Exhibition Centre Liverpool
Exhibition Centre Liverpool operates a multi-venue event campus on Liverpool's waterfront, comprising an 8,100m2 exhibition hall, convention centre and 11,000-seat arena. Controlled by Liverpool City Council, it serves event organisers with venue hire, in-house ticketing, production, catering and marketing services.
- Company typePrivate
- Founded2008
- HeadquartersLiverpool, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Exhibition Centre Liverpool does
Exhibition Centre Liverpool is a multi-venue event campus located at Kings Dock on Liverpool's waterfront, operated by The Liverpool Experience Campus Limited, a private company controlled by Liverpool City Council under Part V of the Local Government and Housing Act 1989. The campus has hosted national and international exhibitions, conferences, consumer shows, trade shows, sporting events, and concerts since opening in 2008. It integrates three interconnected facilities: the 8,100m2 Exhibition Centre hall, the Convention Centre (a 1,350-seat auditorium, 21 break-out rooms and a 3,725m2 multi-purpose hall), and the M&S Bank Arena (capacity up to 11,000 seats with 3,400m2 of configurable floor space), physically linked via enclosed bridges and a glazed Galleria.
The company's revenue model is built on venue hire as the primary stream, augmented by a vertically integrated suite of services. These include TicketQuarter (an in-house box office providing customised ticketing websites, a branded ticket hotline, contact-centre support, and group-booking management), production services covering AV equipment hire, rigging, lighting, video streaming and live event production, and catering delivered through a core partnership with Levy. Additional revenue lines comprise event management (planning, contract compliance, legislative guidance via an Event Management Toolkit), marketing services (regional media partnership with Liverpool Echo, targeted e-campaigns, social media support, PR), managed IT services (desktop/laptop PCs, networking, temporary internet cafés, event mobile apps, free Wi-Fi), and a Hybrid & Virtual Events capability supporting video streaming, live camera feeds and edited video delivery. Pricing is quote-based and not publicly disclosed; billing runs on multi-year contracts negotiated directly with event organisers.
The venue serves event organisers, trade associations and corporate planners across healthcare (NHS Confederation, National Cancer Research Institute, Nursing Live), entertainment (Liverpool Football Club Annual Awards, Comic Con Liverpool, Bongo's Bingo XL, Beyond Van Gogh), sports (Vitality Netball World Cup, British Gymnastics Championships), manufacturing (Digital Manufacturing Week, UKPackaging Expo), and consumer/B2C audiences via TicketQuarter ticketing. Distribution combines a direct enterprise sales function ([email protected]) for corporate bookings with a self-serve consumer ticketing channel through TicketQuarter. The venue holds carbon-neutral certification with 100% renewable energy, is the first large-scale UK conference venue to join sustainability body isla, is Equality Act 2010 compliant, holds the Attitude is Everything Charter of Best Practice, and has been awarded Fair Employment Charter Status; it has publicly committed to net zero by 2030.
Exhibition Centre Liverpool firmographics
Firmographics- Name
- Exhibition Centre Liverpool
- Legal name
- The Liverpool Experience Campus Limited
- Website
- https://exhibitioncentreliverpool.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Exhibition Centre Liverpool operates a multi-venue event campus on Liverpool's waterfront, comprising an 8,100m2 exhibition hall, convention centre and 11,000-seat arena. Controlled by Liverpool City Council, it serves event organisers with venue hire, in-house ticketing, production, catering and marketing services.
