What Mattheis does

Mattheis (legally mattheis. werbeagentur gmbh) is a Berlin-based, owner-managed full-service advertising agency founded in 1995 by Claudia and Siegbert Mattheis. The agency serves German Mittelstand companies, trade associations and foundations, and public-sector institutions with a horizontally segmented service portfolio organized into three pillars: Branding (corporate design, positioning workshops, brand strategy), Print (flyers, brochures, corporate and member magazines, packaging design, advertising campaigns), and Digital (responsive web design on WordPress and Typo3, digital publishing into responsive HTML5 EPUBs, gamification modules, user-interface design, video and animation, plus SEO/SEA). Notable technical components include the proprietary Travel Appetizer™ multimedia app-building system for tourism destinations, custom HTML-based offline-capable quiz applications delivered as single self-contained files, and multilingual EPUB digital publishing delivered in up to 11 languages.

The business model is project-based professional services billed at publicly disclosed hourly rates ranging from €60 (research) to €90 (copywriter, programmer, graphic designer) to €140 (Geschäftsführer:in / Creative Art Director), with custom project quotes based on scope and multi-year contract cadences on anchor accounts. Go-to-market is sales-led and relationship-driven, with all client relationships handled personally at the Geschäftsführer level; distribution relies on direct B2B outreach, referrals, and industry network memberships in BVMW, INTOURA, Marketing Club Berlin, UPA, VR Business Club, and Klischeefrei. Revenue is concentrated in three primary customer segments — Mittelstand companies, associations/institutions, and public-sector clients — with a portfolio of long-tenured engagements (Avis since 1996, BWV since 2006, One Drop Only since 2009, BVMW Mittelstand. magazine since 2010) alongside episodic projects for clients including KORSCH AG, BMI, profamilia, Leonardo Hotels, Schmidt Spiele/Selecta, BVG, AtoutFrance, and Mattel. The firm is privately held by its founders with no external institutional investment, no parent company, and no subsidiaries.

Name

Mattheis

Legal name

mattheis. werbeagentur gmbh

Website

https://mattheis-berlin.de

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Mattheis is a Berlin-based, owner-managed full-service advertising agency founded in 1995, serving German Mittelstand companies, associations, and public-sector institutions with corporate design, web design, corporate publishing, packaging, gamification, and digital publishing services billed on hourly project rates.

Ownership category

akta.pro rank

Product category

Advertising & Marketing Services

NAICS

Graphic Design Services (541430)

SIC

Services-Advertising (7310), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Packaging & Product Brand Design (BPAFAEAG)

Keywords

• Advertising agency services
• Corporate design
• Digital publishing
• Web design
• Packaging design

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Professional Services / Project-Based Fees: Agency charges for creative and consulting services including corporate design, web design, advertising campaigns, digital publishing, gamification development, and marketing strategy. Hourly rates range from €60 to €140 depending on role. Projects include branding, print design, digital design, and corporate publishing services.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Mattheis is a Berlin-based, owner-operated full-service advertising agency that delivers creative communications across branding, print, and digital channels. Its core offerings include corporate design, web design and programming, corporate publishing, advertising campaigns, brochures and flyers, digital publishing (EPUBs), packaging design, gamification, user interface design, video and animation, and strategic marketing consulting. Services are tailored primarily for German Mittelstand companies, trade associations, public institutions, and government bodies.

Product overview

Mattheis is a Berlin-based, owner-managed full-service advertising agency founded in 1995, serving Mittelstand companies, associations, and institutions. Its offering is a service-based portfolio organized into three pillars: Branding (Corporate Design, positioning workshops, brand strategy), Print (flyers, brochures, magazines, packaging design, advertising campaigns), and Digital (web design, Digital Publishing/EPUBs, Gamification, User Interface Design, video/animation, SEO/SEA). Key named products include the proprietary Travel Appetizer™ multimedia app-building system, the eat! berlin gourmet festival magazine, the BVMW Mittelstand. business magazine, and ongoing digital publishing projects for clients like profamilia. The agency also offers gamification advisory for Berlin government subsidies (Transfer BONUS). Services are priced at hourly rates (€60–140/hour depending on role) and are delivered by a team of roughly 10 employees led by owners Claudia and Siegbert Mattheis.

