Tip of the Spear

What Tip of the Spear does

Tip of the Spear is a privately held football training company founded in 2012 by former NFL offensive lineman Scott Peters and headquartered in Cave Creek, Arizona. The company develops and delivers a proprietary instructional system, branded as B.L.A.S.T. (Base, Long, Ascend, Square, Triangulate), that teaches hip-driven power generation and leverage principles drawn from mixed martial arts and Brazilian Jiu Jitsu to reduce head and neck injuries during contact. Its curriculum covers all forms of contact — blocking, defeating blocks, tackling, and tackle avoidance — through a three-level progressive program (Principles of Contact, Contact by Position, Situational Contact) applied from youth flag football through the NFL.

The product portfolio spans four digital subscriptions and certifications ($39-$899/yr), in-person coaching clinics, player camps, and on-site certification programs delivered at client facilities, plus a proprietary hardware line (BLAST Hand Shield, Pro Striker Vest, Rack Attack, Leverage Cuff, resistance bands) fulfilled through a manufacturing and distribution partnership with Rae Crowther Equipment Company. The company markets primarily through its direct-to-consumer e-commerce storefront, earned media coverage, NFL and collegiate testimonials, public events, and partnerships with organizations such as the National Football Alliance.

The business operates with 1-10 employees, is bootstrapped with no disclosed external funding, and serves a distributed customer base across NFL franchises, Power 5 college programs, school districts, private schools, and youth football leagues. Revenue is generated through recurring annual video subscriptions, one-off certification purchases, per-engagement in-person training services, and unit-priced equipment sales.

Name

Tip of the Spear

Legal name

Tip of the Spear

Website

https://tipofthespearfootball.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Tip of the Spear is a football coaching company that delivers proprietary B.L.A.S.T. contact-skills certification programs, video subscriptions, in-person clinics, and branded training equipment to youth, high school, college, and NFL football programs, focused on reducing head and neck injuries through martial arts-inspired technique.

Ownership category

akta.pro rank

Product category

Sports Coaching and Athletic Training Services

NAICS

Sports and Recreation Instruction (61162), Educational Support Services (61171)

SIC

Services-Educational Services (8200), Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Sport-Specific Skills Coaching (e.g., soccer, basketball, tennis) (HSADAEAA)

akta.pro secondary industries

Strength, Conditioning & Speed/Agility Training Facilities (MPAKAJAD), Strength & Conditioning / Performance Training (EDALAIAI), Performance Analysis & Video Coaching (HSADAEAG)

Keywords

• Football contact training
• Player safety certification
• Coaching clinics
• Football skill development
• Sports training equipment

Headquarters

HQ city

Cave Creek

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Video Subscriptions: Annual subscription access to video libraries including Contact Drills Library ($59-299/year), Certification Course ($99/year), and Tip of the Spear Library ($199-899/year). Includes single and team license options.
2. In-Person Training Services: Revenue from on-site coaching clinics, player camps, and certification programs conducted at team/organization practice facilities. Clinics run approximately 3 hours and combine classroom presentations with hands-on drill demonstrations.
3. Equipment Sales: Sale of proprietary training equipment including BLAST Hand Shield ($199), Pro Striker Vest ($199), Rack Attack ($595), Leverage Cuff products ($39-185), resistance bands, and branded apparel. Products ship from Rae Crowther Equipment Company.
4. Event-Based Training: Public and private coaching clinics offered at various locations, with events like the Public Coaches Clinic held at venues such as Hanahan High School.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Tip of the Spear delivers a proprietary football contact-skill training system built around the B.L.A.S.T. methodology, selling annual video subscriptions, an online Contact Certification Course with quizzes, on-site coaching clinics and player camps, and a line of branded training equipment (BLAST Hand Shield, Pro Striker Vest, Rack Attack, Leverage Cuff). The curriculum teaches hip-driven power and leverage principles to reduce head and neck injuries across all forms of contact, and is offered to football coaches and programs from youth leagues through the NFL.

Product overview

Tip of the Spear is an instructional skill development system for football coaches and players focused on reducing head and neck injuries through superior contact techniques. The company offers a multi-product portfolio combining digital learning (video libraries and online certifications), in-person training services (coaching clinics, player camps, and certifications), and branded equipment/apparel. The core digital products include Contact Drills Library ($59-299/yr), Tip of the Spear Library ($199-899/yr), Contact Certification Course ($39), and Certification Plus Drills ($99/yr) - all teaching the B.L.A.S.T. (Base, Long, Ascend, Square, Triangulate) Principles of Contact methodology. In-person offerings include coaching clinics with 3-level progressive curriculum and player camps covering blocking, defeating blocks, tackling, and tackle avoidance. Equipment products include the BLAST Hand Shield, Pro Striker Vest, Rack Attack, Leverage Cuff training devices, resistance bands, and branded apparel. The company was founded by former NFL player Scott Peters and utilizes a network of current and former NFL coaches and players for instruction.

