De koffiebaron
De Koffiebaron is a privately held Dutch e-commerce retailer founded in 2014 that sells specialty European coffee beans, ground coffee, accessories, and maintenance products to individual consumers and B2B horeca/office customers across the Netherlands, Belgium, and Germany via its dekoffiebaron.nl webstore and the Bol.com marketplace.
- Company typePrivate
- Founded2014
- HeadquartersNieuwerkerk Aan Den Ijssel, Netherlands
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What De koffiebaron does
De Koffiebaron operates a specialized direct-to-consumer e-commerce platform for European roasted coffee, founded in 2014 and headquartered in Nieuwerkerk aan den IJssel, Netherlands. The assortment spans roughly 182 coffee SKUs (whole beans, ground coffee, decaf, sample packs) and a complementary catalog of accessories, maintenance products (water filters, descalers, cleaners), and coffee-pairing biscuits, sourced primarily from recognized Italian, Dutch, and German roasters such as Lavazza, Illy, Segafredo, Mocca d'Or, Dallmayr, Melitta, and Mövenpick. The storefront is built on Lightspeed with a conventional SMB integrations stack (MultiSafepay, PayPal, Billink, MailChimp, GLS, Hostnet, WebwinkelKeur), and translation/stores are available in Dutch, English, and German.
The business runs a self-serve, transaction-based e-commerce model priced per unit, with tiered volume discounts and free-shipping thresholds. Customer concentration is intentionally broad: the primary segment is individual home-consumption buyers across the Netherlands, Belgium, and Germany, while a secondary B2B lane serves horeca (cafés, restaurants, hotels) and office customers via direct quotes and contract-free recurring supply. Marketing combines SEO-optimized category taxonomy (by taste notes, origin, roast type), an educational coffee blog and trivia section, MailChimp email, and a Bol.com marketplace listing on top of the proprietary webstore.
Economically, De Koffiebaron presents as a privately held, founder- or owner-operated micro-business with 1–10 employees, no disclosed funding history, no revenue figures publicly available, and no parent entity. The operating model emphasizes transparent product information (best-before dates, caffeine content, brewing recommendations), next-day Benelux fulfillment, and independent trust signaling via WebwinkelKeur certification, rather than proprietary technology or scale-driven cost advantages.
De koffiebaron firmographics
Firmographics- Name
- De koffiebaron
- Legal name
- De Koffiebaron
- Website
- https://dekoffiebaron.nl
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- De Koffiebaron is a privately held Dutch e-commerce retailer founded in 2014 that sells specialty European coffee beans, ground coffee, accessories, and maintenance products to individual consumers and B2B horeca/office customers across the Netherlands, Belgium, and Germany via its dekoffiebaron.nl webstore and the Bol.com marketplace.
- Ownership category
- akta.pro rank
De koffiebaron industry classification
Industry- Product category
- Online Coffee Retail
- NAICS
- Specialty Food Retailers (4452)
- SIC
- Beverages (2080), Wholesale-Groceries, General Line (5141)
- akta.pro primary industry
- Specialty Coffee & Tea Retail (Beans, Leaves, Accessories) (CRAHAGAI)
- akta.pro secondary industry
- Bulk Beverage & Coffee/Tea Supply Stores (Retail + Wholesale) (CRAHAMAH)
Keywords
Where De koffiebaron is headquartered
LocationHeadquarters
- HQ city
- Nieuwerkerk Aan Den Ijssel
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
De koffiebaron business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Product Sales: One-time transaction sales of coffee beans, ground coffee, accessories, and maintenance products through the e-commerce webstore. Volume discounts (staffelprijs) available for larger orders.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard retail pricing with volume discounts |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
De koffiebaron product offering
Product offeringCore offering
De Koffiebaron is a specialty online coffee retailer selling whole beans, ground coffee, decaf coffee, tasting/sample packs, maintenance products, and coffee accessories from European roasters via its own e-commerce webstore and the Bol.com marketplace. The assortment spans Italian, Dutch, German, and Swiss-origin brands including Lavazza, Mocca d'Or, Segafredo, Illy, Lucaffé, Bristot, Melitta, Dallmayr, Alberto, and Mövenpick, alongside a private-label descaler line. Service is anchored by transparent best-before dating, brewing-method guidance, same-day shipping before 4 PM, and next-day delivery across the Netherlands and Belgium.
