What Oregon Lottery does

Oregon Lottery is a state government agency of the State of Oregon, established by voter approval in 1984 and headquartered in Salem. It operates a statutory monopoly on lottery gaming within Oregon, distributing products through thousands of licensed retail locations across the state (including grocery stores, convenience stores, bars, restaurants, and gas stations), supplemented by a mobile application for iOS and Android and an online sports betting offering through DraftKings for customers 21 and older.

The product portfolio includes Scratch-it instant tickets at price points from $1 to $20, draw-based Jackpot Games (Powerball, Mega Millions, Oregon's Megabucks), Keno with drawings every four minutes, Video Lottery terminals featuring video poker and line/ways games, the Second Chance promotion, and the DraftKings Sportsbook including the DK Replay historical MLB betting product. Underlying infrastructure consists of a statewide central lottery system managed under a long-term partnership with Brightstar Lottery (40+ years, extended through May 2031), 2,200 SignaLink digital signage units, 1,000 Retailer Pro S2 retailer terminals, and the Oregon Lottery mobile app.

Oregon Lottery generates revenue primarily through ticket and wager transactions at retail and online. Retailer compensation is structured at 8% commission on traditional products and a tiered 1.34%-2.2% on Video Lottery play volume. Proceeds are statutorily allocated, with 53% directed to Public Schools, 25.5% to economic growth and job creation, 7.5% to State Parks, 4% to Outdoor School, and 1.5% to Veteran Services, totaling over $8 billion to the Oregon Department of Education since 1995.

Name

Oregon Lottery

Legal name

Oregon Lottery

Website

https://oregonlottery.org

Company type

Public

Founded year

1984

Operating status

Operating

Headcount range

101–250 employees

Short description

Oregon Lottery is a State of Oregon government agency that operates the exclusive statewide lottery, selling Scratch-its, jackpot draw games, Keno, Video Lottery, and DraftKings-powered sports betting to Oregon residents through thousands of licensed retailers and a mobile app.

Ownership category

akta.pro rank

Product category

State Lottery Operations

NAICS

Gambling Industries (7132), Other Gambling Industries (713290), Amusement, Gambling, and Recreation Industries (713)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Lottery Operators (Government & Private Licensed) (MPAEAFAA)

akta.pro secondary industries

Digital Lottery & iLottery Platforms (Web/App) (MPAEAFAD), Lottery Data, Analytics & Responsible Gaming Tools (MPAEAFAJ), Lottery Ticket & Instant Games (Scratch-Off) Publishing/Printing (MPAEAFAC), Lottery Second-Chance, Loyalty & Rewards Platforms (MPAEAFAM), Draw-Based Lottery Management (Number Games, Keno as Lottery) (MPAEAFAE)

Keywords

• State lottery services
• Instant scratch tickets
• Draw jackpot games
• Video lottery terminals
• Online sports betting

Headquarters

HQ city

Salem

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Scratch-it Tickets: Instant scratch-off lottery tickets sold at retail locations in various price points ($2-$20) with instant prize payouts
2. Jackpot Games: Draw games including Powerball, Mega Millions, Megabucks, Keno, Win For Life, Lucky Lines, Pick 4, and Raffle with pari-mutuel prize structures
3. Video Lottery: Video poker and line game terminals at licensed retail establishments with player wagers generating revenue
4. Sports Betting (DraftKings): Online sports betting through DraftKings platform with Oregon Lottery regulatory approval and oversight

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Oregon Lottery operates as a state government agency providing lottery gaming entertainment to Oregon residents through instant scratch-off tickets, multi-state and Oregon-only draw jackpot games (Powerball, Mega Millions, Megabucks, Raffle), fast-draw Keno, Video Lottery terminals at licensed retailers, a mobile app for ticket scanning and Second Chance entries, and online sports betting via DraftKings. Net proceeds are allocated by state mandate to public schools, state parks, veteran services, economic growth, natural habitats, and Outdoor School programs.

Product overview

Oregon Lottery operates a diversified gaming portfolio across retail and digital channels. Core products include Scratch-its (instant tickets at $5-$20 with top prizes up to $120,000), Jackpot Games (multi-state Powerball/Mega Millions plus Oregon-only Megabucks), Video Lottery (electronic terminals with poker and line games featuring titles like Beaver State Bonus Bonanza, Cash Eruption Las Vegas, Huff N' Puff, Volcano Island, Khrysomallos The Golden Ram, Crazy Chickens, Joe Blow Diamonds, and American Original Boost), and fast-paced Keno with drawings every 4 minutes. The Second Chance program lets players enter non-winning Scratch-its into drawings for additional win opportunities. The Oregon Lottery Mobile App provides ticket scanning, Second Chance entry, jackpot alerts, and Keno streaming. Sports betting is available via DraftKings under Oregon Lottery regulatory approval, including the DK Replay historical MLB betting product.

