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Circus

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uuid0029k2m

Namestring
Circus
Legal namestring
circus株式会社
Websiteurl
circus-group.jp
Company typeenum
Private
Founded yearint
2017
Descriptiontext

Circus (circus株式会社) is a Tokyo-headquartered HRTech company founded in July 2017 by Yabe Takashi, operating a four-product HR platform structured around two pillars: a Data Platform serving HR industry participants and a Human Capital pillar serving individual job seekers. The flagship product, circusAGENT, is a B2B marketplace connecting companies seeking to hire with recruitment agencies; it aggregates 120,000+ job listings accessible to 170,000+ recruitment agent companies and has processed 16,982 annual contracts on behalf of 4,300+ client companies. The platform generates revenue through a performance-based success fee charged only upon successful placement, with no listing or subscription fees for employers; agencies access built-in CRM, candidate management, inter-agency sharing, and revenue-sharing features. The resume creation service 'Totonou Application Documents' (Totonou Oubo Shorui, launched January 2026) extends the offering to job seekers directly with NLP-based resume parsing and AI-generated job summaries.

The company operates a vertically integrated platform architecture combining structured job-listing data, accumulated hiring and screening outcomes, and a LINE messenger integration (over 15,000 friends) for agent-candidate communication. Supporting products include circusHR β (a corporate HR SaaS for enterprise HR departments) and 転職AGENT Navi (a job-seeker-to-career-advisor matching service). Marketing and go-to-market rely on multi-channel distribution including trade event exhibitions (Back Office DXPO in Sapporo and Nagoya 2026), content marketing, PR, and strategic channel partnerships including a manufacturing-focused alliance with Genbato via Yamazen. The company has earned three consecutive ITreview Grid Award Leader designations in the job database category and the SalesNow Growth Award 2025 for SMB performance.

Circus is a privately held, bootstrapped company with ¥29.56M in stated capital and no disclosed external funding rounds or institutional investors. The organization has grown to 171 employees by March 2026, with headquarters in Kyobashi, Chuo-ku, Tokyo, and has established structured new-graduate hiring starting April 2024 (a second cohort of 11 joined April 2025). Geographic operations remain centered on Japan's Kanto region with recent expansion signals pointing to Hokkaido and Tokai regional markets. Ownership and control appear concentrated with the founder, who is a former recruitment agent by background.

Short descriptiontext

Circus (circus株式会社) is a Tokyo-based HRTech company operating circusAGENT, a B2B recruitment marketplace connecting 4,300+ client companies with 170,000+ recruitment agents, complemented by corporate HR SaaS (circusHR β), a job seeker-agent matching service, and a free AI-assisted resume creation platform.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersTokyo, Japan
HQ citystring
Tokyo
HQ countrystring
Japan
HQ regionstring
Asia
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
recruitment platform, HR technology, talent acquisition, job matching platform, HR SaaS solutions
Industry1 code
1Retail & Consumer Services Direct Hire
CodeBPACAFAMPrimaryYes
NAICS code2 codes
  • Employment Placement Agencies and Executive Search Services56131
  • Employment Placement Agencies561311
SIC code1 code
  • Services-Employment Agencies7361
Product category
Recruitment Platform
Revenue model1 record
1Success Fee / Transaction Fee
TypeTransaction Fee
Description

Performance-based pricing model where companies pay only when hiring is successful. No listing fees or monthly fees charged to companies.

Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Technology or R&D, Marketing or Sales, Operations
Pricing details1 tier
1Free job posting with performance-based success fee
ModelTransaction based/ take rateBilling cadencePay-as-you-go
Notes

Companies can post jobs for free; payment is only made upon successful hiring (success fee model)

GTM typeB2B and B2C
B2B and B2C
Offering typeSoftware
Software
Brand1 of 4 records shown
1circusAGENT
Description

Human resources introduction platform (B2B platform connecting companies with employment agencies)

circus-group.jp:443
+3 more records
Core offering1 text field

Circus operates circusAGENT, a B2B recruitment platform connecting companies seeking to hire with recruitment agencies. Companies post job listings for free and reach 170,000+ recruitment agent companies, paying only a success fee upon successful hires. The company also offers circusHR β (corporate HR SaaS), 転職AGENT Navi (job seeker to career advisor matching), and ととのう応募書類 (Totonou Application Documents, a free AI-powered resume creation service for job seekers).

