Cargo Equipment
Cargo Equipment Corporation is a 60+ year-old Illinois-based manufacturer and direct-to-consumer e-commerce retailer of cargo control, tie-down, and ramp equipment, serving trucking, auto hauling, landscaping, tent rental, warehouse, and fleet maintenance buyers across the United States.
- Company typePrivate
- Founded1964
- HeadquartersHuntley, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Cargo Equipment does
Cargo Equipment Corporation is a US-based manufacturer and direct-to-consumer retailer of cargo control and tie-down equipment, founded in 1964 and operating as a subsidiary of the diversified conglomerate MOTIS BRANDS. The company designs and assembles its products in Illinois from globally-sourced hardware and polyester webbing, offering a comprehensive catalog spanning ratchet straps, winch straps, cam buckle straps, E-Track and L-Track systems, Python high-abrasion straps, lifting slings, auto hauling equipment (axle, frame, wheel, lasso, recovery straps), trailer ramps, and warehouse loading dock equipment under brands including HD Ramps and Guardian. Its proprietary VersaTie L-Track system holds a patent and features attachment points at every inch, while Python webbing delivers industry-leading break strengths (12,000 lb for 2-inch and 24,000 lb webbing for 4-inch straps). The company also offers custom services including an online Strap Builder configurator, custom stenciling for branding, and custom bundling/palletization solutions.
The business operates an exclusive direct-to-consumer e-commerce model through cargoequipmentcorp.com, supplemented by phone sales support (847-741-7272). Pricing is MSRP-based with both individual-unit and bulk-box tiers; product prices range from approximately $1.70 (webbing adjusters) to over $18,000 (modular yard ramp systems). The customer base spans multiple verticals — trucking and commercial transportation, auto hauling, landscaping, tent and event rental, warehouse and loading dock operations, and bus/commercial fleet maintenance — serving both individual consumers and commercial B2B buyers. Marketing is conducted through an educational blog, organic social media (Facebook, Instagram, YouTube), an email newsletter with a 10% discount acquisition offer, and annual participation in industry trade shows (NATM Convention and NATDA Trailer Show).
Revenue is generated entirely through hardware sales via the e-commerce channel, with no retail, marketplace, or reseller distribution disclosed. Geographic operations are domestic US-only with no evidence of international expansion. The company holds WSTDA-compliant lifting slings and OSHA-aligned products, positioning compliance as a functional benefit for safety-regulated buyers.
Cargo Equipment firmographics
Firmographics- Name
- Cargo Equipment
- Legal name
- Cargo Equipment Corporation
- Website
- https://cargoequipmentcorp.com
- Company type
- Private
- Founded year
- 1964
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Cargo Equipment Corporation is a 60+ year-old Illinois-based manufacturer and direct-to-consumer e-commerce retailer of cargo control, tie-down, and ramp equipment, serving trucking, auto hauling, landscaping, tent rental, warehouse, and fleet maintenance buyers across the United States.
- Ownership category
- akta.pro rank
Cargo Equipment industry classification
Industry- Product category
- Cargo Control Equipment
- NAICS
- Rope, Cordage, Twine, Tire Cord, and Tire Fabric Mills (314994), Commercial and Service Industry Machinery Manufacturing (33331)
- SIC
- Construction, Mining & Materials Handling Machinery & Equip (3530)
- akta.pro primary industry
- Lifting Accessories & Rigging (Slings, Shackles, Hooks, Spreaders) (IMAHAJAI)
- akta.pro secondary industry
- Lifting Attachments & Material Handling Accessories (Fork Attachments, Slings, Rigging) (IMAHABAJ)
Keywords
Where Cargo Equipment is headquartered
LocationHeadquarters
- HQ city
- Huntley
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Cargo Equipment business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Product Sales (Hardware/E-commerce): Cargo Equipment Corporation generates revenue through direct product sales of cargo control equipment including ratchet straps, tie-downs, E-Track and L-Track systems, loading ramps, lifting slings, and related hardware. Products are sold primarily through their e-commerce website with MSRP pricing displayed. The company offers made-to-order/custom products alongside standard catalog items.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard MSRP pricing for individual retail products |
| Unit Pricing | Pay-as-you-go | Bulk/Box pricing for commercial buyers |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Cargo Equipment product offering
Product offeringCore offering
Cargo Equipment Corporation manufactures and sells cargo control and tie-down equipment including ratchet straps, E-Track and L-Track systems, winch straps, cam buckle straps, Python heavy-duty straps, lifting slings, auto hauling equipment, trailer ramps, and warehouse loading-dock equipment. Products are assembled in Illinois from globally-sourced hardware and polyester webbing and are offered through direct e-commerce with a custom online Strap Builder tool for made-to-order configurations. The assortment also covers tent straps, cable protectors, flatbed accessories, and custom stenciling/packaging services.
