Fenton Mobility Products
Fenton Mobility Products is a New York-based manufacturer of patented modular floor track systems, lifts, and seating for Ford Transit, RAM ProMaster, and Mercedes-Benz Sprinter vans, serving NEMT, public transit, school, assisted living, and personal ADA mobility customers through dealers and government contracts.
- Company typePrivate
- Founded1994
- HeadquartersRandolph, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Fenton Mobility Products does
Fenton Mobility Products, Inc. is a privately held mobility and accessibility transportation equipment manufacturer headquartered in Randolph, New York, south of Buffalo. The company designs, prototypes, and manufactures its products in a 90,000 square-foot advanced manufacturing facility and has operated in the mobility/van-and-bus upfitting market for more than 40 years. Its commercial focus is the non-emergency medical transportation (NEMT), public transit/state DOT, school transportation, assisted living, executive shuttle/hotel, work-crew, and personal ADA-accessible vehicle segments, served through both a nationwide certified dealer network and direct sales.
The company's technical foundation is the patented AbiliTrax modular floor track system, which enables seating, lifts, and accessories to be reconfigured without tools across Ford Transit, RAM ProMaster, and Mercedes-Benz Sprinter chassis. This platform is extended through a family of additional patented and patent-pending products: the Shift-N-Step dual-access curbside lift, Step-N-Lock and CamLock/CamLock2 seat bases, the EZ Mount seat leg, the Save-A-Step ambulatory lift, and the E-Transit Secondary Battery System for Ford E-Transit fleets. The products carry a deep regulatory compliance stack (FMVSS 403/404, ADA, NHTSA, Buy America, FTA Approved TVM, CMVSS, NTEA MVP) and OEM master-upfitter certifications (Ford QVM, Mercedes-Benz Master Upfitter, RAM Q-Pro).
Fenton's revenue model is hardware-led with multi-channel distribution: direct B2C e-commerce at fentonmobility.com (unit prices range from roughly $10 for small accessories to over $65,000 for fully integrated floor + lift systems), wholesale dealer sales with installer certification requirements, completed Access MAX consumer and commercial vehicles at materially higher ASPs, and government procurement via GSA and NYSDOT/791 Coop contracts. The company also generates recurring revenue from OEM replacement parts (Braun, Freedman) and from upfit/vehicle-conversion services.
Fenton Mobility Products firmographics
Firmographics- Name
- Fenton Mobility Products
- Legal name
- Fenton Mobility Products, Inc.
- Website
- https://fentonmobility.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Fenton Mobility Products is a New York-based manufacturer of patented modular floor track systems, lifts, and seating for Ford Transit, RAM ProMaster, and Mercedes-Benz Sprinter vans, serving NEMT, public transit, school, assisted living, and personal ADA mobility customers through dealers and government contracts.
- Ownership category
- akta.pro rank
Fenton Mobility Products industry classification
Industry- Product category
- Mobility Accessibility Equipment
- NAICS
- Motor Vehicle Body and Trailer Manufacturing (33621), Motor Vehicle Seating and Interior Trim Manufacturing (336360)
- SIC
- Truck & Bus Bodies (3713), Miscellaneous Transportation Equipment (3790)
- akta.pro primary industry
- Shuttle/Paratransit & Community Bus Manufacturing (IMACADAD)
- akta.pro secondary industry
- Hybrid Bus Manufacturing (IMACADAG)
Keywords
Where Fenton Mobility Products is headquartered
LocationHeadquarters
- HQ city
- Randolph
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Fenton Mobility Products business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Product Sales - Floor Systems: Sale of AbiliTrax modular floor track systems for Ford Transit, RAM ProMaster, and Mercedes-Benz Sprinter vehicles. Prices range from $1,395 for crew floor systems to over $50,000 for full floor track systems with Shift-N-Step integration.
- Product Sales - Seating Systems: Sale of seat bases (CamLock, CamLock2, Step-N-Lock, EZ Mount) and complete seating kits with Freedman seats. Individual components range from $197.50 for EZ Mount legs to $3,495 for complete seating packages.
- Product Sales - Lift Systems: Sale of wheelchair lifts, standing lifts, and the Save-A-Step ambulatory lift system. Includes integration with Braun and Ricon lift products.
- Product Sales - Accessories: Grab bars, shoulder brackets, running boards, operator assist packages, driver barriers, wheelchair tie-downs, fire extinguishers, first aid kits, and other fleet accessories.
- Vehicle Conversions and Upfitting: Conversion and upfitting services for commercial and consumer vehicles including Non-Emergency Medical Transportation vans, school buses, executive shuttles, and ADA accessible personal vehicles.