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • 170,000+ recruitment agent companies on platform
+1 more record
Product overview1 text field

Circus offers a multi-product HR tech platform comprising four core services: (1) circusAGENT - a B2B recruitment platform connecting companies with talent agencies through a database of 120,000+ jobs and 1,700+ registered agencies with built-in CRM, sharing functions, and revenue-sharing; (2) circusHR β - corporate HR operations SaaS; (3) 転職AGENT Navi - job seeker to career advisor matching service; and (4) ととのう応募書類 - free resume creation service with AI capabilities. The Data Platform area provides HR DX solutions while Human Capital area focuses on individual career support.

Product and service2 records
1circusAGENT
CategoryRecruitment Platform
Description

A B2B recruitment platform that connects companies with talent agencies. Companies post jobs once and reach 1,700+ agencies for candidate referrals. Agencies access 120,000+ job listings with built-in CRM, candidate management functions, sharing functionality for inter-agency collaboration, and revenue sharing.

2circusHR β
Scale indicator4 records

Each record includes

Type, Value, Description, Source

Partnership6 partners
1ゲンバト (Genbato)
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Partnership with Yamazen (山善) for manufacturing companies. Genbato serves as a channel partner connecting recruitment services with manufacturing sector companies.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Strategic partnership in the recruitment/HR services sector

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Partnership with Speee, a digital marketing company

Strategic tierMinorTypeGTM or Marketing Partner
Description

Customer and marketing partner relationship

Strategic tierMinorTypeGTM or Marketing Partner
Description

Customer and marketing partner relationship

Strategic tierMinorTypeGTM or Marketing Partner
Description

Customer and marketing partner relationship

Recent move8 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeEmerging player
Description

Japanese HR tech SaaS providing HR database, evaluation, and talent management tools. Comparable as a Japan-focused HR-tech company expanding into adjacent SaaS products from a similar starting point.

TypeBroad incumbent
Description

Japan's largest new-graduate recruitment media and broader HR services firm. Especially comparable given Circus's recent expansion into the new-graduate recruitment market.

TypeEmerging player
Description

Leading Japanese cloud HR and labor-management SaaS, having expanded into broader HR-tech adjacencies. Relevant peer for Circus's circusHR β HR-SaaS direction and its capital-efficient growth playbook in Japan.

TypeDirect peer
Description

Japanese direct recruitment and headhunting platform serving employers and job seekers with a database-driven matching model — directly comparable to circusAGENT's employer-to-agent matching business and a clear competitor in Japan's recruitment-platform category.

5Eight (Sansan)
TypeEmerging player
Description

Japan-based business card and contact database platform by Sansan with a people-search and recruiting data layer. Comparable as a Japan B2B platform that has built a recruitment-relevant data asset on top of professional identity data.

TypeDirect peer
Description

Japan-headquartered job-matching platform connecting companies with candidates around mission and culture fit. Comparable as a Japanese recruitment-tech platform with similar employer/candidate matching and a consumer-facing brand.

TypeBroad incumbent
Description

Global job search engine owned by Recruit. Operates a job-listing and matching platform competing for the same employer budget and candidate attention as circusAGENT, though global rather than Japan-focused.

TypeBroad incumbent
Description

Major Japanese HR services company operating multiple recruitment platforms and staffing businesses. Competes with Circus for employer hiring spend and recruitment agency partnerships in Japan.

TypeBroad incumbent
Description

Global professional network with recruiting solutions (LinkedIn Recruiter, job listings) used heavily by Japanese employers. Represents the broadest incumbent competitive threat for any B2B recruitment platform.

TypeBroad incumbent
Description

Japan's largest HR and recruitment conglomerate (Indeed, Rikunabi, SUUMO-adjacent HR services). Overlaps broadly with Circus across recruitment platforms and HR SaaS, with vastly greater scale and resources.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers6 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

Integration1 record

Each record includes

Title, Type, Description, Source

AI capability4 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Circus

Recruitment Platformcircus-group.jp

Circus (circus株式会社) is a Tokyo-based HRTech company operating circusAGENT, a B2B recruitment marketplace connecting 4,300+ client companies with 170,000+ recruitment agents, complemented by corporate HR SaaS (circusHR β), a job seeker-agent matching service, and a free AI-assisted resume creation platform.

