Apex Customs
Apex Customs is a privately held, single-location custom automotive shop in Tempe, Arizona, serving Phoenix-metro vehicle owners with collision repair, classic-car restoration, paint protection, ceramic coatings, carbon fiber, car audio, engine performance, dyno tuning, and vehicle-specific customization under ASE and I-CAR certified technicians and branded warranty programs.
- Company typePrivate
- Founded2013
- HeadquartersTempe, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Apex Customs does
Apex Customs is a privately held, single-location custom automotive shop headquartered at 1522 West Todd Drive, Suite C104, Tempe, Arizona, serving vehicle owners across the Phoenix metropolitan area (Tempe, Scottsdale, Mesa, Gilbert, Peoria, Glendale). Founded in 2013 and operating with 11-50 employees, the company delivers a broad service portfolio including custom and collision body work, paint, paint protection film (PPF) installation under STEK USA and 3M, Ceramic Pro nanocoating (Gold lifetime, Silver 5-year, Bronze 2-year warranties), SEIBON Carbon fiber parts installation, car audio/video, engine performance upgrades (superchargers, exhaust, cold air intakes, intake manifolds), dyno tuning on a Mustang MD-1750 (claimed largest on the West Coast, supporting up to 3,000 HP), classic car restoration and collision repair, vinyl wrap, suspension, wheels/tires, window tinting, GPS tracking, upholstery, and overland upgrades for Range Rover, Mercedes-Benz, Lexus, and Jeep platforms. Operations are supported by over a dozen repair bays, vehicle lifts, a frame straightener, a paint booth, and a quote-based pricing model with no published rate card, supplemented by Synchrony Bank Car Care installment financing.
The company's go-to-market is sales-led and centered on a website with quote-request functionality plus phone inquiries, amplifying earned trust via customer testimonials, BBB accreditation, photo/video galleries, and SEMA membership. Revenue mechanics blend professional services (custom automotive work, collision repair, restoration), hardware pass-through sales (parts and branded products such as STEK PPF, Ceramic Pro coatings, SEIBON carbon fiber, performance parts), and a transaction-fee stream from Synchrony financing referrals. Customer segmentation is horizontal across Phoenix-metro individual vehicle owners, classic-car enthusiasts, and insurance-claim collision customers, with vehicle-specific landing pages for Tesla, Dodge Charger/Challenger, Ford Bronco, Jeep Wrangler, BMW M Series, Range Rover, Mercedes-Benz, and Lexus signaling deliberate enthusiast cohort targeting.
Apex Customs is founder/locally owned with no disclosed parent company, institutional capital, or acquisition activity. Differentiators cited in the input data include ASE and I-CAR certified technicians experienced with exotic and classic vehicles, MECP-certified car audio staff, multi-tier warranty-backed product partnerships, and a one-stop shop model that consolidates body, paint, audio, performance, and protection services under one roof as a premium alternative to volume-based DRP collision shops.
Apex Customs firmographics
Firmographics- Name
- Apex Customs
- Legal name
- Apex Customs
- Website
- https://apexcustoms.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Apex Customs is a privately held, single-location custom automotive shop in Tempe, Arizona, serving Phoenix-metro vehicle owners with collision repair, classic-car restoration, paint protection, ceramic coatings, carbon fiber, car audio, engine performance, dyno tuning, and vehicle-specific customization under ASE and I-CAR certified technicians and branded warranty programs.
- Ownership category
- akta.pro rank
Apex Customs industry classification
Industry- Product category
- Automotive Customization and Repair Services
- NAICS
- Automotive Body, Paint, Interior, and Glass Repair (81112), General Automotive Repair (811111), All Other Automotive Repair and Maintenance (811198)
- SIC
- Services-Automotive Repair, Services & Parking (7500)
- akta.pro primary industry
- Collision Repair, Bodywork & Paint (Light-Duty) (TLAKAAAK)
Keywords
Where Apex Customs is headquartered
LocationHeadquarters
- HQ city
- Tempe
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Apex Customs business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Custom Automotive Services: Service-based revenue from a wide range of automotive customization, restoration, collision repair, and maintenance services. Services include body work, paint, clear bra, ceramic coating, car audio, engine performance upgrades, suspension, window tinting, vinyl wraps, wheels and tires, and more. Pricing is quote-based with no publicly disclosed rates.
