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Lost Surfboards

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uuid002bhbu

Namestring
Lost Surfboards
Legal namestring
Lost Surfboards LLC
Company typeenum
Private
Founded yearint
1984
Descriptiontext

Lost Surfboards is a privately held, premium surfboard manufacturer founded in 1984 by Matt Biolos (known as "Mayhem") in San Clemente, California. The company designs, hand-shapes, and sells custom surfboards under the "Lost Surfboards by Mayhem" brand, supported by proprietary construction technologies spanning four families: LightSpeed II (EPS/Epoxy with High Tensile S-Glass and Innegra composite), Double Dart (carbon/S-glass hybrid full-wrap shell based on Drew Baggett's BlackDart technology), Black Sheep Built (Triax-NCF carbon fiber with 1.5lb virgin EPS), and the Eco Impacto 2 Lite line developed in partnership with Lib Tech (recycled foam, Hexylite panels, G+Glass, Magnesium fiber, Bio Matrix resin). The product portfolio includes shortboards, grovelers, mid-lengths, fish shapes, retro recreations, and step-ups, with named signature models for elite team riders including Griffin Colapinto, Kolohe Andino, Yago Dora, Carissa Moore, and Mason Ho. Sub-brands include Mark Richards Surfboards (a licensed retro-inspired line) and Lib Tech Surfboards (eco-friendly construction). The company also operates a small Volume Calculator tool based on Guild Factor methodology and offers a custom art/lam gallery for personalization.

Lost Surfboards generates revenue primarily through one-time sales of custom-built surfboards via a global dealer network of physical and online resellers, with dedicated regional websites in the USA, Australia, Indonesia, Brazil, and Europe. Direct-to-consumer revenue is generated through accessories and clothing sold at lostenterprises.com. Pricing is not publicly disclosed and varies by board size, technology tier, and custom options. The GTM motion is sales-led, leveraging team rider credibility and content marketing (stories, video, social) at the top of funnel, with dealer partners driving bottom-of-funnel conversion. Supporting revenue streams include brand collaborations with Dakine (accessories), Catch Surf (foam boards), Carver Skateboards (surfskate), Futures Fins, and FCS. The company is privately held by its founder with no disclosed institutional investment, no parent company, and a stated headcount of 51-100 employees.

Short descriptiontext

Lost Surfboards is a privately held, premium custom surfboard manufacturer founded in 1984 in San Clemente, California, selling hand-shaped boards in the USA and internationally via a global dealer network, professional team riders, and brand collaborations.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersSan Clemente, United States
HQ citystring
San Clemente
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices5 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
hand-shaped surfboards, performance shortboards, custom surfboards, surfboard construction technology, retro surfboards
Industry3 codes
1Surf & Beach Sports Retail (Surfboards, Bodyboards, Skimboards)
CodeCRAMAIAEPrimaryYes
2Water Sports & Marine Recreation Retail (Paddle/Surf/Dive/Boat Accessories)
CodeCRAMABAIPrimaryNo
3Swim & Surf Performance Wear
CodeCRAAAEAGPrimaryNo
Product category
Surfboards
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Surfboard Sales
TypeOne Time License
Description

Lost Surfboards generates revenue primarily through direct sales of custom hand-shaped surfboards. Products are sold through a network of authorized dealers and directly via the website for certain items. The company offers various technology tiers and custom options that affect pricing.

lostsurfboards.net
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Supply Chain, Personnel, Operations, Marketing or Sales
GTM typeB2C
B2C
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Brand1 of 4 records shown
1LightSpeed II
Description

Proprietary high-performance EPS/Epoxy construction technology using High Tensile S-Glass and Innegra composite materials, positioned as carbon-neutral surfboard technology.

lostsurfboards.net
+3 more records
Core offering1 text field

Lost Surfboards manufactures custom hand-shaped surfboards in the USA using proprietary composite construction technologies. It sells performance shortboards, grovelers, retro models, and custom shapes primarily through a global dealer network serving individual surfers.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • Team riders have won multiple World Championships and Championship Tour events
Product overview1 text field

