What SMTech Solutions does

SIA SMTECH SOLUTIONS (doing business as SMTech Solutions) is a private travel technology company founded in 2019 and domiciled in Latvia, with operational headquarters in Istanbul, Turkey and additional offices in Dubai (UAE) and Riga (Latvia). The company builds modular travel booking software targeting online travel agencies (OTAs), destination management companies (DMCs), general sales agents (GSAs), and traditional travel agencies and tour operators across the Middle East, Europe, and emerging markets.

Its core offering is a modular booking platform centered on a Booking Engine, supplemented by CRS modules for flights, hotels, tours, transfers, car rental, and cruise, plus B2C, B2B, B2E (corporate), white-label, online-branch, extranet, XML In/Out, dynamic packaging, and integrated accounting modules. The platform is built on Node JS, React JS, Angular JS, ASP.net, Laravel, Codeigniter, PHP, Android, and iOS frameworks and provides real-time integration with major GDS networks (Amadeus, Sabre, Travelport/Galileo) and more than 25 travel suppliers and bed banks (Hotelbeds, HotelsPro, GTA, DOTW, Expedia, WebBeds, Travelfusion), as well as regional airlines and payment/banking partners.

SMTech monetizes primarily through one-time perpetual software licenses across four pricing tiers (Basic at USD 4,500, Business at USD 6,000, Pro and Advance at custom pricing), augmented by API integration services, custom development, and recurring 24/7 support and training services with stated 0–30 minute response times. The company employs 11–50 people, sells directly to enterprise clients via inquiry-driven demos and live presentations, and supports a partner/reseller model through its white-label and extranet modules.

Name

SMTech Solutions

Legal name

SIA SMTECH SOLUTIONS

Website

https://smtech-solutions.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

SMTech Solutions is a private Latvian travel technology firm operating from Istanbul, Dubai, and Riga that builds modular travel booking software with CRS modules for flights, hotels, tours, transfers, cars, and cruise, integrated with major GDS and supplier APIs for OTAs, DMCs, GSAs, and travel agencies in MENA and emerging markets.

Ownership category

akta.pro rank

Product category

Travel Booking Software

NAICS

Travel Arrangement and Reservation Services (5615), Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Online Booking & Reservation Platforms (B2B/B2C) (THALAMAA)

akta.pro secondary industries

Hotel CRS & Booking Engines (THALADAA), B2B Agent/Partner Booking Portals (Extranet) (THALADAJ), White-Label Booking Engine Platforms (SaaS/Widget) (THALADAN)

Keywords

• Travel booking software
• Travel reservation systems
• GDS API integration
• B2B travel platform
• Travel agency technology

Headquarters

HQ city

Istanbul

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Software Licensing: The company sells travel booking software platforms with four structured plans (Basic, Business, Pro, Advance) at different price points ranging from USD 4,500 to custom pricing. Additional add-on features are available for customization. Payment plans range from 3 to 6 months.
2. API Integration Services: Integration services for GDS systems (Amadeus, Sabre, Travelport) and supplier APIs (Expedia, GTA, Hotelbeds, HotelsPro, DOTW). Revenue generated from connecting clients to main travel suppliers globally.
3. Custom Development Services: Bespoke development services to build perfect structures for client needs. The company emphasizes full structure planning before coding and finding the best logic for business requirements.
4. Training and Support Services: Online training for platform usage with video recordings for reference. 24/7 online support as long as the platform is live. Fast problem solving with 0-30 minutes response time.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

SMTech Solutions designs, develops, and licenses modular travel booking and reservation software platforms for travel agencies, OTAs, DMCs, and GSAs. The core Booking Engine integrates Central Reservation System (CRS) modules for flights, hotels, tours, transfers, cars, and cruise, connects in real time to GDS networks (Sabre, Amadeus, Travelport) and 25+ global suppliers, and is sold under four perpetual license plans ranging from USD 4,500 to custom pricing. Supporting services include GDS/API integration, custom development, and 24/7 training and support.

