Team Dave Logan

What Team Dave Logan does

Team Dave Logan is a privately held, Colorado-based contractor referral and marketing network founded in 2009 by former NFL player and Broncos broadcaster Dave Logan. The company connects Colorado Front Range homeowners with pre-screened contractors across 700+ professional service categories, including electrical, plumbing, roofing, HVAC, garage doors, siding, windows, painting, landscaping, gutters, and remodeling, alongside adjacent verticals such as legal services, real estate, and property management. Homeowners access the service through a web-based searchable directory, two print publications (the annual Resource Guide reaching 700,000 homes and the Playbook – TDL Project Home Magazine published five times per year to 150,000 high-end homes per edition), and an iHeart Media radio advertising partnership. The company does not collect personal information from homeowners to browse listings, and all member companies must pass a 16-point annual background and credential screening covering Secretary of State review, criminal database checks, Patriot Act/OFAC compliance, credit reports, civil lawsuit history, license verification, insurance verification, and a minimum one-year operating history.

Name

Team Dave Logan

Legal name

Team Dave Logan

Website

https://teamdavelogan.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Team Dave Logan is a Colorado-based, founder-owned contractor referral and marketing network that pre-screens home service providers and connects Colorado Front Range homeowners with vetted contractors across 700+ categories via a web directory, print publications, and radio advertising.

Ownership category

akta.pro rank

Headquarters

HQ city

Denver

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Supply Chain

Revenue model

1. Membership Fees: Companies pay to join the Team Dave Logan network and become screened, vetted members. Members receive placement on the website, access to advertising opportunities, and inclusion in print publications.
2. Print Publication Advertising: Companies advertise in the Playbook magazine (5x annually, 150,000 copies per edition) and annual Resource Guide (700,000 homes). These are premium advertising placements in screened-only publications.
3. Website Advertising: Homepage advertising, category-specific advertising, high-traffic page advertising, and basic page banner advertising on TeamDaveLogan.com.
4. Radio Advertising Partnership: Team Dave Logan acts as Agency of Record for members, facilitating radio advertising through iHeart Media partnerships. They create scripts and produce radio spots for member companies.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Team Dave Logan operates a referral network that connects Colorado homeowners with pre-screened home repair, improvement, and service contractors across 700+ service categories. The company runs a contractor directory website, publishes print and digital resources (Resource Guide and Playbook Magazine), and offers membership, advertising, and reputation management services to vetted contractor members in the Colorado Front Range.

Product overview

Team Dave Logan operates as a consumer referral and contractor network platform rather than a single product company. The core offering consists of a Contractor Directory and Home Services Search that connects Colorado homeowners with screened, vetted contractors across 12+ service categories. Supporting the directory is a Trusted Company Membership program requiring annual screening. The company publishes two print/digital resources: the Playbook - TDL Project Home Magazine (quarterly, 5x/year, 750K annual circulation) and the Resource Guide (annual, 700K homes). Revenue is generated through membership fees and advertising services including website advertising, radio advertising via iHeart Media partnership, review and reputation marketing with Google My Business optimization, and online reputation management tools. Additional features include a job board, Pro Tips content, community impact resources, and a Help Line for dispute resolution.

Differentiator

Problem solved

Functional benefit

Brands

• Playbook - TDL Project Home Magazine: A quarterly large-format magazine featuring screened companies, delivered to 150,000 high-end homes five times annually.
• Team Dave Logan Resource Guide