- Consumer Vehicles - Access MAX: Sale of completed consumer vehicles built for personal and family use, including the Access MAX line of ADA accessible vans.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | AbiliTrax Floor Track Systems |
| Unit Pricing | Pay-as-you-go | Seating Bases and Kits |
| Unit Pricing | Pay-as-you-go | Accessories and Small Parts |
| Other | Multi-year contract | Custom/Vehicle Conversions |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
Fenton Mobility Products product offering
Product offeringCore offering
Fenton Mobility Products designs, manufactures, and sells modular floor track systems, dual access lifts, configurable seat bases, accessories, and complete upfitted accessible vans for Ford Transit, RAM ProMaster, and Mercedes-Benz Sprinter platforms. Their products serve non-emergency medical transportation, school systems, public transit agencies, assisted living, executive shuttles, and personal ADA-accessible vehicle buyers. The company manufactures in a 90,000 square-foot facility in Randolph, NY and distributes through direct e-commerce, certified dealers, GSA/NYSDOT contracts, and OEM upfitter channels.
Product overview
Fenton Mobility Products is a manufacturer of mobility and accessibility solutions for vans and buses, operating as a platform-plus-modules architecture. The core product line centers on the AbiliTrax Modular Floor Track System, which provides universal seating and equipment reconfiguration capability across vehicle fleets. Key platform modules include the Shift-N-Step Dual Access Lift System for curbside wheelchair accessibility, the Step-N-Lock and CamLock/CamLock2 seat base systems for flexible seating arrangements, and the E-Transit Secondary Battery System for electric vehicle range extension. Supporting modules include Save-A-Step ambulatory lifts, seat pods, and a comprehensive accessories line (grab bars, running boards, barriers). The company also offers finished vehicle products including Access MAX consumer vans and commercial fleet vehicles. All products are designed for Ford Transit, RAM ProMaster, and Mercedes-Benz Sprinter platforms and are manufactured in the company's 90,000 square-foot facility south of Buffalo, New York.
Differentiator
Problem solved
Functional benefit
Brands
- AbiliTrax: Modular track flooring system for vans and buses, allowing interchangeable seating and accessories. Offers applications from ParaTransit and Shuttle Systems to Crew Floors and Camper Seating. Patent #9,610,861.
- Shift-N-Step
- Save-A-Step
- Access Max
- CamLock
- CamLock 2
- Step-N-Lock
- EZ Mount
Products and services
- AbiliTrax Floor Track System Patented modular track floor system allowing interchangeable seating and equipment placement across Ford Transit, RAM ProMaster, and Mercedes-Benz Sprinter vehicles, with static load capacity of 800 to 1,000 lbs and slip-resistant, moisture-resistant surfaces. Sold to NEMT, school, transit, executive shuttle, and crew van operators.
- Shift-N-Step Dual Access Lift System Dual access curbside lift system for vans that opens through a single OEM door without structural modifications to the chassis, preserving factory warranties and meeting FMVSS 403 and 404 standards. Sold to commercial fleet operators and personal ADA vehicle buyers.
- E-Transit Secondary Battery System Patent-pending extended-range secondary battery system for Ford E-Transit electric vehicles, providing additional power capacity for fleet operators needing longer electric range. Sold to commercial and government fleet buyers of Ford E-Transit vans.
- Save-A-Step Ambulatory Lift System Patent-pending ambulatory lift system designed for safer, easier entry and exit for passengers who struggle with vehicle steps, usable while standing or seated. Sold to NEMT, assisted living, and public transit operators.
- CamLock Seat Base Rigid seating base that bolts directly to the AbiliTrax Track, designed for primarily fixed seating configurations with permanent mounting. Sold to commercial fleet upfitters and dealers.
- CamLock 2 Seat Base Patent #10,625,867 tool-free moveable rigid seating base that can be quickly reconfigured or removed without tools while maintaining FMVSS compliance. Sold to fleet operators needing flexible seating arrangements.
- Step-N-Lock Seat Base Patent #9,550,436 hands-free foot-activated seat base allowing quick movement, stowing, or removal of seats for floorplan changes while the vehicle is in use. Sold to NEMT and shuttle operators needing on-the-fly reconfiguration.
- EZ Mount Seat Leg Patent #10,625,867 seat leg providing safe installation of seats into Ford Transit, RAM ProMaster, or Mercedes Sprinter vans with no welding or gluing, FMVSS-tested to forces exceeding 7,000 lbs per passenger and constructed from 0.25 inch Grade 50 high-strength steel. Sold to upfitters and dealers.
- AbiliTrax Seat Pod Standalone single-seat FMVSS/CMVSS compliant seating option built on the AbiliTrax track system for individuals and upfitters creating accessible seating layouts. Sold to consumer upfitters and commercial buyers.