- Ownership category
- akta.pro rank
Exhibition Centre Liverpool industry classification
Industry- Product category
- Event Venue and Conference Services
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Performing Arts, Spectator Sports, and Related Industries (711), Spectator Sports (7112)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Convention & Exhibition Center Operations (Expo Halls, Trade Show Venues) (MPAGALAD)
- akta.pro secondary industries
- Convention & Exhibition Centers (Public Convention Centers, Civic Centers) (THAHAAAA), Festival Grounds & Fairgrounds Operations (MPAGALAH), Event Operations & Venue Services (Box Office, FOH/BOH, Concessions) (MPAIAFAL), Ticketing & Admissions Platforms (Cinema/Festival) (MPADAKAM)
Keywords
Where Exhibition Centre Liverpool is headquartered
LocationHeadquarters
- HQ city
- Liverpool
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Exhibition Centre Liverpool business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Infrastructure, Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Venue Hire: Primary revenue from renting exhibition halls (8,100m2), convention centre spaces (1,350-seat auditorium, 21 break-out rooms, 3,725m2 multi-purpose hall), and M&S Bank Arena (up to 11,000 seats or 3,400m2 floor space) to event organizers for exhibitions, conferences, consumer shows, trade shows, sporting events, and concerts
- Ticketing Services: Revenue generated through TicketQuarter, the in-house box office service, providing ticketing sales, group bookings, and contact centre services for event organizers
- Production Services: Technical production services including AV equipment hire, rigging services, lighting, video streaming, and production management for events
- Catering Services: Food and beverage services provided through partnership with Levy, a global leader in culinary experiences for events
- Event Management Services: Planning support services including event management, marketing services, IT services, and hybrid/virtual event support
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom venue packages based on event type and requirements |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Exhibition Centre Liverpool product offering
Product offeringCore offering
Exhibition Centre Liverpool is a multi-venue event campus on Liverpool's waterfront that rents exhibition, conference and arena space to event organisers, supported by an integrated stack of in-house services including ticketing (TicketQuarter), production (AV, rigging, lighting, video streaming), event management, marketing, IT and hybrid/virtual event delivery, with catering provided through partner Levy. The venue offers over 7,000m² of configurable floor space across the Exhibition Centre, Convention Centre (with 1,350-seat auditorium and 21 break-out rooms) and M&S Bank Arena (up to 11,000 seats).
Product overview
Exhibition Centre Liverpool is a multi-venue event campus offering integrated exhibition, conference, and arena facilities. The core offering includes an 8,100m2 exhibition hall, interconnected with the Convention Centre (1,350-seat auditorium, 21 break-out rooms, 3,725m2 hall) and M&S Bank Arena (up to 11,000 seats, 3,400m2 floor space). Supporting services include TicketQuarter (in-house ticketing), Production Services (AV, rigging, video streaming), Event Management, Marketing Services, IT Services (including Wi-Fi), and Hybrid & Virtual Events capabilities. The venue is operated by The Liverpool Experience Campus Limited and partners with Levy for catering services.
Differentiator
Problem solved
Functional benefit
Products and services
- Exhibition Centre Liverpool Venue Hire The primary exhibition venue offering 8,100m² of flexible exhibition hall space, part of the Liverpool Experience Campus interconnected with Convention Centre and M&S Bank Arena facilities. Targeted at professional event organisers, exhibition companies, trade associations and corporate event planners.
- Convention Centre Connected conference facility featuring a 1,350-seat auditorium, 21 break-out rooms and a 3,725m² multi-purpose hall, linked to the exhibition facility via enclosed bridge and integrated with the wider campus.
- M&S Bank Arena Connected arena facility accessible via glazed Galleria, seating up to 11,000 people with an additional 3,400m² of configurable floor space, used for concerts, sporting events and large-scale entertainment.
- TicketQuarter (In-house Box Office) In-house box office and ticketing agency providing complete end-to-end ticketing solutions for event organisers, including customised ticketing websites, a branded ticket hotline, contact centre, Account Manager support, and group booking management with a mailing list of over 5,000.
- Production Services Standalone contracted technical production services including AV equipment hire (LED screens, live feeds, touch-screen E.Poster displays), rigging, draping, video streaming and lighting solutions for conferences, exhibitions and social events, delivered by a team with 96+ years of combined industry experience.
- Event Management Standalone contracted event management service providing planning support, contract compliance and legislative guidance, plus access to an Event Management Toolkit digital portal containing floor plans, order forms and catering information.
