Art-Up
Art-Up is a privately held Israeli boutique digital agency founded in 2003, offering Wix and WordPress website development, custom CRM/ERP systems, graphic design, and digital marketing to Israeli businesses across sports, finance, retail, and other sectors, with 1-10 employees and no external funding.
- Company typePrivate
- Founded2003
- HeadquartersRehovot, Israel
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Art-Up does
Art-Up is a privately held Israeli full-service digital agency founded in 2003 and headquartered in Rehovot. The firm delivers website design and development, custom CRM/ERP and information systems, mobile application development, graphic design, branding, content writing, SEO, and digital marketing to Israeli businesses and organizations. Its technical delivery is built primarily on the Wix platform (where it holds Official Wix Partner status) and WordPress, with additional bespoke web software and database work for clients requiring tailored management systems.
The agency operates a project-based, quote-based professional services model with one-time fees tied to scope, supplemented by ongoing maintenance, hosting, and digital marketing engagements. Its go-to-market is consultative and sales-led, relying on face-to-face scoping, a portfolio website, organic social channels (Instagram, LinkedIn, Facebook), and word-of-mouth referrals. It serves a distributed base of over 100 clients across sports organizations, financial services, retail, healthcare, and legal sectors, with notable long-running relationships including the Israeli Basketball League, Maccabi Tel Aviv, and Excellence Investments. The current leadership team comprises the three remaining active founders: CEO Dubi Jacobovitch, VP Development Ofir Indig, and VP Marketing Liran Ketzir. The firm is founder-owned, has no external funding, and operates with a headcount of 1-10 employees focused exclusively on the Israeli domestic market.
Art-Up firmographics
Firmographics- Name
- Art-Up
- Legal name
- ארט-אפ בע"מ
- Website
- https://art-up.co.il
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Art-Up is a privately held Israeli boutique digital agency founded in 2003, offering Wix and WordPress website development, custom CRM/ERP systems, graphic design, and digital marketing to Israeli businesses across sports, finance, retail, and other sectors, with 1-10 employees and no external funding.
- Ownership category
- akta.pro rank
Art-Up industry classification
Industry- Product category
- Web Development and Digital Services
- NAICS
- Graphic Design Services (54143)
- SIC
- Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)
Keywords
Where Art-Up is headquartered
LocationHeadquarters
- HQ city
- Rehovot
- HQ country
- Israel
- HQ region
- Middle East
Offices1 record
Markets served
Art-Up business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Website Development Services: One-time project-based fees for website design and development, including Wix sites, WordPress sites, and custom-built websites. Pricing varies based on project scope, requirements, and complexity.
- Custom Software Development: Development of bespoke CRM, ERP, information systems, and management systems for businesses. Project-based pricing tailored to organizational needs.
- Graphic Design Services: Logo design, branding, print design, product design, and marketing materials. Includes graphic design for internet, print, and promotional campaigns.
- Digital Marketing Services: SEO, social media management, digital marketing, content writing, copywriting, and website hosting services offered as ongoing or project-based engagements.
- Creative and Content Services: Creative writing, marketing content, photography, video production and editing services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Wix Website - Quick, affordable website setup |
| One time/ perpetual license | Multi-year contract | WordPress Website - Flexible platform solution |
| One time/ perpetual license | Multi-year contract | Custom Web Development - Complex, tailored solutions |
| One time/ perpetual license | Multi-year contract | CRM/ERP Development - Bespoke management systems |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Art-Up product offering
Product offeringCore offering
Art-Up is a full-service Israeli web development and digital agency that designs and builds websites, e-commerce stores, custom CRM and ERP systems, mobile applications, and information systems. As an Official Wix Partner, it also delivers WordPress sites, graphic design, branding, creative content writing, SEO, and digital marketing services to Israeli businesses and organizations through project-based engagements.
Product overview
Art-Up is a full-service digital agency founded in 2003, operating as a single integrated service offering rather than a platform-plus-modules architecture. The core offering centers on web development services (websites, e-commerce, management systems) using platforms like Wix and WordPress, complemented by graphic design services, creative content writing, and digital marketing. The portfolio includes: (1) Core Web Development Services covering Wix and WordPress websites, e-commerce stores, landing pages, and custom web software; (2) ArtupApp for mobile application development; (3) Graphic Design Services including logo design, branding, print design, and product design; (4) Creative & Content Writing Services including copywriting and marketing content; (5) Supporting services including CRM/ERP development, SEO, digital marketing, website hosting, accessibility services, photography, and video production. These services are offered as a bundled offering rather than separate purchasable modules, with the company acting as a full-service digital partner for businesses.
Differentiator
Problem solved
Functional benefit
Brands
- Art-Up Design: Graphic design services division of Art-Up offering logo design, branding, print design, and product design.
- Art-Up Development
- Art-Up PLUS (ArtupApp)
Products and services
- Wix Website Development Full-service website design and development on the Wix platform with custom design, unique visual language, and integrated features, delivered as a project-based service to Israeli businesses seeking a rapid, cost-effective professional online presence.
- WordPress Website Development Custom WordPress website design and development services tailored to specific business needs, leveraging the WordPress ecosystem to deliver flexible sites with a wide range of options matched to client requirements.
