Olimex
Olimex Assessoria de Vendas is a Brazilian sales representation firm, founded 1995 and based in Belo Horizonte, that represents ten first-quality automotive parts manufacturers selling to the light, utility, and heavy-vehicle aftermarket across Minas Gerais.
- Company typePrivate
- Founded1995
- HeadquartersUnião, Brazil
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Olimex does
Olimex Assessoria de Vendas is a privately held Brazilian sales representation company founded in February 1995 and headquartered in Belo Horizonte, Minas Gerais. The firm operates as an intermediary (assessoria de vendas) between automotive parts manufacturers and downstream buyers in the Brazilian automotive aftermarket, representing a portfolio of ten first-quality brands: Susin Francescutti (crankshafts and valve timing, exclusive in Triângulo Mineiro), Fitam (headlights and lanterns), Gonel (reservoirs), WDiesel (diesel parts and engines), Grazzimetal (steering and suspension), Taranto (engine gaskets and seals, exclusive in North/South Minas Gerais), Syl (brake pads and shoes), Radnaq (additives and oils), Centroflex (vibration control components), and Gueparts (tensioners and pulleys). Its product coverage spans the light vehicle, utility, and heavy-duty vehicle segments of the aftermarket.
The company's core offering is sales representation services — commercial, promotional, and technical support to its manufacturing partners — rather than proprietary technology or manufactured products. Its go-to-market is sales-led, relying on a direct sales team operating from its Belo Horizonte headquarters, an informational corporate website (olimex.com.br), and a bottom-of-funnel online quotation form that captures product identification details before a consultant follows up. Revenue is generated on a transaction-fee basis via commissions or margins on sales of represented brands' products.
The business has no disclosed technology stack, no proprietary software, no API, no app, no certifications, no patents, and no public funding. Operating geographies are restricted to the Brazilian state of Minas Gerais, with concentrated territorial exclusivity in Triângulo Mineiro and North/South MG for two represented brands. The company employs between 11 and 50 people and has maintained continuous operations for nearly 30 years without disclosed acquisitions, leadership changes, or strategic restructurings.
Olimex firmographics
Firmographics- Name
- Olimex
- Legal name
- Olimex Assessoria de Vendas
- Website
- https://olimex.com.br
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Olimex Assessoria de Vendas is a Brazilian sales representation firm, founded 1995 and based in Belo Horizonte, that represents ten first-quality automotive parts manufacturers selling to the light, utility, and heavy-vehicle aftermarket across Minas Gerais.
- Ownership category
- akta.pro rank
Olimex industry classification
Industry- Product category
- Automotive Parts Distribution
- akta.pro primary industry
- Aftermarket Lighting & Visibility Products Manufacturing (Bulbs/LED Kits/Headlamps/Mirrors/Cameras) (IMACANAG)
Keywords
Where Olimex is headquartered
LocationHeadquarters
- HQ city
- União
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Olimex business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Supply Chain
Revenue model
- Sales Representation Services: Olimex generates revenue as a sales representative for multiple automotive parts manufacturers in Brazil. They market and sell products from represented brands (Susin Francescutti, Fitam, Gonel, WDiesel, Grazzimetal, Taranto, Syl, Radnaq, Centroflex, Gueparts) to customers in the automotive aftermarket, earning commissions or margins on sales.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels2 records
Olimex product offering
Product offeringCore offering
Olimex Assessoria de Vendas is a Brazilian sales representation company that markets and sells automotive parts from a portfolio of ten represented manufacturers to customers in the light vehicle, utility, and heavy-duty aftermarket segments. The company provides commercial, promotional, and technical support to its brand partners and works exclusively in defined regional territories for certain manufacturers.
Product overview
Olimex is a sales representation company (Assessoria de Vendas) that serves as an intermediary between automotive parts manufacturers and the market. Founded in February 1995 and based in Belo Horizonte, Brazil, the company represents a portfolio of ten automotive parts brands: Susin Francescutti (crankshafts and valve commands), Fitam (headlights and lanterns), Gonel (reservoirs), WDiesel (diesel parts and engines), Grazzimetal (steering and suspension components), Taranto (engine gaskets and seals), Syl (brake pads and shoes), Radnaq (additives and oils), Centroflex (vibration control components), and Gueparts (tensioners and pulleys). These products serve the light vehicle, utility, and heavy-duty automotive segments, with the company providing commercial, promotional, and technical support to its manufacturing partners.
Differentiator
Problem solved
Functional benefit
Products and services
- Sales Representation Services (Assessoria de Vendas) Core sales representation service provided to automotive parts manufacturers, covering commercial, promotional, and technical support across the light vehicle, utility, and heavy-duty aftermarket segments in Brazil. Customers are businesses (parts retailers, distributors, workshops) requiring consolidated access to multiple first-quality brands through a single representative relationship.
Companies that use Olimex
Customer profileSegments3 records
Ideal customer profiles1 record
Olimex technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Olimex partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core.
- Susin Francescutti (Sufran)coreSupplier partner specializing in crankshafts (virabrequins) and valve timing components (comando de válvulas). Olimex holds exclusive sales rights for the Triângulo Mineiro region.