What Circus does

Circus (circus株式会社) is a Tokyo-headquartered HRTech company founded in July 2017 by Yabe Takashi, operating a four-product HR platform structured around two pillars: a Data Platform serving HR industry participants and a Human Capital pillar serving individual job seekers. The flagship product, circusAGENT, is a B2B marketplace connecting companies seeking to hire with recruitment agencies; it aggregates 120,000+ job listings accessible to 170,000+ recruitment agent companies and has processed 16,982 annual contracts on behalf of 4,300+ client companies. The platform generates revenue through a performance-based success fee charged only upon successful placement, with no listing or subscription fees for employers; agencies access built-in CRM, candidate management, inter-agency sharing, and revenue-sharing features. The resume creation service 'Totonou Application Documents' (Totonou Oubo Shorui, launched January 2026) extends the offering to job seekers directly with NLP-based resume parsing and AI-generated job summaries.

The company operates a vertically integrated platform architecture combining structured job-listing data, accumulated hiring and screening outcomes, and a LINE messenger integration (over 15,000 friends) for agent-candidate communication. Supporting products include circusHR β (a corporate HR SaaS for enterprise HR departments) and 転職AGENT Navi (a job-seeker-to-career-advisor matching service). Marketing and go-to-market rely on multi-channel distribution including trade event exhibitions (Back Office DXPO in Sapporo and Nagoya 2026), content marketing, PR, and strategic channel partnerships including a manufacturing-focused alliance with Genbato via Yamazen. The company has earned three consecutive ITreview Grid Award Leader designations in the job database category and the SalesNow Growth Award 2025 for SMB performance.

Circus is a privately held, bootstrapped company with ¥29.56M in stated capital and no disclosed external funding rounds or institutional investors. The organization has grown to 171 employees by March 2026, with headquarters in Kyobashi, Chuo-ku, Tokyo, and has established structured new-graduate hiring starting April 2024 (a second cohort of 11 joined April 2025). Geographic operations remain centered on Japan's Kanto region with recent expansion signals pointing to Hokkaido and Tokai regional markets. Ownership and control appear concentrated with the founder, who is a former recruitment agent by background.

Circus firmographics

Firmographics
Name
Circus
Legal name
circus株式会社
Website
https://circus-group.jp
Company type
Private
Founded year
2017
Operating status
Operating
Headcount range
11–50 employees
Short description
Circus (circus株式会社) is a Tokyo-based HRTech company operating circusAGENT, a B2B recruitment marketplace connecting 4,300+ client companies with 170,000+ recruitment agents, complemented by corporate HR SaaS (circusHR β), a job seeker-agent matching service, and a free AI-assisted resume creation platform.
Ownership category
akta.pro rank

Circus industry classification

Industry
Product category
Recruitment Platform
NAICS
Employment Placement Agencies and Executive Search Services (56131), Employment Placement Agencies (561311)
SIC
Services-Employment Agencies (7361)
akta.pro primary industry
Retail & Consumer Services Direct Hire (BPACAFAM)

Keywords

  • Recruitment platform
  • HR technology
  • Talent acquisition
  • Job matching platform
  • HR SaaS solutions

Where Circus is headquartered

Location

Headquarters

HQ city
Tokyo
HQ country
Japan
HQ region
Asia

Offices1 record

Markets served

Circus business model

Business model
GTM type
B2B and B2C
Offering type
Software
Cost components
Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

  1. Success Fee / Transaction Fee: Performance-based pricing model where companies pay only when hiring is successful. No listing fees or monthly fees charged to companies.

Pricing tiers

ModelBillingPrice
Transaction based/ take ratePay-as-you-goFree job posting with performance-based success fee

Distribution channels2 records

Marketing channels5 records

Circus product offering

Product offering

Core offering

Circus operates circusAGENT, a B2B recruitment platform connecting companies seeking to hire with recruitment agencies. Companies post job listings for free and reach 170,000+ recruitment agent companies, paying only a success fee upon successful hires. The company also offers circusHR β (corporate HR SaaS), 転職AGENT Navi (job seeker to career advisor matching), and ととのう応募書類 (Totonou Application Documents, a free AI-powered resume creation service for job seekers).

