Event Medical Services

What Event Medical Services does

Event Medical Services ApS is a privately held Danish pre-hospital medical services operator founded in 2020, headquartered in Lille Skensved with a second ambulance station in Galten, Central Jutland. The company delivers private ground ambulance transport, non-emergency lying patient transport, critical care inter-hospital transport, and air ambulance services across Denmark and Europe, alongside dedicated event medical cover for amusement parks (notably Djurs Sommerland), music festivals (Northside, TinderBox), sports events (HB Køge, karting and speedway venues), and TV/film productions. It serves four primary customer segments: private individuals requiring transport not covered by public health insurance, entertainment and event organizers, regional and municipal public-sector buyers, and specialized verticals including demining and munitions clearance operations. A Global Assistance line coordinates international medical repatriation through partner operators worldwide, and a courses-and-training business delivers certified first aid, PVK/IV, and emergency responder training, supplemented by an e-learning platform.

The operating stack combines a small fleet of Mercedes Sprinter ambulances fitted with Kartsana electric stretcher systems and advanced pre-hospital monitoring equipment (syringe and infusion pumps, ventilators, capnography, CRP/HB measurement), the proprietary M-ABCDE patient assessment methodology, and SINE national emergency radio connectivity. Compliance is anchored in Danish Patient Safety Authority SOR registration, Danish Road Directorate emergency vehicle approval, and comprehensive Topdanmark insurance, with senior leadership bringing clinical depth from Falck, Capital Region of Denmark EMS, Region Skåne, and Rigshospitalet anesthesiology.

Revenue is generated across five service streams (ambulance, patient transport, event medical cover, training, and global assistance), all priced on a quote basis except training courses, which carry unit pricing (e.g., the Nødbehandlerkursus at 9,950 DKK excluding VAT). Distribution is direct-to-customer via a multilingual website (Danish, English, German), phone, and 24/7 on-call lines, with no intermediary resellers; the company has no disclosed outside funding and is owned by its two co-founders.

Name

Event Medical Services

Legal name

Event Medical Services ApS

Website

https://eventmedical.dk

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

51–100 employees

Short description

Event Medical Services ApS is a Danish private pre-hospital medical operator providing ground and air ambulance transport, patient transport, event medical cover, and certified training courses to individuals, event organizers, public-sector buyers, and specialized industries across Denmark and Europe.

Ownership category

akta.pro rank

Product category

Emergency Medical Services

NAICS

Ambulance Services (621910), Emergency and Other Relief Services (62423)

SIC

Services-Misc Health & Allied Services, Nec (8090), Services-Health Services (8000)

akta.pro primary industry

Event Medical Services & Standby Coverage (HLAFANAG)

akta.pro secondary industries

Medical Emergency Response & On-site First Aid/Paramedics (BPABANAG), Emergency Response, Assistance & Medical Evacuation Services (THACAEAC), Emergency Medical Care & Field Hospitals (BPADADAC)

Keywords

• Private ambulance services
• Event medical cover
• Patient transport services
• Pre-hospital emergency services
• Medical repatriation services

Headquarters

HQ city

Nykøbing Sjælland

HQ country

Denmark

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Ambulance Services: Private ambulance transport services in Denmark and Europe, covering situations where public health insurance does not apply or where regional ambulance services need assistance. Operates 24/7.
2. Patient Transport: Non-emergency patient transport (lying) for transportation from homes to hospitals or clinics, including inter-hospital transfers and international transport.
3. Event Medical Cover: Pre-hospital emergency response services for events including amusement parks, music festivals, sports events, TV/film productions, and cultural/business events.
4. Training and Courses: Education and training courses including first aid courses, PVK/IV courses, emergency responder courses, and e-learning programs for healthcare personnel.
5. Global Assistance: Medical assistance and home transport services from abroad, including ambulance transport, medical escort on commercial flights, and air ambulance services.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Event Medical Services provides private pre-hospital medical services including ground ambulance transport, non-emergency patient transport, inter-hospital critical care transport, and air ambulance services across Denmark and Europe. The company also delivers customized on-site event medical cover for amusement parks, festivals, sports events, and TV/film productions, plus certified first aid, PVK/IV, and emergency responder training courses approved by Dansk Førstehjælpsråd. Global Assistance offers worldwide medical repatriation through a partner network, complemented by 24/7 emergency on-call availability.

Product overview

Event Medical Services operates as a private ambulance service with three core business divisions: (1) Ambulance and Patient Transport covering ground ambulance, non-emergency patient transport, critical care transport, and air ambulance services across Denmark and Europe; (2) Event Medical Cover providing customized pre-hospital emergency response for amusement parks, festivals, sports events, and film/TV productions; and (3) Courses and Training including first aid courses, emergency responder courses, PVK/IV courses, and e-learning programs. The company also offers Global Assistance for worldwide medical repatriation services.