- Parts and Products Sales: Revenue from selling automotive parts and products including carbon fiber components, paint protection films, ceramic coatings, car audio equipment, performance parts (exhaust, superchargers, cold air intakes), and other aftermarket automotive products.
- Financing Services: Partnership with Synchrony Bank/Car Care financing allowing customers to finance their automotive customization and repair projects through installment payments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom quote-based pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Apex Customs product offering
Product offeringCore offering
Apex Customs is a single-location custom automotive service shop in Tempe, Arizona that performs automotive customization, restoration, collision repair, and performance upgrades for individual vehicle owners in the Phoenix metropolitan area. Services are delivered on-site at the Tempe facility and span paint protection film (STEK PPF and 3M), Ceramic Pro coatings, body work, SEIBON carbon fiber installation, car audio, engine performance (intakes, exhaust, superchargers, dyno tuning), vinyl wraps, suspension, wheels and tires, window tinting, lighting, GPS tracking, upholstery, classic car restoration, and collision repair. Pricing is quote-based and supported by Synchrony Bank Car Care financing.
Product overview
Apex Customs is a custom automotive shop offering a comprehensive suite of vehicle customization and maintenance services based in Tempe, Arizona. The company operates as a single-location service provider rather than a platform product. Their core offerings include Paint Protection Film (Clear Bra/PPF) using STEK USA films, Ceramic Pro nanocoating services, body and carbon fiber work including SEIBON Carbon parts, car audio/video installation, engine performance upgrades (cold air intakes, superchargers, exhaust systems, dyno tuning), collision and classic car repair/restoration, vinyl wrapping, automotive lighting, suspension, wheels/tires, window tinting, GPS tracking, and upholstery services. They specialize in vehicle-specific customization for Tesla, Dodge, Ford, Jeep, BMW, Range Rover, Mercedes-Benz, and Lexus vehicles, and offer overland/upgrades for adventure vehicles. The shop also provides general automotive maintenance and classic car services with specialized expertise.
Differentiator
Problem solved
Functional benefit
Products and services
- Paint Protection Film / Clear Bra (PPF) Installation of self-healing, optically clear paint protection film (STEK USA and 3M Scotchgard) providing scratch resistance, hydrophobicity, and UV/yellowing protection for vehicle exteriors; services consumers seeking to preserve factory or custom paint finishes.
- Ceramic Pro Nano-Ceramic Coating Application of Ceramic Pro 9H hydrophobic nano-ceramic paint coating with Gold (lifetime), Silver (5-year), and Bronze (2-year) warranty packages; provides up to 3x more durability than OEM paint, thermal resistance to 1200°C, anti-graffiti properties, and oxidation/corrosion resistance.
- Body & Carbon Fiber Services Auto body work and carbon fiber parts installation including SEIBON Carbon hoods, trunks, body kits, spoilers, diffusers, and interior components for vehicle owners seeking appearance or weight-reduction upgrades.
- Car Audio & Video Installation Full-service car audio and video installation including head unit replacement, speaker and subwoofer upgrades, amplifier installation, navigation systems, and custom fabrication, performed by MECP-certified technicians.
- Engine Performance Upgrades and Dyno Tuning Performance upgrades including cold air intakes (K&N, Volant), performance exhaust systems (Magnaflow, Borla, Corsa, Flowmaster), superchargers (Magnuson, Roush, Edelbrock, Whipple, Vortech, ProCharger), intake manifolds, and dyno tuning on the Mustang MD-1750 with HP Tuners / EFI Live ECU calibration.