- Wheelchair and Standing Lifts Wheelchair and standing lift solutions providing curbside accessibility at the press of a button, with validated integration of Braun Century and Ricon Titanium lifts passing FMVSS 403 and 404 at 800 and 1,000 lb ratings. Sold to commercial fleet operators and personal ADA vehicle buyers.
- Fleet Accessories Range of fleet accessory products including grab bars, shoulder brackets, running boards, operator assist packages, ambulatory assist packages, driver barriers, wheelchair tie-downs, fire extinguishers, and first aid kits. Sold to dealers, fleet operators, and individual upfitters.
- Barriers and Luggage Racks Safety barriers and luggage storage solutions providing driver protection and cargo management for commercial shuttles, executive transport, and crew vans. Sold to fleet operators and dealers.
- Grab Bars Interior grab bars providing accessibility and safety assistance during vehicle entry, exit, and transit. Sold to dealers, fleet operators, and individual upfitters.
- Running Boards and Bus Steps Step systems enabling easier vehicle entry and exit, including bus steps designed for compatibility with Shift-N-Step integration. Sold to fleet operators, transit agencies, and personal ADA buyers.
- Shoulder Belts and Brackets Safety restraint systems including shoulder belts and mounting brackets supporting passenger safety compliance in upfitted vans and shuttles. Sold to dealers, fleet operators, and upfitters.
- Replacement Parts (Braun and Freedman) OEM replacement parts for Braun mobility lifts and Freedman seating equipment, supporting installed-base service and warranty work. Sold to dealers, fleet maintenance teams, and individual buyers.
- Access MAX Consumer Vans Completed consumer vans for personal and family use integrating Shift-N-Step accessibility technology, sold through direct channels for personal ADA transportation on Ford Transit and RAM ProMaster platforms. Sold to individual consumers and families.
- Commercial Upfit Vehicles Custom upfit commercial fleet vehicles for NEMT, public transportation, school systems, executive transport, and work/crew applications, integrating AbiliTrax floor systems, Shift-N-Step lifts, and seating modules on Ford Transit, RAM ProMaster, and Mercedes Sprinter platforms. Sold to commercial fleet operators and government agencies via dealer network and direct sales.
Quantifiable outcome
- AbiliTrax Systems have passed static load tests of both 800lb and 1,000lb, lifts including the Braun Century Lift and Ricon Titanium Lift
- +3 more outcomes
Companies that use Fenton Mobility Products
Customer profileNamed customers4 records
Segments8 records
Ideal customer profiles4 records
Fenton Mobility Products technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Fenton Mobility Products partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and major.
- Ford Motor CompanycoreFord QVM (Qualified Vehicle Modifier) certified upfitter. Products designed for Ford Transit and Ford E-Transit vehicles. EZ Mount allows remounting of Ford Transit factory seats. E-Transit Secondary Battery System extends electric vehicle range.
- Mercedes-BenzcoreMercedes Benz Master Upfitter certified. Products designed for Mercedes-Benz Sprinter vans including full floor track systems, seating solutions, and accessories.
- RAM (Stellantis)coreRam Q-Pro Certified upfitter. Products designed for RAM ProMaster vans including full floor track systems, crew floors, and cargo solutions.
- Braun (Lift Manufacturer)majorBraun wheelchair lifts validated and tested for use with AbiliTrax floor systems. AbiliTrax passed static load tests with Braun Century Lift and Ricon Titanium Lift. Replacement parts available for Braun lifts.
- Ricon (Lift Manufacturer)majorRicon wheelchair lifts validated and tested with AbiliTrax systems. FMVSS compliant on 1,000 lb Ricon Titanium lift. Products include replacement parts for Ricon lifts.
- Freedman Seating CompanymajorPartnership for seating products including GOES seats, GOES Space Saver Double Foldaway, 3PT Flip seats, and Trieste seating. CAMLock and Step-N-Lock bases compatible with Freedman seats.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Fenton Mobility Products competitors and assessment
Company assessmentDirect peers
- BraunAbility: BraunAbility is a leading US manufacturer of wheelchair-accessible vehicles, wheelchair lifts, and mobility solutions. Fenton Mobility's AbiliTrax and Shift-N-Step products are validated and tested with Braun lifts (Century), making BraunAbility the most direct competitor in the NEMT/ADA accessibility upfit space.
- Vantage Mobility International (VMI): VMI designs and builds wheelchair-accessible minivans and full-size vans (Chrysler, Honda, Toyota, Ford, RAM platforms), directly overlapping with Fenton's Access MAX consumer vans and Shuttle/Paratransit van conversions.
