Washington's Lottery

Name

Washington's Lottery

Legal name

Washington's Lottery

Website

https://walottery.com

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

State Lottery

NAICS

Other Gambling Industries (713290)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Lottery Operators (Government & Private Licensed) (MPAEAFAA)

akta.pro secondary industries

Lottery Second-Chance, Loyalty & Rewards Platforms (MPAEAFAM), Draw-Based Lottery Management (Number Games, Keno as Lottery) (MPAEAFAE), Lottery Ticket & Instant Games (Scratch-Off) Publishing/Printing (MPAEAFAC), Lottery Beneficiary/Fund Administration & Grant Management Services (MPAEAFAN), Lottery Security, Integrity & Fraud Prevention Services (MPAEAFAI)

Keywords

• State lottery games
• Draw games
• Instant scratch tickets
• Lottery retail network
• Jackpot games

Headquarters

HQ city

Olympia

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure

Revenue model

1. Lottery Ticket Sales: Washington's Lottery generates revenue through the sale of lottery tickets across multiple game categories including draw games (Powerball, Mega Millions, Lotto, Hit 5, Match 4, Pick 3, Cash Pop, Daily Keno) and scratch tickets. Revenue is generated from ticket purchases by players at licensed retail locations throughout Washington State. Proceeds benefit the Washington Opportunity Pathways Account (WOPA) supporting education programs.
2. Scratch Ticket Sales: Instant win scratch tickets sold through licensed retailers. Price points range from $1 to $30 per ticket. New games are introduced regularly, with approximately 30 rotating scratch games available at any time.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Washington's Lottery is a state government agency that operates and sells lottery products exclusively within Washington State. It offers multi-state jackpot games (Powerball, Mega Millions), state draw games (Lotto, Hit 5, Match 4, Pick 3, Cash Pop, Daily Keno), and approximately 30 rotating scratch instant-win tickets sold through licensed retail agents, with proceeds supporting education and state programs.

Product overview

Washington's Lottery operates a diversified portfolio of lottery products consisting of multi-state jackpot games (Powerball, Mega Millions), state-based draw games (Lotto, Hit 5, Match 4, Pick 3, Cash Pop, Daily Keno), and approximately 30 rotating Scratch instant-win tickets. The lottery also offers a digital ecosystem including the My Lottery 360 loyalty program, a mobile app, and Check Your Ticket digital verification services. The product line includes the recent Keys and Cash Scratch game as a notable innovation, being the first Washington Scratch ticket to offer a vehicle as an instant prize. Ticket sales are conducted through licensed retailers, vending machines, and the online/mobile platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Powerball Multi-state lottery game where players pick five numbers between 1-69 and one Powerball between 1-26. Drawings held Mondays, Wednesdays, and Saturdays with jackpots starting at $20 million.
• Powerball Double Play Add-on option for Powerball that gives players a second chance with a separate set of winning numbers and different prize tiers, offering up to $10 million guaranteed prize.
• Mega Millions Multi-state lottery game with drawings held on Tuesdays and Fridays. Players pick five numbers between 1 and 70 and one Mega Ball for a chance at multi-million dollar jackpots.
• Lotto Washington state lottery game with drawings on Mondays, Wednesdays, and Saturdays. Players pick six numbers between 1 and 49 for a chance at the state jackpot.
• Hit 5 Washington state game where players pick five numbers between 1 and 42. Drawings held seven days a week with cash payouts to players.
• Match 4 Washington state game with a top prize of $10,000 where players match four numbers.
• Pick 3 Daily lottery game with a top prize of $500 where players pick three numbers.
• Cash Pop Daily lottery game where players can win up to $500. A random generated prize amount from $25-$500 is printed on each ticket.
• Daily Keno Daily number selection game where players can win up to $500,000 by matching numbers drawn.
• Scratch Tickets Instant win lottery tickets that reveal prizes when scratched. Price points range from $1 to $30, with approximately 30 rotating games available at any time.
• Keys and Cash Scratch Game $10 Scratch ticket that offers the chance to win a 2026 Ford Bronco Sport Outer Banks vehicle as the top prize, along with cash prizes up to $25,000.
• My Lottery 360 Loyalty Program Voluntary loyalty program that allows Washington State residents 18+ to track purchases, earn points, enter second chance drawings, and receive notifications about winning numbers and promotions.

