Asali Bali
Asali Bali is a Bali-based bamboo construction engineering firm founded in 2009 that designs and delivers engineered bamboo buildings combining traditional Balinese craftsmanship with Eurocode-compliant structural engineering for global hospitality, residential, and commercial clients.
- Company typePrivate
- Founded2009
- HeadquartersGianyar, Indonesia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Asali Bali does
Asali Bali (legal entity PT Pesona Bambu Bali) is a Bali-based bamboo construction engineering firm founded in 2009 by Olivier Betting, specializing in engineered bamboo buildings that combine traditional Balinese craftsmanship with modern structural engineering to Eurocode and INBAR standards. The company delivers full project services — structural engineering consultancy, professional construction, and roofing — for hotels, restaurants, residential, commercial, educational, and industrial buildings worldwide, and applies a proprietary bamboo treatment process (borax and boric acid soaking for 3-7 days) to extend material durability. Underlying technology includes 3D structural modeling with wind-force simulation, species-specific bamboo selection (Petung, Tali, Duri, Black Bamboo), and engineering designs certified to Indonesian SNI 1727:2013 with documented seismic performance claimed at 2.5x steel/timber and 5x concrete.
The business operates a project-based professional services model with pricing ranging from approximately $100/m² (~$1.5 juta/m²) for industrial buildings to ~$330/m² (~$5 juta/m²) for residential builds, plus $10-33/m² for standalone engineering studies, and requires a 40-50% upfront deposit. Revenue is supplemented by recurring yearly maintenance contracts priced at 1% of bamboo structure cost per year, extendable to 10 years. Go-to-market is enterprise field sales, delivered through a network of 30+ architect partners (Ibuku, Nomadic Resorts, Inspiral Architects, Pablo Luna Studio, Atelier Nomadic, Mamou-Mani, Andra Matin, Dark Horse Architecture) and international construction partners (Jorg Stamm, SEAD Bamboo, Uma Bambu, Luis Gama Studio), with geographic split of approximately 40% Bali, 50% other Indonesian islands, and 10% abroad (Maldives, Dubai, Qatar, Seychelles, Republic of Congo). Named customers include Banyan Tree, Marriott, Shangri-La, The Datai, Hermes Doha, Joali Being, Kappa Senses, Ulaman Eco Retreat, and Finolhu, with over 50 projects delivered and the Prix Versailles 2024 award for the Madi Hiyaa restaurant at Banyan Tree Vabbinfaru.
Asali Bali firmographics
Firmographics- Name
- Asali Bali
- Legal name
- PT Pesona Bambu Bali
- Website
- https://asalibali.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Asali Bali is a Bali-based bamboo construction engineering firm founded in 2009 that designs and delivers engineered bamboo buildings combining traditional Balinese craftsmanship with Eurocode-compliant structural engineering for global hospitality, residential, and commercial clients.
- Ownership category
- akta.pro rank
Where Asali Bali is headquartered
LocationHeadquarters
- HQ city
- Gianyar
- HQ country
- Indonesia
- HQ region
- Asia
Offices1 record
Markets served
Asali Bali business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Bamboo Construction Projects: Full project delivery for bamboo buildings including structural engineering, bamboo construction, and roofing. Revenue is project-based with 40-50% deposit required upfront and balance paid in installments.
- Structural Engineering Consultancy: Engineering consulting for bamboo structures including technical studies, structural calculations, and execution documents for building permits.
- Maintenance Contracts: Yearly maintenance contracts attached to structural guarantee, extendable to 10 years for cost of 1% of bamboo structure/year.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | Industrial Buildings |
| Unit Pricing | Multi-year contract | Residential Buildings |
| Unit Pricing | Pay-as-you-go | Design and Engineering Studies |
| Subscription | Annual | Maintenance Contract |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Asali Bali product offering
Product offeringCore offering
Asali Bali provides full-service bamboo construction engineering for hotels, resorts, restaurants, residential, commercial, and industrial buildings worldwide. The company combines traditional Balinese bamboo craftsmanship with modern structural engineering compliant with Eurocode and INBAR standards, offering structural consultancy, professional construction, bamboo treatment, and ongoing maintenance contracts.
