FootballerLife

What FootballerLife does

FootballerLife (branded FTBLRLIFE) operates a mobile-first global football community platform, available on iOS and Android, that connects players, coaches, academies, and football fans worldwide. The platform enables profile creation, social feeds, academy directories, gamified engagement (Profile Points), and a coordinated grassroots Academy presence across 132+ countries with 1,000+ academies and 92,521 user posts. Its core differentiator is the FTBLRLIFE Foundation, which runs the Foundation Ball program (donated footballs with unique QR codes linking donors to recipient academies) and the Foundation Direct feature for transparent donor-to-academy tracking.

The company monetizes through a hybrid charitable-commerce model. The community app is free; revenue comes from merchandise sales (including the FLITE SPORTS-produced Kits with a Purpose program and FTBLRLIFE Style apparel line) distributed via shop.footballerlife.com, from individual Foundation Ball donations in tiered packages ($40 single ball up to $1,000 HERO Pack of 25 balls), and from multi-tier corporate sponsorships ($1,000 Striker to $40,000 World Champion). Operational reach is enhanced through partnerships with FLITE SPORTS (manufacturing), New Hera Interconnection (African player trials), AfriSportPro Youth League (Nigerian competition management), and donation infrastructure providers (InfiniteGiving, Shopify). FootballerLife is a Delaware LLC headquartered in Westminster, Colorado, with 11-50 employees and no disclosed institutional funding.

Name

FootballerLife

Legal name

FOOTBALLERLIFE, LLC

Website

https://footballerlife.com

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

11–50 employees

Short description

FootballerLife (FTBLRLIFE) operates a mobile-based global football community platform connecting players, coaches, academies, and fans across 132+ countries, monetizing through merchandise sales and a Foundation that donates equipment to grassroots academies.

Ownership category

akta.pro rank

Product category

Sports Community Platform

NAICS

Sporting Goods Retailers (459110), Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114)

SIC

Sporting & Athletic Goods, Nec (3949), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Sports Fundraising & Development Services (Foundations, NIL Collectives Support) (MPAKAKAK)

akta.pro secondary industries

Licensing, Merchandising & Co-Branded Products (Sponsored Merchandise, Collabs) (MPAKALAE), Amateur & Grassroots Sport Associations (Community/Youth Governing Orgs) (MPAKAFAF), Soccer/Football Footwear & Apparel Retail (CRAMACAC)

Keywords

• Football community platform
• Grassroots football development
• Sports social network
• Football merchandise sales
• Athletic foundation programs

Headquarters

HQ city

Colorado Springs

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Supply Chain, Operations

Revenue model

1. Merchandise and Apparel Sales: Sale of branded FTBLRLIFE merchandise including supporter tees (USA, Canada, Mexico), Signature Series country-specific apparel, and Kits with a Purpose (team kits where proceeds fund grassroots programs). Products are sold via shop.footballerlife.com and produced in partnership with FLITE SPORTS. Revenue is one-time per transaction.
2. Foundation Ball Donations: Revenue generated from donations for Foundation Balls ($40 per ball), multi-ball packages (Training Pack $120, Academy Pack $400, HERO Pack $1,000), and subscription-based recurring ball donations. Donations support grassroots academies in underserved communities.
3. Corporate Sponsorship: Corporate sponsorship opportunities for Foundation Ball programs, academy partnerships, and impact initiatives. Companies can sponsor Foundation programs, with contact at [email protected] and [email protected].
4. Foundation Sponsorship Tiers: Multi-tiered donation packages (Striker $1,000, Playmaker $4,000, Captain's Circle $20,000, World Champion $40,000) that provide escalating recognition benefits including donor page listings, social media mentions, newsletter features, personalized videos, blog impact stories, quarterly updates, and on-site ceremony participation.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

FootballerLife operates a mobile-first global football community platform (FTBLRLIFE) connecting players, coaches, academies, and fans across 130+ countries via iOS and Android apps. The company also runs the FTBLRLIFE Foundation, which provides equipment donations (Foundation Balls with QR-code tracking) to underserved grassroots academies, and sells branded football apparel and "Kits with a Purpose" merchandise through shop.footballerlife.com in partnership with FLITE SPORTS.

Product overview

FTBLRLIFE is a global football community platform that operates as a unified ecosystem connecting players, coaches, academies, and fans worldwide. The core offering is the FTBLRLIFE mobile app, which serves as football's digital home where users can create profiles, connect globally, share achievements, and discover grassroots opportunities. The platform is complemented by the FTBLRLIFE Foundation, which includes the Foundation Ball Program for equipment donations and the Kits with a Purpose initiative for sustainable grassroots funding through merchandise. Additional offerings include the FTBLRLIFE Style apparel line (in partnership with FLITE SPORTS), an Ambassador Program for community advocacy, and the FTBLRLIFE Podcast. Together, these products create a connected ecosystem focused on organizing, supporting, and bringing visibility to grassroots football globally.