Product overview

SMTech Solutions offers a modular travel booking platform with a central Booking Engine as the core product, supported by 4 pricing tiers (Basic, Business, Pro, Advance) ranging from USD 4,500 to custom pricing. The platform architecture includes CRS (Central Reservation System) modules for Flights, Hotels, Tours, Transfers, Car Rental, and Cruise, which feed into the core booking engine. Additional add-on modules include GDS/API Integration (connecting to Amadeus, Travelport, Sabre, Worldspan), Extranet Module for supplier access, XML In/Out Module for OTA distribution, B2C Module for direct consumer sales, B2B Module for agency networks, White Label Module, Online Branch Module for multi-location deployments, Distribution Module, Transaction Module for consolidated reporting, Operation Management Module for automation, B2E Corporate Module, Employee Management, Language Management, Currency Management, and a Complete Accounting System. The platform supports dynamic packaging capabilities and includes both Online and Third Party offline booking options. Customers can customize their plans with available add-ons including additional API integrations, payment gateways, languages, and source code access.

Differentiator

Problem solved

Functional benefit

Products and services

• Booking Engine Modular backbone platform for travel portals enabling online booking of flights, hotels, transfers, tours, and vacation packages. Sold with four structured pricing plans (Basic, Business, Pro, Advance) that can be customized with add-on modules. Built for OTAs, travel agencies, tour operators, DMCs, and GSAs.
• Airline Reservation System (CRS) CRS module for managing airline contracts including blocked seats, chartered flights, fare rules, PNR management, and B2B flight distribution. For GSAs, OTAs, and travel agencies handling air inventory.
• Hotel Reservation System (CRS) CRS for uploading accommodation contracts with real-time updates, rate management, room inventory, pricing types, and markup configuration. For hotels, OTAs, DMCs, and travel agencies managing accommodation inventory.
• Tour Reservation System (CRS) CRS for managing tour contracts with features including tour listing, pax management, distribution, and pick-up management. For tour operators and DMCs handling destination experiences.
• Transfer Reservation System (CRS) CRS for managing transfer contracts including vehicle listing, airport lists, and price management. For DMCs, transfer operators, and travel agencies offering ground transfers.
• Car Rental System (CRS) Car rental software with native Android and iOS apps, fleet management, booking management, quotation handling, and reporting capabilities. For travel management companies and OTAs offering car rental.
• Cruise System (CRS) Cruise booking engine for searching cruise inventory from supplier databases or APIs, featuring cruise line management, ship management, 360-degree virtual tours, and instant online booking. For cruise operators and travel agencies offering cruise products.
• Pre-Packages System System for managing pre-packaged travel contracts with flight/hotel/tour/transfer connections, supporting both static and dynamic configurations. For travel agencies and tour operators offering packaged holidays.
• Holiday Packages (Dynamic Packaging) Dynamic packaging solution allowing consumers to build custom packages combining flights, accommodation, and excursions from internal inventory and external systems. For OTAs, DMCs, and travel agencies offering dynamic holiday packages.
• GDS/API Integration Services Integration services connecting client platforms to major GDS networks (Sabre, Amadeus, Travelport, Worldspan) and supplier APIs (Expedia, GTA Travel, Hotelbeds, HotelsPro, DOTW), enabling real-time access to global travel supplier inventory. For OTAs, travel agencies, DMCs, and GSAs needing global connectivity.
• Extranet Module Development Supplier access portal with role-based permissions for managing inventory data including stop sell, rate updates, discount offers, and allotment adjustments. For travel platforms needing supplier-side inventory management.
• XML In/Out Module Development XML web services for real-time rate, description, and availability distribution to and from other OTAs and third-party systems. For OTAs and travel platforms needing interoperability with external systems.
• White Label Booking Platform White label solution for offering online branded booking portals to agencies and sub-agency networks with full customization. For travel agencies, GSAs, and resellers wanting to launch branded travel platforms.

