Eventoplus
Eventoplus is a Spanish B2B media and directory platform serving the MICE sector since 2000, connecting event agencies, venues, and service suppliers through a transmedia portfolio spanning a 1,100+ supplier directory, audited magazine, newsletter, job board, mobile app, and live industry events and awards.
- Company typePrivate
- Founded2000
- HeadquartersBarcelona, Spain
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Eventoplus does
Eventoplus is a Spanish B2B media and directory platform serving the MICE (Meetings, Incentives, Conferences, Exhibitions) sector, operating as the core digital asset of Grupo Eventoplus since its founding in 2000. Headquartered in Barcelona with additional offices in Madrid and Sevilla, the company runs a transmedia portfolio that includes a web-based directory of 1,100+ event suppliers (agencies, venues, service providers, and destinations) attracting 140,000+ monthly page views, a weekly newsletter reaching 16,000+ professionals, the audited eventos Magazine with 5,000+ subscribers and 14,000 readers, the specialized eventoJobs recruitment platform, a mobile app, and a portfolio of live industry events (MIS workshops, BED, MED, Sports & Events Europe, and the Premios eventoplus awards, now in its 20th edition). Underlying technology consists of a web platform with a searchable categorized directory, content management for daily news/case studies/articles/reports, and mobile app access; no AI/ML capabilities are disclosed.
The business model combines four recurring revenue streams: directory listings and advertising (subscription-based), face-to-face event participation and sponsorship fees, print and digital magazine subscriptions, and recruitment listings on eventoJobs. The go-to-market is sales-led and horizontal, targeting a broad base of event agencies, venues, and service suppliers across Spain and Portugal, with select international extension through MIS International and Sports & Events Europe. Customer segments include event agencies and planners (primary), event venues and spaces, event service suppliers, and MICE industry professionals. The company is privately held with no disclosed venture capital or private equity investment and no evidence of revenue disclosure.
Eventoplus firmographics
Firmographics- Name
- Eventoplus
- Legal name
- Eventoplus
- Website
- https://eventoplus.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Eventoplus is a Spanish B2B media and directory platform serving the MICE sector since 2000, connecting event agencies, venues, and service suppliers through a transmedia portfolio spanning a 1,100+ supplier directory, audited magazine, newsletter, job board, mobile app, and live industry events and awards.
- Ownership category
- akta.pro rank
Eventoplus industry classification
Industry- Product category
- MICE Industry Media & Directory
- NAICS
- Convention and Trade Show Organizers (56192), Promoters of Performing Arts, Sports, and Similar Events (7113)
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- Event Discovery, Listings & Calendar Platforms (MPAGAJAL)
- akta.pro secondary industries
- Attendee Acquisition & Delegate Marketing (THAHAGAE), Sponsorship, Exhibitor & Partnership Management Services (THAHACAK)
Keywords
Where Eventoplus is headquartered
LocationHeadquarters
- HQ city
- Barcelona
- HQ country
- Spain
- HQ region
- Europe
Offices3 records
Markets served
Eventoplus business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Others
Revenue model
- Directory and Advertising Services: Revenue generated from supplier listings in the directory, advertising on the platform and newsletter, and sponsored content opportunities.
- Face-to-Face Events: Revenue from hosting industry events including MIS (Meeting & Incentive Summit), BED (Barcelona Event Day), MED (Madrid Event Day), and Sports & Events Europe. These are workshop/conference format events connecting buyers and suppliers.
- Print Publications: eventos Magazine subscription and distribution revenue, along with specialized guides (Espacios, Agencias, Destinos).
- Recruitment Services: eventoJobs platform offering job listings for the MICE sector.
Go-to-market motion1 record
Distribution channels5 records
Marketing channels8 records
Eventoplus product offering
Product offeringCore offering
Eventoplus is a B2B transmedia platform serving the Spanish MICE (Meetings, Incentives, Conferences, Exhibitions) industry, centered on an online directory of 1,100+ event suppliers, venues, and agencies. Its offering combines digital content (news, case studies, podcast, reports), a printed and digital magazine (eventos Magazine), a weekly newsletter, a specialized job board (eventoJobs), and a portfolio of organized industry events and an annual awards ceremony (Premios eventoplus). The platform also sells content marketing campaigns and supplier lead-generation packages to suppliers, destinations, and convention bureaus targeting event planners.
Product overview
Eventoplus is a comprehensive B2B media and directory platform for the MICE (Meetings, Incentives, Conventions & Events) sector in Spain, operated by Grupo Eventoplus since 2000. The platform operates as a transmedia ecosystem combining digital directory services (eventoplus.com with 1,100+ supplier listings), publications (eventos Magazine, Guía de Espacios, Guía de Agencias, Guía de Destinos), specialized job board (eventoJobs), weekly newsletter (16,000+ subscribers), face-to-face events (MIS workshops, BED, MED, Sports & Events Europe, Premios eventoplus awards), and content marketing services. The product portfolio is organized around connecting event professionals with suppliers, venues, agencies, and destinations through both digital and physical touchpoints, with an additional mobile app for on-the-go access.
Differentiator
Problem solved
Functional benefit
Brands
- Finder: Service helping users find agencies, venues, and suppliers for their events
- eventoplus.com
Products and services
- eventoplus.com Directory Online B2B directory listing 1,100+ event suppliers (agencies, venues, service providers, destinations) for the Spanish MICE sector, with monthly traffic exceeding 140,000 page views and daily content updates.
- Eventoplus Newsletter Weekly newsletter delivering MICE sector news and curated content to 16,000+ event industry professionals in Spain.
