What ReWa Soft does

ReWa Soft GmbH is a German software provider founded in 1973 and headquartered in Rehlingen-Siersburg, building integrated ERP, point-of-sale, mobile data capture, and multi-channel commerce software for mid-market retail and wholesale companies in the DACH region (Germany, Austria, Switzerland). The company's core product is the ReWa Warenwirtschaft system — a modular inventory management platform running on IBM Power Systems servers, sharing a unified database with the bundled ReWa POS Kassensoftware, ReWa Mobile Datenerfassung (Datalogic-based barcode scanning), and an OXID-powered ReWa Onlineshop/Multi-Channel-Lösung. The portfolio is reinforced by IBM-certified infrastructure, an ISO 9001 quality system (since 1996), and vertical-specific modules targeting baby specialty retail, cash & carry wholesale, department stores, textiles, and food retail.

The business model is hybrid: ReWa generates revenue from on-premise perpetual software licenses (unlimited user seats), cloud-based SaaS subscriptions (monthly fees scaled by features and users), hardware passthrough (IBM Power Systems, Toshiba SurePOS terminals, Datalogic scanners, LANCOM networking), and bespoke custom development services. Go-to-market is sales-led and event-driven, anchored on direct enterprise sales, partner referrals, and recurring presence at European retail-technology exhibitions (EuroCIS, EuroShop, Kind+Jugend). Customers named publicly include Wasgau C+C, Brülle & Schmeltzer, Mac Baby Fachcenter, BabyOne, and babyandmore GmbH, with over 400 installations reported across DACH.

Since April 2018 ReWa Soft has operated as a wholly-owned subsidiary of Zucchetti GmbH, the German arm of Italy's Zucchetti Group (€466M 2017 revenue). Martin Becker, who took over sole management from Zita Becker on December 1, 2013, remains CEO. The company maintains a small headcount (1-10 employees per firmographic data) serving a long-tenured vertical customer base acquired over five decades.

Name

ReWa Soft

Legal name

ReWa Soft GmbH

Website

https://rewasoft.de

Company type

Private

Founded year

1973

Operating status

Operating

Headcount range

1–10 employees

Short description

ReWa Soft GmbH is a German software company, founded in 1973 and part of Zucchetti Group since 2018, providing integrated ERP, point-of-sale, mobile data capture, and multi-channel e-commerce software to mid-market retail and wholesale businesses across Germany, Austria, and Switzerland.

Ownership category

akta.pro rank

Product category

Retail ERP Software

NAICS

Custom Computer Programming Services (541511)

akta.pro primary industry

Retail ERP (Merchandising, POS Back Office) (HDAEAEAD)

Keywords

• Retail ERP software
• POS systems
• Mobile data capture
• Multi-channel commerce
• Merchandise management

Headquarters

HQ city

Rehlingen-siersburg

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Software Licenses (On-Premise): Perpetual license sales for the ReWa Warenwirtschaft system installed on customer servers. Customers receive unlimited user licenses with full control over their business-critical data.
2. Software-as-a-Service (SaaS/Cloud): Monthly subscription model hosted in ReWa Soft's own data center. Monthly fees are based on the functions used and the number of users working with the system. Includes automatic updates and hotline support.
3. Hardware Sales: Sale of complementary hardware including IBM Power Systems servers, POS terminals, Datalogic mobile devices, and network equipment. Provides complete all-in-one packages tailored to customer requirements.
4. Custom Software Development: Individual programming services for developing custom software solutions tailored to specific customer business processes, from requirements analysis through programming, testing, acceptance, and implementation.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

ReWa Soft develops and sells integrated retail ERP software (ReWa Warenwirtschaft), point-of-sale systems (ReWa POS Kassensoftware), mobile data capture applications (ReWa Mobile Datenerfassung), and multi-channel e-commerce solutions primarily for specialty retail, wholesale, and cash & carry businesses. The flagship ReWa Warenwirtschaft platform handles merchandise management, inventory control, purchasing, and reporting, with optional modules for in-store checkout, mobile warehouse operations, and online shop integration via OXID eSales, complemented by hardware offerings and custom development services.

Product overview

ReWa Soft offers a modular, integrated software portfolio for mid-market retail, wholesale, and specialty trade in the DACH region. The core platform is the ReWa Warenwirtschaft (ERP/inventory management system), which serves as the central data hub. It is complemented by seamlessly integrated modules: ReWa POS Kassensoftware (POS), ReWa Onlineshop / Multi-Channel-Lösung (e-commerce built on OXID eSales), ReWa Mobile Datenerfassung (barcode scanning), ReWa Hardware (POS terminals, servers, scanners), and ReWa Individualprogrammierung (custom development). Additional tools include ReWa Supportcenter, ReWa Report, and ReWa Update Manager. The complete suite shares a unified database and supports both on-premise server installation and SaaS (cloud) deployment. ReWa Soft has been part of the Zucchetti Group since 2018.

