Gildner Werbeagentur
Gildner Werbeagentur is a full-service German advertising and internet agency in Villingen-Schwenningen serving startups, SMBs, and Mittelstand companies with in-house brand development, content production, creative design, and digital services since 2005.
- Company typePrivate
- Founded2005
- HeadquartersVillingen-schwenningen, Germany
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Gildner Werbeagentur does
Gildner Werbeagentur is a full-service advertising and internet agency headquartered in Villingen-Schwenningen in the Baden-Württemberg region of southern Germany. Founded in 2005 by Meik Gildner, who remains the owner and Head of Sales & Consulting, the agency operates as an independent sole proprietorship with approximately 17 team members serving startups, small businesses, and mid-market (Mittelstand) companies across southwestern Germany, including Tübingen, Rottweil, and Oberndorf. In 2025, coinciding with its 20th anniversary, the firm completed a major renovation of its premises, expanding to over 1,200 square meters built to KfW 40 energy efficiency standard with regional timber, PV installation, and electric/hybrid vehicles.
The agency's offering is organized around four in-house service pillars: Marke (brand development and strategic marketing), Inhalt (content production including photography, video, copywriting, animation, and 3D renderings), Kreation (creative design covering web, logo, trade show, and corporate design), and Digital (websites, webshops, and custom software development). Content production is unusually deep for an agency of this size, with in-house VFX artists, sound technicians, and musicians enabling jingles, image films, and trade-show videos without subcontracting. The only disclosed proprietary software product is the ETIM4Web Plugin, a registered WordPress plugin that integrates ETIM standardized product classification data into webshops. The client portfolio includes Testo SE & Co. KGaA, RENA Technologies, EFFEKTA Regeltechnik, Volksbank, wbg Villingen-Schwenningen, Gesundheitsversand Heine, and Rauch GmbH, with several relationships exceeding 10-15 years.
Gildner generates revenue through professional services on a project or lead-agency basis, with multi-year contracts referenced and no public tiered pricing. The go-to-market is sales-led via direct client engagement (phone, email, website) supported by an organic content marketing presence across LinkedIn, Instagram, YouTube, Facebook, and a SEO-focused blog that includes coverage of AI-driven search. The company has no external investors, no funding rounds, and operates entirely as a bootstrapped sole proprietorship.
Gildner Werbeagentur firmographics
Firmographics- Name
- Gildner Werbeagentur
- Legal name
- Gildner Werbeagentur
- Website
- https://gildner-werbeagentur.de
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Gildner Werbeagentur is a full-service German advertising and internet agency in Villingen-Schwenningen serving startups, SMBs, and Mittelstand companies with in-house brand development, content production, creative design, and digital services since 2005.
- Ownership category
- akta.pro rank
Gildner Werbeagentur industry classification
Industry- Product category
- Advertising Services
- NAICS
- Advertising Agencies (54181), Graphic Design Services (541430), Other Services Related to Advertising (541890)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Integrated Advertising (Brand + Performance + Media) (BPAFAAAA)
- akta.pro secondary industries
- Creative Concepting & Campaign Development (BPAFAEAD), Graphic Design & Visual Content Production (BPAFAIAC), Creative, Content Production & Ad Ops Tools (BPAMALAK), Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)
Keywords
Where Gildner Werbeagentur is headquartered
LocationHeadquarters
- HQ city
- Villingen-schwenningen
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Gildner Werbeagentur business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Full-Service Agency Services: Comprehensive advertising agency services including brand development, strategic marketing, web design, software development, content creation (photography, video, copywriting, 3D renderings), print materials, trade show support, and social media management. Works with clients as lead agency or on project basis.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
Gildner Werbeagentur product offering
Product offeringCore offering
Gildner Werbeagentur is a full-service advertising and internet agency offering integrated marketing services across four pillars: Brand Development (Marke), Content Production (Inhalt), Creative Design (Kreation), and Digital Services (Digital). Deliverables include brand strategy, websites, webshops, social media, copywriting, photography, video, print, trade show design, 3D renderings, and custom software. The agency also develops the proprietary ETIM4Web Plugin for integrating ETIM product data into webshops.
Product overview
Gildner Werbeagentur is a full-service advertising and internet agency based in Villingen-Schwenningen offering integrated marketing services. Their portfolio spans four core service pillars: Brand Development (Marke), Content Production (Inhalt), Creative Design (Kreation), and Digital Services (Digital). These services are delivered in-house with complete expertise. Their only named software product is the ETIM4Web Plugin, a proprietary solution for implementing ETIM product data in webshops. The agency serves clients ranging from startups to Mittelstand companies across southern Germany.
