB, Bucovina Ultra Rocks by UTMB, and Malaysia Ultra-Trail by UTMB. The platform integrates with UTMB Index for runner profile synchronization.
- Taktik SportcoreFrench timing company that distributes LiveTrail services to event organizers
- Pyrénées ChronocoreFrench timing company distributing LiveTrail solutions in the Pyrenees region
- Breizh ChronocoreBrittany-based timing company partner distributing LiveTrail services
- OxybolcoreSports equipment and timing company distributing LiveTrail in France
- SportimerscoreTiming services provider distributing LiveTrail solutions
- MSO (Switzerland)coreSwiss timing company distributing LiveTrail in Switzerland
- Sport Management EventscoreEvent management company partner distributing LiveTrail timing solutions
- Action ChallengecoreChallenge event organizer partner distributing LiveTrail solutions
- Chrono CompétitioncoreFrench timing services company distributing LiveTrail
- SporkronocoreFrench timing company partner distributing LiveTrail solutions
- Centre Chrono SportcoreMountain trail timing specialist distributing LiveTrail in Pyrenees
- Chrono ConsultcoreFrench consulting and timing company distributing LiveTrail
- NjukocoreRegistration platform integrated with LiveTrail for seamless event registration and timing
- MyLapscoreLeading sports timing technology provider integrated with LiveTrail platform
- Race ResultcoreProfessional timing system integrated with LiveTrail for race timing
- ChronoTrackcoreTiming technology provider integrated with LiveTrail platform
- Kiprun (Decathlon)minorKiprun, Decathlon's trail running brand, sponsors Ut4M event which uses LiveTrail platform
- Crédit AgricoleminorRegional bank sponsor of Ut4M event which uses LiveTrail platform
- La Région Auvergne Rhône-AlpesminorRegional council sponsor of Ut4M event using LiveTrail
- Département IsèreminorDepartmental council sponsor of Ut4M event using LiveTrail platform
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
LiveTrail competitors and assessment
Company assessmentDirect peers
- Race Result: Global provider of professional race timing systems (hardware + software) widely used at running and trail events. Direct competitor on the timing layer that LiveTrail complements or competes with via its smartphone timing add-on.
- Athlinks: Endurance race results and athlete profile platform with significant historical data on running, trail, triathlon and cycling. Comparable to LiveTrail in serving event organisers and runners with results and profile tooling.
- RunSignUp: Largest US-based endurance race registration and event management platform, offering registration, timing integrations, results and runner dashboards. Closest direct peer to LiveTrail in terms of B2B event-organiser SaaS for endurance sports.
- Njuko: European race registration platform with deep integration into the trail and running ecosystem. Overlaps with LiveTrail on the event-side stack and is listed as a technology partner/integration.
- RaceRoster: Race registration, timing and event management platform used by endurance events across North America. Directly comparable to LiveTrail's organiser-facing subscription product, with broader multi-sport reach but a weaker trail/UTMB ecosystem position.
- SportStats: Race timing, live tracking and results service widely used at running, trail and cycling events. Overlaps directly with LiveTrail on the live-tracking and timing layer of trail and ultra-trail events.
- Track the Race: Live GPS tracking and timing SaaS for endurance events, integrated with major timing systems. Direct functional overlap with LiveTrail's GPS tracking and V3 event interface offering.
Broad incumbents
- Garmin: GPS device and fitness platform giant with LiveTrack, Connect and inReach features that allow runners to share real-time location. A broad incumbent whose consumer GPS offering competes conceptually with LiveTrail's runner/supporter tracking experience.
- MyLaps: Incumbent sports timing and transponder company (running, motorsport, swimming). Larger and broader than LiveTrail, but overlaps on the professional timing layer that trail event organisers also depend on.
- Strava: Global consumer fitness-tracking platform used heavily by trail runners, with route, segment and live-activity features. A broad incumbent that touches LiveTrail's runner persona through activity sharing and route discovery.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
LiveTrail social profiles
Digital presenceLiveTrail financial estimates
Financial estimateRevenue estimate
Valuation estimate
LiveTrail leadership team
Management profileNumber of profiles
Profiles2 records
LiveTrail funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LiveTrail M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LiveTrail
What does LiveTrail do?
LiveTrail provides a trail running event management platform combining real-time GPS tracking, live timing, and AI-powered race predictions. Its offerings include the LiveTrail mobile app for runners and support crews, the V3 customizable event organizer interface, smartphone-based timing solutions, and race replay capabilities, integrated with major timing suppliers and the UTMB World Series ecosystem.
Is LiveTrail a public or private company?
LiveTrail is a private company. It is classified as family owned and is currently operating.
When was LiveTrail founded?
LiveTrail was founded in 2003. It employs 1 to 10 people.
Where is LiveTrail based?
LiveTrail is headquartered in Chamonix-mont-blanc, France, in the Europe region.
How does LiveTrail make money?
One revenue line is on record: event Organizer Solutions.
Who are LiveTrail's main competitors?
Direct peers on record are Race Result, Athlinks, RunSignUp, Njuko, RaceRoster, SportStats and Track the Race. Broad incumbents are Garmin, MyLaps and Strava.
Does LiveTrail have an API?
No public API is recorded for LiveTrail.
What industry is LiveTrail in?
LiveTrail's product category is Sports Event Management Software. Its primary akta.pro industry code is THAHAFAM, Virtual & Hybrid Event Registration & Streaming Access Platforms, with a secondary code of HSADAAAG, Endurance & Running/Cycling Training. Its NAICS code is 71121 and its SIC code is 7948.