Differentiator

Problem solved

Functional benefit

Products and services

• Corporate Design Brand identity development including logo design, slogan/claim creation, business stationery, CD manuals, and brand redesign services for Mittelstand companies, associations, and institutions.
• Webdesign / Website Development Responsive web design, landing pages, screendesign, programming, usability, and accessibility implementation. Projects include multilingual websites (e.g., Selecta Holzspielzeug in German, English, French, Dutch) built on WordPress and Typo3 with SEO and SEA capabilities.
• Corporate Publishing Editorial design, magazine layout, content planning, writing, and production of customer magazines, member magazines, and annual reports. Includes publications such as 'Mittelstand.' (BVMW, since 2010, 30,000 audited circulation), 'BWVaktuell' (since 2006), and 'KORSCHPRESS'.
• Advertising Campaigns (Anzeigen / Kampagnen) Design and execution of print and digital advertising campaigns, out-of-home displays, and recruitment advertising. Notable campaigns include B2B campaigns for KORSCH AG and Dussmann women's day campaigns.
• Brochures and Flyers (Broschüren / Flyer) Design and production of flyers, brochures, folding layouts, and promotional materials for clients including Leonardo Hotels (25+ individual hotel flyers), BVG, and eat! berlin festival.
• Digital Publishing / E-Publishing Conversion of print publications into digital formats including EPUBs, E-books, interactive PDFs, E-magazines, and digital apps. Notable work includes digitization of profamilia brochures in up to 11 languages with 3D page-flip effect and responsive HTML5 playback.
• Packaging Design (Verpackungsdesign) Product packaging design for consumer goods including oral care, food and beverage, and industrial products. Key client: One Drop Only (dental/oral care products) and its sub-brands Pharmacia and halazon, with packaging distributed internationally.
• Gamification / Game-Based Communication Design and development of gamified interactive modules, E-Learning games, quiz apps, and serious games. Includes the self-developed Travel Appetizer™ system for tourism apps, MICE event games, and quiz apps (e.g., BMI Quiz App as a single HTML file for offline iOS use). Qualifies clients for up to 70% Berlin government subsidy via Transfer BONUS Gamification.
• User Interface Design (UID) UX/UI design for software interfaces, apps, and digital platforms with focus on usability and accessibility. Projects include software UI design for clients such as Liqos software.
• Video and Animation (Filme / Animationen) Production of animated videos, motion graphics, and moving image content for campaigns. Includes Dussmann animated campaign video for International Women's Day and video card invitations (e.g., KORSCH AG 100th anniversary invitation).
• Strategy and Consulting (Strategie / Beratung) Positioning workshops, brand and competitive analysis, marketing consulting, and strategic advisory services. Includes SEO, SEA, and ASO (App Store Optimization) services. The agency acts as a 'Digital Scout' for Mittelstand clients.
• Travel Appetizer™ A self-developed multimedia building-block system (Baukastensystem) for creating interactive tourism apps that combine music, voice, images, videos, animations, and gamification elements. Used for destination marketing apps such as Ammergauer Alpen, Nîmes, Palermo, and Lago di Bolsena. Proprietary trademarked offering.

Quantifiable outcome

• Eat! Berlin ranked among top 10 food festivals worldwide by Traveller's World magazine in 2016
• +3 more outcomes

Named customers14 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• MMD – Me-Sch Media DirectcoreGTM or Marketing PartnerBerliner dialog/marketing agency partnership since over 10 years. Combined services of creative and dialog agency, media planners, market researchers, ethnomarketing experts, and PR consultants. Joint pitch wins including One Drop Only, Ruder-WM 2007, and other projects.
• Coach Tom LinzerminorStrategic or Co-development PartnerBusiness coaching through Förderprogramm Coaching BONUS. Helped develop the Travel Appetizer™ product concept.
• Land Berlin Transfer BONUS GamificationcoreOthersOfficial Berlin state funding program supporting SMEs with up to 70% (max €30,000) for gamification projects. Mattheis acts as experienced implementing agency for approved projects.
• ROTE NASEN Deutschland e.V.minorOthersClowns in hospitals bringing laughter to seriously ill children. Mattheis donates professional services, supporting their communications for decades.
• Kreisjugendamt EbersbergminorOthersYouth welfare office for youth protection and preventive youth assistance supported with heavily reduced fees.

Scale indicators4 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Achtung!: Berlin-based creative and digital agency serving German and international brands across brand storytelling, campaigns, and digital experiences - similar positioning and geography to Mattheis.
• Grabarz & Partner: Independently held Hamburg creative agency with full-service brand, digital, and campaign capabilities - directly comparable agency model and Mittelstand/enterprise client profile.
• Kolle Rebbe: German creative agency (Hamburg) known for integrated brand, digital, and campaign work for large German enterprises - comparable in full-service creative scope to Mattheis.
• Scholz & Volkmer: Berlin-based creative/digital agency offering similar full-service brand, web, and campaign work for German brands; comparable in scale and Mittelstand/enterprise client mix to Mattheis.
• MetaDesign: Berlin-founded corporate design and brand strategy firm covering identity systems, packaging, and editorial design - directly overlapping Mattheis' core branding and packaging practice.
• Strichpunkt Design: German brand and design agency focused on corporate design, digital, and editorial work - directly overlaps Mattheis' branding and corporate-publishing offerings.

Broad incumbents

• Serviceplan Group: Europe's largest independent agency group headquartered in Munich; offers overlapping brand strategy, digital, and campaign services across a much wider portfolio than Mattheis.
• DDB Germany: Local arm of the global DDB network offering advertising, brand, and digital services in Germany - relevant broad incumbent competing for the same enterprise clients.
• Jung von Matt: Large Hamburg-headquartered German creative network spanning brand, digital, and content at much greater scale; relevant as a benchmark incumbent operating in adjacent services.

Regional players

• Wirz & Hafner: Swiss German-speaking creative agency offering brand strategy, campaigns, and digital work; comparable services and DACH-market orientation, though primarily serving clients in Switzerland rather than Germany.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/mattheis.Werbeagentur
• LinkedInde.linkedin.com/company/mattheis-werbeagentur-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mattheis