Lost Surfboards is a premium surfboard manufacturer offering handcrafted surfboards built in the USA with multiple proprietary construction technologies. The company produces a comprehensive portfolio of surfboard models across several sub-categories: Lost Surfboards (core brand featuring performance shortboards, grovelers, mid-lengths, retro models, and fish shapes), Mark Richards Surfboards (retro-inspired collaborative line), Lib Tech Surfboards (eco-friendly construction with proprietary ECO IMPACTO 2 LITE technology), and Lost Custom Classics (legacy models available by custom order). Construction technologies include LightSpeed II (S-Glass and Innegra composite), LightSpeed (Carbon and Innegra), Double Dart (Carbon/S-glass hybrid), Black Sheep Built (Triax carbon), and Lib Tech's ECO IMPACTO 2 LITE. The company also offers custom surfboard ordering with various lam and art options, volume calculator tools, and brand collaborations with Dakine, Catch Surf, Futures Fins, FCS, Carver, and Lib Tech.

Product and service4 records
1Performance Shortboards
CategorySurfboards
Description

High-performance shortboards designed for competitive and advanced surfers seeking responsive, maneuverable shapes for varied wave conditions.

2Groveler Surfboards
CategorySurfboards
Description

Smaller-volume surfboards designed for surfers to generate speed and performance in small, weak, or gutless wave conditions.

3Retro Surfboards
CategorySurfboards
Description

Retro-inspired surfboard shapes drawing on classic surf design heritage, targeted at surfers seeking a blend of traditional aesthetics and modern performance.

4Custom Surfboards
CategorySurfboards
Description

Custom hand-shaped surfboards built to individual surfer specifications, including dimensions, rocker, and construction technology selection.

Scale indicator3 records

Each record includes

Type, Value, Description, Source

Partnership6 partners
Strategic tierCoreTypeOEM/ Whitelabel/ Licensing Partner
Description

Lib Tech is a subsidiary of Mervyn Industries that manufactures surfboards using environmentally-friendly technologies. Lost Surfboards licenses the Lib Tech brand for specific surfboard models and collaborates on technology development including Eco Impacto 2 Lite construction. The partnership combines Lib Tech's durable eco-friendly construction with Lost's performance shapes.

Strategic tierMinorTypeGTM or Marketing Partner
Description

Dakine is a surf and outdoor accessories brand. Lost Surfboards collaborated on a collection of surf accessories including traction pads, surfboard bags, leashes, backpacks, and apparel. Shop the collection available through Dakine website.

Strategic tierMinorTypeGTM or Marketing Partner
Description

Catch Surf is a surfboard brand known for foam surfboards and funboards. Lost Surfboards collaborated on a collection featuring Lost-branded Catch Surf boards with various designs and colors.

Strategic tierMinorTypeGTM or Marketing Partner
Description

Carver Skateboards is a skateboard brand. Lost Surfboards collaborated on surfskate products featuring Lost surfboard shapes (Puddle Jumper, Quiver Killer, RNF) adapted for Carver's C7 surfskate trucks.

5Mark Richards Surfboards
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Mark Richards Surfboards is a licensed brand under Lost Surfboards featuring designs from Australian surfboard legend Mark Richards. The collaboration includes retro single fin, twin fin, and modern performance shapes. Models include MR 1979 Retro Single Fin, MR 1980 Retro Pro, MR Bumble Bee, MR Bush Ranger, MR Flying Fish, MR Super Twin 2, and MR Turbo Channel Twin.

lostsurfboards.net
6Drew Baggett
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Drew Baggett is the developer of BlackDart surfboard construction technology, a Florida-based epoxy composite expert. In 2014, Lost Surfboards worked with Drew to fine-tune and license the BlackDart technology. The partnership led to the development of Double Dart construction, a fully wrapped carbon fiber version of BlackDart.

lostsurfboards.net
Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Australian performance surfboard brand founded by Jason Stevenson with strong Championship Tour team. Competes head-to-head globally with Lost for pro-team endorsements and premium shortboard sales.

TypeDirect peer
Description

Eco-construction surfboard brand (ECO IMPACTO 2 LITE origin) that is both a Lost licensing partner and a direct competitor in the eco-construction surfboard segment using similar materials and rider roster.

