What Tetu.com does

Têtu.com is a privately held French LGBT+ media company founded in 1995, headquartered in Paris (Studio Têtu) and publishing across the web platform tetu.com, a quarterly print magazine, and a portfolio of adjacent community products. Its core offering is daily LGBT+ editorial coverage across News, Society & Politics, Culture, and Sexo & Santé, supplemented by a complete digital archive of all issues published since summer 1995 accessible to subscribers. The product portfolio includes Têtu Connect (a dating/connection platform for the LGBT+ community), Têtu Jobs (an inclusive job board), Les Events Têtu (event organization, anchored by the BIZARRE queer festival in Paris), and Studio Têtu (a Paris-based content creation studio launched in 2021 that produces branded campaigns for partner brands including Levi's, Mastercard True Name, Adobe, Polo Ralph Lauren, NYX, and France Télévisions).

The underlying technology is a conventional digital media publishing platform with subscription management, newsletter distribution, and an archive reader; no proprietary AI/ML, API, or app layer is documented. Têtu operates as a vertically integrated niche media house combining editorial production, print and digital distribution, live events, and commercial content services.

Têtu monetizes through three principal streams: (1) recurring digital subscriptions and annual print magazine bundles starting at €5.90/month with no commitment, (2) single-issue and kiosk sales of the quarterly print magazine distributed in France, and (3) professional-services revenue from Studio Têtu, which delivers custom branded content, editorial strategy, and influence campaigns to enterprise clients targeting LGBT+ audiences. The company is reader-supported, has survived two prior shutdowns, and celebrated its 30th anniversary in 2025 while continuing to publish actively in 2026.

Name

Tetu.com

Legal name

Tetu.com

Website

https://tetu.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Têtu.com is a French LGBT+ media company, founded in 1995, operating a daily news website, a quarterly print magazine, and adjacent community products (dating, jobs, events, branded-content studio) serving French-speaking LGBT+ audiences and inclusive brands.

Ownership category

akta.pro rank

Product category

LGBT+ Media Publishing

NAICS

Broadcasting and Content Providers (516)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Consumer News & Digital Newsrooms (Web/App-First) (MPAJADAD)

Keywords

• LGBT+ media
• Digital publishing
• Print magazine
• Branded content
• Community media

Headquarters

HQ city

Placé

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Subscription Revenue: Monthly and annual subscription plans providing access to digital content, exclusive articles, and magazine archives dating back to 1995
2. Magazine Sales: Physical quarterly magazine available for individual purchase or as part of subscription bundle, featuring portraits, investigations, and reportages
3. Branded Content/Studio Têtu: Custom content campaigns and branded storytelling services for partner brands including Levi's, Mastercard, Adobe, Polo Ralph Lauren, targeting diverse and inclusive audiences

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Tetu.com is a French LGBT+ media outlet that publishes daily digital news, a quarterly print magazine, and complete archives dating back to 1995 across categories including news, society and politics, culture, and sexuality/health. The company also operates Studio Têtu, a Paris-based branded content studio producing custom campaigns for partner brands seeking to reach LGBT+ audiences authentically.

Product overview

Tetu.com operates as a comprehensive LGBT+ media platform consisting of multiple interconnected products: the core digital news website (tetu.com) providing daily LGBT+ coverage across news, society, culture, and sexuality; a quarterly print magazine available by subscription; Studio Têtu, a content creation studio for branded campaigns; Têtu Connect, a dating service for the LGBT+ community; Les Events Têtu, an events division organizing queer events; Tetu Jobs, an inclusive job board; and an archive service with issues dating back to 1995. The platform also offers a subscription/support program providing exclusive content and community access.

Differentiator

Problem solved

Functional benefit

Brands

• Studio Têtu: A content creation studio based in Paris created by the LGBTQIA+ media Têtu. Designs tailor-made campaigns placing emotion, diversity, and inclusivity at the heart of stories. Services include trend reports, strategy, editorial strategy, artistic direction, content production, and influence strategy.
• Têtu Jobs

Products and services

• Magazine trimestriel têtu· (Quarterly Print Magazine) Quarterly print magazine featuring portraits of inspiring personalities, original investigations, and regional and international reportages. Available by subscription or as a single issue at newsstands across France, targeting the French-speaking LGBT+ community.
• Soutenir Têtu (Digital & Print Subscription) Subscription program starting from €5.90/month with no commitment, providing subscribers access to weekly curated articles, exclusive supporter-only content, the quarterly print magazine, and the complete digital archive of issues dating back to 1995.
• Studio Têtu (Branded Content Studio) Paris-based content creation studio offering trend reports, strategy, editorial strategy, artistic direction, content production, and influence services for brands seeking to authentically engage LGBT+ audiences. Past clients include Levi's, Mastercard, Adobe, Polo Ralph Lauren, NYX Professional Makeup, and France Télévisions.
• Têtu Connect Dating and connection platform for the LGBT+ community.
• Les Events Têtu Events division creating and managing LGBT+ community events, including the BIZARRE festival (first queer festival at À la folie Paris) and participation in Pride marches and community gatherings.
• Têtu Jobs Job board and recruitment platform connecting LGBT+ professionals with inclusive employers.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered flagship, core and minor.