Differentiator

Problem solved

Functional benefit

Brands

• FTBLRLIFE Foundation: The charitable arm of FootballerLife that provides equipment donations, scholarships, and development support to grassroots football academies worldwide. Focuses on breaking down economic and geographic barriers in football.
• Foundation Ball Program
• Kits with a Purpose
• FTBLRLIFE Style
• Ambassador Program
• Footballerlife Podcast

Quantifiable outcome

• 25-30 million+ post views within first year of operation
• +4 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• New Hera InterconnectioncoreStrategic or Co-development Partner · 1 May 2025Strategic partnership to organize and execute player trials in Kenya. New Hera Interconnection brings expertise in player development pathways and connections to schools and clubs, while FTBLRLIFE provides the platform infrastructure, transparent trial management, and global visibility. The partnership aims to create structured, scam-free pathways for young African footballers to access legitimate opportunities.
• FLITE SPORTScoreStrategic or Co-development Partner · 27 March 2025FTBLRLIFE partnered with FLITE SPORTS to launch two major initiatives: (1) Kits with a Purpose — creating sustainable funding models for grassroots football teams by selling their official kits globally with proceeds directly supporting scholarships, training, and development; and (2) FTBLRLIFE Style — a lifestyle apparel line celebrating football culture. The first Kits with a Purpose project was the Madira Soccer Assassins kit. FLITE SPORTS handles design, production, sourcing, and global distribution logistics.
• AfriSportPro Youth LeaguecoreStrategic or Co-development PartnerFTBLRLIFE provides its digital platform ecosystem to AfriSportPro Youth League — Africa's most comprehensive youth football development platform — for all competition management including player and academy profiles, team management, communication, and social media engagement. AfriSportPro spans 6 Nigerian states and 72 academy teams with 1,000+ U19 players. The partnership aligns with FTBLRLIFE's mission of organizing, supporting, and bringing visibility to grassroots football globally.
• Donor Organizations (Mercury Mobile / InfiniteGiving)minorOthersFTBLRLIFE uses third-party donation infrastructure including InfiniteGiving for online monetary donations to the FootballerLife Foundation. Donate page accessible at https://donate.infinitegiving.com/footballerlifefoundation/. Shopify-based store for merchandise and Foundation Ball donations at https://footballerlifefoundation.myshopify.com.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Pledgeball: Pledgeball is a soccer-specific fan engagement and collective action platform that mobilizes football communities around social causes. It is directly comparable to FootballerLife's soccer-focused community engagement and Foundation-driven impact mission.
• Veo Technologies: Veo Technologies is an AI-powered soccer video analysis platform that auto-captures and analyzes match footage for teams and academies. It is comparable to FootballerLife's video/highlight features enabling grassroots team visibility and content creation.
• TeamSnap: TeamSnap is a youth and amateur sports team management platform for scheduling, communication, payments, and roster management. It is comparable to FootballerLife's academy profile management and grassroots team engagement features.
• FlipGive: FlipGive is a team fundraising platform that turns everyday shopping into cashback for youth sports teams. It is directly comparable to FootballerLife's Foundation Ball and Kits with a Purpose fundraising models for grassroots football.
• Hudl: Hudl is a sports video and data platform used by teams and athletes to capture, share, and analyze performance footage. It is comparable to FootballerLife's profile/video content and talent identification features for grassroots players.
• OneFootball: OneFootball is a global soccer platform delivering news, scores, live streams, and community features to hundreds of millions of football fans. It is the most direct comparable to FootballerLife's social/community positioning for soccer enthusiasts worldwide.
• NCSA (Next College Student Athlete): NCSA is one of the largest college athletic recruiting platforms, connecting high school athletes with college coaches. It is comparable to FootballerLife's player pathway and talent identification features for grassroots footballers seeking opportunities.
• Trace: Trace is a youth sports video highlights platform that auto-generates clips from camera feeds and enables sharing to recruiters. It is comparable to FootballerLife's player profile and highlight-driven content features aimed at showcasing talent.

Broad incumbents

• GOAL: GOAL is a major global soccer media brand delivering news, transfers, and live coverage to hundreds of millions of fans. It is comparable to FootballerLife as a soccer-focused content platform but operates at significantly larger scale as a broad incumbent.

Others

• SportTechie: SportTechie is a leading sports technology news and analysis publication covering the intersection of sports and technology. It is comparable as an adjacent ecosystem participant that maps and contextualizes sports tech companies like FootballerLife.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/ftblrlife
• YouTubeyoutube.com/channel/UCXzccETObk6ExfpHOhJw8YQ
• Facebookfacebook.com/aftblrlife
• Instagraminstagram.com/ftblrlife
• LinkedInlinkedin.com/company/footballerlife

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FootballerLife