The Taylor Reach Group
The Taylor Reach Group (ApexCX) is a private customer experience consultancy founded in 2003 that sells full life-cycle CX advisory, implementation, and managed services to enterprise customers in retail, ecommerce, banking, insurance, and healthcare, including Fortune 500/100 firms.
- Company typePrivate
- Founded2003
- HeadquartersOshawa, Canada
- Headcount11–50
- GTM typeB2B
- OfferingServices
What The Taylor Reach Group does
The Taylor Reach Group (operating commercially as ApexCX) is a private customer experience consultancy founded in 2003 that sells full life-cycle CX services to enterprise customers. Its core offerings span six service lines: Assessment & Design, AI in CX, Implementation, Metrics & Analytics, Managed Services, and BPO & Alternatives. The underlying methodology is a domain-specialized, industry-customized assessment process that ties CX needs to a client's broader business model, growth strategy, and changing customer expectations — positioning the firm against generic IT and stand-alone BPO providers.
The company serves customer-facing enterprises in retail, ecommerce, banking, insurance, and healthcare, including named Fortune 500 and Fortune 100 references. Revenue is generated through professional services fees (assessment, design, implementation) plus recurring managed services and ongoing advisory, with multi-year, quote-based contracts. Go-to-market is consultative, sales-led enterprise motion supported by a content-driven website, published case studies, and direct contact (phone and form). The firm maintains a multi-provider BPO channel across offshore, nearshore, and onshore geographies, which it uses to deliver vendor-neutral recommendations rather than captive outsourcing.
The Taylor Reach Group firmographics
Firmographics- Name
- The Taylor Reach Group
- Legal name
- ApexCX
- Website
- https://thetaylorreachgroup.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Taylor Reach Group (ApexCX) is a private customer experience consultancy founded in 2003 that sells full life-cycle CX advisory, implementation, and managed services to enterprise customers in retail, ecommerce, banking, insurance, and healthcare, including Fortune 500/100 firms.
- Ownership category
- akta.pro rank
The Taylor Reach Group industry classification
Industry- Product category
- Customer Experience Consulting
- NAICS
- Management Consulting Services (54161)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Customer Experience (CX) & Digital Experience (BPAHAEAC)
- akta.pro secondary industries
- Customer Experience (CX) Quality, Training & Workforce Management (WFM) (BPAAAAAJ), Customer Experience (CX) & Voice-of-Customer Analytics (BPAHALAK)
Keywords
Where The Taylor Reach Group is headquartered
LocationHeadquarters
- HQ city
- Oshawa
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
The Taylor Reach Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Professional Services - Assessment & Design: Consulting fees for comprehensive CX assessment, diagnosis, and evaluation services. Industry-specific and customized roadmaps for CX transformation.
- Professional Services - Implementation: Hands-on implementation services delivering winning CX strategies tailored to desired outcomes. Works alongside client employees to achieve specific ROI.
- Managed Services: Ongoing CX management and advisory services providing forward-looking managed services and continuous consultation for CX growth.
- BPO Alternatives Consulting: Expert recommendations and guidance on BPO provider selection, matching clients with best-fit providers across various geographies.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom enterprise pricing based on scope and requirements |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
The Taylor Reach Group product offering
Product offeringCore offering
The Taylor Reach Group (operating as ApexCX) is a contact center and customer experience (CX) consulting firm that sells advisory, design, implementation, analytics, managed services, and BPO-alternatives engagements to organizations running customer-facing operations. Service lines include Assessment & Design, AI in CX, Implementation, Metrics & Analytics, Managed Services, and BPO & Alternatives, with engagements scoped and priced per client.
Product overview
ApexCX is a full life-cycle customer experience support company offering a suite of professional services including Assessment & Design, AI in CX, Implementation, Metrics & Analytics, Managed Services, and BPO & Alternatives. The company provides end-to-end CX support across assessment, design, implementation, and ongoing managed services, serving industries including retail, ecommerce, banking, insurance, healthcare, Fortune 500 and Fortune 100 companies.
Differentiator
Problem solved
Functional benefit
Products and services
- Assessment & Design Consulting engagement that assesses an organization's current contact center / CX operations and designs a target operating model, technology stack, and customer experience strategy for mid-market and enterprise clients.
