Coq-trotteur

What Coq-trotteur does

Coq-trotteur is a French SaaS platform operated by FeelCity SAS that digitizes visitor reception for tourist offices (Bureaux d'Information Touristique, BIT) and accommodation providers (hébergeurs) in France. The platform integrates with existing Tourist Information Systems (SIT) to collect visitor data, distribute digital brochures, provide automatic multi-language translation, and deliver real-time tourist flow analytics across a territory. Two primary deployment modules — Accueil en Office and Accueil en Hébergement — feed a centralized data layer, augmented by the AI-powered Oeuf GPT chatbot, automated carnet de voyage (travel notebook) generation, and a Service d'Emailing for personalized traveler outreach.

The company's technology stack centers on an application-layer SaaS with native SIT, CRM, and Google Analytics integrations, QR-code based deployment at accommodation sites, and generative AI capabilities for personalized recommendations and multilingual brochure creation. The 2024 acquisition of Edit-Yourself, an e-brochure platform already used by approximately one-quarter of French tourist offices, materially extends product surface and installed base. Coq-trotteur markets Oeuf GPT, Edit-Yourself, and the core platform as distinct product lines under the FeelCity parent.

Go-to-market is direct enterprise sales led by President Nicolas Garcin, with quote-based annual subscriptions, demo-request conversion, and Calendly-scheduled meetings. Pricing is not publicly disclosed. The company is co-financed by the European Union through FEADER for rural tourism deployment, and was incubated at Incubateur Belle de Mai (Marseille) at founding in 2019. Legal entity is FeelCity SAS (RCS Nice 850289083), with the platform GDPR-compliant and hosted on OVH infrastructure in France.

Name

Coq-trotteur

Legal name

FeelCity

Website

https://coq-trotteur.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Coq-trotteur is a French SaaS platform, operated by FeelCity SAS, that digitizes tourist office and accommodation visitor reception through AI-powered personalization, multilingual digital brochures, and integrated tourist flow analytics across French destinations.

Ownership category

akta.pro rank

Product category

Tourism Destination Management Software

NAICS

Convention and Visitors Bureaus (561591)

akta.pro primary industry

Online Booking & Reservation Platforms (B2B/B2C) (THALAMAA)

akta.pro secondary industry

Hotel & Accommodation Booking Platforms (THALAFAB)

Keywords

• Tourist office software
• Destination management platform
• Digital visitor reception
• Hospitality SaaS solutions
• Multilingual brochure automation

Headquarters

HQ city

Marseille

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. SaaS Platform Subscription: The core Coq-Trotteur platform is provided as a SaaS solution to tourist offices and accommodation providers. The platform includes visitor reception tools, data collection, multi-language support, and analytics. Pricing appears quote-based as no public pricing is available on the website.
2. Edit-Yourself Digital Brochure Platform: Following the acquisition of Edit-Yourself, the company offers automated e-brochure and destination magazine creation. Brochures are automatically created and translated into multiple languages, with daily updates.
3. Emailing Service (Service d'Emailing): Personalized activity recommendation email service sent to travelers who have booked a stay with partner accommodation providers. Sends travel notebooks, promotional emails, and satisfaction surveys.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Coq-Trotteur is a SaaS platform that digitizes visitor reception at French tourist offices (Offices de Tourisme / BIT) and accommodation providers (hébergeurs). It captures visitor data, distributes multilingual digital brochures, generates personalized travel notebooks via the proprietary 'Oeuf GPT' AI engine, deploys QR codes in rooms, and produces real-time tourist flow statistics. The platform is sold as an annual subscription and is integrated with existing Tourist Information Systems (SIT).

Product overview

Coq-Trotteur is a unified SaaS platform for tourist destination management, comprising the core Coq-Trotteur reception platform plus the acquired Edit-Yourself brand for brochure automation. The platform offers two main deployment modules: Accueil en Office (for tourist information offices) and Accueil en Hébergement (for accommodation providers). Both modules feed into a centralized visitor analytics system with AI-powered features including the Oeuf GPT chatbot for querying visitor data, and the Carnets de Voyage feature for generating personalized travel recommendations. The platform also includes a Service d'Emailing for sending customized activity suggestions to travelers. Edit-Yourself, acquired by Coq-Trotteur, provides automatic multilingual (e)brochure creation integrated into the platform. The ecosystem captures all visitors across the territory to provide unique tourism flow statistics.