Product overview

Circus offers a multi-product HR tech platform comprising four core services: (1) circusAGENT - a B2B recruitment platform connecting companies with talent agencies through a database of 120,000+ jobs and 1,700+ registered agencies with built-in CRM, sharing functions, and revenue-sharing; (2) circusHR β - corporate HR operations SaaS; (3) 転職AGENT Navi - job seeker to career advisor matching service; and (4) ととのう応募書類 - free resume creation service with AI capabilities. The Data Platform area provides HR DX solutions while Human Capital area focuses on individual career support.

Differentiator

Problem solved

Functional benefit

Brands

  • circusAGENT: Human resources introduction platform (B2B platform connecting companies with employment agencies)
  • circusHR β
  • 転職AGENT Navi
  • ととのう応募書類 (Totonou Application Documents)

Products and services

  • circusAGENT A B2B recruitment platform that connects companies with talent agencies. Companies post jobs once and reach 1,700+ agencies for candidate referrals. Agencies access 120,000+ job listings with built-in CRM, candidate management functions, sharing functionality for inter-agency collaboration, and revenue sharing.
  • circusHR β

Quantifiable outcome

  • 170,000+ recruitment agent companies on platform
  • +1 more outcomes

Companies that use Circus

Customer profile

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Circus technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability4 records

Feature1 record

Circus partnerships and signals

Strategic signal

Partnerships

Six partnerships are on record, tiered core and minor.

  • ゲンバト (Genbato)coreChannel Partner/ Reseller/ DistributorPartnership with Yamazen (山善) for manufacturing companies. Genbato serves as a channel partner connecting recruitment services with manufacturing sector companies.
  • ウィルオブ・ワーク (Willof Work)coreStrategic or Co-development PartnerStrategic partnership in the recruitment/HR services sector
  • SpeeeminorStrategic or Co-development PartnerPartnership with Speee, a digital marketing company
  • Open House GroupminorGTM or Marketing PartnerCustomer and marketing partner relationship
  • UUUMminorGTM or Marketing PartnerCustomer and marketing partner relationship
  • CyberBuzzminorGTM or Marketing PartnerCustomer and marketing partner relationship

Scale indicators4 records

Recent moves8 records

Expansion highlights6 records

Circus competitors and assessment

Company assessment

Emerging players

  • HRBrain: Japanese HR tech SaaS providing HR database, evaluation, and talent management tools. Comparable as a Japan-focused HR-tech company expanding into adjacent SaaS products from a similar starting point.
  • SmartHR: Leading Japanese cloud HR and labor-management SaaS, having expanded into broader HR-tech adjacencies. Relevant peer for Circus's circusHR β HR-SaaS direction and its capital-efficient growth playbook in Japan.
  • Eight (Sansan): Japan-based business card and contact database platform by Sansan with a people-search and recruiting data layer. Comparable as a Japan B2B platform that has built a recruitment-relevant data asset on top of professional identity data.

Broad incumbents

  • Mynavi: Japan's largest new-graduate recruitment media and broader HR services firm. Especially comparable given Circus's recent expansion into the new-graduate recruitment market.
  • Indeed: Global job search engine owned by Recruit. Operates a job-listing and matching platform competing for the same employer budget and candidate attention as circusAGENT, though global rather than Japan-focused.
  • en Japan: Major Japanese HR services company operating multiple recruitment platforms and staffing businesses. Competes with Circus for employer hiring spend and recruitment agency partnerships in Japan.
  • LinkedIn: Global professional network with recruiting solutions (LinkedIn Recruiter, job listings) used heavily by Japanese employers. Represents the broadest incumbent competitive threat for any B2B recruitment platform.
  • Recruit Holdings: Japan's largest HR and recruitment conglomerate (Indeed, Rikunabi, SUUMO-adjacent HR services). Overlaps broadly with Circus across recruitment platforms and HR SaaS, with vastly greater scale and resources.