Differentiator

Problem solved

Functional benefit

Products and services

• Ground Ambulance Service (Ambulancekørsel) Private ambulance transport services in Denmark and Europe, covering situations where public health insurance does not apply or when regional ambulance services require assistance. Operates 24/7 with Mercedes Sprinter ambulances equipped with Kartsana electric stretcher systems.
• Non-Emergency Patient Transport (Liggende Sygetransport)
• Critical Care Transport (Intensiv Transport)
• Air Ambulance Service (Ambulancefly)
• Event Medical Cover (Eventberedskab)
• Global Assistance - Medical Repatriation
• Emergency Responder Course (Nødbehandlerkursus)
• First Aid Course (Førstehjælpskursus)
• PVK/IV Course (Peripheral Venous Catheter Course)
• E-learning Platform

Quantifiable outcome

• Three fully equipped ambulances donated to Ukraine since April 2022, including medical equipment, Zoll defibrillator, and supplies.
• +1 more outcomes

Named customers12 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• Danes for Ukrainian IndependencecoreStrategic or Co-development PartnerHumanitarian partnership formed in April 2022 to support Ukraine war effort. Event Medical Services donated three fully equipped ambulances (April 2022, September 2022, September 2023) with medical equipment including Zoll defibrillators, stretchers, and supplies. The committee purchased ambulances at reduced cost while EMS donated all medical equipment and technology.
• Erstrup TeknikcoreStrategic or Co-development PartnerPreferred partner for service and repairs of ambulances. Sponsored service hours and equipment to ensure donated ambulances were in optimal condition for Ukraine deployment.
• SecmaminorStrategic or Co-development PartnerSponsored various medical equipment for ambulances. Collaboration praised for professional insights and willingness demonstrated in ambulance project for Ukraine.
• HjertevagtminorStrategic or Co-development PartnerSponsored electrode pads for Zoll Pro defibrillator. Swiftly delivered ample supply of electrode pads for Ukraine frontline deployment.
• International Medical PartnerscoreTechnology or IntegrationGlobal network of partners in patient transport ensuring smooth transition between foreign healthcare systems and medical home travel. Partners operate worldwide to handle international and intercontinental patient repatriation.
• Topdanmark Forsikring A/ScoreOthersInsurance partner providing comprehensive coverage including liability, vehicles, equipment, and treatment insurance. Policy number: 9635 826 867.
• Danish Patient Safety Authority (SST)coreOthersRegulatory body overseeing Healthcare Organization Register (SOR). Event Medical Services registered with SOR-ID: 1135841000016003 for pre-hospital treatment services.
• SINE (Security Network)coreOthersDenmark's national radio network for emergency communication connecting police, emergency services, healthcare, military, and emergency management agencies. Reference number: 2021-075929.
• Danish Road DirectoratecoreOthersGovernment body approving emergency vehicles. Event Medical Services approved for emergency vehicles per Executive Order no. 154 of 25 February 2009 on emergency driving. Case number: TS2120103-00789.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Falck A/S: Falck A/S is the dominant Scandinavian private ambulance and pre-hospital care operator, providing patient transport, event standby, and healthcare staffing across Denmark and Europe. EMS directly competes with Falck on private ambulance work, event cover, and substitute staffing for regions, and both EMS founders trained at Falck. Falck is far larger and incumbent, making it the most directly comparable peer.
• International SOS: International SOS is the largest global medical assistance, evacuation, and travel risk management company, providing air ambulance, medical escort, and duty-of-care services to multinational clients. EMS's Global Assistance service and air ambulance offering sit in the same category, though International SOS operates at much greater geographic scale.
• REVA Air Ambulance: REVA is a fixed-wing air ambulance operator providing international medical repatriation and critical care transport worldwide. EMS's Ambulancefly (air ambulance) service is in the same niche and competes for cross-border patient transport contracts in Europe.
• Precare A/S: Precare is a Danish private ambulance and patient transport provider offering pre-hospital services, lying patient transport, and event medical cover in Denmark. It overlaps directly with EMS's core ground ambulance and interhospital service lines, making it a directly comparable local competitor for both private customers and region contracts.
• Global Rescue: Global Rescue is a US-headquartered provider of medical evacuation, security, and travel risk management services, including air ambulance extraction and medical escort coordination. Its service offering and customer profile (travelers, corporate clients, governments) directly mirrors EMS's Global Assistance/medical repatriation business.
• SOS International: SOS International is a Scandinavian travel and medical assistance provider operating across the Nordics with 24/7 alarm centers, medical repatriation coordination, and roadside/medical assistance services. EMS competes with SOS International in the global assistance and medical repatriation segment and serves a similar Nordic enterprise customer base.

Others

• Danish Red Cross (Røde Kors): Danish Red Cross is a humanitarian organization providing first-aid training (certified by Dansk Førstehjælpsråd, the same body approving EMS courses), emergency response, and ambulance support in Denmark. It is an adjacent/ecosystem participant that overlaps with EMS primarily on training and humanitarian medical standby rather than core private ambulance work.

Broad incumbents

• Europ Assistance: Europ Assistance is a global travel, medical, and roadside assistance group providing medical repatriation, travel insurance assistance, and corporate duty-of-care services across multiple continents. It is a broader incumbent in the same medical assistance category as EMS's Global Assistance stream and operates as part of a much wider portfolio.
• Falck Emergency / Falck Healthcare: Falck's broader healthcare division provides substitute staffing, occupational health, and healthcare services to Danish regions and municipalities — overlapping directly with EMS's Sundhedsfaglige vikarer (healthcare substitute staffing) and Region/Kommune services. It is included separately to reflect EMS's healthcare-staffing sub-vertical, where EMS supplies paramedical staff to public-sector clients.

Regional players

• St John Ambulance Denmark (Førstehjælp): St John Ambulance and equivalent first-aid organizations across Europe deliver certified first-aid training and event medical standby similar to EMS's training and event cover lines. While regional in scope, they are comparable competitors for the training and event medical standby business, particularly where EMS pushes beyond Denmark.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@EventMedicaldk
• Facebookfacebook.com/eventmedical.dk
• LinkedInlinkedin.com/company/eventmedical-dk
• Instagraminstagram.com/eventmedical.dk

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Event Medical Services