Product overview
Asali Bali operates as a bamboo construction engineering company offering a unified suite of services centered on modern bamboo building construction that combines traditional Balinese craftsmanship with engineered solutions. The core offering includes bamboo structural engineering consultancy, professional construction services for various building types (hotels, restaurants, residential, commercial, industrial), and comprehensive bamboo treatment and maintenance programs. Supporting resources such as the Bamboo Catalog, Surfaces Catalog, Roofing Solutions, and Materials & Finishes PDFs document their techniques and options. The company provides multiple bamboo species (Petung, Tali, Duri, Black Bamboo) and roofing options (alang-alang, tiles, zinc, green roofing) tailored to project requirements.
Differentiator
Problem solved
Functional benefit
Products and services
- Bamboo Construction Engineering Services Full-service bamboo construction offering including structural engineering consultancy, professional construction of sustainable bamboo structures, and roofing solutions for hotels, restaurants, residential, commercial, and industrial buildings worldwide.
- Bamboo Structural Engineering Consultancy Engineering consulting for bamboo structures including technical studies, structural calculations, 3D structural modeling, wind force simulations, and execution documents for building permits, following Eurocodes and INBAR international standards.
- Bamboo Treatment Services Professional bamboo preservation service using borax and boric acid soaking (3-7 days depending on diameter) to protect against insects and extend structural lifespan for construction projects.
- Bamboo Building Maintenance Contracts Annual maintenance contracts with structural guarantee, extendable up to 10 years, including regular visual inspections and humidity level checks at 1% of bamboo structure cost per year.
- Roofing Solutions Various roofing options for bamboo structures including alang-alang (thatch), pelupuh (flattened bamboo), bamboo tiles, wood tiles, ceramic tiles, zinc, and green roofing systems tailored to project requirements.
Quantifiable outcome
- Buildings can withstand wind speeds of 140.8 km/h (39.1 m/s) for strength design and 115.2 km/h for serviceability design per Indonesian SNI 1727:2013 standards
- +4 more outcomes
Companies that use Asali Bali
Customer profileNamed customers15 records
Segments5 records
Ideal customer profiles3 records
Asali Bali technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Asali Bali partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered core, major and minor.
- IbukucoreLeading bamboo architecture firm known for Elora Happy Farallos resort projects. Ibuku is a prominent architect partner collaborating on bamboo construction projects.
- Nomadic ResortscoreAward-winning architecture studio specializing in sustainable hospitality design. Collaborated on the Banyan Tree Maldives overwater restaurant project.
- Inspiral ArchitectscoreArchitecture and design studio known for organic bamboo designs. Partnered on Ulaman Eco Retreat project combining bamboo and rammed earth.
- Pablo Luna StudiocoreDesign and research studio that created the Tea House project in Ubud Bali with undulating bamboo canopy.
- Atelier NomadiccoreArchitecture studio that designed the stingray-shaped overwater bamboo restaurant at Banyan Tree Maldives.
- Mamou-Mani ArchitectsmajorArchitectural practice known for innovative parametric design with sustainable materials.
- Environmental Bamboo FoundationcoreNGO founded by Linda Garland promoting bamboo as sustainable building material. Key ecological partner for bamboo industry development.
- KaltimbercoreBamboo construction company in Bali specializing in sustainable bamboo products and construction services.
- Global Wood TechcoreInternational bamboo construction partner handling projects outside Indonesia.
- Uma Bambu PartnersmajorInternational bamboo construction partner for projects outside Indonesia.
- SEAD BamboomajorInternational bamboo construction partner for projects outside Indonesia.
- Jorg StammmajorRenowned bamboo construction expert and partner for international bamboo projects.