Quantifiable outcome

• Over $5.7 billion generated for state programs since 1982
• +2 more outcomes

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Evergreen Council on Problem GamblingcoreStrategic or Co-development Partner · 25 November 2025The Evergreen Council on Problem Gambling (ECPG) partners with Washington's Lottery on the Gift Responsibly campaign to raise awareness about youth gambling risks and promote responsible gift-giving during the holiday season. The campaign emphasizes that gambling-related gifts such as lottery tickets are for adults only. Washington's Lottery collaborates with ECPG to provide resources for those in need and is recognized as a Silver Member of the National Council on Problem Gambling.
• National Council on Problem GamblingcoreStrategic or Co-development PartnerWashington's Lottery is a proud partner of the National Council on Problem Gambling (NCPG), collaborating to raise awareness of the risks of problem gambling and provide responsible play resources. The lottery holds Silver Member status with NCPG.
• Washington Student Achievement CouncilcoreStrategic or Co-development PartnerWashington's Lottery is a proud financial supporter of WSAC, which administers state financial aid programs. WSAC leads initiatives to increase educational opportunities for students, families, and educators with a focus on equity and reaching communities of color and students from low-income families. The Washington Opportunity Pathways Account (WOPA) provides funding for programs including the Washington College Grant and College Bound program.
• Washington State Gambling CommissioncoreOthersThe Washington State Gambling Commission offers a voluntary self-exclusion program for people who play in cardrooms and other establishments they regulate. There are different voluntary self-exclusion programs based on the type of gambling involved.
• Washington State PatrolminorStrategic or Co-development PartnerWashington's Lottery proudly partners with the Washington State Patrol and others to support the statewide AMBER, Silver and Missing Indigenous Person Alerts program to ensure the safety of all Washingtonians.
• IGTcoreTechnology or IntegrationIGT provides the gaming system for draw games under contract GSR2016 (current term ends Jun-29, final term ends Jun-36). IGT also provides secondary scratch ticket printing under contract K129. The lottery uses IGT's satellite/radio communications equipment for retail operations.
• Scientific Games, LLCcoreTechnology or IntegrationScientific Games, LLC is the primary scratch ticket printer under contract K190 (current term ends Jun-24, final term ends Apr-34). They also developed the Keys and Cash scratch ticket featuring Ford Bronco prizes under license agreement.

Scale indicators9 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Illinois Lottery: Mid-to-large U.S. state lottery offering Powerball, Mega Millions, state draw games, and scratch tickets through licensed retailers. Comparable in product mix and channel model.
• Texas Lottery: Large U.S. state lottery offering Powerball, Mega Millions, state draw games, and scratch tickets through a similar licensed-retailer network. Comparable in scale, product breadth, and beneficiary mandate (education).
• Florida Lottery: High-volume U.S. state lottery with a comparable multi-state game participation model, scratch ticket portfolio, and education-beneficiary mandate. Closely comparable in product offering and channel strategy.
• Oregon Lottery: Neighboring Pacific Northwest state lottery with a comparable mix of draw games, scratch tickets, and Video Lottery terminals. Operates under the same general U.S. state-lottery regulatory model with multi-state game participation.
• California State Lottery: One of the largest U.S. state lotteries by revenue, offering a similarly broad portfolio of draw games (including multi-state Powerball/Mega Millions), scratch tickets, and digital tools. Highly comparable on product mix and operating structure.
• Ohio Lottery: U.S. state lottery with a comparable draw-game and scratch portfolio, multi-state jackpot participation, and education-beneficiary allocation. Closely aligned in operating model and product offering.
• Georgia Lottery Corporation: U.S. state lottery with a similar draw-and-scratch portfolio, multi-state game participation, and education-beneficiary mandate (HOPE Scholarship). Comparable in operating structure and product breadth.
• Pennsylvania Lottery: U.S. state lottery operating draw games, scratch tickets, and a notably developed iLottery online channel. Directly comparable on product mix; represents a more digitally enabled version of the same state-lottery model.
• New York State Lottery: Major U.S. state lottery with a comparable mix of draw games, scratch tickets, and multi-state jackpot participation, contributing to education. Similar operating structure and beneficiary framework.

Others

• IGT (International Game Technology): Core technology vendor and partner for Washington's Lottery under contract GSR2016, supplying the gaming system for draw games and secondary scratch production. Adjacent ecosystem participant (supplier) rather than a direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/walottery
• Facebookfacebook.com/walottery
• LinkedInlinkedin.com/company/washington%27s-lottery
• Instagraminstagram.com/walottery

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Washington's Lottery