TypeDirect peer
Description

Surf brand specializing in soft-top funboards, Beaters, and collaboration boards; both a Lost collaboration partner and a peer competing for entry-level and lifestyle surfboard dollars.

TypeDirect peer
Description

Premium Australian surfboard brand built around proprietary construction technologies (e.g., FutureFlex) and a global pro/sponsored team — a close mirror of Lost's tech-plus-talent formula.

TypeBroad incumbent
Description

Surfboard manufacturer focused on construction technology and OEM-style board production (epoxy, taquito, etc.); overlapping in surfboard manufacturing and technology but with a more production/wholesale orientation than Lost's custom shaper-led model.

TypeDirect peer
Description

California-based custom surfboard brand with a long pro-team heritage; competes in the same premium performance-board category through dealer networks and signature models.

TypeDirect peer
Description

Hawaii-based custom performance surfboard maker (Jon Pyzel) with a leading world-champion pro team (e.g., John John Florence). Same premium custom-shaper, pro-endorsement-led go-to-market motion.

TypeDirect peer
Description

California-based custom performance surfboard maker founded by shaper Al Merrick. Operates a comparable pro-team-driven, dealer-distributed model and competes directly in the premium shortboard / groveler / step-up categories.

TypeDirect peer
Description

Premium surfboard brand differentiated by construction technologies (LFT, Helium, Timbertek) and a build-to-order production model. Directly comparable tech-positioning and pro-team-led marketing approach.

TypeDirect peer
Description

Performance surfboard maker founded by shaper Marcio Zouvi, focused on high-performance shortboards for elite surfers. Comparable custom-build, pro-team-driven positioning.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers10 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries4 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Lost Surfboards

Lost Surfboards is a privately held, premium custom surfboard manufacturer founded in 1984 in San Clemente, California, selling hand-shaped boards in the USA and internationally via a global dealer network, professional team riders, and brand collaborations.

What Lost Surfboards does

Lost Surfboards is a privately held, premium surfboard manufacturer founded in 1984 by Matt Biolos (known as "Mayhem") in San Clemente, California. The company designs, hand-shapes, and sells custom surfboards under the "Lost Surfboards by Mayhem" brand, supported by proprietary construction technologies spanning four families: LightSpeed II (EPS/Epoxy with High Tensile S-Glass and Innegra composite), Double Dart (carbon/S-glass hybrid full-wrap shell based on Drew Baggett's BlackDart technology), Black Sheep Built (Triax-NCF carbon fiber with 1.5lb virgin EPS), and the Eco Impacto 2 Lite line developed in partnership with Lib Tech (recycled foam, Hexylite panels, G+Glass, Magnesium fiber, Bio Matrix resin). The product portfolio includes shortboards, grovelers, mid-lengths, fish shapes, retro recreations, and step-ups, with named signature models for elite team riders including Griffin Colapinto, Kolohe Andino, Yago Dora, Carissa Moore, and Mason Ho. Sub-brands include Mark Richards Surfboards (a licensed retro-inspired line) and Lib Tech Surfboards (eco-friendly construction). The company also operates a small Volume Calculator tool based on Guild Factor methodology and offers a custom art/lam gallery for personalization.

Lost Surfboards generates revenue primarily through one-time sales of custom-built surfboards via a global dealer network of physical and online resellers, with dedicated regional websites in the USA, Australia, Indonesia, Brazil, and Europe. Direct-to-consumer revenue is generated through accessories and clothing sold at lostenterprises.com. Pricing is not publicly disclosed and varies by board size, technology tier, and custom options. The GTM motion is sales-led, leveraging team rider credibility and content marketing (stories, video, social) at the top of funnel, with dealer partners driving bottom-of-funnel conversion. Supporting revenue streams include brand collaborations with Dakine (accessories), Catch Surf (foam boards), Carver Skateboards (surfskate), Futures Fins, and FCS. The company is privately held by its founder with no disclosed institutional investment, no parent company, and a stated headcount of 51-100 employees.