• Levi'sflagshipStrategic or Co-development PartnerStudio Têtu collaborated with Levi's on multiple campaigns including 'Champs Libres' podcast series featuring 10 LGBTQIA+ personalities, and 'Unlabeled. Speak Loud. Love Louder' campaign for Coming Out Day with donations to GiveOut emergency fund for Afghanistan LGBTQIA+ people.
• Mastercard (True Name)coreStrategic or Co-development PartnerStudio Têtu accompanied Mastercard on True Name campaign, interviewing LGBTQIA+ talents about how the service helped their transition journey and living in harmony with their identity.
• AdobeminorStrategic or Co-development PartnerStudio Têtu worked with Adobe on 'De la Suite dans les idées' brand content campaign, challenging LGBTQIA+ talents to express creativity using Adobe software for TikTok content.
• Polo Ralph LaurenflagshipStrategic or Co-development PartnerStudio Têtu created Pride 2020 campaign for Ralph Lauren featuring choreography by Mehdi Kerkouche with LGBTQIA+ dancers, transmitting message of tolerance, pride, and acceptance on background of freedom.
• NYX Professional MakeupminorStrategic or Co-development PartnerCollaboration with NYX and Mag Jeunes LGBT+ to create training and awareness platform for LGBTQIA+ community, combining theoretical bases and concrete scenarios to educate and support people from young age.
• France TélévisionscoreStrategic or Co-development PartnerStudio Têtu produced IDAHOT awareness campaign 'Amour Censure' inspired by Hoshi song, with voice-over by Vanessa Paradis, broadcast across all France Télévisions channels for International Day Against Homophobia.
• Le Slip FrançaisminorStrategic or Co-development PartnerCollaborated on Easy Wear collection campaign including TikTok content created by LGBTQIA+ creatives, exploring impact of lockdown on fashion habits.
• Mag Jeunes LGBT+minorStrategic or Co-development PartnerPartnership with NYX and Studio Têtu to create unique training and awareness platform combining theoretical knowledge and practical scenarios for LGBTQIA+ community education.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• Hornet: Global LGBT+ social network that combines a dating/connection product (comparable to Têtu Connect) with original editorial content. Partial overlap with Têtu's news + dating ecosystem.
• Grindr: Leading LGBT+ dating and social connection app. Directly comparable to Têtu Connect sub-brand, and increasingly a content/news adjacency that competes for LGBT+ audience time.

Direct peers

• Gay Times: UK LGBT+ media brand spanning print, digital, and events. Closest peer in combining a heritage print title with a daily digital newsroom and live event properties, akin to Têtu's print + tetu.com + Les Events Têtu.
• Attitude: UK-based LGBT+ magazine with digital content, events (Attitude Awards), and a strong branded-content arm — directly comparable to Têtu's editorial + Studio Têtu structure.
• Out Magazine: US-based LGBT+ magazine and digital media brand covering culture, politics, and lifestyle. Mirrors Têtu's mix of print magazine, online news, and community-focused content.
• PinkNews: UK-based digital LGBT+ news outlet that, like Têtu, focuses on daily news, culture, and politics for the LGBT+ community. Closest comparable in business model: ad- and subscription-supported web-first news with branded-content capabilities.
• The Advocate: Long-running US LGBT+ news and culture publication, originally a print magazine now operating as a digital-first outlet. Directly comparable to Têtu's combined print + digital news + culture positioning.

Broad incumbents

• Konbini: French digital media brand focused on pop culture, lifestyle, and progressive social content for younger audiences. Comparable in digital-first publishing model and brand-partner content production in France.
• Brut: Major French digital-native media brand producing short-form video news and culture content. Comparable as a French-language digital publisher competing for similar Gen Z / millennial audience attention and ad budgets.
• Vice Media: Global digital media company combining editorial, video, and a branded-content studio. Comparable to Têtu's mix of editorial + Studio Têtu branded-content offering, though at vastly larger scale and broader audience.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/TETUmag
• Facebookfacebook.com/tetumag
• LinkedInlinkedin.com/company/tetu
• Instagraminstagram.com/tetumag/?hl=fr

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tetu.com