- Online Store / E-commerce Development Design and development of online stores with attractive design, organized product catalogs, and advanced payment solutions, sold as a project-based service to Israeli businesses and organizations.
- Custom CRM/ERP System Development Bespoke CRM and ERP system development tailored to specific business requirements, providing management tools for customers, databases, inventory, and services for organizations whose workflows cannot fit off-the-shelf products.
- Web Software Development (Information Systems and Smart Calculators) Custom web-based software solutions including management systems, large-scale databases with detailed statistics and filtering, smart calculators, and report generation built for organizations with complex operational needs.
- ArtupApp — Mobile Application Development Mobile application development service for iOS and Android platforms, including sports team apps and custom-purpose mobile applications for Israeli businesses and organizations.
- Graphic Design Services (Art-Up Design) Comprehensive graphic design services including logo design, branding, print design, product design, and internet design for businesses and organizations across multiple industries.
- Creative & Content Writing Services Creative writing, copywriting, marketing content creation, and content management services for businesses across various platforms.
- SEO Services Search engine optimization services to improve website visibility and rankings in search results for Israeli businesses.
- Digital Marketing Services Digital marketing services including social media management, marketing optimization, and promotional content writing for clients.
- Landing Page Design and Development Design and development of landing pages for targeted marketing campaigns and specific business objectives.
- Photography & Video Production Services Professional photography and video production services including still photography and video editing for business needs.
Quantifiable outcome
- Website generates steady stream of monthly inquiries for Workplus co-working space
- +2 more outcomes
Companies that use Art-Up
Customer profileNamed customers14 records
Segments3 records
Ideal customer profiles3 records
Art-Up technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Art-Up partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- WixcoreArt-Up is an Official Wix Partner, specializing in Wix website development since the platform's early stages. They create custom-designed Wix websites with unique visual identity, using client materials and design elements tailored to business needs. Wix sites are positioned as suitable for businesses seeking rapid, cost-effective website creation with professional design.
Scale indicators3 records
Recent moves4 records
Expansion highlights4 records
Art-Up competitors and assessment
Company assessmentOthers
- Squarespace: Website builder serving SMBs with design-forward templates — comparable as a competing platform that customers might choose over an Art-Up-built custom site.
- Fiverr: Israeli-founded global freelance marketplace where SMBs can buy web development and design services directly. Comparable as an alternative procurement channel for the same buyer segment Art-Up serves.
- Wix.com: Art-Up is an Official Wix Partner, building websites on Wix's platform. Wix is the underlying platform provider — comparable as the ecosystem Art-Up operates within, though not a direct agency competitor.
- Toptal: Global freelance network connecting companies with freelance developers and designers. Comparable as an alternative procurement channel competing for the same enterprise web development spend.
- Webflow: Web-based website builder/platform competing in the same SMB/enterprise website market where Art-Up delivers projects. Comparable as an alternative platform whose partners could rival Art-Up's Wix specialization.
- Elementor: Israeli-founded WordPress website builder platform. Comparable as a parallel ecosystem to Wix within the WordPress development services Art-Up offers.
Direct peers
- Superside: Subscription-based design and web services for businesses globally. Comparable as an alternative delivery model for ongoing design/dev work, potentially competing for Art-Up's recurring services clients.
- ManyPixels: Subscription-based design service offering unlimited graphic and web design requests. Comparable as an alternative service model competing for the same Israeli/SMB customer base.
- Design Pickle: Subscription graphic design service targeting SMBs and marketing teams. Comparable as an alternative delivery model for the design portion of Art-Up's service stack.
- Cieden: UX/UI and product design agency serving digital products and SaaS clients. Comparable as a specialist design/development agency competing for the same project-based engagements.
Market position
Strengths1 record
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Art-Up social profiles
Digital presenceArt-Up financial estimates
Financial estimateRevenue estimate
Valuation estimate
Art-Up leadership team
Management profileNumber of profiles
Profiles3 records
Art-Up funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Art-Up M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Art-Up
What does Art-Up do?
Art-Up is a full-service Israeli web development and digital agency that designs and builds websites, e-commerce stores, custom CRM and ERP systems, mobile applications, and information systems. As an Official Wix Partner, it also delivers WordPress sites, graphic design, branding, creative content writing, SEO, and digital marketing services to Israeli businesses and organizations through project-based engagements.
Is Art-Up a public or private company?
Art-Up is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Art-Up founded?
Art-Up was founded in 2003. It employs 1 to 10 people.
Where is Art-Up based?
Art-Up is headquartered in Rehovot, Israel, in the Middle East region.
How does Art-Up make money?
Five revenue lines are on record. Website Development Services are the primary driver. The others are custom Software Development, graphic Design Services, digital Marketing Services and creative and Content Services.
Who are Art-Up's main competitors?
Others on record are Squarespace, Fiverr, Wix.com, Toptal, Webflow and Elementor. Direct peers are Superside, ManyPixels, Design Pickle and Cieden.
Does Art-Up have an API?
No public API is recorded for Art-Up.
What industry is Art-Up in?
Art-Up's product category is Web Development and Digital Services. Its primary akta.pro industry code is MPAAAAAD, Digital Creative & Experience Design Agencies (Web/App/UX). Its NAICS code is 54143 and its SIC code is 7311.