Product overview
De Koffiebaron is an online coffee retailer offering a comprehensive e-commerce platform for purchasing coffee products. The product portfolio centers on a curated selection of 182 coffee products spanning multiple categories: whole coffee beans (169 products including 100% Arabica, 100% Robusta, and blends), ground coffee (10 varieties), and decaf options. The assortment features established European coffee brands organized by origin: Italian brands (84 products) including Lavazza with its Expert, Barista, and specialty lines; Paranà with espresso blends from Verona; Segafredo; Illy; Lucaffé; Caffé Breda; and Bristot. Dutch brands (57 products) are led by Mocca d'Or (45 products) along with Caféclub, Lazarro, and Killer Koffie. German brands (21 products) include Melitta, Dallmayr, and Alberto. Swiss-origin Mövenpick coffee (9 products) is also offered. Complementary products include coffee accessories (111 items: cups, mugs, spoons, chocolate powder), individually wrapped cookies (36 products), and maintenance products (35 items: water filters, cleaning products, descaling solutions, milk system cleaners, grinder cleaners). Sample/tasting packs allow customers to try multiple varieties. The platform provides transparency through best-before dates, brewing method recommendations, and caffeine level information for each product.
Differentiator
Problem solved
Functional benefit
Brands
- De Koffiebaron: House brand offering maintenance products including universal descaler and coffee-related accessories.
Products and services
- Coffee Beans Whole coffee beans sold by origin/type with taste notes, strength levels, and brewing-method guidance, available in 169 SKUs across Italian, Dutch, German, and Swiss brands for home and business consumers.
- Ground Coffee Pre-ground coffee in 10 varieties from the brand portfolio, offered as a ready-to-brew alternative to whole beans for filter and espresso machine users.
- Decaf Coffee Caffeine-free coffee options across bean and ground formats from multiple European roasters.
- Sample Packs Curated multi-kilo tasting packs combining several coffee varieties (e.g., Caffè Paranà 3 kg and Lavazza Expert 5 kg sample packs) for variety discovery, priced from €41 to €103.
- Coffee Accessories Coffee-related accessories including cups and mugs, spoons, in-coffee additives (Van Houten chocolate powder), and maintenance tools, totaling 111 products for home and office users.
- Cookies for Coffee Individually wrapped coffee biscuits and cookies sold as accompaniments to coffee, with 36 product options.
- Maintenance Products Coffee machine maintenance products including 13 water filters, 8 cleaning products, 5 descaling solutions, 4 milk-system cleaners, and 3 grinder cleaners, covering brand-specific items such as Jura cleaning tablets and Nivona Creamclean.
- De Koffiebaron Private Label Products House brand products including De Koffiebaron Universal Descaler 1L and additional maintenance solutions targeted at the company's own customers.
- Torrefazione Caffè Paranà Coffee Beans Italian espresso blends from the Torrefazione Paranà roastery in Verona (Cremoso, Espresso, Dolce Sweet, Decaffeinato) handcrafted with 70% Arabica and 30% Robusta for full body and rich crema.
- Mocca d'Or Coffee Largest Dutch coffee brand carried, spanning 45 products including Indian Monsooned Malabar, Kenya AA, and Best of Panama limited edition varieties.
- Mövenpick Coffee Premium Swiss-origin coffee brand offered in 9 varieties, rounding out the multi-origin assortment alongside Italian, Dutch, and German roasters.
Quantifiable outcome
- 9.7/10 average customer satisfaction score in 2025
Companies that use De koffiebaron
Customer profileSegments2 records
Ideal customer profiles2 records
De koffiebaron technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
De koffiebaron partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- GLScorePrimary logistics and shipping partner for order fulfillment. Handles domestic and international package delivery within Netherlands, Belgium, and Germany.
- LightspeedcoreE-commerce platform provider powering the company's webstore. Manages product catalog, customer accounts, and order processing.
- MultiSafepaycorePayment processor handling transaction processing including iDEAL, credit cards, and bank transfers.
- Bol.comminorExternal marketplace channel where company sells a portion of its product assortment.
