Bali Zoo

What Bali Zoo does

Bali Zoo is a privately held zoological park located in Gianyar, Bali, Indonesia, legally registered as CV. Bali Harmoni and operating for over 20 years on a 12+ hectare site housing more than 600 animals across 65+ species. It is the first and only zoological park in Bali and a member of PKBSI (the Indonesian Zoo Association). The business sells general admission tickets and a portfolio of paid signature experiences — including Breakfast with Orangutan, Elephant Mud Fun (Sessions I and II), Elephant Explorer, Behind Closed Doors evening tours, Brunch with Capybara, Capybara Connection, and Half-Day Zoo Explorer with Lunch and Transfers — through its own website, dedicated iOS and Android membership apps, and on-site box office, with multi-language support (English, Indonesian, Japanese, Chinese) and Indonesian bank virtual account payments.

The underlying technology is a standard web-based booking platform paired with mobile applications that handle membership and ticketing; there are no disclosed AI, API, or integration layers. The company's value proposition combines interactive animal encounters with active conservation programs, notably the captive breeding of Bali Starlings (Jalak Bali) — approximately 452 birds now exist versus 7-10 in 2007 — and the 2019 release of Boris the silvery gibbon in partnership with The Aspinall Foundation, BKSDA, BBKSDA West Java, and Indonesia's Ministry of Environmental and Forestry. The revenue model is overwhelmingly transactional (one-time tickets and experience packages) with a smaller recurring annual membership stream and supplementary conservation donations supporting the Chainsaw Buyback Program with ASRI.

The customer base is direct-to-consumer: domestic Indonesian tourists (primarily from Jakarta and Surabaya) and international visitors to Bali, with the mix during peak holiday periods approximately 60% domestic and 40% international. Daily attendance averages 800-1,200 visitors with peaks of approximately 2,200, representing a 120% surge during the 2026 Eid al-Fitr holiday driven by the newly launched capybara interaction products. No revenue figures, funding rounds, acquisitions, or material leadership changes are disclosed in the available data.

Name

Bali Zoo

Legal name

CV. Bali Harmoni

Website

https://bali-zoo.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

101–250 employees

Short description

Bali Zoo is a privately held zoological park in Gianyar, Bali, operating for 20+ years with 600+ animals across 65+ species, selling direct-to-consumer tickets and signature interactive experiences (Breakfast with Orangutan, Elephant Mud Fun, Capybara programs) to domestic and international tourists.

Ownership category

akta.pro rank

Product category

Zoological Park and Wildlife Tourism

NAICS

Zoos and Botanical Gardens (71213)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Zoo & Aquarium Parks (Ticketed Wildlife Attractions) (THAJAEAE)

akta.pro secondary industries

Safari Parks & Drive-Through Wildlife Parks (THAAAFAD), Zoos, Aquariums & Botanical Gardens (Educational Collections) (THAJADAL)

Keywords

• Wildlife zoo operations
• Animal encounter experiences
• Conservation breeding programs
• Family tourism attractions
• Wildlife education programs

Headquarters

HQ city

Gianyar

HQ country

Indonesia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. General Admission Tickets: Entry tickets to the zoo providing access to Jungle Encounter, Animal Presentation, Bird Presentation, and Jungle Splash Waterplay. Duration approximately 3 hours with last check-in at 16:00 and opening hours from 09:00-17:00.
2. Experience Packages: Premium experience packages including Breakfast with Orangutan, Elephant Mud Fun, Half-Day Zoo Explorer with Lunch and Transfers, Brunch with Capybara, Capybara Connection, Elephant Explorer, and Behind Closed Doors evening tours.
3. Annual Membership: One Year Pass membership program allowing unlimited visits throughout the year. Available via mobile app for Android and iOS users.
4. Conservation Donations: Donation programs supporting specific conservation initiatives including Boris the Wild Ambassador (silvery gibbon reintroduction) and the Chainsaw Buy Back program supporting loggers in transitioning to sustainable livelihoods.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Bali Zoo operates a 12+ hectare zoological park in Gianyar, Bali, housing over 600 rare and exotic animals across 65+ species. The zoo sells general admission tickets and a portfolio of paid signature experience packages (such as Breakfast with Orangutan, Elephant Mud Fun, Elephant Explorer, Brunch with Capybara, Capybara Connection, Behind Closed Doors, and the Half-Day Zoo Explorer), supported by an annual membership program and conservation donation initiatives.

Product overview

Bali Zoo operates as a single unified zoo and wildlife experience platform offering general admission tickets combined with multiple add-on experience modules. The core product is General Admission providing access to the zoo with included activities (Jungle Encounter, Animal Presentation, Bird Presentation, Jungle Splash Waterplay). Additional paid experiences include Breakfast with Orangutan, Elephant Mud Fun (Sessions I and II), Elephant Explorer, Brunch with Capybara (Sessions I and II), Capybara Connection, Behind Closed Doors evening program, and Half-Day Zoo Explorer with Lunch and Transfers. The zoo also offers a Membership Program as a mobile app for repeat visitors, and support initiatives including the Boris: The Wild Ambassador conservation program and Chainsaw Buy Back Program. The company positions itself as Bali's first zoological park with over 600 animals across 65+ species, offering unique interactive experiences not found elsewhere in Indonesia.

