LocateADoc

What LocateADoc does

LocateADoc is a healthcare provider directory and patient lead generation marketplace founded in 1998 and operated by LocateADoc, LLC, headquartered in Ocoee, Florida. The platform connects patients seeking medical care with doctors, dentists, and health and wellness providers across more than 60 specialties, listing over 150,000 physicians on its website. Core product capabilities include a searchable directory with location and specialty filters, customizable doctor profiles, patient-submitted reviews covering staff, punctuality, helpfulness, knowledge, and bedside manner, sortable before-and-after photo galleries, an 'Ask A Doctor' public Q&A panel, and procedure guides covering cosmetic surgery, dentistry, bariatric surgery, and hair restoration. The technology is a standard web-based directory platform protected by SSL encryption, with no public mobile application, no API, and no documented AI features.

The company operates a two-sided GTM: doctors are acquired through outbound phone sales and online signup funnels, while patients reach the platform primarily through organic search and content marketing. Monetization is multi-stream, combining subscription listing fees for premium profile features and lead management tools, per-lead economics on patient inquiries routed to doctors, display advertising (banners, pop-ups, search placements), and affiliate referral economics from a CareCredit patient financing partnership. A core reseller partnership with PracticeDock enables bundled offerings that combine LocateADoc listings with SEO, PPC, website design, and video production under one monthly fee, deepening wallet share per advertiser.

LocateADoc is privately held with no institutional investors, funding rounds, acquisitions, or leadership changes disclosed in the available source material. Operating signals include 27 years of continuous operation, an active website with live listings and Q&A, and a multi-channel owned presence across Facebook, Twitter, YouTube, and Pinterest. Revenue, headcount, and recent growth metrics are not disclosed.

Name

LocateADoc

Legal name

LocateADoc, LLC

Website

https://locateadoc.com

Company type

Private

Founded year

1998

Operating status

Operating

Short description

LocateADoc is a privately held US healthcare directory marketplace founded in 1998, connecting patients with over 150,000 physicians across 60+ specialties. It monetizes via doctor subscriptions, lead generation, display advertising, and an affiliate partnership with CareCredit.

Ownership category

akta.pro rank

Product category

Healthcare Provider Directory

SIC

Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Specialist Referral & Appointment Booking Platforms (HLALALAB)

akta.pro secondary industries

Personal Care & Wellness Booking Platforms (Beauty, Fitness, Spa) (BPAMAHAF), Care Navigation, Referral & Digital Front Door Platforms (HLALABAH)

Keywords

• Doctor directory platform
• Healthcare lead generation
• Medical provider listings
• Physician marketing services
• Patient provider search

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Marketing or Sales, Technology or R&D, Personnel, Operations

Revenue model

1. Doctor Listing Fees: Doctors pay to list their practice on the platform with customizable mobile and desktop profiles. Premium features include lead management tools, automated email templates, and social media sharing capabilities.
2. Display Advertising: Sponsored placements including banners (various sizes and styles), pop up/under ads, emails, and search results inclusion. Advertising is clearly labeled 'Advertising' and excludes mature/adult content.
3. Patient Financing Referral: Partnership with CareCredit for patient financing services. When patients sign up for financing, LocateADoc shares their information with the third-party provider.
4. Lead Generation: Doctors receive unlimited patient leads through the platform and can track all opened/unopened leads. ROI measurement tools provided.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

LocateADoc operates an online healthcare provider directory and marketplace where patients can search for doctors, dentists, chiropractors, and wellness professionals by specialty, condition, procedure, or location. The platform also offers healthcare professionals paid premium advertising, enhanced profile listings, and lead-generation services designed to deliver qualified patient inquiries. Supporting features include procedure guides, an "Ask A Doctor" Q&A community, and integration with patient financing partners such as CareCredit.

Product overview

LocateADoc is a healthcare provider directory platform offering a unified search service for doctors, dentists, and health & wellness providers. The core LocateADoc Platform enables patients to search providers by specialty and location, view doctor profiles with qualifications, read patient reviews, browse before-and-after photo galleries, submit questions to doctors via the Q&A system, and request consultations. For healthcare providers, the platform offers advertising and listing services to generate patient leads.