- PT Cargo LimajariminorRecommended cargo partner for international logistics of equipment and materials outside Indonesia.
- Andra MatinmajorProminent Indonesian architect with extensive experience in sustainable architecture projects.
- Dark Horse ArchitecturemajorArchitecture firm known for innovative bamboo designs and sustainable construction.
- Luis Gama StudiomajorArchitecture studio and international bamboo construction partner for projects abroad.
- AllianzminorRecommended insurance provider for property insurance covering bamboo buildings in Indonesia.
- Asuransi AbdaminorIndonesian insurance partner recommended for comprehensive building insurance in Indonesia.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
Asali Bali competitors and assessment
Company assessmentEmerging players
- Dark Horse Architecture: Bali-based architecture studio known for innovative bamboo design; collaborates on Asali Bali projects but also delivers its own bamboo construction commissions in hospitality and residential.
- Nomadic Resorts: Award-winning sustainable hospitality design studio that has co-designed bamboo resorts with Asali Bali; also delivers its own bamboo and bio-based hospitality commissions.
- Atelier Nomadic: Bali architecture studio designing signature bamboo structures (e.g., stingray-shaped Banyan Tree restaurant); operates adjacent to Asali Bali, sometimes competing for design-build work.
- Mamou-Mani Architects: London-based parametric design practice with sustainable-materials expertise; engages in bamboo and timber architecture commissions that overlap Asali Bali's specialty.
Direct peers
- Vo Trong Nghia Architects: Vietnamese architecture studio internationally recognized for bamboo construction; overlaps with Asali Bali in tropical hospitality and eco-tourism project delivery across Southeast Asia.
- Ibuku: Bali-based bamboo architecture and construction firm founded by Elora Hardy; directly competes with Asali Bali in luxury bamboo resort and villa commissions across Indonesia and abroad.
- PT Hijau Daun: Indonesian bamboo design and construction company delivering residential and hospitality bamboo builds; directly competes for Bali and broader Indonesian project pipeline.
- Jorg Stamm: German-based bamboo construction pioneer delivering bamboo structures worldwide; competes for high-end engineered bamboo commissions and serves as a reference for structural bamboo craft.
- SEAD Bamboo: International bamboo construction consultancy and build partner collaborating with Asali Bali; competes for engineering-led bamboo commissions in emerging markets.
Others
- Green School Bali: Bamboo-built campus and educational ecosystem that showcases bamboo construction as a brand; serves as an ecosystem reference and occasional collaboration partner rather than a direct competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Asali Bali social profiles
Digital presenceAsali Bali financial estimates
Financial estimateRevenue estimate
Valuation estimate
Asali Bali leadership team
Management profileNumber of profiles
Profiles1 record
Asali Bali funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Asali Bali M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Asali Bali
What does Asali Bali do?
Asali Bali provides full-service bamboo construction engineering for hotels, resorts, restaurants, residential, commercial, and industrial buildings worldwide. The company combines traditional Balinese bamboo craftsmanship with modern structural engineering compliant with Eurocode and INBAR standards, offering structural consultancy, professional construction, bamboo treatment, and ongoing maintenance contracts.
Is Asali Bali a public or private company?
Asali Bali is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Asali Bali founded?
Asali Bali was founded in 2009. It employs 11 to 50 people.
Where is Asali Bali based?
Asali Bali is headquartered in Gianyar, Indonesia, in the Asia region.
How does Asali Bali make money?
Three revenue lines are on record. Bamboo Construction Projects are the primary driver. The others are structural Engineering Consultancy and maintenance Contracts.
Who are Asali Bali's main competitors?
Emerging players on record are Dark Horse Architecture, Nomadic Resorts, Atelier Nomadic and Mamou-Mani Architects. Direct peers are Vo Trong Nghia Architects, Ibuku, PT Hijau Daun, Jorg Stamm and SEAD Bamboo. Green School Bali is listed as an others.
Does Asali Bali have an API?
No public API is recorded for Asali Bali.