- MobilityWorks: MobilityWorks is the largest US retailer of wheelchair-accessible vans and adaptive equipment, including conversions of Ford Transit, RAM ProMaster, and Mercedes Sprinter platforms that directly overlap with Fenton's commercial and consumer upfit business.
- Freedom Motors USA: Freedom Motors USA builds wheelchair-accessible conversions on Toyota, Honda, Chrysler, and Ford minivan platforms. It competes with Fenton in the personal/family ADA-accessible van segment but with a different OEM platform mix.
- Ricon Corporation: Ricon manufactures wheelchair lifts, ramps, and accessories for accessible vehicles. Fenton bundles Ricon lifts (e.g., Titanium) with its AbiliTrax flooring, making Ricon both a partner and a direct competitor for upfit packages.
- Freedman Seating Company: Freedman Seating manufactures bus and paratransit seating (GOES, Bellagio, Trieste lines) sold bundled with Fenton's CAMLock and Step-N-Lock bases. While a partner, Freedman competes with Fenton's seating-upfit value proposition in fleet deployments.
- Driverge Vehicle Innovations: Driverge is a commercial vehicle upfitter for paratransit, shuttle, and accessible transport fleets, producing ADA-compliant van and bus conversions. It competes for NEMT and transit agency contracts that Fenton targets.
Others
- Q'Straint (Sure-Lok): Q'Straint is the dominant supplier of wheelchair tie-downs and occupant restraints for accessible transport. Fenton resells Q'Straint products as accessories compatible with AbiliTrax floors, making Q'Straint an ecosystem participant and adjacent supplier rather than a direct integrator competitor.
Regional players
- Alliance Auto Group / CreateAI Conversions: Alliance Automotive Group operates commercial vehicle upfitting and ADA conversion facilities in select US regions. Comparable to Fenton in upfit capabilities but with regional rather than national dealer coverage.
Broad incumbents
- Stellantis Q-Pro / Ford QVM Upfitter Network: OEM-sponsored upfitter networks certify integrators who modify Ram and Ford commercial vans. Fenton is a Ram Q-Pro and Ford QVM certified member; competing members (e.g., other certified upfitters) compete head-to-head on the same platforms and dealer channel.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Fenton Mobility Products social profiles
Digital presenceFenton Mobility Products compliance and trust
Trust signalCompliance9 records
Fenton Mobility Products financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fenton Mobility Products leadership team
Management profileNumber of profiles
Profiles1 record
Fenton Mobility Products funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fenton Mobility Products M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fenton Mobility Products
What does Fenton Mobility Products do?
Fenton Mobility Products designs, manufactures, and sells modular floor track systems, dual access lifts, configurable seat bases, accessories, and complete upfitted accessible vans for Ford Transit, RAM ProMaster, and Mercedes-Benz Sprinter platforms. Their products serve non-emergency medical transportation, school systems, public transit agencies, assisted living, executive shuttles, and personal ADA-accessible vehicle buyers. The company manufactures in a 90,000 square-foot facility in Randolph, NY and distributes through direct e-commerce, certified dealers, GSA/NYSDOT contracts, and OEM upfitter channels.
Is Fenton Mobility Products a public or private company?
Fenton Mobility Products is a private company. It is classified as family owned and is currently operating.
When was Fenton Mobility Products founded?
Fenton Mobility Products was founded in 1994. It employs 11 to 50 people.
Where is Fenton Mobility Products based?
Fenton Mobility Products is headquartered in Randolph, United States, in the North America region.
How does Fenton Mobility Products make money?
Six revenue lines are on record. Product Sales - Floor Systems are the primary driver. The others are product Sales - Seating Systems, product Sales - Lift Systems, product Sales - Accessories, vehicle Conversions and Upfitting and consumer Vehicles - Access MAX.
Who are Fenton Mobility Products's main competitors?
Direct peers on record are BraunAbility, Vantage Mobility International (VMI), MobilityWorks, Freedom Motors USA, Ricon Corporation, Freedman Seating Company and Driverge Vehicle Innovations. Q'Straint (Sure-Lok) is listed as an others. Alliance Auto Group / CreateAI Conversions is listed as a regional player. Stellantis Q-Pro / Ford QVM Upfitter Network is listed as a broad incumbent.
Does Fenton Mobility Products have an API?
No public API is recorded for Fenton Mobility Products.
What industry is Fenton Mobility Products in?
Fenton Mobility Products's product category is Mobility Accessibility Equipment. Its primary akta.pro industry code is IMACADAD, Shuttle/Paratransit & Community Bus Manufacturing, with a secondary code of IMACADAG, Hybrid Bus Manufacturing. Its NAICS code is 33621 and its SIC code is 3713.