Naolis
Naolis is a French software integrator that builds Pim2catalog, the proprietary print interface for Akeneo PIM, and resells Easycatalog and Akeneo to enterprise and SMB marketing teams needing automated multi-channel catalog production across France, Switzerland, and Maghreb.
- Company typePrivate
- Founded2010
- HeadquartersVilleurbanne, France
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Naolis does
Naolis is a French private limited company (SARL) founded in 2010 and headquartered in Villeurbanne, near Lyon. It specializes in multi-channel publishing and the automation of print catalog page layout, operating as a solution provider and system integrator that combines proprietary software, third-party partner platforms, and professional services. Its flagship product is Pim2catalog, a proprietary print interface fully integrated with Akeneo PIM that allows marketing teams to design, manage publication roadmaps, select products, and brief graphic designers directly within the PIM environment, with downstream export to Adobe InDesign via Easycatalog for automated page generation.
The company is a strategic Akeneo partner (since 2014) and a long-standing Easycatalog partner (since 2007, with 65bit Software). It also contributes the Easycatalog Connector by Naolis as an Open Source bundle to the Akeneo developer community and resells a suite of optional Easycatalog modules (ODBC, Pagination, Relational, XML, Scripting) that extend database connectivity and automation depth. The technology stack is therefore an integration play — bridging PIM data to deterministic DTP output — rather than a greenfield software product.
Naolis generates revenue through three streams: subscription-based licensing of Pim2catalog and related Easycatalog modules (quote-based, multi-year contracts); Qualiopi-certified professional training delivered across a five-city French academy network (Paris, Lyon, Rennes, Marseille, Nantes) covering Easycatalog, Adobe InDesign, Photoshop, Illustrator, Acrobat, and related PAO tools; and consulting/implementation services including feasibility studies, automation consulting, and PIM project delivery. Its customers span enterprise (Henry Schein France, Publicis, Chantielle Group, BMAT, Toupargel, Wonderbox, Swiss Printers, EM Center) and SMB segments across healthcare, packaging, automotive, retail, frozen food, and advertising, with cumulative track record of more than 500 automation projects and over 150 clients since 2007 across France, Switzerland, and Maghreb countries.
Naolis firmographics
Firmographics- Name
- Naolis
- Legal name
- Naolis
- Website
- https://naolis.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Naolis is a French software integrator that builds Pim2catalog, the proprietary print interface for Akeneo PIM, and resells Easycatalog and Akeneo to enterprise and SMB marketing teams needing automated multi-channel catalog production across France, Switzerland, and Maghreb.
- Ownership category
- akta.pro rank
Naolis industry classification
Industry- Product category
- Catalog Automation Software
- NAICS
- Software Publishers (5132), Computer Systems Design Services (541512), Custom Computer Programming Services (541511)
- SIC
- Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Product Information Management (PIM), Digital Shelf & Content Syndication Services (CRAOAOAH)
Keywords
Where Naolis is headquartered
LocationHeadquarters
- HQ city
- Villeurbanne
- HQ country
- France
- HQ region
- Europe
Offices6 records
Markets served
Naolis business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Software Solutions: Sale and licensing of Pim2catalog and Easycatalog-related solutions. Pim2catalog is described as the print interface of Akeneo for multi-channel communication.
- Professional Training Services: Professional training services for Easycatalog, Adobe InDesign, Photoshop, Illustrator, Acrobat, Pitstop, and other PAO tools. They are a certified training center (Qualiopi certified) registered under number 82 69 11306 69.
- Consulting and Implementation Services: Feasibility studies, automation consulting, multi-channel strategy advice, photobank creation, and implementation support for PIM and catalog automation projects.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Quote-based pricing for Pim2catalog and related solutions |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Naolis product offering
Product offeringCore offering
Naolis develops Pim2catalog, a proprietary print interface fully integrated into Akeneo PIM that enables design and automation of catalog page layout directly within Akeneo. The solution exports data via Easycatalog to Adobe InDesign for automatic page generation. Naolis also resells and implements Akeneo PIM, distributes Easycatalog expertise and modules, contributes the open-source Easycatalog Connector for Akeneo, and provides Qualiopi-certified professional training across five French cities.
