IN4MA
IN4MA is a Jordan-based SaaS company offering a cloud-based, no-code interaction management platform that lets SMBs and consumer-facing businesses accept and manage customer orders and service requests across iOS, Android, Windows, web, and social media on a monthly subscription.
- Company typePrivate
- Founded2008
- HeadquartersMelbourne, Australia
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What IN4MA does
IN4MA is a private software company headquartered in Amman, Jordan, that operates a cloud-based, multi-platform "interaction management" SaaS platform. The platform enables consumers using smartphones or tablets to request goods and services from businesses, and enables those businesses to fulfill orders, organize deliveries and appointments, and communicate with customers across iPhone, iPad, Android, Windows devices, web browsers, and social media. The platform is built on Microsoft Azure infrastructure across West Europe, Australia, and Southeast Asia, and is customizable through configuration rather than programming in most cases, targeting businesses that lack internal IT resources.
The company monetizes through a six-tier monthly subscription model ranging from $57 (entry-level Try plan, 1 Interactor and 10 Requests per month) to $3,698 (Professional plan, 1,000 Interactors and 10,000 Requests per month), with a 3-day free trial and no upfront capital investment required. A 3-day trial, $57 starting price, and self-serve online subscription indicate a product-led growth motion targeting small and medium-sized consumer-facing businesses such as coffee shops, restaurants, fashion stores, pharmacies, and clinics. Distribution is direct-to-customer via the company website, with no public API, SDK, or app store presence disclosed. Adjacent professional services — IN4Architecture, IN4Integration, IN4Improvement, IN4Performance, IN4DEVELOPMENT, and IN4TRAINING — are offered alongside the platform to support enterprise transformation, integration, and training engagements.
IN4MA is reported as founded in 2008 and operating with 11–50 employees, but public commercial artifacts (blog content dated 2017, placeholder team names, Lorem Ipsum testimonial text) suggest limited recent growth or marketing activity. No funding rounds, partnerships, awards, certifications, or named customers are disclosed in the source material, and no AI/ML capabilities are described, leaving the company's competitive position reliant on the configurability and multi-device reach of its core platform.
IN4MA firmographics
Firmographics- Name
- IN4MA
- Legal name
- IN4MA
- Website
- https://in4ma.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- IN4MA is a Jordan-based SaaS company offering a cloud-based, no-code interaction management platform that lets SMBs and consumer-facing businesses accept and manage customer orders and service requests across iOS, Android, Windows, web, and social media on a monthly subscription.
- Ownership category
- akta.pro rank
IN4MA industry classification
Industry- Product category
- Interaction Management Software
- NAICS
- Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Data App Builders (Forms, Portals & Internal Tools) (HDAEAKAK)
- akta.pro secondary industries
- Enterprise PaaS (App Runtime & Managed Application Platforms) (HDAEAKAB), Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB)
Keywords
Where IN4MA is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
IN4MA business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations
Revenue model
- Subscription SaaS Platform: Monthly subscription-based revenue model with tiered pricing plans ranging from $57 to $3,698 per month. Revenue scales based on number of Interactors (users) and Request volumes allocated per tier.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Entry-level plan for initial trial |
| Subscription | Monthly | Lite plan for experimentation |
| Subscription | Monthly | Start plan for beginning business operations |
| Subscription | Monthly | Grow plan for business expansion |
| Subscription | Monthly | Scale plan for scaling up operations |
| Subscription | Monthly | Professional plan for professional users |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
IN4MA product offering
Product offeringCore offering
IN4MA is a cloud-based interaction management SaaS platform that enables businesses to deploy custom consumer interaction applications across iPhone, iPad, Android, Windows, web, and social media channels through zero-code configuration. The platform is sold via tiered monthly subscriptions (ranging from $57 to $3,698 per month) and is accompanied by professional services spanning enterprise architecture, integration, business improvement, performance optimization, custom software development, and corporate training.
Product overview
IN4MA offers a single unified interaction management platform (IN4MA Platform) accompanied by professional services including IN4Architecture (enterprise architecture), IN4Integration (systems integration), IN4Improvement (business process improvement), IN4Performance (performance optimization), IN4DEVELOPMENT (custom software development), and IN4TRAINING (employee training programs). The cloud-based platform enables no-code configuration for multi-device business interactions where consumers can request goods and services from any provider.
Differentiator
Problem solved
Functional benefit
Products and services
- IN4MA Platform A multi-platform SaaS interaction management platform that enables consumers with smartphones or tablets to request goods and services from any provider. Sold via monthly subscriptions to businesses that configure and deploy it without programming.
