Solotour

What Solotour does

Solotour is a France-based B2B tour operator founded in 1989 and headquartered in Aubagne, Provence. The company exclusively designs, packages, and distributes group travel itineraries (bus and air) to professional resellers: primarily French coach operators (autocaristes) and travel agencies, which in turn sell to end consumers such as seniors, employee committees (CSE), school groups, and associations. The portfolio spans ten regional thematic lines covering France, the Mediterranean, Iberia, Italy, Southern Europe and the Balkans, Central and Northern Europe, the Grand Nord, hiking and cruises, and long-haul destinations across the Americas, Asia, India, and Africa. All itineraries are offered on a customized or ready-made basis and bundled with optional Assurever travel insurance.

The underlying technology stack is modest: a multilingual WordPress website (FR/EN/ES/IT/PT) hosted by OVH, a B2B client portal (joe.solotour.fr), and standard CRM-style direct outreach via phone and email. There is no proprietary booking platform, no APIs, and no AI components documented in source material. Operations are delivered by 19 multilingual specialists who conduct field reconnaissance trips to validate itineraries and supplier quality, and who handle quoting, reservation, and 24/7 traveler support. The company holds Atout France tour operator registration (IM013100119) and maintains the mandatory Groupama financial guarantee and Allianz professional liability coverage required by French tourism law, with GDPR-compliant data handling.

Commercially, Solotour sells at net wholesale pricing (tarifs nets de commissions) directly to B2B resellers, with no intermediary wholesalers. Group bookings require a 30% deposit and full balance 21 days before departure, with sliding cancellation penalties varying by bus versus air product. The business is wholly founder-controlled (Jean-François Guieu as Directeur Général), privately held under French SAS form with €107,000 share capital, and has no disclosed institutional investors or external funding.

Name

Solotour

Legal name

Solotour

Website

https://solotour.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

Solotour is a France-based, B2B tour operator founded in 1989 that designs and distributes group travel itineraries exclusively to coach operators and travel agencies across Europe and worldwide destinations.

Ownership category

akta.pro rank

Product category

Group Tour Operator Services

NAICS

Tour Operators (561520), Scenic and Sightseeing Transportation, Land (487110)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYTHAKADAA

Escorted Coach & Bus Package Tour Operators

Travel & Hospitality/Travel Agencies, Tour Operators & OTAs/Tour Operators (Multi-Day Package Tours)

SECONDARYTHAKAJAC

Package Tour Wholesalers (Pre-Packaged FIT/Group Programs)

Travel & Hospitality/Travel Agencies, Tour Operators & OTAs/Travel Consolidators & Wholesalers

SECONDARYTHAKAOAF

Group & Small-Group Custom Itinerary Planning

Travel & Hospitality/Travel Agencies, Tour Operators & OTAs/Custom Itinerary Planning Services

Keywords

• Group tour operator
• B2B travel wholesaler
• Coach tour packages
• European group tourism
• Customized group travel

Headquarters

HQ city

Aubagne

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Others

Revenue model

1. Tour Operator Package Sales: Solotour designs and organizes group travel packages (both bus and airplane) and sells them to travel agencies and bus companies. Pricing is stated as 'net of commissions' (tarifs nets de commissions), suggesting the company works on wholesale margins or negotiated pricing with suppliers rather than charging visible commissions to B2B clients.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Solotour is a wholesale tour operator that designs, packages, and supplies turnkey group travel programs to professional tourism buyers (coach operators and travel agencies) in France and across Europe. Programs include accommodation, meals, guides, excursions, and ground transportation sourced directly from European suppliers and resold at net wholesale prices. The company also arranges bespoke group itineraries and offers optional travel insurance through partner ASSUREVER.

Product overview

Solotour is a tour operator specializing exclusively in B2B group tourism since 1989. The company offers a comprehensive portfolio of group travel programs organized into regional categories (France, Mediterranean, Spain-Portugal, Italy, Southern Europe-Balkans, Central Europe, Northern Europe, Grand Nord, Hiking-Cruises, and Far-Away Destinations) along with customized tailor-made packages and travel insurance add-on services. Operating as a direct booking partner without intermediaries, Solotour serves professional tourism clients including coach operators and travel agencies across Europe.