Lost Surfboards firmographics

Firmographics
Name
Lost Surfboards
Legal name
Lost Surfboards LLC
Website
https://lostsurfboards.net
Company type
Private
Founded year
1984
Operating status
Operating
Headcount range
51–100 employees
Short description
Lost Surfboards is a privately held, premium custom surfboard manufacturer founded in 1984 in San Clemente, California, selling hand-shaped boards in the USA and internationally via a global dealer network, professional team riders, and brand collaborations.
Ownership category
akta.pro rank

Lost Surfboards industry classification

Industry
Product category
Surfboards
akta.pro primary industry
Surf & Beach Sports Retail (Surfboards, Bodyboards, Skimboards) (CRAMAIAE)
akta.pro secondary industries
Water Sports & Marine Recreation Retail (Paddle/Surf/Dive/Boat Accessories) (CRAMABAI), Swim & Surf Performance Wear (CRAAAEAG)

Keywords

  • Hand-shaped surfboards
  • Performance shortboards
  • Custom surfboards
  • Surfboard construction technology
  • Retro surfboards

Where Lost Surfboards is headquartered

Location

Headquarters

HQ city
San Clemente
HQ country
United States
HQ region
North America

Offices5 records

Markets served

Lost Surfboards business model

Business model
GTM type
B2C
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Personnel, Operations, Marketing or Sales

Revenue model

  1. Surfboard Sales: Lost Surfboards generates revenue primarily through direct sales of custom hand-shaped surfboards. Products are sold through a network of authorized dealers and directly via the website for certain items. The company offers various technology tiers and custom options that affect pricing.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Lost Surfboards product offering

Product offering

Core offering

Lost Surfboards manufactures custom hand-shaped surfboards in the USA using proprietary composite construction technologies. It sells performance shortboards, grovelers, retro models, and custom shapes primarily through a global dealer network serving individual surfers.

Product overview

Lost Surfboards is a premium surfboard manufacturer offering handcrafted surfboards built in the USA with multiple proprietary construction technologies. The company produces a comprehensive portfolio of surfboard models across several sub-categories: Lost Surfboards (core brand featuring performance shortboards, grovelers, mid-lengths, retro models, and fish shapes), Mark Richards Surfboards (retro-inspired collaborative line), Lib Tech Surfboards (eco-friendly construction with proprietary ECO IMPACTO 2 LITE technology), and Lost Custom Classics (legacy models available by custom order). Construction technologies include LightSpeed II (S-Glass and Innegra composite), LightSpeed (Carbon and Innegra), Double Dart (Carbon/S-glass hybrid), Black Sheep Built (Triax carbon), and Lib Tech's ECO IMPACTO 2 LITE. The company also offers custom surfboard ordering with various lam and art options, volume calculator tools, and brand collaborations with Dakine, Catch Surf, Futures Fins, FCS, Carver, and Lib Tech.

Differentiator

Problem solved

Functional benefit

Brands

  • LightSpeed II: Proprietary high-performance EPS/Epoxy construction technology using High Tensile S-Glass and Innegra composite materials, positioned as carbon-neutral surfboard technology.
  • Double Dart
  • Black Sheep Built
  • Mark Richards Surfboards

Products and services

  • Performance Shortboards High-performance shortboards designed for competitive and advanced surfers seeking responsive, maneuverable shapes for varied wave conditions.
  • Groveler Surfboards Smaller-volume surfboards designed for surfers to generate speed and performance in small, weak, or gutless wave conditions.
  • Retro Surfboards Retro-inspired surfboard shapes drawing on classic surf design heritage, targeted at surfers seeking a blend of traditional aesthetics and modern performance.
  • Custom Surfboards Custom hand-shaped surfboards built to individual surfer specifications, including dimensions, rocker, and construction technology selection.

Quantifiable outcome

  • Team riders have won multiple World Championships and Championship Tour events

Companies that use Lost Surfboards

Customer profile

Named customers10 records

Segments2 records

Ideal customer profiles1 record

Lost Surfboards technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature4 records

Lost Surfboards partnerships and signals

Strategic signal

Partnerships

Six partnerships are on record, tiered core and minor.