Differentiator
Problem solved
Functional benefit
Products and services
- Marke (Brand Development)
- Inhalt (Content Production)
- Kreation (Creative Design)
- Digital (Web & Software)
- ETIM4Web Plugin
Quantifiable outcome
- Complete digital transformation for clients including brand development, website relaunch, and multi-channel marketing campaigns.
Companies that use Gildner Werbeagentur
Customer profileNamed customers12 records
Segments3 records
Ideal customer profiles3 records
Gildner Werbeagentur technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature1 record
Gildner Werbeagentur partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights5 records
Gildner Werbeagentur competitors and assessment
Company assessmentBroad incumbents
- Jung von Matt: Hamburg-based creative agency network known for full-service brand campaigns across Germany and internationally, a broad incumbent benchmark against Gildner's full-service positioning.
- denkwerk: Cologne-based digital agency offering strategy, design, technology, and content production, comparable in digital-first full-service scope and German mid-market orientation.
- Serviceplan Group: Munich-headquartered, Europe's largest independent agency group offering integrated brand, digital, and content services, the natural large-scale incumbent comparison for a German full-service Mittelstand agency like Gildner.
- Scholz & Friends: Major Hamburg-based creative agency with full-service brand, digital, and content capabilities, representing the larger-tier competitor any German full-service agency is benchmarked against.
- Syzygy Performance: German digital agency group delivering digital strategy, creative, and technology solutions for enterprise clients, comparable as a larger full-service digital incumbent in the German market.
- Antoni Holding: Berlin-based creative agency with integrated brand, digital, and content capabilities, a relevant larger-tier German creative incumbent benchmark.
Direct peers
- Loved GmbH: Munich-based independent creative agency of similar scale offering brand, content, and digital services to German SMB and mid-market clients, comparable as a similarly sized German full-service competitor.
- Webnetz GmbH: German B2B digital and creative agency offering websites, webshops, SEO, and content marketing, highly comparable in scope (digital-first full service) and target market (German SMBs and mid-market).
- Hutter & Unger Werbeagentur: Stuttgart-area full-service creative agency of comparable size serving Mittelstand clients with branding, web, and content, directly comparable in regional focus and service breadth to Gildner.
- LIGANOVA Group: Stuttgart-based brand and marketing agency serving premium and B2B brands with integrated campaigns, similar in regional positioning and Mittelstand / enterprise client mix to Gildner Werbeagentur.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Gildner Werbeagentur social profiles
Digital presenceGildner Werbeagentur financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gildner Werbeagentur leadership team
Management profileNumber of profiles
Profiles9 records
Gildner Werbeagentur funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gildner Werbeagentur M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gildner Werbeagentur
What does Gildner Werbeagentur do?
Gildner Werbeagentur is a full-service advertising and internet agency offering integrated marketing services across four pillars: Brand Development (Marke), Content Production (Inhalt), Creative Design (Kreation), and Digital Services (Digital). Deliverables include brand strategy, websites, webshops, social media, copywriting, photography, video, print, trade show design, 3D renderings, and custom software. The agency also develops the proprietary ETIM4Web Plugin for integrating ETIM product data into webshops.
Is Gildner Werbeagentur a public or private company?
Gildner Werbeagentur is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Gildner Werbeagentur founded?
Gildner Werbeagentur was founded in 2005. It employs 11 to 50 people.
Where is Gildner Werbeagentur based?
Gildner Werbeagentur is headquartered in Villingen-schwenningen, Germany, in the Europe region.
How does Gildner Werbeagentur make money?
One revenue line is on record: full-Service Agency Services.
Who are Gildner Werbeagentur's main competitors?
Broad incumbents on record are Jung von Matt, denkwerk, Serviceplan Group, Scholz & Friends, Syzygy Performance and Antoni Holding. Direct peers are Loved GmbH, Webnetz GmbH, Hutter & Unger Werbeagentur and LIGANOVA Group.
Does Gildner Werbeagentur have an API?
No public API is recorded for Gildner Werbeagentur.
What industry is Gildner Werbeagentur in?
Gildner Werbeagentur's product category is Advertising Services. Its primary akta.pro industry code is BPAFAAAA, Integrated Advertising (Brand + Performance + Media), with a secondary code of BPAFAEAD, Creative Concepting & Campaign Development. Its NAICS code is 54181 and its SIC code is 7311.