- Collision Repair Auto body collision repair for all vehicle types with insurance claim handling, non-DRP quality-focused work, and a two-year warranty on completed repairs.
- Classic Car Collision Repair Specialized collision repair for classic vehicles combining traditional and modern techniques, supported by the shop's repair bays, vehicle lifts, frame straightener, and paint booth.
- Classic Car Restoration Full-service restoration for classic vehicles including frame repair, bodywork, mechanical overhaul, interior restoration, and custom painting.
- Vinyl Wrap (Color Change and Graphics) Vehicle color-change vinyl wraps and racing stripe installations using 3M and Avery vinyl wrap products for consumers seeking aesthetic customization.
- Automotive Lighting Upgrades Automotive lighting upgrades including halo headlights, LED conversions, off-road lighting, and interior LED installations.
- Suspension Services Performance suspension work including truck lifts, car lowering kits, coilover installation, sway bar upgrades, air bag suspension, and poly bushing swaps.
- Wheels and Tires Wheel and tire services including new tire installation, wheel packages, rim painting, brake caliper painting, and performance brake system installation.
- Window Tinting Automotive window tinting services for front/rear windows, full 5-window tint, windshield tint strips, and taillight tinting.
- GPS Tracking Installation Vehicle GPS tracking system installation and configuration for individual consumers, family-vehicle tracking, and fleet operators.
- Upholstery and Interior Services Auto upholstery and interior services for cars, trucks, SUVs, motorcycles, boats, and RVs covering seats, carpets, dashboards, door panels, and convertible tops.
- General Automotive Services and Maintenance Routine vehicle maintenance services including oil changes, brake jobs, tune-ups, fluid flushes, battery maintenance, and custom upgrades performed by experienced technicians.
- Classic Car Service and Maintenance Specialized maintenance and repair for classic cars including brake service, oil changes with high-zinc oil, tune-ups, transmission service, cooling system service, and electrical system work.
- Vehicle Graphics, Decals, and Fleet Wraps Vinyl graphics, business advertising vehicle wraps, fleet vehicle graphics, decals, and custom lettering for commercial and consumer clients.
- Overland / Expedition Vehicle Upgrades Specialized upgrades for overland and expedition vehicles targeting Range Rover, Mercedes-Benz, Lexus, and Jeep Wrangler platforms.
- Body and Paint Services Automotive bodywork and paint services including repairs, refinishing, and custom paint jobs to restore or transform vehicle appearance.
Quantifiable outcome
- Ceramic Pro 9H provides up to 3x more durability than OEM paint
- +3 more outcomes
Companies that use Apex Customs
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Apex Customs technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Apex Customs partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- STEK USAcoreSTEK USA is a leading manufacturer of premium paint protection films (PPF) and vinyl wrap products. Apex Customs is a certified installer of STEK films, offering self-healing, optically clear paint protection with up to 10-year warranties. STEK films provide unrivaled scratch resistance, exceptional clarity, and self-healing technology.
- 3M (Scotchgard)coreApex Customs offers 3M Scotchgard Paint Protection Film installation as one of their clear bra options, providing customers with a choice of major PPF brands known for quality and reliability.
- SEIBON CarboncoreSEIBON Carbon is a premier carbon fiber parts manufacturer. Apex Customs has partnered with SEIBON to provide customers with a wide selection of carbon fiber products including hoods, trunks, body kits, spoilers, diffusers, and interior parts. SEIBON is recommended as a quality alternative to cheaper carbon fiber sources.
- Ceramic ProcoreCeramic Pro is an authorized dealer of Ceramic Pro hydrophobic nano-ceramic paint coatings. Apex Customs offers Ceramic Pro 9H coatings with Gold (lifetime), Silver (5 year), and Bronze (2 year) warranty packages. As a certified installer, Apex Customs can offer Ceramic Pro warranties to customers.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Apex Customs competitors and assessment
Company assessmentDirect peers
- Classic Car Studio: Independent shop specializing in classic and muscle car restoration, mechanical, and paint services; directly comparable to Apex's classic car restoration segment with similar target customer and capability profile.
