What Claassen, Moolenbeek & Partners does

Claassen, Moolenbeek & Partners (CM&P) is a Dutch business advisory firm founded in 1983 that serves mid-market SMB (MKB) companies in the Netherlands. Its core offering is organized around three service pillars: Business Strategy (Bedrijfsstrategie), Business Acquisition and Transfer (Bedrijfsovername) covering both buy-side and sell-side advisory, business valuation, and succession planning, and Business Financing (Bedrijfsfinanciering) covering financing plans, corporate restructuring, and start-up/scale-up guidance. Additional services include private equity intermediation and value-realization consulting. The firm delivers these services through a partner-only model of approximately 60 independent advisors operating from 9 regional offices (Rosmalen headquarters plus Utrecht, Amsterdam, Emmen, Zwolle, Arnhem, 's-Hertogenbosch, Rotterdam, Eindhoven, and Breda) with multiple dependances, providing nationwide Dutch coverage.

The target customer is the Dutch director-owner (DGA) of an MKB business typically employing 15–250 people, facing strategic decisions on growth, acquisition, financing, or business succession. The firm has been involved in 500+ business valuations and has executed engagements spanning construction, luxury automotive, and contracting industries. CM&P leverages an extensive partner-network model where partners are themselves entrepreneurs with prior operational experience, and the firm maintains a referral and financing-solution ecosystem with major Dutch banks (Rabobank, ING, ABN AMRO, among others), industry associations (MKB-NL, NVP, BOBB, TLN, BOVAG), and online M&A marketplaces (Brookz, Bedrijventekoop.nl).

The firm makes money through bespoke professional advisory fees, with pricing determined per engagement based on scope, complexity, and client size; multi-year contracts are noted. There is no proprietary technology platform — the value proposition rests on partner expertise, brand (40+ years of history), nationwide physical presence, and ecosystem access. The firm is privately held under a partnership structure with no external investors, no parent company, and no funding rounds; current leadership is CEO Peter Knuvers (appointed January 2022), with board members Jules van Berlo and Robert Claassen. Founders Eduard Claassen and Coen Moolenbeek retired between 2013 and 2016.

Name

Claassen, Moolenbeek & Partners

Legal name

Claassen, Moolenbeek & Partners

Website

https://cmenp.nl

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

51–100 employees

Short description

Claassen, Moolenbeek & Partners is a Dutch business advisory firm serving mid-market SMB (MKB) entrepreneurs with strategy, M&A, valuation, financing, and succession advisory, delivered through roughly 60 partners across 9 regional offices in the Netherlands.

Ownership category

akta.pro rank

Product category

Business Advisory Services

NAICS

Management Consulting Services (54161), Administrative Management and General Management Consulting Services (541611), Portfolio Management and Investment Advice (523940)

SIC

Services-Management Consulting Services (8742), Investment Advice (6282)

akta.pro primary industry

M&A Advisory (Buy-side/Sell-side) (BPAHADAC)

akta.pro secondary industries

Corporate Development & Strategic Partnerships Advisory (JVs, Alliances, Carve-outs) (BPAHAOAG), Buy-Side M&A Advisory (FSAEAGAB), Management Buyouts (MBO/MBI) & Sponsor-Led Transactions Advisory (FSAEAGAI)

Keywords

• M&A advisory services
• Business strategy consulting
• Corporate financing advisory
• Succession planning services
• Business valuation services

Headquarters

HQ city

Eindhoven

HQ country

Netherlands

HQ region

Europe

Offices17 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Business Advisory Services: The firm generates revenue through professional advisory fees for services including business strategy consulting, M&A advisory (buy-side and sell-side), business valuation, and financing advisory. Partners operate as independent entrepreneurs within the CM&P network and charge fees for bespoke advisory engagements tailored to each client's situation.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

CM&P is a Dutch business advisory firm delivering strategy, business acquisition (M&A), and financing advisory services to MKB (mid-market SMB) entrepreneurs through a network of approximately 60 partners across 9 regional offices. Services cover strategic planning, buy-side and sell-side M&A, business valuation, due diligence, succession/family transfer planning, financing structuring, corporate restructuring, and startup/scale-up guidance, supplemented by private equity connections and value realization support.

Product overview

Claassen, Moolenbeek & Partners (CM&P) is a business advisory firm for the Dutch mid-market MKB segment, offering a unified service portfolio organized around three core pillars: Business Strategy (Bedrijfsstrategie), Business Acquisition (Bedrijfsovername), and Business Financing (Bedrijfsfinanciering). Under the strategy pillar, they offer strategic planning, management coaching, and interim management. The acquisition pillar encompasses buying and selling businesses, business valuation, due diligence, and succession/family transfer planning. The financing pillar covers financing plans, corporate restructuring, and startup/scale-up guidance. Additional specialized services include Private Equity connections and Value Realization (Waarde verzilveren). The firm also provides educational resources through their Insights/Knowledge Bank containing whitepapers and articles. Services are delivered through a network of approximately 50-60 independent partners operating from 9 regional offices across the Netherlands, with over 40 years of experience since founding in 1983.