- Marketing Services Standalone contracted in-house consumer marketing service providing regional promotion, media relationships, targeted e-campaigns, social media support (Facebook, Twitter, Instagram) and PR support, leveraging the Liverpool Echo media partnership and a regional audience reach of 6.2 million.
- IT Services Standalone contracted IT services including desktop/laptop PCs, monitors, printers, network solutions, data storage, temporary internet cafes, mobile event apps, and free venue-wide Wi-Fi with premium dedicated bandwidth options.
- Hybrid & Virtual Events Standalone contracted hybrid event service enabling combination of in-person participation with online technology, including video streaming, live camera services and edited video feeds for websites or future events.
- Catering Services (Levy Partnership) Catering services delivered through partnership with Levy, a global leader in culinary experiences for events, entertainment and sports venues, covering events across the campus.
Quantifiable outcome
- First large-scale conference venue in UK to join isla sustainability organization
- +5 more outcomes
Companies that use Exhibition Centre Liverpool
Customer profileNamed customers12 records
Segments1 record
Ideal customer profiles2 records
Exhibition Centre Liverpool technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Exhibition Centre Liverpool partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core, key, adjacent and standard.
- TicketQuartercoreIn-house box office and ticketing service providing complete end-to-end ticketing solutions including customized ticketing websites, branded ticket hotline, contact centre, and group booking services. The TicketQuarter team supports and sells event tickets while delivering exceptional customer service.
- LevycoreGlobal leader in culinary experiences for events, entertainment and sports venues. Awarded the food and beverage services contract for Exhibition Centre Liverpool, providing catering services for events across the campus.
- Liverpool EchokeyRegional media partner providing advertising support and PR services for consumer events. Partnership enables targeted campaigns to boost event potential and profile in the Liverpool region.
- AccessAblekeyAccessibility organization providing detailed accessibility information and guides for the venue. Partnership ensures comprehensive accessibility resources are available to visitors with disabilities.
- islakeyIndependent body driven to encourage event sustainability and promote achievable change within the industry. First large-scale conference venue in UK to join, working together on environmental journey towards net zero.
- Pullman LiverpooladjacentHotel partner mentioned as part of venue ecosystem for event organizers, providing accommodation options for multi-day events and out-of-town attendees.
- Google AnalyticsstandardWeb analytics platform used to accurately estimate visitor numbers and usage volumes across Exhibition Centre Liverpool, TicketQuarter, and related websites.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Exhibition Centre Liverpool competitors and assessment
Company assessmentOthers
- Eventbrite: Eventbrite is a leading self-serve ticketing and event technology platform serving organisers across consumer and corporate events. It is comparable to TicketQuarter, ECL's wholly-owned in-house ticketing subsidiary, in enabling event ticket sales and consumer marketing.
Direct peers
- ExCeL London: ExCeL London is the UK's largest purpose-built exhibition and convention venue, hosting trade shows, conferences, and corporate events similar to Exhibition Centre Liverpool. Both venues compete for the same organiser calendar of trade exhibitions and congresses, with ExCeL operating at materially larger scale.
- International Convention Centre (ICC) Birmingham: ICC Birmingham is one of the UK's leading conference and convention venues, featuring auditoriums, exhibition halls, and meeting rooms similar in function to ECL's Convention Centre. It is a direct competitor for association conferences, healthcare congresses, and corporate events.
- Olympia London: Olympia London is a historic exhibition and conference venue hosting consumer shows, trade exhibitions, and corporate events. It competes with ECL for premium consumer exhibitions and B2B trade shows, particularly those requiring central UK accessibility.
- Manchester Central Convention Complex: Manchester Central is a major UK convention and exhibition venue offering large pillar-free halls and breakout space comparable to Exhibition Centre Liverpool. The two venues directly compete for mid-to-large corporate conferences and consumer exhibitions across the North of England.