  • Lib TechcoreOEM/ Whitelabel/ Licensing PartnerLib Tech is a subsidiary of Mervyn Industries that manufactures surfboards using environmentally-friendly technologies. Lost Surfboards licenses the Lib Tech brand for specific surfboard models and collaborates on technology development including Eco Impacto 2 Lite construction. The partnership combines Lib Tech's durable eco-friendly construction with Lost's performance shapes.
  • DakineminorGTM or Marketing PartnerDakine is a surf and outdoor accessories brand. Lost Surfboards collaborated on a collection of surf accessories including traction pads, surfboard bags, leashes, backpacks, and apparel. Shop the collection available through Dakine website.
  • Catch SurfminorGTM or Marketing PartnerCatch Surf is a surfboard brand known for foam surfboards and funboards. Lost Surfboards collaborated on a collection featuring Lost-branded Catch Surf boards with various designs and colors.
  • Carver SkateboardsminorGTM or Marketing PartnerCarver Skateboards is a skateboard brand. Lost Surfboards collaborated on surfskate products featuring Lost surfboard shapes (Puddle Jumper, Quiver Killer, RNF) adapted for Carver's C7 surfskate trucks.
  • Mark Richards SurfboardscoreStrategic or Co-development PartnerMark Richards Surfboards is a licensed brand under Lost Surfboards featuring designs from Australian surfboard legend Mark Richards. The collaboration includes retro single fin, twin fin, and modern performance shapes. Models include MR 1979 Retro Single Fin, MR 1980 Retro Pro, MR Bumble Bee, MR Bush Ranger, MR Flying Fish, MR Super Twin 2, and MR Turbo Channel Twin.
  • Drew BaggettcoreStrategic or Co-development PartnerDrew Baggett is the developer of BlackDart surfboard construction technology, a Florida-based epoxy composite expert. In 2014, Lost Surfboards worked with Drew to fine-tune and license the BlackDart technology. The partnership led to the development of Double Dart construction, a fully wrapped carbon fiber version of BlackDart.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Lost Surfboards competitors and assessment

Company assessment

Direct peers

  • JS Industries: Australian performance surfboard brand founded by Jason Stevenson with strong Championship Tour team. Competes head-to-head globally with Lost for pro-team endorsements and premium shortboard sales.
  • Lib Tech Surfboards: Eco-construction surfboard brand (ECO IMPACTO 2 LITE origin) that is both a Lost licensing partner and a direct competitor in the eco-construction surfboard segment using similar materials and rider roster.
  • Catch Surf: Surf brand specializing in soft-top funboards, Beaters, and collaboration boards; both a Lost collaboration partner and a peer competing for entry-level and lifestyle surfboard dollars.
  • Haydenshapes: Premium Australian surfboard brand built around proprietary construction technologies (e.g., FutureFlex) and a global pro/sponsored team — a close mirror of Lost's tech-plus-talent formula.
  • Rusty Surfboards: California-based custom surfboard brand with a long pro-team heritage; competes in the same premium performance-board category through dealer networks and signature models.
  • Pyzel Surfboards: Hawaii-based custom performance surfboard maker (Jon Pyzel) with a leading world-champion pro team (e.g., John John Florence). Same premium custom-shaper, pro-endorsement-led go-to-market motion.
  • Channel Islands Surfboards: California-based custom performance surfboard maker founded by shaper Al Merrick. Operates a comparable pro-team-driven, dealer-distributed model and competes directly in the premium shortboard / groveler / step-up categories.
  • Firewire Surfboards: Premium surfboard brand differentiated by construction technologies (LFT, Helium, Timbertek) and a build-to-order production model. Directly comparable tech-positioning and pro-team-led marketing approach.
  • Sharpeye Surfboards: Performance surfboard maker founded by shaper Marcio Zouvi, focused on high-performance shortboards for elite surfers. Comparable custom-build, pro-team-driven positioning.

Broad incumbents

  • Surftech: Surfboard manufacturer focused on construction technology and OEM-style board production (epoxy, taquito, etc.); overlapping in surfboard manufacturing and technology but with a more production/wholesale orientation than Lost's custom shaper-led model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Lost Surfboards social profiles

Digital presence

Lost Surfboards financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Lost Surfboards leadership team

Management profile

Number of profiles

Profiles1 record

Lost Surfboards subsidiaries and ownership

Company hierarchy

Subsidiaries4 records

Lost Surfboards funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Lost Surfboards M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lost Surfboards

What does Lost Surfboards do?