- AI in CX
Quantifiable outcome
- Capacity increased by 9%, training time to proficiency reduced by 50%, and reduced navigation screens for CSRs by 70%
- +3 more outcomes
Companies that use The Taylor Reach Group
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
The Taylor Reach Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
The Taylor Reach Group partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- BPO Providers (Offshore, Nearshore, Onshore)coreRelationships with many BPO providers enable the company to assist clients who don't know the ins and outs of BPO (Offshoring, Nearshoring, Onshoring) to avoid bad business deals with wrong BPO. They recommend the best type of BPO and from what geography to meet specific client needs.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
The Taylor Reach Group competitors and assessment
Company assessmentBroad incumbents
- Foundever (formerly Sitel Group): Foundever is a global CX leader offering advisory, BPO, and technology services; its CX consulting arm competes with ApexCX for enterprise transformation engagements, though most of its business is execution and managed services at scale.
- Concentrix: Concentrix is a global CX solutions and BPO giant offering strategy, design, technology, and managed services to enterprise clients; it overlaps with ApexCX's full life-cycle CX offering but operates at much larger scale and across more geographies.
- Verint Systems: Verint is a CX automation and workforce engagement management vendor with analytics and AI capabilities that overlap with ApexCX's Metrics & Analytics and AI in CX service lines, though Verint sells primarily technology rather than advisory.
- Five9: Five9 is a cloud contact center platform with growing AI and CX transformation services; competes with ApexCX in helping enterprises modernize customer experience operations, particularly in AI deployment and migration projects.
- NICE (NiCE Ltd.): NiCE is a major enterprise software vendor for contact center, WFM, and customer experience analytics with significant professional services and advisory capabilities, overlapping with ApexCX's analytics and managed services offerings.
- Genesys: Genesys is a leading contact center as a service (CCaaS) and CX orchestration platform that increasingly bundles AI-driven CX advisory and professional services; competes with ApexCX on AI-in-CX strategy and platform-led transformation.
- TTEC Holdings: TTEC is a large global CX technology and BPO provider with advisory, implementation, and managed services capabilities; it competes with ApexCX on enterprise CX strategy and AI deployment, but at vastly greater scale and as part of a broader outsourcing portfolio.
Direct peers
- ICM Group: ICM Group is a contact center and customer experience consultancy that helps enterprises design, transform, and optimize their customer operations—directly overlapping with ApexCX's full life-cycle CX advisory and managed services offerings.
- Center of Excellence Contact Center Consulting: CO/Expert is a boutique contact center consultancy providing assessment, design, and optimization services to enterprise contact centers, making it a near-direct competitor in the same CX advisory niche as ApexCX.
- McNally & Associates: McNally & Associates specializes in contact center and customer experience consulting with focus on operational transformation, workforce optimization, and CX strategy—closely mirroring ApexCX's core service mix for enterprise clients.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
The Taylor Reach Group social profiles
Digital presenceThe Taylor Reach Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Taylor Reach Group leadership team
Management profileNumber of profiles
Profiles1 record
The Taylor Reach Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Taylor Reach Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Taylor Reach Group
What does The Taylor Reach Group do?
The Taylor Reach Group (operating as ApexCX) is a contact center and customer experience (CX) consulting firm that sells advisory, design, implementation, analytics, managed services, and BPO-alternatives engagements to organizations running customer-facing operations. Service lines include Assessment & Design, AI in CX, Implementation, Metrics & Analytics, Managed Services, and BPO & Alternatives, with engagements scoped and priced per client.
Is The Taylor Reach Group a public or private company?
The Taylor Reach Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Taylor Reach Group founded?
The Taylor Reach Group was founded in 2003. It employs 11 to 50 people.
Where is The Taylor Reach Group based?
The Taylor Reach Group is headquartered in Oshawa, Canada, in the North America region.
How does The Taylor Reach Group make money?
Four revenue lines are on record. Professional Services - Assessment & Design is the primary driver. The others are professional Services - Implementation, managed Services and BPO Alternatives Consulting.
Who are The Taylor Reach Group's main competitors?
Broad incumbents on record are Foundever (formerly Sitel Group), Concentrix, Verint Systems, Five9, NICE (NiCE Ltd.), Genesys and TTEC Holdings. Direct peers are ICM Group, Center of Excellence Contact Center Consulting and McNally & Associates.
Does The Taylor Reach Group have an API?
No public API is recorded for The Taylor Reach Group.
What industry is The Taylor Reach Group in?
The Taylor Reach Group's product category is Customer Experience Consulting. Its primary akta.pro industry code is BPAHAEAC, Customer Experience (CX) & Digital Experience, with a secondary code of BPAAAAAJ, Customer Experience (CX) Quality, Training & Workforce Management (WFM). Its NAICS code is 54161 and its SIC code is 8742.