- Scottish Event Campus (SEC): SEC Glasgow is a multi-venue event campus combining the OVO Hydro arena, SEC Armadillo, and SEC Centre, closely mirroring the integrated exhibition, convention, and arena structure of Liverpool Experience Campus. The two venues compete for UK-wide rotating events and major touring productions.
- NEC Group (National Exhibition Centre): NEC Birmingham is the UK's largest exhibition centre and a direct competitor for trade exhibitions, consumer shows, and large corporate events. Its scale and connectivity set the benchmark against which mid-tier venues like Exhibition Centre Liverpool are benchmarked.
- Harrogate Convention Centre: Harrogate Convention Centre is a regional UK exhibition and conference venue hosting trade shows and association events. It is comparable in scale and category positioning to Exhibition Centre Liverpool and competes for similar rotating exhibitions.
- Edinburgh International Conference Centre (EICC): EICC is a purpose-built conference venue in Edinburgh offering auditorium and breakout facilities comparable to the Convention Centre at Liverpool Experience Campus. Both venues compete for association conferences and corporate meetings across the UK and Europe.
Broad incumbents
- The O2 Arena (AEG): The O2 in London is a large arena and entertainment complex anchoring concerts, sports, and exhibitions. It is comparable to the M&S Bank Arena portion of the Liverpool campus and competes for the same touring productions, though at far larger UK scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Exhibition Centre Liverpool social profiles
Digital presenceExhibition Centre Liverpool compliance and trust
Trust signalCompliance4 records
Exhibition Centre Liverpool financial estimates
Financial estimateRevenue estimate
Valuation estimate
Exhibition Centre Liverpool leadership team
Management profileNumber of profiles
Exhibition Centre Liverpool subsidiaries and ownership
Company hierarchySubsidiaries1 record
Exhibition Centre Liverpool funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Exhibition Centre Liverpool M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Exhibition Centre Liverpool
What does Exhibition Centre Liverpool do?
Exhibition Centre Liverpool is a multi-venue event campus on Liverpool's waterfront that rents exhibition, conference and arena space to event organisers, supported by an integrated stack of in-house services including ticketing (TicketQuarter), production (AV, rigging, lighting, video streaming), event management, marketing, IT and hybrid/virtual event delivery, with catering provided through partner Levy. The venue offers over 7,000m² of configurable floor space across the Exhibition Centre, Convention Centre (with 1,350-seat auditorium and 21 break-out rooms) and M&S Bank Arena (up to 11,000 seats).
Is Exhibition Centre Liverpool a public or private company?
Exhibition Centre Liverpool is a private company. It is classified as state government owned and is currently operating.
When was Exhibition Centre Liverpool founded?
Exhibition Centre Liverpool was founded in 2008. It employs 51 to 100 people.
Where is Exhibition Centre Liverpool based?
Exhibition Centre Liverpool is headquartered in Liverpool, United Kingdom, in the Europe region.
How does Exhibition Centre Liverpool make money?
Five revenue lines are on record. Venue Hire is the primary driver. The others are ticketing Services, production Services, catering Services and event Management Services.
Who are Exhibition Centre Liverpool's main competitors?
Eventbrite is listed as an others. Direct peers are ExCeL London, International Convention Centre (ICC) Birmingham, Olympia London, Manchester Central Convention Complex, Scottish Event Campus (SEC), NEC Group (National Exhibition Centre), Harrogate Convention Centre and Edinburgh International Conference Centre (EICC). The O2 Arena (AEG) is listed as a broad incumbent.
Does Exhibition Centre Liverpool have an API?
No public API is recorded for Exhibition Centre Liverpool.
What industry is Exhibition Centre Liverpool in?
Exhibition Centre Liverpool's product category is Event Venue and Conference Services. Its primary akta.pro industry code is MPAGALAD, Convention & Exhibition Center Operations (Expo Halls, Trade Show Venues), with a secondary code of THAHAAAA, Convention & Exhibition Centers (Public Convention Centers, Civic Centers). Its NAICS code is 71131 and its SIC code is 7900.