- IN4Architecture Professional service for designing enterprise architecture foundations and aligning business activities with enterprise vision and strategies.
- IN4Integration Professional service that connects and interlocks enterprise departments to enable smooth communications and clear goal-setting plans.
- IN4Improvement Professional service focused on identifying and implementing areas for enterprise process and business improvement.
- IN4Performance Professional service that aligns business activities with enterprise vision and strategies to improve internal and external interactions.
- IN4DEVELOPMENT Custom software development service that delivers additional customization and bespoke development for specialized and unique enterprise requirements beyond ready-made solutions.
- IN4TRAINING Custom-made technical and conceptual training programs delivered to enterprise employees, with emphasis on the human element as a key driver of enterprise advancement.
Companies that use IN4MA
Customer profileSegments3 records
Ideal customer profiles2 records
IN4MA technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
IN4MA partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights4 records
IN4MA competitors and assessment
Company assessmentDirect peers
- Zoho Creator: Low-code application builder within the Zoho suite that enables SMBs to build custom mobile and web apps. Comparable horizontal, SMB-focused positioning to IN4MA's interaction management platform.
- Bubble: Visual no-code platform for building web applications with built-in workflows and database. Comparable in its promise to let non-programmers build and launch interactive business apps quickly.
- Caspio: Low-code platform for building online database applications, forms and workflows without coding. Closely comparable feature set to IN4MA's no-code configuration and multi-platform delivery.
- Mendix: Low-code enterprise application development platform (now part of Siemens). Comparable category to IN4MA's no-code platform approach, though targeted at larger enterprise customers with deeper governance needs.
- Quick Base: Low-code platform targeting operational teams and SMBs to build custom business applications without coding. Highly comparable to IN4MA's positioning for non-technical business users building workflow apps.
- OutSystems: Enterprise low-code platform for building, deploying and managing custom mobile and web applications. Comparable in delivery model and multi-platform output to IN4MA's interaction management platform.
- AppSheet: Google-owned no-code platform that lets non-technical users build mobile and web apps from data sources. Closely comparable to IN4MA's zero-code, multi-device configuration model for business interaction apps.
Emerging players
- Airtable: Low-code platform combining spreadsheets and app building, often used for internal tools and lightweight workflows. Adjacent to IN4MA's no-code builder category though more horizontal/team-collaboration focused.
- Glide: No-code platform that turns spreadsheets into custom mobile and web apps for SMBs. Comparable end-user outcome to IN4MA's promise of zero-code, multi-device business apps for non-technical users.
Broad incumbents
- Microsoft Power Apps: Low-code platform within the Microsoft Power Platform ecosystem for building business apps and workflows. Overlaps with IN4MA's no-code configuration approach but at vastly greater scale and ecosystem depth.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
IN4MA social profiles
Digital presenceIN4MA financial estimates
Financial estimateRevenue estimate
Valuation estimate
IN4MA leadership team
Management profileNumber of profiles
Profiles3 records
IN4MA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
IN4MA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about IN4MA
What does IN4MA do?
IN4MA is a cloud-based interaction management SaaS platform that enables businesses to deploy custom consumer interaction applications across iPhone, iPad, Android, Windows, web, and social media channels through zero-code configuration. The platform is sold via tiered monthly subscriptions (ranging from $57 to $3,698 per month) and is accompanied by professional services spanning enterprise architecture, integration, business improvement, performance optimization, custom software development, and corporate training.
Is IN4MA a public or private company?
IN4MA is a private company. It is classified as unknown and is currently operating.
When was IN4MA founded?
IN4MA was founded in 2008. It employs 11 to 50 people.
Where is IN4MA based?
IN4MA is headquartered in Melbourne, Australia, in the Oceania region.
How does IN4MA make money?
One revenue line is on record: subscription SaaS Platform.
Who are IN4MA's main competitors?
Direct peers on record are Zoho Creator, Bubble, Caspio, Mendix, Quick Base, OutSystems and AppSheet. Emerging players are Airtable and Glide. Microsoft Power Apps is listed as a broad incumbent.
Does IN4MA have an API?
No public API is recorded for IN4MA.
What industry is IN4MA in?
IN4MA's product category is Interaction Management Software. Its primary akta.pro industry code is HDAEAKAK, Data App Builders (Forms, Portals & Internal Tools), with a secondary code of HDAEAKAB, Enterprise PaaS (App Runtime & Managed Application Platforms). Its NAICS code is 5132 and its SIC code is 7372.