Differentiator

Problem solved

Functional benefit

Brands

• Edit-Yourself: Automated (e)brochure and destination magazine creation platform with multilingual translation capabilities, used by approximately 25% of French tourism offices.
• Oeuf GPT

Products and services

• Coq-Trotteur Platform Annual-subscription SaaS for French tourist offices and hébergeurs that captures visitor data, distributes multilingual digital brochures, generates AI-personalized travel notebooks, deploys QR codes in accommodation rooms, and delivers real-time tourist flow analytics, with native SIT integration.
• Edit-Yourself Automated creation, translation, and daily updating of multilingual digital brochures and destination magazines for tourist offices, used by about a quarter of French offices de tourisme and integrated into the Coq-Trotteur platform.
• Service d'Emailing Subscription emailing service that sends personalized activity recommendations, travel notebooks, promotional emails, and satisfaction surveys to travelers staying with partner accommodation providers.

Quantifiable outcome

• 1/4 of French tourist offices use the Edit-Yourself brochure platform
• +2 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability5 records

Feature6 records

Partnerships

Two partnerships are on record, tiered core.

• Edit-YourselfcoreStrategic or Co-development Partner · 1 January 2025Coq-trotteur announced the acquisition of Edit-Yourself, the leader in destination e-brochure creation used by nearly 25% of French tourist offices. This acquisition integrates Edit-Yourself's brochure automation technology into Coq-trotteur's visitor reception platform, creating a comprehensive solution for tourist offices and accommodation providers.
• FeelCitycoreTechnology or IntegrationFeelCity is the parent company and service provider behind Coq-trotteur. Founded as a SAS in Nice, France (850289083 RCS Nice), with share capital of 5,000 euros, FeelCity develops and provides the SaaS platform services. Nicolas Garcin serves as President. FeelCity acts as the data processor (Sous-traitant) for tourist offices using the platform.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Viator (Tripadvisor): Major tours and activities marketplace serving both consumers and tourism partners. Comparable as a broad incumbent in destination experience distribution, with potential overlap in tourist flow and activity discovery.
• Booking.com: Global accommodation and travel experience platform with deep accommodation-provider relationships and destination content. Comparable as the broader incumbent in accommodation-facing travel technology and destination discovery.
• GetYourGuide: Global marketplace for tours, activities, and destination experiences. Comparable through its emphasis on helping travelers discover and book destination activities, overlapping with Coq-trotteur's territory-discovery mission.

Emerging players

• Mindtrip: AI-powered travel planning platform that creates personalized itineraries and trip recommendations. Comparable through AI-driven personalized itinerary generation, though Mindtrip targets consumers rather than B2B tourism offices.
• Visit.org: Platform connecting travelers with local experiences and destination content. Comparable as an emerging player in destination experience curation with overlap to Coq-trotteur's personalized recommendation features.
• Layla (Tripadvisor): AI travel assistant from Tripadvisor that builds personalized trip recommendations through conversational AI. Overlaps with Coq-trotteur's Oeuf GPT personalization capabilities, but as a consumer-facing tool backed by a major travel incumbent.

Direct peers

• Sander (Sander Pick): European tourism and leisure software provider serving DMOs, tourist boards, and attractions with reservation and visitor flow solutions. Comparable in serving public-sector tourism organizations with B2B SaaS tools.
• Tourism Data Solutions (DTS Insight): Tourism intelligence and analytics platform serving DMOs and tourism boards with visitor flow data, sentiment analytics, and reporting. Closely comparable in the analytics/tourism flow intelligence layer that Coq-trotteur also provides.
• ArrivalGuides: Destination content platform providing digital city guides and tourist information for hotels, tourist boards, and destinations. Comparable as a B2B digital content/distribution platform serving accommodations and tourism offices.
• Tourisoft: French software provider for tourist offices and DMOs, offering reservation, statistical, and visitor management tools. Closest direct comparable in terms of target customer (French tourist offices) and product category (tourist office digitization).

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Coq-trotteur