Differentiator

Problem solved

Functional benefit

Products and services

• Scratch-its Instant lottery tickets available at various price points with immediate win determination; themed games include Gold Rush series, Cowboy Crossword, Discover Oregon State Parks, $75,000 Jackpot, and Cash Landing, with top prizes ranging up to $120,000. Sold to adult Oregon residents (18+) at licensed retailers.
• Jackpot Games (Powerball, Mega Millions, Megabucks) Draw-based lottery games including multi-state Powerball and Mega Millions and Oregon-only Megabucks, offering accumulating jackpot prizes that roll over when unclaimed. Targeted at adult Oregon residents seeking large cash jackpot prizes.
• Video Lottery Electronic terminal-based lottery games featuring video poker and line/ways games (e.g., Beaver State Bonus Bonanza, Cash Eruption Las Vegas, Huff N' Puff, Volcano Island, Khrysomallos The Golden Ram, Crazy Chickens, Joe Blow Diamonds, American Original Boost) with a Fort Knox progressive jackpot bonus, hosted at licensed retail locations for players 21 and older.
• Keno Fast-paced lottery draw game with new drawings every 4 minutes at retail monitors; players select up to 10 numbers (spots) and win based on matches. Targeted at adult Oregon residents (18+) seeking rapid-fire lottery play.
• Second Chance Promotion that lets players enter non-winning Scratch-it tickets into drawings for additional opportunities to win game top prizes; entries are submitted via the Oregon Lottery mobile app scan or website. Targeted at adult Oregon players seeking extra prize opportunities from existing tickets.
• Oregon Lottery Mobile App Mobile application for iOS and Android that lets players scan tickets for win verification, enter Second Chance drawings, set jackpot alerts, watch Keno live, manage a My Lottery account, and access game information. Targeted at adult Oregon Lottery players seeking digital convenience.
• Sports Betting via DraftKings Sportsbook (Oregon) Online sports betting platform approved and regulated by Oregon Lottery, accessible to customers 21 and older through DraftKings Sportsbook; includes DK Replay historical MLB betting (a first-in-Oregon launch). Targeted at adult Oregon residents seeking regulated online sports wagering.
• Raffle Limited-draw lottery raffle game with a fixed set of tickets and pre-announced top prizes (e.g., $1 million), with published odds of approximately 1 in 250,000 for the top prize. Targeted at adult Oregon residents.

Quantifiable outcome

• 53% of lottery proceeds fund public schools
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core.

• Brightstar Lottery / Brightstar Global Solutions CorporationcoreTechnology or Integration · 24 June 2026Brightstar Global Solutions Corporation, a subsidiary of Brightstar Lottery PLC, has signed a five-year contract extension with the Oregon Lottery through May 23, 2031, continuing a partnership spanning over 40 years. Under the agreement, Brightstar will upgrade the Oregon Lottery's central system and deploy 2,200 SignaLink digital signage units and 1,000 Retailer Pro S2 terminals across Oregon's retail network.
• DraftKingscoreChannel Partner/ Reseller/ Distributor · 25 March 2026DraftKings operates DK Replay, a historical betting product using archived MLB data, in Oregon under approval from the Oregon Lottery. Oregon was the first and currently only state where this feature launched. The product allows users to wager pitch-by-pitch on past MLB plate appearances through the DraftKings Sportsbook mobile app.
• Oregon State University Extension ServicecoreStrategic or Co-development PartnerFacilitates Outdoor School programs throughout Oregon state, administering lottery funding designated for hands-on environmental education experiences for 5th and 6th graders.
• Oregon Parks and Recreation Department (OPRD)coreStrategic or Co-development PartnerState agency that distributes lottery-funded grants to support state and local parks projects, trail construction, and outdoor recreation infrastructure across Oregon.
• Oregon Department of Veterans' Affairs (ODVA)coreStrategic or Co-development PartnerAdministers lottery-funded grants for veteran services including mental health programs, animal-assisted therapy, and community-based support through the 'Beyond the Military Uniform' program.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Washington's Lottery (Washington State Lottery): Operates as a direct functional peer: a neighboring Pacific Northwest state lottery offering Scratch-its, draw games, Keno variants, and sports betting through a partnered platform. Operates under a comparable government-monopoly framework within a similar regulatory and demographic profile.
• California State Lottery: One of the largest U.S. state lotteries by sales, offering Scratch-its, draw games (including SuperLotto Plus), and retailer commissions. Directly comparable in operating structure to Oregon Lottery though at significantly greater scale, with similar mandated beneficiary allocations to education.
• Texas Lottery Commission: State-operated lottery offering Scratch-offs, draw games (Powerball, Mega Millions, Lotto Texas), and a sizeable retailer network. Highly comparable in product mix and direct government operation, and a relevant peer for benchmark performance despite much larger population scale.
• Florida Lottery: Direct state-government lottery peer operating Scratch-offs, jackpot draw games, and retailer commissions with mandated beneficiary allocations to the Educational Enhancement Trust Fund. Same regulatory structure and product portfolio as Oregon Lottery.
• Pennsylvania Lottery: State lottery offering Scratch-offs, draw games, and notably a broader digital and iLottery footprint than Oregon. Provides a useful peer reference for understanding how U.S. state lotteries extend into online channels and adjacent gaming verticals.
• New York State Gaming Commission (NYS Lottery): One of the largest U.S. state lotteries, operating Scratch-offs, draw games, and a strong mobile/digital presence. Highly comparable government-run structure and product portfolio, with greater brand scale and digital maturity than Oregon Lottery.
• Massachusetts Lottery: State-operated lottery offering Scratch tickets, draw games (Megabucks Doubler, Mass Cash), Keno, and online play. Comparable in size and operating structure; useful peer for benchmarking lottery performance in similarly-sized states.
• Michigan Lottery: State lottery with a particularly strong digital and instant-win online portfolio. Comparable operating structure and offers a relevant benchmark for how state lotteries can extend reach through mobile and online channels.
• Illinois Lottery: State-operated lottery with a privately-managed operation and broader instant-win/online portfolio. Comparable to Oregon Lottery in product mix and government ownership, with relevant differences in operational structure (private management).

Others

• Brightstar Lottery PLC (formerly IGT Lottery): Core technology partner to Oregon Lottery under a 40+ year relationship and recently extended contract. Not a peer in the sense of competing for players, but a critical infrastructure and systems vendor whose fortunes and capabilities are deeply intertwined with Oregon Lottery's operations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ORlottery
• Instagraminstagram.com/ORlottery
• Xx.com/oregon_lottery

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Oregon Lottery