Differentiator

Problem solved

Functional benefit

Products and services

• Group Travel Programs - France Tailor-made and ready-made group travel programs across France including city breaks, nature escapes, regional tours featuring vineyards, oceans, mountains, culture, and local gastronomy. Sold wholesale to travel agencies and bus companies.
• Group Travel Programs - Mediterranean Group travel packages to Mediterranean islands including Corsica, Sardinia, Sicily, Balearic Islands, Corfu, Malta, Cyprus, Crete, Rhodes, and the Cyclades, featuring cultural history, beaches, and local cuisine.
• Group Travel Programs - Spain and Portugal Group travel programs covering the Iberian Peninsula including Andorra, Costa Brava, Madrid, Canary Islands, Andalusia, Porto, Lisbon, Madeira, and Algarve, featuring landscapes, coastline, heritage, museums, and gastronomy.
• Group Travel Programs - Italy Group travel packages to Italy covering Cinque Terre, Aosta Valley, Milan, Turin, the Lakes, Venice, Florence, Rome, Naples, Apulia, and Calabria, featuring iconic cities, hidden gems, and local gastronomy.
• Group Travel Programs - Southern Europe and Balkans Group travel programs covering Slovenia, Croatia, Bosnia, Serbia, Montenegro, Macedonia, Albania, Romania, Bulgaria, and Greece, featuring multicultural destinations, preserved nature, national parks, and ancient monuments.
• Group Travel Programs - Central Europe Group travel packages covering Switzerland, Germany, Austria, Czech Republic, Slovakia, Hungary, and Poland, featuring panoramic train journeys, Black Forest, Danube, Baltic Sea, glaciers, castles, and romantic landscapes.
• Group Travel Programs - Northern Europe Group travel programs covering United Kingdom, Ireland, and Benelux, featuring gastronomy, urban culture, iconic monuments, institutions, canals, mills, charming villages, and traditions.
• Group Travel Programs - Grand Nord Group travel programs covering Iceland, Scandinavia, Baltic countries, and Russia, featuring adventures, vast spaces, colorful architecture, grand monuments, museums, and legends.
• Hiking and Cruises Programs Specialized hiking and cruise programs adapted to all levels and ages, including expeditions to Patagonia fjords, African reserves, and France, available by foot, bike, or boat.
• Far-Away Destinations Programs Long-haul group travel programs covering USA, South America, Caribbean, Asia, India, and Africa, featuring explorations, unknown cultures, extreme or atypical landscapes.
• Customized Group Travel Packages Bespoke group travel arrangements for professionals including cultural trips, traditions, gastronomy, hiking, and cruises, tailored for associations, seniors, schools, and businesses.
• Travel Insurance Services Travel insurance offerings through ASSUREVER, including multi-risk coverage (cancellation, baggage, trip interruption, repatriation assistance) and assistance-repatriation packages, with custom options tied to the trip price.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered minor and core.

• ASSUREVERminorStrategic or Co-development PartnerInsurance partner for travel insurance offerings. Solotour offers two types of insurance through ASSUREVER: Pack Multirisque (cancellation, baggage, trip interruption, repatriation assistance) and Pack Assistance-Rapatriement. Custom insurance offers can also be arranged depending on the final travel price.
• GROUPAMAcoreOthersFinancial guarantee provider for the tour operator, as required by French law for travel companies. This is a mandatory insurance for financial protection of customers.
• ALLIANZ AssurancescoreOthersLiability insurance (RC - Responsabilité Civile) provider for the tour operator operations.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• FRAM: Established French tour operator offering group and leisure packages through travel agencies. Comparable product structure and B2B agency distribution model.
• Salaün Holidays: French tour operator with a strong focus on group travel (Séjours Groupes) for coach operators and travel agencies. Highly comparable in B2B model, French market focus, and multi-destination catalog.
• Veratour: Italian tour operator specializing in escorted group tours with curated cultural itineraries. Comparable in escorted multi-day group tour model and European/Mediterranean catalog.
• Alpitour: Italian tour operator group offering packaged holidays and group tours across European and long-haul destinations. Comparable in scope and group-tour orientation, though broader in B2C reach.
• Héliades Vacances: French tour operator specializing in Greece and Mediterranean group travel for B2B partners. Comparable in group-tour orientation and Mediterranean/European destination portfolio.
• Soltour Italia: Italian B2B tour operator providing packaged and customized group tours to travel agencies and coach operators across Europe. Closely mirrors Solotour's wholesale group tour model in Southern Europe.

Others

• Hotelbeds: Global B2B travel services platform distributing accommodation, tours, and transfers to travel agencies and tour operators. Comparable as B2B travel distribution infrastructure serving similar agency customers, though not a direct competitor in packaged group tours.

Broad incumbents

• TUI Group: Largest European tour operator conglomerate with group tour, hotel, and cruise businesses. Overlaps with Solotour in multi-destination package tours but operates at vastly larger scale and broader scope.
• DER Touristik: Major German tour operator group with packaged tours, group travel, and B2B distribution across Europe. Comparable in packaged multi-day tour offerings, broader geographic footprint and scale.
• FTI Group: German tour operator offering group and packaged tours across Europe, Mediterranean and long-haul destinations. Comparable in multi-destination catalog, though substantially larger and broader in scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/SolotourTourOperateur
• LinkedInlinkedin.com/company/solotour

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Solotour