Quantifiable outcome

• Reduces operation team by minimum 35%, significantly lowering operational costs
• +3 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Feature10 records

Partnerships

Eleven partnerships are on record, tiered core and major.

• AmadeuscoreTechnology or IntegrationMajor GDS system integration partner providing real-time connectivity to global travel inventory and booking capabilities.
• SabrecoreTechnology or IntegrationGDS integration partner providing access to extensive travel content including flights, hotels, and car rentals through real-time API connectivity.
• Travelport/GalileocoreTechnology or IntegrationGDS system integration partner enabling connection to global travel supplier inventory and booking services.
• HotelbedsmajorTechnology or IntegrationHotel supplier integration partner providing access to extensive hotel accommodation inventory worldwide.
• HotelsPromajorTechnology or IntegrationHotel technology partner providing real-time rates, descriptions, and availability for accommodation booking.
• GTA TravelmajorTechnology or IntegrationGlobal Travel Alliance partner providing integrated access to hotel and destination services inventory.
• DOTWmajorTechnology or IntegrationDestination of the World partner providing global hotel and travel services integration.
• ExpediamajorTechnology or IntegrationMajor OTA and travel technology partner providing API integration for travel content.
• Turkish AirlinesmajorTechnology or IntegrationMajor airline partner with direct contract integration capabilities for blocked seats, chartered flights, and PNL distribution.
• TravelfusionmajorTechnology or IntegrationTravel technology partner providing multi-source content aggregation and booking capabilities.
• WebBedsmajorTechnology or IntegrationGlobal bed bank partner providing extensive hotel inventory for distribution.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Traveltek: Traveltek provides booking technology and APIs (flights, hotels, cruise, transfers) plus white-label solutions to OTAs and tour operators, comparable to SMTech's white-label and extranet modules.
• Tavisca: Tavisca provides travel booking platforms, CRS systems, and GDS-integrated retail/wholesale solutions for OTAs, TMCs, and travel agencies, overlapping directly with SMTech's B2C/B2B/B2E travel software positioning.
• Provab Technosoft: Provab delivers travel portal development, booking engines, GDS/API integrations (Amadeus, Sabre, Travelport), and white-label solutions for OTAs and travel agencies — directly comparable in product, customer segment, and GDS dependency.
• Juniper Travel Technology: Juniper sells CRS, booking engines, and channel management platforms to OTAs, tour operators, and bed banks globally, with GDS connectivity and white-label distribution — directly overlapping SMTech's core offering.
• Travelopro: Travelopro is a travel technology company that builds B2B/B2C booking engines, CRS modules for flights/hotels/cars/cruise, GDS integrations, and white-label portals — a near-identical product scope to SMTech's Booking Engine + CRS module set.

Broad incumbents

• Datalex: Datalex provides digital commerce platforms for airlines and travel retailers, including booking, pricing, and personalization — a broader incumbent whose platform competes with SMTech in online retail/booking for OTAs and travel suppliers.
• Travelport (now part of CWT platform): Travelport operates the Galileo/Worldspan GDS and offers travel commerce platforms; SMTech integrates with Travelport as a partner while competing for travel-retail platform implementations in mid-market segments.
• Amadeus: Amadeus is one of the world's largest GDS providers and also offers enterprise travel technology platforms; SMTech integrates with Amadeus as a core GDS partner while competing for OTA/travel-agency platform deals at a smaller scale.
• Sabre: Sabre is a global GDS and travel technology incumbent serving airlines, hotels, agencies, and OTAs; SMTech relies on Sabre APIs but also competes against Sabre's agency/retail platform offerings in adjacent deals.

Emerging players

• Atcore (Dolphin by Travelport successor ecosystem): Atcore delivers travel retail platforms and connectivity products for leisure travel, OTAs, and tour operators — an emerging challenger whose product scope (CRS, booking engine, distribution) closely mirrors SMTech's platform.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SMTech Solutions