Product overview
Cargo Equipment Corporation is a manufacturer and supplier of cargo control and tie-down equipment, operating as a single unified product portfolio centered on physical cargo securing solutions. The company assembles products in Illinois from globally-sourced components and offers ratchet straps (available in E-Track, L-Track, bundling, tent, light duty, and custom configurations), winch straps, cam buckle straps, Python high-wear straps, and lifting slings. Supporting product lines include auto hauling equipment (axle straps, wheel straps, recovery straps), a comprehensive ramp portfolio (commercial, lawnmower, auto, service, walk, and curb ramps from HD Ramps and Guardian brands), warehouse loading dock equipment (dock boards, yard ramps), and tie-down hardware (ratchets, cam buckles, hooks, D-rings). The company differentiates through made-to-order customization via its Strap Builder tool, custom stenciling for branding, and custom packaging solutions. Distribution is B2B focused through direct sales with phone support.
Differentiator
Problem solved
Functional benefit
Products and services
- Ratchet Straps Tie-down ratchet straps available in 1", 2", 3", and 4" widths, assembled in Illinois using globally-sourced hardware and polyester webbing, for commercial transportation cargo securement.
- E-Track Systems Multi-use anchor rail system for auto hauling and enclosed trailers providing 6,750 lb MBS for heavy-duty applications.
- VersaTie L-Track Systems Patented L-track aluminum cargo securement system with attach points at every inch, 2,000 lb MBS at 45° and 3,000 lb MBS vertical, available in standard, recessed with flanges, angled surface mount, and curved profiles.
- Tie-Down Hardware Hardware components for tie-down straps including ratchets, cam buckles, wire hooks, S-hooks, D-rings, delta rings, and snap hooks, with what the company describes as the largest end-hardware selection in the industry.
- Winch Straps Heavy-duty winch straps for flatbed trailers used to secure cargo during flatbed transport.
- Cam Buckle Straps Cam buckle straps in 1" or 2" widths with hardware options including wire hooks, vinyl-coated S-hooks, and L-track single studs.
- Specialty & Custom Straps Limited-edition and specialty ratchet strap designs including daisy chains for varied niche applications.
- Python Straps Extreme wear-resistant heavy-duty ratchet straps using Python Webbing: 2" with 12,000 lb break strength and 4" using 24,000 lb webbing for superior abrasion resistance and extended product lifespan.
- Lifting Slings Polyester rigging lifting slings meeting WSTDA standards and OSHA regulations, in flat eye, twisted eye, endless, and endless round configurations with up to four plies.
- Auto Hauling Equipment Vehicle transport equipment including axle straps, frame straps, lasso straps, wheel straps, off-road tie-downs, tow dolly wheel nets, and Dyneema HMPE recovery/towing straps.
- Trailer Ramps Full line of aluminum ramps including commercial equipment, lawnmower, bus inspection, auto, service, walk, and curb ramps, marketed under HD Ramps and Guardian brands with capacities from 750 lb to 80,000 lb.
- Loading Dock & Warehouse Equipment Warehouse cargo control products including dock boards, container ramps, portable yard ramps, walk ramps, pallet pullers, and roll-off straps, marketed under Guardian and HD Ramps.
- Tent Straps White ratchet straps designed to secure party tents in high winds, available in 1" and 2" widths with hardware compatible with Anchor, Eureka, Top Tec, and Aztec tents.
- Custom Stenciling Service Custom branding add-on service that applies logos, brand information, or other stenciling onto tie-down straps for branding and theft reduction.