Product overview
Naolis is a specialist in multi-channel publishing and automation of catalog page layout. The company's portfolio consists of its own proprietary product — Pim2catalog — which serves as the print interface for Akeneo PIM, combined with its long-standing partnership around Easycatalog (the world's leading InDesign automation tool) and implementation services for Akeneo PIM (an open-source Product Information Management platform). Naolis also offers the Easycatalog Connector by Naolis as an Open Source bundle for Akeneo, plus a suite of optional Easycatalog modules (ODBC, Pagination, Relational, XML, and Scripting) that extend database connectivity and automation capabilities. Beyond software, Naolis provides professional training services for its entire solution stack, certified under Qualiopi.
Differentiator
Problem solved
Functional benefit
Brands
- Pim2catalog: The print interface of Akeneo PIM, developed and published by Naolis. Allows designing and automating print catalog page layouts directly within Akeneo. Includes direct connector to Easycatalog.
- Easycatalog Connector by Naolis
Products and services
- Pim2catalog Naolis's proprietary print interface fully integrated within Akeneo PIM, enabling the design and automation of print catalog page layout directly in Akeneo. Serves as a digital brief tool for managing publication roadmaps, product selections, layout instructions for graphic designers, and non-product content. Data is exported via Easycatalog to Adobe InDesign for automatic page generation. For marketing teams managing multi-channel product catalogs.
- Akeneo PIM Implementation Implementation and resale of Akeneo PIM, an open-source Product Information Management platform designed for multi-channel strategy. Centralizes product data from ERP, suppliers, and content management systems, enabling enrichment, translation, and distribution across e-commerce, mobile, print catalogs, and marketplaces.
- Easycatalog Expertise and Distribution Distribution, consulting, and expert support for Easycatalog, the world's leading automatic page layout software for Adobe InDesign, developed by 65bit Software. Automates document page generation from structured data sources, enabling catalog, packaging, and brochure production with bidirectional data synchronization.
- Easycatalog Connector by Naolis An Open Source connector bundle developed by Naolis that provides native bidirectional export from Akeneo PIM to Easycatalog for Adobe InDesign, enabling automated print catalog production from Akeneo product data.
- Easycatalog ODBC Data Provider Module An optional Easycatalog module enabling direct bidirectional connection to databases including MySQL, Oracle, SQL Server, and Filemaker via ODBC, eliminating CSV export/import steps and enabling real-time page updates from live data.
- Easycatalog Pagination Module An optional Easycatalog module for automatic page layout of thousands of products using text flow with anchored blocks, fixed positions, or grid structures, with five different assembly methods for constructing publications from data sources.
- Easycatalog XML Module An optional Easycatalog module enabling direct import of XML data from files or URL links, with bidirectional synchronization allowing modifications in InDesign to update the source XML.
- Professional Training Services Professional training services for Easycatalog, Adobe InDesign, Photoshop, Illustrator, Acrobat, Pitstop, After Effects, and Pim2catalog/Akeneo PIM solutions. Delivered at training centers in Paris, Lyon, Rennes, Marseille, and Nantes, or on-site at customer premises. Qualiopi-certified training provider (number 82 69 11306 69), enabling funding by French professional training collection organisms.
- Consulting and Implementation Services Feasibility studies, automation consulting, multi-channel strategy advice, photobank creation, and implementation support for PIM and catalog automation projects. Provided as professional services alongside Pim2catalog and Akeneo deployments.
Quantifiable outcome
- Reduced time-to-market for new products
- +3 more outcomes
Companies that use Naolis
Customer profileNamed customers18 records
Segments4 records
Ideal customer profiles4 records
Naolis technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature5 records
Naolis partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and flagship.
- Akeneo CommunitycoreActive contributor to the Akeneo development community, providing the Easycatalog Connector by Naolis as an Open Source component essential for catalog page layout automation from Akeneo product data.