- West Coast Customs: Iconic premium custom automotive shop specializing in body work, paint, performance upgrades, and one-off builds; comparable to Apex in service mix, brand-led go-to-market, and premium positioning, though larger and national in reach.
- Hennessey Performance Engineering: Performance specialist offering supercharger installations, exhaust upgrades, ECU tuning, and dyno calibration; directly analogous to Apex's engine performance and dyno tuning service line.
- Shelby American: Performance and custom automotive builder focused on Mustang-based builds, supercharger installations, and high-performance modifications; comparable in performance upgrade and customization services.
- Gas Monkey Garage: Custom and restoration shop known for hot rods, classic builds, and performance work, with similar reliance on brand reputation, project galleries, and enthusiast-driven demand — directly comparable to Apex's classic restoration and customization offerings.
Broad incumbents
- Gerber Collision & Glass: Major North American collision repair and glass replacement chain with insurer relationships; overlaps with Apex's collision repair line, operating at higher volume and broader geographic reach.
- Christian Brothers Automotive: National general automotive repair franchise emphasizing trust, quality, and warranty-backed service; comparable in its general auto services (brakes, oil, diagnostics) and customer-experience framing that Apex leverages.
- Caliber Collision: Largest U.S. collision repair chain operating inside major insurers' DRP networks; serves overlapping collision repair customers as Apex but with a volume / DRP-led model and national footprint.
- Maaco: National franchise chain focused on automotive painting and collision repair, capturing value-conscious customers; comparable service category to Apex's collision and paint offerings but mass-market positioning.
- Meineke Car Care Centers: National franchise providing general automotive repair, maintenance, and basic services; competes with Apex on the general maintenance side while lacking the customization and restoration depth.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Apex Customs social profiles
Digital presenceApex Customs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Apex Customs leadership team
Management profileNumber of profiles
Profiles2 records
Apex Customs funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Apex Customs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Apex Customs
What does Apex Customs do?
Apex Customs is a single-location custom automotive service shop in Tempe, Arizona that performs automotive customization, restoration, collision repair, and performance upgrades for individual vehicle owners in the Phoenix metropolitan area. Services are delivered on-site at the Tempe facility and span paint protection film (STEK PPF and 3M), Ceramic Pro coatings, body work, SEIBON carbon fiber installation, car audio, engine performance (intakes, exhaust, superchargers, dyno tuning), vinyl wraps, suspension, wheels and tires, window tinting, lighting, GPS tracking, upholstery, classic car restoration, and collision repair. Pricing is quote-based and supported by Synchrony Bank Car Care financing.
Is Apex Customs a public or private company?
Apex Customs is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Apex Customs founded?
Apex Customs was founded in 2013. It employs 11 to 50 people.
Where is Apex Customs based?
Apex Customs is headquartered in Tempe, United States, in the North America region.
How does Apex Customs make money?
Three revenue lines are on record. Custom Automotive Services are the primary driver. The others are parts and Products Sales and financing Services.
Who are Apex Customs's main competitors?
Direct peers on record are Classic Car Studio, West Coast Customs, Hennessey Performance Engineering, Shelby American and Gas Monkey Garage. Broad incumbents are Gerber Collision & Glass, Christian Brothers Automotive, Caliber Collision, Maaco and Meineke Car Care Centers.
Does Apex Customs have an API?
No public API is recorded for Apex Customs.
What industry is Apex Customs in?
Apex Customs's product category is Automotive Customization and Repair Services. Its primary akta.pro industry code is TLAKAAAK, Collision Repair, Bodywork & Paint (Light-Duty). Its NAICS code is 81112 and its SIC code is 7500.