American Residential Services

What American Residential Services does

American Residential Services (ARS) is a Memphis-headquartered, GI Partners-controlled platform operating one of the largest U.S. residential home services networks, with 6,000+ technicians across 70+ service centers in 24 states delivering HVAC, plumbing, electrical, indoor air quality, insulation, and smart home services through the ARS/Rescue Rooter brand and approximately 24 additional acquired regional brands. The company completes roughly 1.2 million customer visits annually, generates over $1.5 billion in revenue and approximately $200 million in EBITDA, and supports a multi-brand roll-up strategy in which roughly half of acquired companies retain their original names while the other half consolidate under the ARS master brand.

The underlying technology stack centers on a field service platform augmented by the Bluon partnership, which integrates OCR-based HVAC equipment identification, the MasterMechanic AI technical support tool, and a database covering millions of HVAC equipment records to improve first-time fix rates and reduce technician diagnostic time. Local marketing is managed through media agency of record Horizon Next Media across 55+ markets, supported by content, social, community (ARS Cares, since 2016), and direct phone/online booking channels.

ARS earns revenue transactionally through quote-based residential service visits (HVAC repair, maintenance, installation, plumbing, electrical) plus equipment sales tied to system replacements. Pricing is not publicly disclosed and is determined per visit after in-home assessment, backed by a one-year Exceptional Service Guarantee. Distribution is direct-to-consumer via company-owned field technicians with no disclosed enterprise or B2B anchor accounts, and the customer base is highly fragmented across residential homeowners, yielding low concentration risk and recurring demand driven by weather, housing stock age, and energy-efficiency upgrade cycles.

Name

American Residential Services

Legal name

American Residential Services LLC

Website

https://ars.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

American Residential Services is a Memphis-based, PE-backed platform operating 70+ service centers across 24 states, delivering residential HVAC, plumbing, electrical, and indoor air quality services through the ARS/Rescue Rooter brand and ~25 acquired regional brands to a fragmented homeowner base.

Ownership category

akta.pro rank

Product category

Residential HVAC, Plumbing, and Electrical Services

NAICS

Appliance Repair and Maintenance (811412), Home and Garden Equipment Repair and Maintenance (811411)

SIC

Services-Miscellaneous Repair Services (7600), Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Air Conditioner (AC) Repair & Maintenance (HSAOAHAF)

akta.pro secondary industry

Home Energy & EV Charging (HEMS, Smart Meters, Batteries, Chargers) (HSAPAQAF)

Keywords

• Residential HVAC services
• Plumbing repair installation
• Electrical home services
• Indoor air quality
• Heating cooling maintenance

Headquarters

HQ city

Memphis

HQ country

United States

HQ region

North America

Offices2 records

Markets served

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D, Others

Revenue model

1. Residential HVAC Services: Core revenue stream from heating, ventilation, and air conditioning repair, maintenance, and installation services to residential homeowners. Includes service visits, parts replacement, and system installations.
2. Plumbing Services: Plumbing repair, installation, and maintenance including water heaters, drain services, sewer and water line repair, garbage disposal, sump pumps, and gas line services.
3. Electrical Services: Electrical services including generator services, circuit breakers, outlet installation, wiring services, ceiling fan installation, and lighting installation.
4. Equipment Sales: Sale of HVAC equipment, air conditioners, furnaces, heat pumps, thermostats, and related components as part of installation and replacement services.
5. Indoor Air Quality Services: Duct cleaning, UV air cleaning, whole home humidifiers and dehumidifiers, air scrubbers, ventilation cleaning, and air quality systems.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

American Residential Services (ARS) is one of the nation's largest providers of residential HVAC, plumbing, electrical, and indoor air quality services, operating through the ARS/Rescue Rooter brand and approximately 25 acquired regional brands across 70+ service centers in 24 states. The company dispatches more than 6,000 technicians to deliver in-home repair, maintenance, and installation services to residential homeowners, complemented by an emerging AI-enabled field service platform built on a partnership with Bluon.

Product overview

American Residential Services (ARS) operates as a national platform of residential HVAC, plumbing, electrical, and indoor air quality services under a multi-brand portfolio model. The core offering combines air conditioning, heating, plumbing, and electrical services as the primary revenue pillars, supplemented by smart home products (Nest/Google), attic insulation, and indoor air quality solutions. The company delivers services primarily through its ARS/Rescue Rooter brand alongside approximately 25 regional brands acquired over time, operating in more than 55 markets across 24 states with over 6,000 employees. The portfolio also includes the community-focused ARS Cares program providing free HVAC and plumbing services to community heroes.

Differentiator

Problem solved

Functional benefit

Brands

• ARS Cares: Community outreach program that provides free HVAC systems and water heaters to community heroes. Established in 2016, the program has completed over 350 home service makeovers and donated more than $3.2 million in equipment and services.

