Nội Thất HomeOffice
Nội Thất HomeOffice is a Vietnamese custom furniture manufacturer and direct-to-consumer retailer based in Ho Chi Minh City, producing made-to-order office, home, school, cafe, and shop furniture using wood, steel, and threaded pipe materials across 11 product categories for residential and business buyers in Vietnam.
- Company typePrivate
- Founded2015
- HeadquartersHo Chi Minh City, Vietnam
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Nội Thất HomeOffice does
Nội Thất HomeOffice (legal entity: CÔNG TY TNHH THƯƠNG MẠI DỊCH VỤ HOMEOFFICE) is a Vietnamese custom furniture manufacturer and direct-to-consumer retailer founded in 2015 and headquartered in Ho Chi Minh City. The company operates an integrated manufacturing facility at 1/25 Đông Hưng Thuận 10B and produces furniture across 11 categories — office, living room, bedroom, kitchen and dining, bathroom, children's, cafe and outdoor, school, shop/salon, threaded steel pipe, and accessories — using rubber wood (AA grade), pine wood, plywood, steel with electrostatic paint, stainless steel, and threaded steel pipe combined with fire-fighting fittings.
The company's core technical differentiator is a made-to-order manufacturing capability that accepts orders as small as one unit, with customizable dimensions, colors, and designs across the catalog. The office furniture line is organized around 27+ proprietary table leg design systems (including CONE, UConcept, Rectang, Oval, Slean, AConcept, Aton, TIO, MConcept, KConcept, VConcept, XConcept, Pipe, Trapeze, Flexi, Wooden, Minimal, PLY, Lego, FOS, URA, and others), and a distinct industrial-style threaded steel pipe furniture line is offered as both products and a bespoke fabrication service.
The business model is direct-to-consumer e-commerce through homeoffice.com.vn, supplemented by phone hotlines (with named sales staff Ngọc Tiến, Mr. Duy, and Phong Vũ), Zalo messaging, and Facebook Messenger, with ViettelPost handling nationwide Vietnam delivery and free delivery within HCMC for orders over 1 million VND. Pricing is unit-based, ranging from approximately 400,000 VND for accessories to over 20 million VND for sofa sets, with the company stating it has served over 10,000 customers across home, office, educational, hospitality, and retail verticals. The firm also offers turnkey interior design and construction services across offices, homes, shops, cafes, schools, and rental properties. The company is structured as a private limited liability company (TNHH), is registered with the Vietnamese Ministry of Industry and Trade, and discloses no external funding, partnerships, patents, or awards.
Nội Thất HomeOffice firmographics
Firmographics- Name
- Nội Thất HomeOffice
- Legal name
- CÔNG TY TNHH THƯƠNG MẠI DỊCH VỤ HOMEOFFICE
- Website
- https://homeoffice.com.vn
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Nội Thất HomeOffice is a Vietnamese custom furniture manufacturer and direct-to-consumer retailer based in Ho Chi Minh City, producing made-to-order office, home, school, cafe, and shop furniture using wood, steel, and threaded pipe materials across 11 product categories for residential and business buyers in Vietnam.
- Ownership category
- akta.pro rank
Nội Thất HomeOffice industry classification
Industry- Product category
- Furniture Manufacturing
- NAICS
- Office Furniture (including Fixtures) Manufacturing (3372), Household and Institutional Furniture Manufacturing (33712), Showcase, Partition, Shelving, and Locker Manufacturing (337215)
- SIC
- Office Furniture (2520), Household Furniture (2510), Partitions, Shelvg, Lockers, & Office & Store Fixtures (2540)
- akta.pro primary industry
- Home Office Furniture Retail (Desks, Office Chairs, Bookcases, Filing/Storage) (CRAIAAAD)
- akta.pro secondary industries
- Dining Room Furniture Retail (Dining Tables, Chairs, Bar Stools, Buffets/Sideboards) (CRAIAAAB), Office & Desk Organization Retail (Desktop, File, Cable Trays) (CRAIAJAK)
Keywords
Where Nội Thất HomeOffice is headquartered
LocationHeadquarters
- HQ city
- Ho Chi Minh City
- HQ country
- Vietnam
- HQ region
- Asia
Offices1 record
Markets served
Nội Thất HomeOffice business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Furniture Product Sales: One-time purchase model for furniture products including tables, chairs, cabinets, storage units, bedroom furniture, living room furniture, bathroom furniture, children's furniture, cafe/outdoor furniture, school furniture, and accessories. Products are sold at fixed prices displayed on the website with occasional promotional discounts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Furniture products with unit pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Nội Thất HomeOffice product offering
Product offeringCore offering
Nội Thất HomeOffice manufactures and retails made-to-order furniture for residential, office, school, cafe/restaurant, and shop/salon environments, with the tagline 'Sản Xuất Theo Yêu Cầu Dù Chỉ 1 Cái' (custom manufacturing even for one unit). The catalog spans 11 main product categories — office furniture, living room, kitchen/dining, bedroom, work/study, bathroom, children's, cafe/outdoor, threaded steel pipe, school, and shop-salon — plus furniture accessories. The company also offers interior design and construction services for offices, homes, shops, cafes, schools, and rental properties, using materials such as rubber wood, pine, plywood, iron/steel, stainless steel, tempered glass, and natural stone.