- AkeneoflagshipStrategic partner since 2014. Akeneo is a French startup that developed the first 'true' Open Source PIM. Naolis develops Pim2catalog as the print interface for Akeneo and provides the Easycatalog Connector for Akeneo.
- Easycatalog (65bit Software)coreEasycatalog partner since 2007. Easycatalog is the world leader in document page layout automation software for Adobe InDesign, edited by 65bit Software (GB) for over 10 years. Used by tens of thousands of operators worldwide.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Naolis competitors and assessment
Company assessmentBroad incumbents
- Contentserv: Product Experience Management vendor with PIM, DAM and content syndication capabilities aimed at brand manufacturers and retailers, overlapping with Naolis's PIM-driven catalog automation proposition.
- Quadient: Public software vendor with a catalog automation offering (Quadient Inspire) used by retailers and distributors for customer communications and print catalogs. Comparable end-customer use case, broader portfolio.
- Akeneo: The open-source PIM platform that Naolis builds Pim2catalog on top of and resells. Both companies share the same PIM/multi-channel publishing category and customer base (retailers, brands, distributors).
- inRiver: Established PIM vendor serving mid-market and enterprise retailers and brands. Comparable to Naolis's PIM and multi-channel product information management offering, though inRiver sells its own platform rather than integrating on top of Akeneo.
- Salsify: Product Experience Management / PIM platform targeting brand manufacturers and retailers, competing in the same product information centralization and multi-channel syndication space.
Direct peers
- Stylelabs: PIM and brand asset management provider focused on retail and brand catalog production workflows — directly comparable in product (PIM-to-catalog automation) and customer base.
- Pimcore: Open-source PIM/MDM/DAM platform that Naolis previously built catalog solutions on (2012 onward). Competes in the same open-source PIM and catalog design space with overlapping enterprise customers.
- WoodWing: Multi-channel publishing and content automation vendor for brands and publishers, including Adobe InDesign-based catalog and magazine production workflows — directly comparable in automated multi-channel publishing.
- 65bit Software (Easycatalog): Developer of Easycatalog, the Adobe InDesign automation tool that is the second core technology in Naolis's stack. Directly comparable as a catalog/page-layout automation specialist serving the same publication workflow.
Emerging players
- Catsy: PIM and digital asset management provider with a strong focus on catalog automation for distributors and manufacturers — comparable PIM-to-catalog use case, smaller scale.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Naolis social profiles
Digital presenceNaolis compliance and trust
Trust signalCompliance1 record
Naolis financial estimates
Financial estimateRevenue estimate
Valuation estimate
Naolis leadership team
Management profileNumber of profiles
Profiles1 record
Naolis funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Naolis M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Naolis
What does Naolis do?
Naolis develops Pim2catalog, a proprietary print interface fully integrated into Akeneo PIM that enables design and automation of catalog page layout directly within Akeneo. The solution exports data via Easycatalog to Adobe InDesign for automatic page generation. Naolis also resells and implements Akeneo PIM, distributes Easycatalog expertise and modules, contributes the open-source Easycatalog Connector for Akeneo, and provides Qualiopi-certified professional training across five French cities.
Is Naolis a public or private company?
Naolis is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Naolis founded?
Naolis was founded in 2010. It employs 1 to 10 people.
Where is Naolis based?
Naolis is headquartered in Villeurbanne, France, in the Europe region.
How does Naolis make money?
Three revenue lines are on record. Software Solutions are the primary driver. The others are professional Training Services and consulting and Implementation Services.
Who are Naolis's main competitors?
Broad incumbents on record are Contentserv, Quadient, Akeneo, inRiver and Salsify. Direct peers are Stylelabs, Pimcore, WoodWing and 65bit Software (Easycatalog). Catsy is listed as an emerging player.
Does Naolis have an API?
No public API is recorded for Naolis.
What industry is Naolis in?
Naolis's product category is Catalog Automation Software. Its primary akta.pro industry code is CRAOAOAH, Product Information Management (PIM), Digital Shelf & Content Syndication Services. Its NAICS code is 5132 and its SIC code is 7373.