- WebwinkelKeurminorIndependent review platform managing customer reviews and ratings for the webshop.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
De koffiebaron competitors and assessment
Company assessmentDirect peers
- BrandNewCoffee: Dutch online coffee retailer selling multi-brand coffee beans, ground coffee, and capsules to consumers and businesses. Closely comparable in assortment breadth, target market, and e-commerce-led model.
- Simon Lévelt: Long-standing Dutch specialty coffee roaster with strong e-commerce and horeca presence. Comparable premium coffee positioning, multi-channel retail, and Benelux focus.
- Peeze Koffie: Dutch coffee roaster and online retailer offering specialty coffee beans for home and business customers. Comparable as a multi-channel Dutch coffee specialist competing in the same B2B/B2C segments.
- Café du Jour: Dutch online coffee and tea retailer with broad assortment and horeca B2B offering. Highly comparable in product range, target segments, and Netherlands-first e-commerce model.
- CoffeeFresh: Netherlands-based online coffee and tea specialist with broad multi-brand assortment and B2B/horeca focus. Directly comparable in product mix, customer segments, and online-first distribution.
Regional players
- Coffee Friend: Estonian online coffee retailer with broad multi-brand assortment shipped across Europe. Comparable as an e-commerce coffee reseller with overlapping European customer base and multi-brand model.
Others
- JDE Peet's: Global coffee and tea group that owns the Mocca d'Or brand (a key SKU in De Koffiebaron's catalog). Relevant as a major supplier/ecosystem participant whose wholesale and D2C strategy directly affects De Koffiebaron's assortment.
Emerging players
- Pact Coffee: UK-based specialty coffee e-commerce player focused on freshly roasted, single-origin coffee with subscription and B2B offerings. Comparable as an online-first specialty coffee brand with similar curation and content-led GTM.
Broad incumbents
- Illy: Premium Italian coffee brand with direct-to-consumer e-commerce globally. Comparable as a key brand in De Koffiebaron's assortment that also sells D2C, posing disintermediation risk.
- Lavazza: Global Italian coffee brand with growing D2C e-commerce. Comparable as a major brand carried by De Koffiebaron that also competes via its own direct online channel, representing both supplier and indirect competitor.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
De koffiebaron social profiles
Digital presenceDe koffiebaron compliance and trust
Trust signalCompliance1 record
De koffiebaron financial estimates
Financial estimateRevenue estimate
Valuation estimate
De koffiebaron leadership team
Management profileNumber of profiles
De koffiebaron funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
De koffiebaron M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about De koffiebaron
What does De koffiebaron do?
De Koffiebaron is a specialty online coffee retailer selling whole beans, ground coffee, decaf coffee, tasting/sample packs, maintenance products, and coffee accessories from European roasters via its own e-commerce webstore and the Bol.com marketplace. The assortment spans Italian, Dutch, German, and Swiss-origin brands including Lavazza, Mocca d'Or, Segafredo, Illy, Lucaffé, Bristot, Melitta, Dallmayr, Alberto, and Mövenpick, alongside a private-label descaler line. Service is anchored by transparent best-before dating, brewing-method guidance, same-day shipping before 4 PM, and next-day delivery across the Netherlands and Belgium.
Is De koffiebaron a public or private company?
De koffiebaron is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was De koffiebaron founded?
De koffiebaron was founded in 2014. It employs 1 to 10 people.
Where is De koffiebaron based?
De koffiebaron is headquartered in Nieuwerkerk Aan Den Ijssel, Netherlands, in the Europe region.
How does De koffiebaron make money?
One revenue line is on record: product Sales.
Who are De koffiebaron's main competitors?
Direct peers on record are BrandNewCoffee, Simon Lévelt, Peeze Koffie, Café du Jour and CoffeeFresh. Coffee Friend is listed as a regional player. JDE Peet's is listed as an others. Pact Coffee is listed as an emerging player. Broad incumbents are Illy and Lavazza.
Does De koffiebaron have an API?
No public API is recorded for De koffiebaron.
What industry is De koffiebaron in?
De koffiebaron's product category is Online Coffee Retail. Its primary akta.pro industry code is CRAHAGAI, Specialty Coffee & Tea Retail (Beans, Leaves, Accessories), with a secondary code of CRAHAMAH, Bulk Beverage & Coffee/Tea Supply Stores (Retail + Wholesale). Its NAICS code is 4452 and its SIC code is 2080.