Direct peers

  • BizReach: Japanese direct recruitment and headhunting platform serving employers and job seekers with a database-driven matching model — directly comparable to circusAGENT's employer-to-agent matching business and a clear competitor in Japan's recruitment-platform category.
  • Wantedly: Japan-headquartered job-matching platform connecting companies with candidates around mission and culture fit. Comparable as a Japanese recruitment-tech platform with similar employer/candidate matching and a consumer-facing brand.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

Circus social profiles

Digital presence

Circus financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Circus leadership team

Management profile

Number of profiles

Profiles1 record

Circus funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Circus M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Circus

What does Circus do?

Circus operates circusAGENT, a B2B recruitment platform connecting companies seeking to hire with recruitment agencies. Companies post job listings for free and reach 170,000+ recruitment agent companies, paying only a success fee upon successful hires. The company also offers circusHR β (corporate HR SaaS), 転職AGENT Navi (job seeker to career advisor matching), and ととのう応募書類 (Totonou Application Documents, a free AI-powered resume creation service for job seekers).

Is Circus a public or private company?

Circus is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Circus founded?

Circus was founded in 2017. It employs 11 to 50 people.

Where is Circus based?

Circus is headquartered in Tokyo, Japan, in the Asia region.

How does Circus make money?

One revenue line is on record: success Fee / Transaction Fee.

Who are Circus's main competitors?

Emerging players on record are HRBrain, SmartHR and Eight (Sansan). Broad incumbents are Mynavi, Indeed, en Japan, LinkedIn and Recruit Holdings. Direct peers are BizReach and Wantedly.

Does Circus have an API?

No public API is recorded for Circus.

What industry is Circus in?

Circus's product category is Recruitment Platform. Its primary akta.pro industry code is BPACAFAM, Retail & Consumer Services Direct Hire. Its NAICS code is 56131 and its SIC code is 7361.

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Live signals
Third NewsCircusAGENT Enhances Job Searching with Commute and Benefits FeaturesCircus Inc.'s Tokyo-based recruitment platform circusAGENT has added filtering by commute time and benefits to its job listings, allowing seekers to specify address, transport mode and acceptable travel times. The platform, which hosts over 136,000 listings and nearly 1,800 registered agents as of August 26, 2026, also offers a benefits filter covering housing and allowances.Third NewsCelebrating Nine Years of Innovation: Circus Inc.'s Anniversary EventCircus Inc., an HR Tech company headquartered in Chuo, Tokyo, celebrated its 9th anniversary on July 20, 2026, marking the occasion with an employee event on July 31, 2026 at Ginza Phoenix Plaza. During the event, CEO Takashi Yabe highlighted recent growth milestones including surpassing 100 employees, office expansion, and new project launches in 2025. The company, which operates platforms including Circus AGENT and Circus HR β, outlined its focus for the upcoming year on deepening value offerings and expanding recognition as it approaches its tenth year of operation.Third NewsOptimizing Recruitment Agency Practices for Sustainable Growth: A Free Webinar OpportunityBrain Lab, Inc. and Kairos Marketing Inc. are co-hosting a free online webinar on June 4, 2026, focused on helping recruitment agencies address common growth challenges such as over-reliance on star employees and inconsistent proposal approvals. Circus Inc. will also present at the webinar, sharing data-driven methodologies for improving team success rates and standardizing winning strategies. The webinar will cover topics including metrics that matter, CRM system implementation, and reducing dependency on exceptional consultants.Third NewsCircus Inc. Enhances Resume Creation Service with New Import FeatureCircus Inc., a Tokyo-based HRTech company, announced a new resume import feature for its free resume creation service 'Totonou Application Documents', allowing users to upload existing resumes in Word, Excel, and PDF formats to automatically populate application forms. The update also includes UI improvements with a live preview function on the editing screen. The company stated it will continue enhancing the service with future plans to improve smartphone usability.PrtimesRevealing the structural reform of attracting customers through "Referral × AI × Digital" to overcome the soaring CPA and the difficulty in acquiring job seekers.Matka Inc., a subsidiary of Gaiax Inc., will co-host an online seminar on March 19, 2026 with REHATCH Inc. and Circus Inc. to address rising customer acquisition costs and hiring difficulties facing the recruitment industry. The event responds to a structural shift in the mid-career recruitment market, where response rates to scouting emails continue to decline while advertising CPA has more than doubled compared to a few years ago. The seminar will cover four strategic pillars: referral-based customer acquisition, AI-powered candidate management, digital marketing channels, and the integration of all three approaches.