What JP KOM does

JP KOM GmbH is an owner-managed German corporate communications and public relations agency founded in 2003 and headquartered in Düsseldorf, with a second office in Frankfurt am Main. The firm serves leading international enterprises across retail, engineering, technology, chemicals, building materials, consumer goods, financial services, and healthcare — including named clients such as BASF, Pfizer, Amazon, Henkel, ERGO, Union Investment, dormakaba, Mitsubishi Chemical, CECONOMY, and nVent. Its service portfolio spans four practice areas: communications campaigns (change communication, CSR/sustainability communication, B2B marketing and PR, digital transformation, employer branding); communications consulting (strategy, issue management, communications controlling, interim management, training); content publishing (storytelling, newsroom, podcasts, video, social media, interactive graphics); and graphics/programming (websites, intranet, apps, display advertising).

Its core proprietary asset is the JP KOM Toolbox, a publicly available online framework of 21 structured analytical tools (including SWOT, Gap Analysis, Trust Barometer, Issue Mapping, Persona development, Media Richness Analysis, and Journalist Survey) for developing communication strategies, supported by downloadable PPT templates. Since 2003 the firm has been a continuous member of the International Public Relations Network (IPRN), giving it access to 50+ partner agencies across 30+ countries for coordinated international client campaigns. The business operates as a professional services firm on a project-based and retainer pricing model, quote-based and tailored to enterprise client scope, with no public pricing or revenue disclosure. The firm is privately held with no external investors, and underwent a leadership transition in January 2025 when founder Jörg Pfannenberg retired after 40+ years and Arne Borgards became sole Managing Director.

Name

JP KOM

Legal name

JP KOM GmbH

Website

https://jp-kom.de

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Short description

JP KOM is an owner-managed German PR and corporate communications agency serving large international enterprises across chemicals, financial services, healthcare, and retail, with proprietary methodology tools and IPRN network reach for international campaigns.

Ownership category

akta.pro rank

Product category

Corporate Communications Consulting

NAICS

Public Relations Agencies (541820), Public Relations Agencies (54182), Advertising, Public Relations, and Related Services (5418), Management Consulting Services (54161)

akta.pro primary industry

CRM Strategy & Consulting (BPAFAFAA)

Keywords

• Corporate communications consulting
• Public relations services
• Change communication consulting
• B2B marketing PR
• CSR sustainability communication

Headquarters

HQ city

Düsseldorf

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Corporate Communications and PR Consulting Services: JP KOM provides strategic communications consulting, change communication, CSR/sustainability communication, B2B marketing and PR services to leading international companies. Revenue is generated through project-based consulting engagements and retainer arrangements with corporate clients.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels8 records

Core offering

JP KOM is an owner-managed German agency providing strategic corporate communications and public relations consulting to leading international companies. It develops communication strategies for positioning, change processes, and stakeholder engagement; creates content and PR for media, organizations, and digital channels; and supports the implementation of communication campaigns. The agency differentiates through its proprietary JP KOM Toolbox—a structured 21-tool methodology for communication strategy development—and coordinates international work through its IPRN network of 50+ partner agencies worldwide.

Product overview

JP KOM is an owner-managed German PR and corporate communications agency offering a comprehensive suite of consulting services organized into four main categories: Communication Campaigns (corporate communication, change communication, CSR/sustainability communication, B2B marketing, digital transformation, HR/employer branding, diversity, IT change), Communications Consulting (strategy, branding, issue management, communications controlling, interim management, change training), Content Publishing (storytelling, newsroom, podcasts, videos, interactive graphics, social media, presentations), and Graphics/Programming (websites, magazines, newsletters, apps, display advertising, intranet/digital workplace). The agency also offers the JP KOM Toolbox, an online platform with 21 strategic communication development tools including stakeholder analysis, issue mapping, image studies, trust barometers, and SWOT analysis, with downloadable PPT templates. Services are delivered from offices in Düsseldorf and Frankfurt am Main, with international reach through IPRN membership (50 partner agencies globally).