Products and services

• Contractor Directory A browsable directory of screened, vetted home repair and improvement contractors organized by service category (electrical, plumbing, roofing, HVAC, garage doors, siding, windows, painting, landscaping, gutters, and remodeling) that allows homeowners to search, compare, and connect with local service providers.
• Home Services Search An online search experience enabling homeowners to find local home professionals by project or service category, serving the Denver and Colorado Springs markets on the Colorado Front Range.
• Trusted Company Membership An annual membership program for Colorado contractors requiring recurring screening, providing vetted companies access to marketing tools, advertising opportunities, and inclusion in Team Dave Logan publications.
• Playbook - TDL Project Home Magazine A large-format quarterly magazine published five times annually (March, May, July, September, November) featuring screened member companies, distributed to 150,000 high-end homes per edition, with approximately 750,000 copies sent annually.
• Resource Guide - TDL Project Home Publication An annual print and digital publication delivered to 700,000 homes directly, featuring vetted contractors, service offers, and home improvement resources, also promoted at trade events including the Colorado Home and Garden Show.
• Website Advertising Digital advertising options including homepage premium placements, category-specific ad carousels, high-traffic page banners (about Dave Logan, How to Join pages), and basic page advertising across the Team Dave Logan website.
• Radio Advertising Radio advertising services through iHeart Media partnership, where Team Dave Logan acts as Agency of Record to create scripts, produce spots, and design media packages targeting Colorado homeowners for member businesses.
• Review and Reputation Marketing A two-part program combining Google My Business optimization and reputation management, including listing audits, review solicitation guidance, review display on member sites, and monthly reporting on online reputation.
• Annual Contractor Screening An annual screening process for member contractors including Secretary of State review, comprehensive criminal database search, Patriot Act/OFAC checks, credit reports, civil lawsuit search, license verification, insurance verification, and minimum one year in business requirement.

Quantifiable outcome

• 17+ years operating in Colorado
• +3 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

Two partnerships are on record, tiered minor and core.

• A-Train MarketingminorStrategic or Co-development Partner · 1 June 2018Website design partnership resulting in the award-winning TeamDaveLogan.com redesign launched June 1, 2018. The partnership produced a more searchable and user-friendly site connecting community members with home improvement, auto, and legal professionals. The collaboration won a Silver Davey Award for outstanding website.
• iHeart MediacoreGTM or Marketing PartnerPartnership with iHeart Media for radio advertising opportunities. Team Dave Logan acts as Agency of Record for member companies, creating scripts and producing radio spots. They work with iHeart to design advertising packages that help members maximize marketing budgets. The partnership handles media relationships and billing for member companies.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• BuildZoom: Marketplace for general contractors and remodelers with license/background data on pros; overlaps TDL in the remodeling, screening, and lead-routing proposition.
• Thumbtack: Online marketplace connecting consumers with local professionals across hundreds of home services categories; comparable in marketplace model, screening, and recurring contractor relationships.
• Angi: Public home services marketplace (formerly Angie's List) connecting homeowners with pre-screened contractors across categories; directly comparable in core matchmaking and screening proposition, though at much larger national scale.
• HomeAdvisor: Pre-screened home services lead-generation marketplace (now part of Angi Inc.); competes for the same homeowner search intent and contractor membership dollars that TDL monetizes.
• Porch: Home services network connecting homeowners with local pros, including moving, maintenance, and improvement; directly comparable lead-gen and membership model.
• Houzz: Home remodeling and design platform with a directory of professionals and homeowner content; overlaps with TDL in homeowner discovery of vetted contractors and editorial content marketing.

Emerging players

• Nextdoor: Hyperlocal neighborhood social network that increasingly serves as a recommendation channel for home services; competes for the same trust-driven homeowner word-of-mouth moment that TDL's screening badge addresses.

Broad incumbents

• Yelp: Broad local business directory and reviews platform with significant home services category traffic; competes for SEO-driven homeowner discovery across TDL's 700+ service categories.
• Google Local Services Ads: Google's paid lead-generation and verification program for home services providers; competes for both homeowner search intent and the screening/trust narrative that TDL builds its directory around.
• Frontdoor: Home services and home warranty provider connecting consumers with vetted repair and maintenance pros; comparable in the trust/screening and recurring-service positioning for homeowners.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/TeamDaveLogan
• LinkedInlinkedin.com/company/teamdavelogan.com
• Instagraminstagram.com/teamdavelogan
• Xx.com/teamdavelogan

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Team Dave Logan