Product overview
Nội Thất HomeOffice is a Vietnamese furniture manufacturing company offering a broad portfolio of customizable furniture products across 11 main categories: (1) office furniture — desks, chairs, cabinets, and modular table systems (Hệ UConcept, Rectang, Oval, Slean, AConcept, Aton, TIO, MConcept, KConcept, VConcept, XConcept, Pipe, Trapeze, CONE, Trian, Flexi, Wooden, Minimal, PLY, Lego, OMA, FOS, URA); (2) living room furniture — sofas, TV stands, shoe racks, decorative shelves, console tables, wine cabinets; (3) bedroom furniture — beds, nightstands, wardrobes, dressing tables, dressing chairs, and dressing mirrors; (4) kitchen and dining; (5) bathroom; (6) children's; (7) cafe and outdoor; (8) threaded steel pipe furniture; (9) school; (10) shop-salon; and (11) accessories. The company differentiates through made-to-order manufacturing starting from a single unit, using materials including rubber wood (tiêu chuẩn AA), engineered plywood, steel (electrostatic painted, stainless steel), tempered glass, natural stone, leather/fabric, and threaded steel pipe. It also provides custom interior design and construction services for offices, homes, shops, cafes, schools, and rental properties.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Served over 10,000+ customers domestically and internationally
Companies that use Nội Thất HomeOffice
Customer profileSegments5 records
Ideal customer profiles3 records
Nội Thất HomeOffice technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Nội Thất HomeOffice partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights6 records
Nội Thất HomeOffice competitors and assessment
Company assessmentDirect peers
- Nha Xinh: Vietnamese premium home furniture retailer with showroom network across major cities. Comparable as a Vietnam-headquartered DTC furniture brand competing for the same household furniture wallet with curated design portfolios.
- Fami Furniture: Vietnamese office and home furniture manufacturer with a strong domestic distribution network and online catalog. Directly comparable as a Vietnam-based furniture maker spanning office and household lines with direct sales.
- Hodec Furniture: Vietnamese furniture retailer offering home, office, and interior design solutions with multi-city showrooms. Comparable as a Vietnam-based DTC furniture and interior-design brand with overlapping category coverage.
- Hoa Phat Furniture: One of Vietnam's largest furniture manufacturers, offering home, office, and school furniture with nationwide distribution. Directly comparable as a Vietnamese-made, broad-portfolio furniture brand competing in the same mid-market segment as HomeOffice.
- Xuan Hoa Vietnam: Long-established Vietnamese office furniture manufacturer specializing in desks, chairs, partitions, and storage for corporate and institutional buyers. Comparable as a Vietnam-headquartered office furniture peer serving B2B and B2C channels.
- UMA Vietnam: Vietnamese home furniture brand offering bedroom, living room, and dining sets through showrooms and online channels. Comparable as a Vietnam-based DTC furniture retailer with similar mid-market positioning.
- An Cuong Wood: Vietnamese wood-based panel and finished furniture manufacturer supplying both consumer and B2B interior channels. Comparable as a vertically integrated Vietnamese furniture producer with custom manufacturing and material finishing capabilities.
Regional players
- INDEX Living Mall: Thai-headquartered furniture and home furnishing retailer with Southeast Asian footprint. Comparable as a regional multi-category home/office furniture retailer operating in adjacent Southeast Asian markets with similar mass-to-mid-market positioning.
Broad incumbents
- IKEA Vietnam: Global furniture giant with active Vietnam retail expansion. Comparable as a broad incumbent competing across the same home and office categories, though operating at much larger scale and price points.
- BoConcept Vietnam: Global Danish design furniture brand with Vietnam presence, focused on customizable modular furniture for urban consumers. Comparable in the customizable mid-premium furniture segment where HomeOffice's custom-manufacturing capability also competes.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Nội Thất HomeOffice social profiles
Digital presenceNội Thất HomeOffice financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nội Thất HomeOffice leadership team
Management profileNumber of profiles
Profiles3 records
Nội Thất HomeOffice funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nội Thất HomeOffice M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nội Thất HomeOffice
What does Nội Thất HomeOffice do?
Nội Thất HomeOffice manufactures and retails made-to-order furniture for residential, office, school, cafe/restaurant, and shop/salon environments, with the tagline 'Sản Xuất Theo Yêu Cầu Dù Chỉ 1 Cái' (custom manufacturing even for one unit). The catalog spans 11 main product categories — office furniture, living room, kitchen/dining, bedroom, work/study, bathroom, children's, cafe/outdoor, threaded steel pipe, school, and shop-salon — plus furniture accessories. The company also offers interior design and construction services for offices, homes, shops, cafes, schools, and rental properties, using materials such as rubber wood, pine, plywood, iron/steel, stainless steel, tempered glass, and natural stone.
Is Nội Thất HomeOffice a public or private company?
Nội Thất HomeOffice is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Nội Thất HomeOffice founded?
Nội Thất HomeOffice was founded in 2015. It employs 11 to 50 people.
Where is Nội Thất HomeOffice based?
Nội Thất HomeOffice is headquartered in Ho Chi Minh City, Vietnam, in the Asia region.
How does Nội Thất HomeOffice make money?
One revenue line is on record: furniture Product Sales.
Who are Nội Thất HomeOffice's main competitors?
Direct peers on record are Nha Xinh, Fami Furniture, Hodec Furniture, Hoa Phat Furniture, Xuan Hoa Vietnam, UMA Vietnam and An Cuong Wood. INDEX Living Mall is listed as a regional player. Broad incumbents are IKEA Vietnam and BoConcept Vietnam.
Does Nội Thất HomeOffice have an API?
No public API is recorded for Nội Thất HomeOffice.
What industry is Nội Thất HomeOffice in?
Nội Thất HomeOffice's product category is Furniture Manufacturing. Its primary akta.pro industry code is CRAIAAAD, Home Office Furniture Retail (Desks, Office Chairs, Bookcases, Filing/Storage), with a secondary code of CRAIAAAB, Dining Room Furniture Retail (Dining Tables, Chairs, Bar Stools, Buffets/Sideboards). Its NAICS code is 3372 and its SIC code is 2520.