Differentiator

Problem solved

Functional benefit

Products and services

• General Admission Standard zoo entry ticket granting access to Bali's first zoological park including Jungle Encounter, Animal Presentation, Bird Presentation, and Jungle Splash Waterplay activities; approximately 3 hours duration with check-in by 16:00.
• Half-Day Bali Zoo Explorer with Lunch and Transfers A 5-hour half-day experience package combining guided zoo exploration, interactive animal encounters, lunch, and hotel return transfers for visiting tourists.
• Breakfast with Orangutan Signature experience where visitors enjoy breakfast alongside orangutans at their playground, offering up-close primate interaction suitable for families.
• Elephant Mud Fun Multi-hour hands-on package (Sessions I and II) where guests interact with Sumatran elephants through mud activities, feeding, bathing, and play in natural pools.
• Elephant Explorer 1.5-hour immersive guided experience exploring elephant habitat via ranger car with feeding sessions and close-encounter learning in a naturalistic setting.
• Brunch with Capybara 2026-launched brunch experience (Sessions I and II) pairing a meal with interactive capybara feeding and close engagement sessions.
• Capybara Connection 1-hour relaxed experience launched in 2026 offering visitors up-close feeding and gentle interaction with capybaras, including a complimentary drink.
• Behind Closed Doors Exclusive 2-hour evening program (4-6 PM) offering after-hours zoo exploration, behind-the-scenes animal encounters, guided tours, and included snacks and drinks.
• Annual Membership (One Year Pass) Subscription-style annual pass providing unlimited zoo visits throughout the year, managed through the Bali Zoo Membership mobile app on Android and iOS.
• Boris the Wild Ambassador Conservation Donation Donation program supporting Boris the Silvery Gibbon and the Gibbon Into the Wild conservation effort in partnership with The Aspinall Foundation.
• Chainsaw Buy Back Program Donation Donation channel supporting ASRI's program that helps loggers transition to sustainable livelihoods in place of logging.

Quantifiable outcome

• Approximately 452 Bali Starlings now exist through captive breeding programs, up from near-extinction with only 7-10 individuals in 2007
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered core.

• The Aspinall FoundationcoreStrategic or Co-development Partner · 25 July 2019Collaboration with The Aspinall Foundation for the 'Gibbon Into the Wild' conservation program. Boris, a silvery gibbon born at Bali Zoo in 2010, was sent to their rehabilitation center in Ciwidey, West Java in 2018 for preparation for wild release. The foundation provided expertise in rehabilitation and wildlife reintroduction, contributing to Boris's successful release into the Situ Patengan Nature Reserve in July 2019.
• ASRI (Alumni Swadaya Untuk Redesain Indonesia)coreStrategic or Co-development Partner · 1 January 2019Collaboration with ASRI on the Chainsaw Buyback Program, which offers loggers venture capital support to transition to sustainable livelihoods. Since 2019, Bali Zoo has supported this program through donations from visitors, helping loggers switch to alternative occupations while benefiting environmental health.
• PKBSI (Perhimpungan Kebun Binatang se-Indonesia)coreOthersBali Zoo is a member of PKBSI, the Indonesian Zoo Association, representing zoos across Indonesia and supporting professional standards in zoo management, animal welfare, and conservation efforts.
• BKSDA Bali (Balai Konservasi Sumber Daya Alam)coreStrategic or Co-development PartnerCollaboration with BKSDA Bali (Nature Resources Conservation Agency) for wildlife conservation and reintroduction programs, including the release of Boris the silvery gibbon into protected areas.
• BBKSDA West JavacoreStrategic or Co-development PartnerCollaboration with BBKSDA West Java (West Java Nature Resources Conservation Agency) for the gibbon reintroduction program. Boris was released into the Situ Patengan Nature Reserve in West Java in partnership with this agency.
• Ministry of Environmental and ForestrycoreStrategic or Co-development PartnerPartnership with the Ministry of Environmental and Forestry for official approval and support of wildlife reintroduction programs, including the release of Boris the silvery gibbon into the wild.

Scale indicators7 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Bali Safari Park: Bali Safari Park is a wildlife and safari-themed attraction operating in the same Gianyar/Ubud corridor of Bali, offering animal encounters, safari rides, and family entertainment experiences aimed at the same domestic-and-international tourist mix as Bali Zoo.
• Gembira Loka Zoo: Yogyakarta-based zoological park offering animal encounters, signature experiences, and conservation programs targeting domestic Indonesian family tourists, making it a structural analog to Bali Zoo outside the Bali market.
• Ragunan Zoo: Jakarta's government-operated zoological park, the largest in Indonesia with similar holdings of native species (orangutans, gibbons, Sumatran elephants) and a comparable focus on education, conservation, and family visitation.
• Taman Safari Indonesia: Indonesia's largest drive-through safari park operator with sites in Bogor, Prigen, and Bali, offering comparable animal encounters, conservation breeding, and signature wildlife experiences in a directly adjacent business model.

Regional players

• Chimelong Safari Park: Chimelong's safari/wildlife complex in Guangzhou offers signature animal encounters, breeding programs, and theme-park-style visitor experiences aimed at family tourists across Asia — a comparable scale and product mix in a different Asian market.
• Australia Zoo: Australia Zoo is a privately operated wildlife park built on signature animal encounters, conservation partnerships, and premium hands-on experiences, making it a useful behavioral analog despite operating in a different geography.

Broad incumbents

• Jurong Bird Park: Formerly part of Mandai Wildlife Group, Jurong Bird Park exemplifies the Asian zoological attraction model Bali Zoo operates within — ticketed wildlife collections, signature presentations, and family entertainment — at significantly larger institutional scale.
• Mandai Wildlife Group (Singapore Zoo, Night Safari): Mandai Wildlife Group operates Singapore Zoo, Night Safari, and River Wonders — multi-site zoological attractions in Southeast Asia that share Bali Zoo's emphasis on signature animal encounters, conservation breeding, and premium immersive experiences, but at significantly larger scale and budget.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/balizoo
• Facebookfacebook.com/balizooofficial
• LinkedInlinkedin.com/company/balizooofficial

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bali Zoo