Differentiator

Problem solved

Functional benefit

Products and services

• Contact Drills Library Annual video subscription providing year-round contact drills library for developing hip-driven power across all positions and forms of contact, sold to football coaches and programs. Single License $59/yr; Team License $299/yr.
• Tip of the Spear Library Comprehensive video library including position-specific videos, NFL clinic film, and access to the Contact Certification course, sold to football coaches and programs. Single License $199/yr; Team License $899/yr.
• Contact Certification Course Online certification providing comprehensive instruction for all forms of contact including blocking, defeating blocks, tackling, and tackle avoidance, delivered to football coaches via video library, quizzes, and certification. $39 one-time or $99/yr via Certification Plus Drills.
• Certification Plus Drills Full online certification course bundled with the complete contact drills library, covering Introduction, Force Deflection, High Speed Contact, Sports Performance, and Risk Management. $99/yr subscription.
• In-Person Certification On-site certification combining a coaches clinic and player camp, conducted at a team or organization's practice facility as a high-touch engagement for program-wide development.
• Coaching Clinics In-person coaching clinics with three levels of progressive curriculum (Principles of Contact, Contact by Position, Situational Contact), approximately 3 hours each, combining classroom presentation and hands-on drill demonstrations and offered to programs, leagues, and school districts.
• Player Camps On-site player training camps including Principles of Contact comprehensive camps, Linemen Camps for pass pro/rush and run game, and Tackling Camps optimizing tackling efficiency and body control, delivered at program facilities.
• Flag Football Programs Flag football instruction providing a developmental pathway from flag to tackle football, including clinics and camps focused on body control in space and improving flag pulling skills.
• BLAST Hand Shield Hand shield providing a realistic contact surface matching opponent width, usable vertically for hand fits/drills or horizontally for shoulder contact and combination blocks; ships from Rae Crowther Equipment Company. $199.
• Pro Striker Vest Hands-free strike pad with adjustable straps and easy-on/off plastic clips that fits securely on the chest like shoulder pads; 16"x14"x2", 1 lb, 18 oz nylon over durable foam. $199.
• Rack Attack Training equipment that attaches to weight room racks for year-round contact skill development; fits 3"x3", 3"x4", 3"x5" racks and includes a BLAST Hand Shield-style front pad and bottom ledge pad for hip explosion drills. 24"L x 16"W, 20 lbs. $595.
• Leverage Cuff Training cuff that helps players learn Tip of the Spear techniques by ensuring optimal upper extremity posture; available in Small (65–160 lbs) and Large (160–320 lbs). Single $39; Coaches Pack of 5 $185.
• Band Starter Set Resistance band set for shaping, sharpening, and polishing contact skills; includes Medium Band (50–100 lbs), Mini Band (15–35 lbs), Micro Band (5–15 lbs), and a Stabilizer Band. $39.99.
• Green Resistance Band Heavy resistance band for contact skill training; 41" length, 1.75" width, 5mm thickness, approximately 75–150 lbs resistance. Available to members only.
• Branded Trucker Hat (Pacific Headwear Flexfit Mesh Style 404M) Branded athletic hat with pro-stitched finish, front panel eyelets, 3D logo embroidery, half piping, and breathable moisture-wicking mesh; available in SM-MD and L-XL. $35.
• Classic Tip of the Spear Logo T-Shirt Athletic-cut branded t-shirt, 50% cotton/50% poly, available in Black in sizes S, M, L, XL, XXL, XXXL. $29.

Quantifiable outcome

• Reduced or completely eliminated on-field concussions and head/neck injuries at every level of football since 2012
• +2 more outcomes

Named customers12 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Partnerships

Three partnerships are on record, tiered core, strategic and minor.

• The Rae Crowther Equipment CompanycoreChannel Partner/ Reseller/ DistributorStrategic equipment fulfillment partnership where Rae Crowther Equipment Company manufactures and ships Tip of the Spear's proprietary training equipment including the BLAST Hand Shield and Pro Striker Vest. Rae Crowther is a specialized sports equipment company that provides logistics and manufacturing capabilities for TOS hardware products.
• National Football AlliancestrategicGTM or Marketing PartnerNational Football Alliance (NFA) is a strategic marketing and awareness partner that supports Tip of the Spear's mission of improving safety through superior technique. NFA likely provides access to their network of football programs and helps promote TOS training methodologies.
• MOSS4U RacingminorOthersMOSS4U Racing is listed as a partner on the Tip of the Spear Partners page, though limited information is available about the nature of this partnership. May represent cross-promotional opportunities or equipment/accessories relationship.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Hudl: Dominant sports video analysis and coaching platform used widely by football programs. Comparable as a subscription-based coaching-education and video-content provider to football coaches, though its core focus is game film analysis rather than contact technique instruction.
• USA Football: Governing body for American football in the US that runs the Heads Up Football coaching certification program. Directly comparable because it sells football coaching education and safety training to the same youth and high school coach customer base, though as a much larger organization with a broader mandate.

Regional players

• Fisher Athletic Equipment: Supplier of football tackling and blocking training equipment to schools and athletic programs. Comparable in serving the same football contact-training equipment category, though with a more traditional product line and less focus on a proprietary technique methodology.

Emerging players

• TeachMe.To: Online marketplace for booking sport-specific coaching lessons across multiple sports. Comparable business model overlap in monetizing sport-specific instructional coaching through digital channels, though TeachMe.To operates horizontally across many sports rather than specializing in football.
• Sport Safety International: Provider of sports safety training and concussion education programs, including for football. Comparable in addressing the same safety-through-training value proposition for football programs and shares partial overlap in target buyer (athletic directors, safety officers).
• Rogers Athletic: Manufacturer of football practice equipment including blocking sleds, tackling dummies, and contact training tools. Comparable as a provider of specialized football training equipment sold to the same high school and college programs, with potential to overlap in the contact-skills training category.

Direct peers

• CoachTube: Online marketplace and subscription platform for sports coaching courses, including football content. Comparable because it sells sport-specific instructional video courses and certifications to coaches using a similar self-serve e-commerce model.
• Glazier Clinics: Largest US provider of in-person football coaching clinics and coaching education content. Direct competitor in the football-specific coaching education and clinic delivery space, targeting the same high school and youth coach buyers with multi-level curricula.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/SAFEFootballUSA
• Facebookfacebook.com/savethebrainsavethegame

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tip of the Spear