Products and services

• Air Conditioning Services Comprehensive air conditioning services including installation, repair, maintenance, and replacement for residential homes, covering central AC, ductless mini splits, thermostats, and related components.
• Heating Services Heating system services including repair, installation, and maintenance for furnaces, boilers, heat pumps, gas fireplaces, and oil furnaces in residential homes.
• Plumbing Services Full range of plumbing services including repair, installation, water heater services (tank and tankless), drain services, sewer and water line repair, garbage disposal, sump pumps, and gas line services for residential customers.
• Electrical Services Electrical services including wiring, circuit breakers, outlet installation, generator services, ceiling fan installation, and lighting installation for residential properties.
• Indoor Air Quality Services Indoor air quality solutions including duct cleaning, UV air cleaning, whole-home humidifiers and dehumidifiers, air scrubbers with ActivePure, carbon monoxide detectors, ventilation cleaning, and ductwork services.
• Attic Insulation Services Attic insulation services including ventilation, radiant barrier coating technology, and insulation installation to improve residential energy efficiency.
• HVAC System Services Complete HVAC system services covering swamp coolers, ductless mini splits, geothermal systems, zoned HVAC, radiant heating and cooling, heat pumps, dual-fuel systems, HVAC maintenance, and inspection.
• Smart Home Products Installation Smart home integration services featuring Nest thermostats, Nest Protect smoke/CO detectors, Nest Cams, and Google Home products for residential home automation and energy management.
• Commercial HVAC and Plumbing Commercial HVAC services and commercial plumbing services for business facilities, including maintenance, repair, and installation of larger-scale systems.

Quantifiable outcome

• 1.2 million customer visits completed annually
• +3 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• Horizon Next MediacoreGTM or Marketing Partner · 24 February 2026Horizon Next Media appointed as media agency of record to strengthen ARS's local media strategy. Managing strategy, planning, activation, and measurement across local video, audio, and out-of-home channels for ARS's platform of 25 brands in 55+ markets. Partnership aims to drive efficient growth through advanced analytics and measurement frameworks.
• BluoncoreTechnology or Integration · 11 April 2025Strategic partnership for ARS to integrate Bluon's AI technology and comprehensive equipment database into its field service platform. The integration includes OCR equipment identification, AI-powered technical support through Bluon's MasterMechanic tool, and data enrichment for millions of HVAC records. Targeted implementation for early Spring 2025 to address skilled labor shortages and improve first-time fix rates.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Comfort Systems USA: National mechanical contractor focused on commercial HVAC, plumbing, and electrical. Comparable trade service mix but commercial-weighted, providing a benchmark for skilled-trade roll-ups at scale.
• ServiceMaster Brands: Parent of Terminix, Merry Maids, and other home services franchises. Broad incumbent in residential services with HVAC/plumbing adjacency and similar franchised roll-up model.

Emerging players

• HomeServe USA: Home repair subscription and service network covering HVAC, plumbing, and electrical. Comparable residential customer base and trade mix, differentiated by membership/warranty economics.

Direct peers

• Roto-Rooter: National residential plumbing and drain services platform owned by Chemed Corporation. Most direct comparable to ARS on the plumbing leg of the business, with a similar technician-driven, multi-market service model.
• Benjamin Franklin Plumbing: Franchised residential plumbing services brand under Authority Brands. Direct comparable on plumbing service delivery, on-time guarantees, and customer experience model.
• Mr. Rooter Plumbing: Neighborly franchised residential plumbing services brand. Closely mirrors ARS's plumbing leg and shared multi-trade home services positioning.
• One Hour Heating & Air Conditioning: Franchised residential HVAC service network operating across the U.S. Closely comparable to ARS on HVAC repair/replacement delivery and customer acquisition model.
• Aire Serv: Neighborly-branded franchised residential HVAC service brand. Comparable service mix (HVAC repair, installation, maintenance) and franchise-driven multi-market roll-up strategy.

Others

• Carrier Global: Major HVAC equipment manufacturer with growing residential services arm. Adjacent player — ARS sells Carrier-equivalent equipment — and increasingly a competitor as OEMs push into service.

Regional players

• Goettl Air Conditioning & Plumbing: PE-backed residential HVAC and plumbing operator concentrated in the Southwest. Comparable multi-trade service model but geographically narrower than ARS.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/arsrescuerooter
• YouTubeyoutube.com/@ArsRescueRooter
• Facebookfacebook.com/arsrescuerooter
• LinkedInlinkedin.com/company/american-residential-services
• Instagraminstagram.com/ars_rescuerooter
• Pinterestpinterest.com/arsrr

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A9 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about American Residential Services