Differentiator

Problem solved

Functional benefit

Brands

• ReWa Warenwirtschaft: Modular and fully integrated inventory management solution for mid-sized retail, specialty, and wholesale trade.
• ReWa POS Kassensoftware
• ReWa Mobile Datenerfassung
• ReWa Multi-Channel-Lösung

Products and services

• ReWa Warenwirtschaft Flagship ERP / merchandise management system for retail, wholesale, and cash & carry businesses; covers goods receipt, inventory, purchasing, pricing, label printing, reporting, and supports vertical specializations such as textiles, baby goods, and food. Includes integrated ReWa Report (BI/reporting) and ReWa Update Manager (automated update deployment).
• ReWa POS Kassensoftware Point-of-sale / checkout software designed for retail and cash & carry environments, integrated with ReWa Warenwirtschaft for inventory and pricing synchronization; supports modern POS hardware such as Aures and Colormetrics terminals.
• ReWa Mobile Datenerfassung Mobile data capture solution for warehouse and store-floor processes (inventory counts, goods receipt, picking, label printing), running on rugged mobile terminals from ReWa Hardware and integrated with ReWa Warenwirtschaft.
• ReWa Onlineshop / Multi-Channel-Lösung Multi-channel e-commerce solution built on OXID eSales, integrated with ReWa Warenwirtschaft so that inventory, pricing, and product data are synchronized between in-store and online channels for specialty retail customers.
• ReWa Hardware Hardware portfolio sold alongside ReWa software, including Aures and Colormetrics POS terminals, rugged mobile data capture terminals, label printers, barcode scanners, and accessories required to run the ReWa Warenwirtschaft, POS, and Mobile Datenerfassung solutions.
• ReWa Individualprogrammierung Custom software development service for ReWa customers, building bespoke extensions, interfaces, and integrations on top of ReWa Warenwirtschaft and related products to address customer-specific processes.

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature5 records

Partnerships

Three partnerships are on record, tiered core.

• Zucchetti Group / Zucchetti GmbHcoreStrategic or Co-development Partner · 19 April 2018Zucchetti GmbH, the German subsidiary of Italian market leader Zucchetti Group (€466M revenue in 2017), acquired 100% of ReWa Soft GmbH in April 2018. This acquisition enables Zucchetti to expand its technical offerings for German-speaking markets, leveraging ReWa Soft's 40+ years of expertise and 40+ customer installations in the region.
• IBMcoreTechnology or IntegrationAuthorized IBM Business Partner since 1985, providing ReWa software on IBM Power Systems servers. Certified as IBM Advanced Business Partner in Power Systems, Storage, and PureFlex Systems. Solutions carry 'Ready for Power System Software' certification.
• Toshiba Global Commerce Solutions (TGCS)coreChannel Partner/ Reseller/ DistributorReWa Soft is one of the first Togehter Commerce Alliance Business Partners and one of only 10 Software Partner Plus certified partners worldwide for integrated POS software with TGCS SurePOS hardware systems.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Aptos: Aptos provides retail POS, merchandising, and ERP platforms to mid-market specialty and grocery retailers globally. Like ReWa, it serves multi-branch specialty retailers with integrated in-store and digital commerce technology.
• Centric Software: Centric Software offers ERP, POS, and PLM solutions for fashion, retail, and specialty verticals. It is a direct competitor in retail/wholesale ERP for mid-market European apparel and specialty retailers.
• LS Retail: LS Retail provides integrated ERP, POS, and e-commerce solutions for retail and hospitality verticals on Microsoft Dynamics. It directly competes with ReWa Soft in mid-market retail across DACH/Nordics, sharing a multi-channel, vertical-specialized ERP/POS proposition.
• GK Software (Fujitsu): GK Software (now part of Fujitsu) is a German vendor of retail POS and store solutions. Its openScale platform targeting mid-market and enterprise retailers overlaps directly with ReWa's POS and multi-channel commerce offerings in the DACH market.
• Cegid Retail: Cegid provides retail and ERP solutions including POS, omnichannel commerce, and inventory management across Europe. It overlaps with ReWa in mid-market retail and specialty trade, with a similar verticalized approach.

Emerging players

• Toshiba Global Commerce Solutions: Toshiba Global Commerce Solutions (TGCS) is both a ReWa partner (Software Partner Plus) and a POS hardware/software vendor. Its integrated POS and store solutions serve as both enabling infrastructure and adjacent competitive offering for ReWa customers.
• OXID eSales: OXID eSales is the e-commerce platform underlying ReWa's multi-channel commerce solution. It is a technology partner but also sells its own shop and omnichannel capabilities to mid-market retailers across Europe.

Broad incumbents

• Microsoft Dynamics 365 Commerce: Microsoft Dynamics 365 Commerce is a broad enterprise platform offering ERP, POS, and e-commerce for retailers. As a cloud-native incumbent, it competes with ReWa for mid-market retail digital transformation deals.
• SAP S/4HANA Retail: SAP is a broad incumbent enterprise software vendor whose retail ERP and merchandising solutions compete with ReWa at the upper end of the mid-market. Many of ReWa's larger customers are prospects for SAP replacement deals.
• Zucchetti Group: Zucchetti Group is the Italian parent company that acquired ReWa Soft in 2018 and also offers its own HR, ERP, and retail software portfolio in Italy. As both owner and broader retail software competitor, it is a meaningful comparison.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ReWa Soft