- FitamcoreSupplier partner specializing in automotive headlights (faróis) and lanterns (lanternas) for the Brazilian aftermarket.
- GonelcoreSupplier partner specializing in supplementary reservoirs for water and fuel, serving automotive and industrial applications.
- WDieselcoreSupplier partner specializing in diesel engine parts and complete diesel engines for automotive applications.
- GrazzimetalcoreSupplier partner specializing in suspension and steering components including trays, axial steering bars, pivots, tie rods, stabilizer bars, cooling system tubes, and engine/transmission supports.
- TarantocoreSupplier partner specializing in engine gaskets, oil seals, seal carrier assemblies, head bolts, and clutch kits. Olimex holds exclusive sales rights in the North/South Minas Gerais region.
- SylcoreSupplier partner specializing in brake pads (pastilhas) and brake shoes (sapatas de freio) for automotive applications.
- RadnaqcoreSupplier partner specializing in chemical additives and oils for automotive maintenance and performance applications.
- CentroflexcoreSupplier partner specializing in automotive mounts and bushings including boots, mounts, bumpers, bushings, stabilizer links, supports, and shims.
- Gueparts (GPS)coreSupplier partner specializing in tensioners and pulleys for automotive belt and timing systems.
Scale indicators2 records
Recent moves4 records
Olimex competitors and assessment
Company assessmentDirect peers
- IKS Auto Peças: Brazilian distributor of automotive parts across multiple categories, comparable to Olimex as a regional multi-brand intermediary serving the Brazilian aftermarket.
- DPaschoal: Large Brazilian automotive aftermarket parts distributor and service network operating across multiple states, directly comparable to Olimex as a multi-brand parts intermediary serving workshops and resellers in the Brazilian aftermarket.
- AutoPeças Globo: Brazilian auto parts distributor representing multiple manufacturer brands and serving the replacement parts market — a closely aligned business model to Olimex's assessoria de vendas approach.
Broad incumbents
- Fras-le: Brazilian friction materials manufacturer with global presence and broad Brazilian aftermarket distribution. Comparable category overlap (brake pads/shoes overlap with Syl, a brand Olimex represents) but a much larger manufacturer-distributor.
- Tupy: Large Brazilian automotive components manufacturer with aftermarket exposure in engine and powertrain parts. Comparable to the engine-component categories Olimex distributes via Susin Francescutti and WDiesel.
- ZF do Brasil: Brazilian subsidiary of ZF Group supplying driveline, chassis, and aftermarket parts. Comparable heavy-duty and light-vehicle aftermarket footprint to Olimex's represented portfolio.
- Nakata: Brazilian-headquartered automotive parts manufacturer (suspension, steering, braking) with a national distribution network. Comparable to Olimex's product categories but operating as a manufacturer-distributor rather than a pure sales representative.
- Bosch Brasil (Divisão Automotive Aftermarket): Bosch's Brazilian automotive aftermarket division distributes parts across lighting, diesel, braking, and electrical categories — directly overlapping product categories Olimex represents through Fitam, WDiesel, and Syl.
- Continental Brasil (Divisão Automotive Aftermarket): Continental's Brazilian aftermarket arm distributes belts, tensioners, and related powertrain components — direct overlap with Gueparts (tensioners/pulleys) represented by Olimex.
- Mahle Brasil: Brazilian operations of global automotive parts group covering engine, filtration, and thermal management components. Comparable product categories and Brazilian aftermarket presence.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
Olimex social profiles
Digital presenceOlimex financial estimates
Financial estimateRevenue estimate
Valuation estimate
Olimex leadership team
Management profileNumber of profiles
Olimex funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Olimex M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Olimex
What does Olimex do?
Olimex Assessoria de Vendas is a Brazilian sales representation company that markets and sells automotive parts from a portfolio of ten represented manufacturers to customers in the light vehicle, utility, and heavy-duty aftermarket segments. The company provides commercial, promotional, and technical support to its brand partners and works exclusively in defined regional territories for certain manufacturers.
Is Olimex a public or private company?
Olimex is a private company. It is classified as unknown and is currently operating.
When was Olimex founded?
Olimex was founded in 1995. It employs 11 to 50 people.
Where is Olimex based?
Olimex is headquartered in União, Brazil, in the Latin America region.
How does Olimex make money?
One revenue line is on record: sales Representation Services.
Who are Olimex's main competitors?
Direct peers on record are IKS Auto Peças, DPaschoal and AutoPeças Globo. Broad incumbents are Fras-le, Tupy, ZF do Brasil, Nakata, Bosch Brasil (Divisão Automotive Aftermarket), Continental Brasil (Divisão Automotive Aftermarket) and Mahle Brasil.
Does Olimex have an API?
No public API is recorded for Olimex.
What industry is Olimex in?
Olimex's product category is Automotive Parts Distribution. Its primary akta.pro industry code is IMACANAG, Aftermarket Lighting & Visibility Products Manufacturing (Bulbs/LED Kits/Headlamps/Mirrors/Cameras).