Differentiator

Problem solved

Functional benefit

Products and services

• Corporate Communication and PR (Unternehmenskommunikation und PR) Core strategic corporate communications and public relations service for enterprises, including positioning strategies, change communication, stakeholder management, and media relations.
• Change Communication (Change-Kommunikation)
• Internal Communication (Interne Kommunikation)
• CSR and Sustainability Communication
• B2B Marketing and PR
• Content Publishing (Storytelling, Newsroom, Podcast, Video, Social Media)
• Communications Consulting (Issue Management, Communications Controlling, Interim Management, Change Training)
• Graphics and Programming / Digital Publishing
• JP KOM Toolbox (21 Communication Strategy Tools)
• International Communication (IPRN Coordination)

Quantifiable outcome

• Bronze medal award from EcoVadis for CSR activities (2025)
• +1 more outcomes

Named customers15 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered minor and core.

• HOUSTON (London)minorStrategic or Co-development Partner · 1 July 2023Lead agency for nVent thought leadership campaign. HOUSTON based in London coordinated the international PR effort, with JP KOM handling German media relations.
• BPR FRANCEminorStrategic or Co-development Partner · 1 July 2023Partner agency handling media relations in France for nVent thought leadership campaign, as part of coordinated IPRN collaboration.
• International Public Relations Network (IPRN)coreStrategic or Co-development Partner · 1 January 2003JP KOM has been a member of IPRN since 2003. The network comprises approximately 50 partner agencies in over 30 countries worldwide. IPRN enables JP KOM to coordinate international communications and public relations for clients across multiple markets. JP KOM participates in annual general meetings and contributes to network initiatives including the annual PR Business Survey.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• FGS Global: FGS Global is a global strategic communications consultancy formed from the merger of Finsbury, Hering Schuppacher, and others with German operations including Munich. Competes with JP KOM for strategic communications and corporate positioning mandates among German large-cap clients, though at significantly larger scale and broader global footprint.
• Serviceplan Group: Serviceplan is Germany's largest independent integrated communications agency group with PR, advertising, and digital capabilities. Comparable to JP KOM as a German-owned communications group competing for corporate communications work, though at significantly larger integrated scale and broader offering.
• Edelman (Germany): Edelman operates one of the world's largest PR networks with major offices in Frankfurt, Düsseldorf, Munich, and Hamburg serving German multinationals. Comparable to JP KOM in competing for the same German enterprise communications work, though at vastly larger scale and broader geographic reach.
• FleishmanHillard (Germany): FleishmanHillard is a global PR network with German operations serving enterprise B2B clients in change communications, B2B tech PR, and corporate reputation work. Comparable to JP KOM in competing for reputational, change, and B2B PR mandates from multinational clients based in Germany.
• Ketchum (Germany): Ketchum is a major global PR firm (now part of Omnicom) with German offices serving enterprise clients in corporate communications, brand marketing, and change communications. Comparable to JP KOM as it competes for the same enterprise communications engagements from German-based multinationals.

Direct peers

• Instinctif Partners: Instinctif Partners is a European partner-led communications, public relations, and investor relations consultancy serving B2B and technology clients. Comparable to JP KOM as a mid-sized communications consultancy competing for enterprise B2B mandates and combining PR with IR/strategic communications advisory.
• Faktenkontor: Faktenkontor is a Hamburg-based German communications consultancy focused on corporate communications, marketing, and PR with a comparable mid-sized profile. Directly comparable to JP KOM as a German boutique-to-mid-tier agency competing for the same enterprise communications and B2B mandates.
• Engel & Zimmermann: Engel & Zimmermann is a German communications consultancy specializing in corporate communications, public relations, and investor relations. Comparable to JP KOM in boutique size, German mid-market enterprise focus, and combination of PR with strategic communications advisory.
• Schwartz Public Relations: Schwartz Public Relations is a Munich-based German B2B technology and industrial PR agency. Comparable to JP KOM in sector focus (manufacturing, technology), German mid-sized boutique positioning, and B2B corporate communications specialty with similar price-sensitive enterprise clientele.
• Fink & Fuchs: Fink & Fuchs is a Wiesbaden-based German tech PR and corporate communications agency serving B2B and technology clients in Germany and Europe. Highly comparable to JP KOM's B2B tech PR work (nVent, Henkel, BASF) with a similar German mid-sized boutique profile and IPRN-adjacent positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/jp_kom
• YouTubeyoutube.com/user/JPIKOMDigital
• Facebookfacebook.com/jpkomb
• LinkedInlinkedin.com/company/jp%E2%94%82kom
• Instagraminstagram.com/agentur_jpkom

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about JP KOM