Quantifiable outcome
- 2-inch Python straps feature 12,000 lb break strength; 4-inch Python straps feature 24,000 lb webbing
- +4 more outcomes
Companies that use Cargo Equipment
Customer profileSegments6 records
Ideal customer profiles3 records
Cargo Equipment technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Cargo Equipment partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Global Component SupplierscoreCargo Equipment Corporation sources hardware components globally for use in their Illinois assembly operations. This includes ratchets, buckles, hooks, and other metal hardware used in strap manufacturing. While specific supplier names are not disclosed, the company explicitly states products are 'assembled in Illinois from Global Components' and 'assembled in Illinois from globally-sourced hardware and polyester webbing'.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Cargo Equipment competitors and assessment
Company assessmentBroad incumbents
- Crown Equipment: Major industrial truck and material handling equipment manufacturer. While not a direct strap competitor, overlaps as a broader material handling equipment player serving warehouse and logistics customers.
- Buyers Products: Diversified truck equipment manufacturer with a substantial cargo control and tie-down product line. Larger-scale incumbent with broader distribution via dealers and distributors, directly competing in commercial truck segments.
- Ancra International: Larger, established cargo securement and loading systems manufacturer offering tie-downs, straps, and lifting equipment across multiple geographies. Directly overlapping in core product categories but with broader enterprise and OEM reach.
Direct peers
- Keeper Corporation: Manufacturer of tie-down straps, bungee cords, and cargo nets for both consumer and commercial markets. Directly comparable in product category with broader retail distribution reach.
- Mytee Products: Manufacturer and distributor of cargo control products including ratchet straps, winch straps, and E-Track. Comparable niche competitor focused on trucking and trailer applications with overlapping product SKUs.
- Tie Down Engineering: Specialized manufacturer of cargo securement products including ratchet straps, tie-down hardware, and related accessories. Comparable product offering and customer base in commercial trucking.
- US Cargo Control: Direct DTC competitor offering cargo control products (ratchet straps, E-Track, winch straps, lifting slings) through e-commerce. Highly comparable business model, customer base, and product catalog to Cargo Equipment Corporation.
- Erickson Manufacturing: Manufacturer of tie-down straps, E-Track systems, and cargo control hardware with comparable product breadth. Competes in the same trucking and trailer channels with similar mid-tier brand positioning.
- Brennan Equipment: Distributor and manufacturer of cargo securement equipment, lifting slings, and rigging products. Directly comparable in mid-market cargo control and material handling categories.
- HD Ramps: Brand of ramps and loading dock equipment that is actually sold through Cargo Equipment Corporation's own catalog. A direct comparable in the ramp subcategory, demonstrating product-level peer overlap.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Cargo Equipment social profiles
Digital presenceCargo Equipment financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cargo Equipment leadership team
Management profileNumber of profiles
Cargo Equipment funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cargo Equipment M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cargo Equipment
What does Cargo Equipment do?
Cargo Equipment Corporation manufactures and sells cargo control and tie-down equipment including ratchet straps, E-Track and L-Track systems, winch straps, cam buckle straps, Python heavy-duty straps, lifting slings, auto hauling equipment, trailer ramps, and warehouse loading-dock equipment. Products are assembled in Illinois from globally-sourced hardware and polyester webbing and are offered through direct e-commerce with a custom online Strap Builder tool for made-to-order configurations. The assortment also covers tent straps, cable protectors, flatbed accessories, and custom stenciling/packaging services.
Is Cargo Equipment a public or private company?
Cargo Equipment is a private company. It is classified as corporate owned and is currently operating.
When was Cargo Equipment founded?
Cargo Equipment was founded in 1964. It employs 11 to 50 people.
Where is Cargo Equipment based?
Cargo Equipment is headquartered in Huntley, United States, in the North America region.
How does Cargo Equipment make money?
One revenue line is on record: product Sales (Hardware/E-commerce).
Who are Cargo Equipment's main competitors?
Broad incumbents on record are Crown Equipment, Buyers Products and Ancra International. Direct peers are Keeper Corporation, Mytee Products, Tie Down Engineering, US Cargo Control, Erickson Manufacturing, Brennan Equipment and HD Ramps.
Does Cargo Equipment have an API?
No public API is recorded for Cargo Equipment.
What industry is Cargo Equipment in?
Cargo Equipment's product category is Cargo Control Equipment. Its primary akta.pro industry code is IMAHAJAI, Lifting Accessories & Rigging (Slings, Shackles, Hooks, Spreaders), with a secondary code of IMAHABAJ, Lifting Attachments & Material Handling Accessories (Fork Attachments, Slings, Rigging). Its NAICS code is 314994 and its SIC code is 3530.