Differentiator

Problem solved

Functional benefit

Products and services

• LocateADoc Healthcare Provider Directory Online two-sided marketplace listing doctors, dentists, chiropractors, and other health/wellness providers, allowing patients to search by specialty, condition, procedure, insurance, or geographic location.
• Doctor Premium Advertising & Listings Subscription-based enhanced profile listings, banner advertising placements, and lead-generation packages sold to physicians and practices seeking patient inquiries, with ROI tracking tools and a credit-based lead management system.

Quantifiable outcome

• Directory of 150,000+ physicians
• +1 more outcomes

Named customers10 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Two partnerships are on record, tiered minor and core.

• CareCreditminorGTM or Marketing PartnerCareCredit is a patient financing service featured on LocateADoc. When patients sign up for patient financing through the platform, LocateADoc shares their name, procedure interest, and contact information with CareCredit to facilitate the financing service.
• PracticeDockcoreStrategic or Co-development PartnerPracticeDock provides online marketing solutions for doctors featured on LocateADoc.com. Services include patient lead network, website design, mobile website interface, video services, advanced SEO medical marketing, call tracking, PPC advertising, and patient education 3D animations. They also offer bundled services combining SEO, PPC, website, and LocateADoc listings in one monthly fee.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Healthgrades: Healthgrades operates one of the largest online doctor and hospital directories in the U.S., connecting patients with providers by specialty, condition and location. It overlaps directly with LocateADoc on doctor profile listings, patient reviews, and lead generation, and is a primary competitor in the same paid-listing marketplace category.
• Doctor.com: Doctor.com provides practice profiles, online scheduling, reputation management, and listings for healthcare providers. It directly competes with LocateADoc's paid-listing and doctor-profile management offerings while layering in booking and review-management tooling.
• Zocdoc: Zocdoc is a leading online marketplace that lets patients search for doctors by specialty and location, read reviews, and book appointments directly. It competes directly with LocateADoc for the same doctor-advertising and patient-acquisition use cases, with a more modern product offering including mobile apps and integrated scheduling.
• Vitals: Vitals is a doctor directory and review platform acquired by WebMD parent Internet Brands. It serves the same patient search and doctor profile use cases as LocateADoc and competes head-to-head for SMB physician advertising spend in the U.S.
• RateMDs: RateMDs is a long-running doctor review and directory site where patients rate providers across multiple dimensions. It overlaps directly with LocateADoc's doctor review and search functionality, particularly for elective-procedure specialties like cosmetic surgery and dentistry.

Others

• Practice Fusion: Practice Fusion is an EHR/patient-engagement platform used by SMB physician practices. It is adjacent rather than directly competitive, but its provider relationships and patient communications surface make it a potential channel partner or substitute for some LocateADoc doctor-advertising use cases.
• CareCredit: CareCredit is a patient financing partner already integrated with LocateADoc. It is included as a peer because it is directly tied to the platform's affiliate revenue stream and represents the type of healthcare-finance ecosystem relationship that defines the company's monetization model.

Broad incumbents

• WebMD Care: WebMD Care extends the WebMD consumer health brand into provider search and directory functionality. As a large incumbent in health information, it overlaps with LocateADoc on patient-facing provider discovery but operates within a much broader health-content portfolio.
• Yelp: Yelp hosts extensive healthcare provider listings and reviews and is a default destination for many patients researching doctors. While not a healthcare-specific directory, it competes for the same patient-discovery and doctor-advertising attention.

Emerging players

• RealSelf: RealSelf is a marketplace focused specifically on cosmetic procedures, aesthetic medicine, and related before/after galleries. It overlaps meaningfully with LocateADoc in cosmetic surgery, dermatology, and dental aesthetics, and represents a more specialized threat in those high-margin categories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/LocateADoc
• Xx.com/liposuctiondoc
• YouTubeyoutube.com/locateadoc
• Pinterestpinterest.com/locateadoc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LocateADoc