- eventoJobs Specialized recruitment platform connecting employers with event professionals in the MICE (Meetings, Incentives, Conferences, Exhibitions) sector.
- eventos Magazine Print and digital magazine covering trends and best practices in the meetings and events industry, with 5,000+ subscribers, 14,000 readers, and audited (OJD) distribution.
- MIS (Meeting & Incentive Summit) Two-day appointment-based workshop connecting national and international event buyers with Spanish and Portuguese event suppliers, with National MIS, MIS International, and MIS Andalucía editions.
- BED (Barcelona Event Day) One-day networking, training, and business event connecting event organizers (primarily from Catalonia) with national event providers, held in Barcelona.
- MED (Madrid Event Day) Event day in Madrid focused on event production and technology, combining meetings, training, and networking for event professionals and providers.
- Sports & Events Europe International three-day workshop specialized in sports tourism for groups, bringing together buyers and providers through meetings and experiences.
- Finder Service Free assistance service helping users find agencies, venues, and suppliers for their events.
- Eventoplus App Mobile application providing on-the-go access to the Eventoplus directory and related services for event professionals.
Companies that use Eventoplus
Customer profileSegments4 records
Ideal customer profiles2 records
Eventoplus technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Eventoplus partnerships and signals
Strategic signalScale indicators7 records
Recent moves5 records
Expansion highlights4 records
Eventoplus competitors and assessment
Company assessmentBroad incumbents
- PCMA (Professional Convention Management Association): PCMA is a leading global association for the events and convention industry, producing content, education, and flagship events. It is comparable to Eventoplus in audience and content leadership, though broader in geographic and membership scope.
- Eventbrite: Eventbrite is a global event discovery and ticketing platform. While it is consumer- and ticketing-led rather than B2B MICE, it competes for event discovery mindshare and event marketing budgets in the same advertiser base as Eventoplus.
- Bizzabo: Bizzabo is an event experience platform serving enterprise event organizers globally. It competes with Eventoplus for event technology and content marketing spend, though it focuses on the technology layer rather than directories or trade media.
- MPI (Meeting Professionals International): MPI is the largest global association for meeting and event professionals, offering education, networking, and media. It competes with Eventoplus for the same planner audience and industry authority, but as a non-profit membership body.
Direct peers
- Cvent: Cvent is a global event management platform with a large supplier sourcing network and event marketing technology. It directly overlaps with Eventoplus's directory-plus-events business model, although Cvent operates at much greater scale and breadth.
- BizBash: BizBash is a North American B2B media and event platform for event professionals and venues, combining a vendor directory, editorial content, and industry events — directly mirroring Eventoplus's transmedia model.
- MeetingsNet: MeetingsNet is a US-based B2B media brand covering the meetings and events industry, with news, research, and awards. It is the closest English-language analog to Eventoplus's trade media + directory model for the MICE sector.
- Event Industry News: Event Industry News is a UK-based B2B news and resource platform for the events sector. It is comparable to Eventoplus as a content-led media brand serving event professionals, though with a different geographic focus.
- Smart Meetings: Smart Meetings is a B2B media brand covering the meetings industry with a venue directory, magazine, and awards. It is a comparable trade media and directory player targeting the same MICE planner audience as Eventoplus.
Emerging players
- Swapcard: Swapcard provides event management and attendee engagement technology for B2B events. It overlaps with Eventoplus's MIS/BED/MED buyer–supplier meeting format through a technology-led rather than media-led model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Eventoplus social profiles
Digital presenceEventoplus financial estimates
Financial estimateRevenue estimate
Valuation estimate
Eventoplus leadership team
Management profileNumber of profiles
Profiles1 record
Eventoplus subsidiaries and ownership
Company hierarchySubsidiaries7 records
Eventoplus funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Eventoplus M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Eventoplus
What does Eventoplus do?
Eventoplus is a B2B transmedia platform serving the Spanish MICE (Meetings, Incentives, Conferences, Exhibitions) industry, centered on an online directory of 1,100+ event suppliers, venues, and agencies. Its offering combines digital content (news, case studies, podcast, reports), a printed and digital magazine (eventos Magazine), a weekly newsletter, a specialized job board (eventoJobs), and a portfolio of organized industry events and an annual awards ceremony (Premios eventoplus). The platform also sells content marketing campaigns and supplier lead-generation packages to suppliers, destinations, and convention bureaus targeting event planners.
Is Eventoplus a public or private company?
Eventoplus is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Eventoplus founded?
Eventoplus was founded in 2000. It employs 11 to 50 people.
Where is Eventoplus based?
Eventoplus is headquartered in Barcelona, Spain, in the Europe region.
How does Eventoplus make money?
Four revenue lines are on record. Directory and Advertising Services are the primary driver. The others are face-to-Face Events, print Publications and recruitment Services.
Who are Eventoplus's main competitors?
Broad incumbents on record are PCMA (Professional Convention Management Association), Eventbrite, Bizzabo and MPI (Meeting Professionals International). Direct peers are Cvent, BizBash, MeetingsNet, Event Industry News and Smart Meetings. Swapcard is listed as an emerging player.
Does Eventoplus have an API?
No public API is recorded for Eventoplus.
What industry is Eventoplus in?
Eventoplus's product category is MICE Industry Media & Directory. Its primary akta.pro industry code is MPAGAJAL, Event Discovery, Listings & Calendar Platforms, with a secondary code of THAHAGAE, Attendee Acquisition & Delegate Marketing. Its NAICS code is 56192 and its SIC code is 7310.