HelpMD

What HelpMD does

HelpMD is a privately held, family-owned telehealth platform incorporated in Texas (HelpMD, Inc.) that provides 24/7/365 access to licensed physicians across the United States via video, phone, or a mobile application. Its core product is an annual membership priced at $199 per year that covers the account holder plus up to seven additional family members (eight total) and includes unlimited consultations, prescription services when medically appropriate, and a prescription discount program accepted at more than 65,000 pharmacies nationwide. A secondary corporate membership tier offers custom-priced group plans to employers, with dedicated account management, usage reporting, and priority support.

The platform is built as a self-serve digital experience with a website front end and native iOS and Android applications (Apple App Store ID 1229239899, Google Play package com.helpmd). Underneath, HelpMD operates as a white-label facilitation layer: clinical capacity is delivered through a partnership with MyTelemedicine/Lyric, whose licensed physicians perform consultations and maintain electronic medical records under their own HIPAA obligations. Subscription billing and refunds are processed via Stripe. HelpMD is not an insurance product, does not require insurance for enrollment, and explicitly disclaims Qualified Health Plan status under the ACA.

The business model is subscription-based with two revenue streams: individual and family memberships (auto-renewing annual contracts at $199) and corporate memberships (multi-year contracts with custom pricing). Go-to-market is hybrid: direct-to-consumer digital acquisition through the website and app stores for the individual segment, paired with a direct enterprise sales motion targeting employers for the corporate segment. The company is headquartered in the Dallas, Texas area, with a registered address at 1348 Minter Rd, Plano, TX. It employs 11-50 people, reports no institutional funding, and has operated for over a decade as a bootstrapped, family-owned business.

Name

HelpMD

Legal name

HelpMD, Inc.

Website

https://helpmd.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

HelpMD is a family-owned, Texas-incorporated telehealth platform selling $199/year memberships that give U.S. households (up to 8 members) unlimited 24/7 access to licensed physicians via video, phone, or mobile app, with a secondary corporate membership tier for employers.

Ownership category

akta.pro rank

Headquarters

HQ city

Allen

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Individual and Family Memberships: Annual subscription model at $199/year providing unlimited 24/7 access to licensed physicians, unlimited consultations, family coverage up to 8 members, prescription services when appropriate, and prescription discount program. Membership auto-renews annually.
2. Corporate/Employer Memberships: Custom-priced group memberships sold to employers based on employee count. Includes all individual membership features plus dedicated account manager, usage insights, periodic reporting, simple onboarding support, and priority support. Billed through direct corporate contracts.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

HelpMD is a membership-based telehealth platform providing 24/7/365 access to licensed physicians across the United States via video, phone, or mobile app, with no insurance required. The Individual and Family Membership is priced at $199/year and covers up to 8 household members with unlimited consultations, no co-pays, prescriptions when medically appropriate, and a prescription discount program accepted at 65,000+ pharmacies. HelpMD also offers custom-priced Corporate Memberships to employers with dedicated account management and usage reporting.

Product overview

HelpMD is a single, unified telehealth membership platform offering 24/7 access to licensed physicians across the United States. The product portfolio consists of the core HelpMD Telehealth Platform, Individual and Family Memberships ($199/year covering up to 8 members), Corporate Memberships (custom employer pricing with dedicated account management), and a mobile app for iOS and Android. The platform is not insurance but provides virtual healthcare services including video visits, phone consultations, prescription support, and a prescription discount program valid at over 65,000 pharmacies nationwide.

Differentiator

Problem solved

Functional benefit

Products and services

• HelpMD Telehealth Platform

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• MyTelemedicine/LyriccoreTechnology or IntegrationHelpMD operates as a white-label platform that facilitates access to telehealth services provided by independent third-party telehealth partners including MyTelemedicine/Lyric. The telehealth partner provides the licensed physicians who deliver medical consultations, creates and maintains electronic medical records, and operates under their own HIPAA obligations.
• StripecoreTechnology or IntegrationStripe is the third-party payment processor handling subscription charges and refunds for Individual and Family memberships. Payments are processed securely through Stripe's payment infrastructure.
• 65,000+ Pharmacies NationwidecoreTechnology or IntegrationHelpMD includes a built-in prescription discount program accepted at over 65,000 pharmacies across the United States. This third-party prescription savings program enables members to fill prescriptions at participating pharmacies after physician consultation.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Included Health (formerly Doctor On Demand): Included Health's Doctor On Demand business offers 24/7 virtual physician visits, prescription services, and integrated employer benefits navigation. Its combined individual and corporate offering closely matches HelpMD's product structure.
• K Health: K Health provides DTC telehealth with subscription and per-visit pricing, AI-assisted triage, and unlimited messaging to physicians. It competes for the same family/individual telehealth member with similar subscription economics.
• Teladoc Health: Teladoc is the largest pure-play DTC and B2B telehealth company, offering 24/7 physician access via phone, video, and mobile app for individuals and employers. Its core virtual care product overlaps directly with HelpMD's offering, making it the most direct comparable.
• 98point6: 98point6 provides text-based primary care with on-demand physician access via a subscription model, competing directly in the DTC telehealth subscription space with a similar value proposition of convenient, affordable virtual care.
• Amwell: Amwell provides a virtual care platform with 24/7 physician access for both consumers and employers, including chronic care and acute visits. Its hybrid consumer/enterprise GTM closely mirrors HelpMD's individual membership and corporate plan structure.
• Sesame: Sesame is a direct-to-consumer telehealth marketplace offering affordable flat-fee virtual visits with transparent pricing and no insurance required. Its price-led, cash-pay positioning is the closest strategic match to HelpMD's $199/year family model.
• PlushCare (Accolade): PlushCare offers online doctor visits with same-day appointments and subscription options for individuals and families. Acquired by Accolade, it remains a direct competitor to HelpMD for individual telehealth memberships.
• Hims & Hers Health: Hims & Hers is a DTC subscription telehealth platform with strong brand recognition and a vertically integrated pharmacy fulfillment model. It competes directly with HelpMD for consumer telehealth wallet share, particularly among younger, digitally native households.

Broad incumbents

• MDLive (Cigna/Evernorth): MDLive is a telehealth platform serving health plans and employers with 24/7 physician access. As part of Cigna's Evernorth, it has the scale, payer relationships, and capital advantages of a large incumbent relative to HelpMD.

Emerging players

• SteadyMD: SteadyMD provides concierge telehealth and primary care, including family plans and employer solutions, using a subscription model. It targets the same individual and employer segments as HelpMD at a smaller scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/helpmdinc
• Facebookfacebook.com/helpmdapp
• LinkedInlinkedin.com/company/helpmd

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HelpMD