Lost Surfboards manufactures custom hand-shaped surfboards in the USA using proprietary composite construction technologies. It sells performance shortboards, grovelers, retro models, and custom shapes primarily through a global dealer network serving individual surfers.

Is Lost Surfboards a public or private company?

Lost Surfboards is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Lost Surfboards founded?

Lost Surfboards was founded in 1984. It employs 51 to 100 people.

Where is Lost Surfboards based?

Lost Surfboards is headquartered in San Clemente, United States, in the North America region.

How does Lost Surfboards make money?

One revenue line is on record: surfboard Sales.

Who are Lost Surfboards's main competitors?

Direct peers on record are JS Industries, Lib Tech Surfboards, Catch Surf, Haydenshapes, Rusty Surfboards, Pyzel Surfboards, Channel Islands Surfboards, Firewire Surfboards and Sharpeye Surfboards. Surftech is listed as a broad incumbent.

Does Lost Surfboards have an API?

No public API is recorded for Lost Surfboards.

What industry is Lost Surfboards in?

Lost Surfboards's product category is Surfboards. Its primary akta.pro industry code is CRAMAIAE, Surf & Beach Sports Retail (Surfboards, Bodyboards, Skimboards), with a secondary code of CRAMABAI, Water Sports & Marine Recreation Retail (Paddle/Surf/Dive/Boat Accessories).

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Live signals
PRESSBEELady Gaga Shouldn’t Get $230K ‘Consolation Prize’ After ‘Mayhem’ Lawsuit, Surf Brand Tells Judge ...Middle EastLost Surfboard filed a court opposition on Sept. 24, arguing Lady Gaga should not receive $232,000 in legal fees after its Mayhem trademark suit was dismissed. The surf brand says fees are an exception, not a consolation prize, and the case was dismissed on technical grounds. A hearing on the fees is set for Oct. 15.BillboardLady Gaga Shouldn’t Get $230K ‘Consolation Prize’ After ‘Mayhem’ Lawsuit, Surf Brand Tells JudgeLost Surfboard filed a court opposition on Sept. 24, arguing Lady Gaga should not receive $232,000 in legal fees after its trademark suit over her album 'Mayhem' was dismissed. The surf brand says fees are an exception, not a consolation prize, and the case was dismissed on technical grounds. A hearing on the fees is set for Oct. 15.Digital Music NewsLady Gaga Triumphs in 'Mayhem' Trademark LawsuitA judge dismissed a trademark infringement lawsuit filed by Lost Surfboards against Lady Gaga regarding the title and logo of her 'Mayhem' album, citing insufficient evidence and First Amendment protections. The court ruled that the surf brand failed to prove consumer confusion or affirmative misrepresentation, rejecting their claim that the album implied an endorsement of their products.BillboardLady Gaga Defeats Lawsuit That Claimed ‘Mayhem’ Album Name Infringed a Surfboard BrandA federal judge dismissed a trademark infringement lawsuit filed by Lost Surfboards against Lady Gaga, ruling that her album title 'Mayhem' is protected under the First Amendment. The court determined that the use of the name in an expressive work did not constitute an explicit misrepresentation intended to deceive consumers regarding the source of the work.GlobeNewswireSur Coffee Opens Walk-Up Café at Basham’s Surf Shop, Home of Lost SurfboardsSur Coffee opened a walk-up café at Basham's Surf Shop in San Clemente on June 6, 2025. The location offers signature roasts and rotating single-origin coffees, with a view of Lost Surfboards' shaping bay. The company plans to host collaborative events celebrating the local surf culture.MashableTesla surprises fans with $1,500 limited edition surfboardsTesla added $1,500 surfboards to its gift shop, a collaboration with Lost Surfboards featuring carbon fiber inspired by Tesla interiors. Only 200 boards were offered, now out of stock, with eBay listings reaching up to $4,000.