Differentiator

Problem solved

Functional benefit

Products and services

• Bedrijfsstrategie (Business Strategy) Strategic consulting services for MKB entrepreneurs covering strategic planning, management coaching, and project/interim management. Provides the long-term directional foundation for entrepreneurs to make better business decisions.
• Bedrijfsovername (Business Acquisition & Transfer) Advisory services for buying and selling businesses, including buy-side and sell-side support, valuation, due diligence, and succession planning. Provides structured guidance for entrepreneurs undertaking strategic acquisitions, divestitures, or family transfers.
• Bedrijfsfinanciering (Business Financing) Business financing advisory covering financing plans, corporate restructuring, and startup/scale-up guidance. Helps MKB entrepreneurs secure appropriate funding across the business lifecycle.
• Bedrijf verkopen (Sell-side Advisory) Specialized advisory for entrepreneurs looking to sell their business, including sale preparation, finding suitable buyers, negotiations, and transaction documentation.
• Bedrijf kopen (Buy-side Advisory) Advisory services for entrepreneurs acquiring businesses, including target identification, due diligence, and acquisition structuring.
• Waardebepaling Bedrijf (Business Valuation) Business valuation services determining the fair market value of enterprises using established methodologies and the practical experience drawn from hundreds of prior valuations.
• Financieringsplan (Financing Plan) Development of comprehensive financing plans and stacked financing (stapelfinanciering) strategies that combine multiple financing sources into an optimal capital structure.
• Herstructurering Bedrijf (Corporate Restructuring) Corporate restructuring services for businesses facing challenges, helping reorganize operations and finances to ensure continuity and recovery.
• Start-up en Scale-up Begeleiding Advisory services for startups and scale-ups, guiding entrepreneurs through growth phases, capital needs, and operational scaling challenges.
• Private Equity Advisory Advisory and intermediary services connecting entrepreneurs with private equity investors for business transfers, buy-outs, and growth financing.
• Waarde verzilveren (Value Realization) Value realization services helping entrepreneurs optimize business value and successfully sell their company, including timing strategy and sale preparation.

Quantifiable outcome

• More than 500 business valuations conducted, informing deep market insights shared through published insights and whitepapers.
• +1 more outcomes

Named customers3 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• MKB-NLcoreStrategic or Co-development PartnerMKB-NL is a leading Dutch SME trade association. CM&P participates in this network to stay connected to the broader MKB ecosystem, share expertise, and generate referrals from MKB entrepreneurs seeking professional advisory support.
• NVP (Nederlandse Vereniging van Participatiemaatschappijen)coreStrategic or Co-development PartnerNVP is the Dutch private equity and venture capital association. CM&P is affiliated with NVP for M&A and acquisition financing matters, enabling connections with private equity buyers and sellers in the Dutch mid-market.
• BrookzcoreChannel Partner/ Reseller/ DistributorBrookz is a digital M&A marketplace for Dutch companies. CM&P collaborates with Brookz to list businesses for sale and reach a broader buyer network, complementing its advisory services with online marketplace exposure.
• Bedrijventekoop.nlminorChannel Partner/ Reseller/ DistributorBedrijventekoop.nl is an online business-for-sale platform in the Netherlands. CM&P uses this channel to list client businesses and reach additional prospective buyers.
• BOBB (Bedrijf Overname Branche Bureau)coreChannel Partner/ Reseller/ DistributorBOBB is a Dutch M&A industry association for business transfer advisors. CM&P's membership and collaboration with BOBB provides credibility, industry standards adherence, and referral access within the Dutch M&A community.
• DCFA (Dutch Corporate Finance Association)minorChannel Partner/ Reseller/ DistributorDCFA is a Dutch association of corporate finance professionals. CM&P's affiliation provides networking and standards within the Dutch corporate finance advisory community.
• Transport en Logistiek Nederland (TLN)coreStrategic or Co-development PartnerTLN is the Dutch transport and logistics industry association. CM&P has an extended partnership with TLN to provide specialized advisory services to transport and logistics entrepreneurs on strategy, acquisitions, and financing.
• BOVAGminorStrategic or Co-development PartnerBOVAG is the Dutch automotive trade association. CM&P leverages this network to reach automotive sector entrepreneurs for M&A and advisory engagements.

Scale indicators5 records

Recent moves7 records

Expansion highlights8 records

Direct peers

• Oaklins: Global mid-market M&A advisory with significant presence in the Netherlands. Directly competes with CM&P in sell-side and buy-side advisory for Dutch SMEs and is the most prominent scaled boutique peer in the same target segment.
• Rembrandt Fusies & Overnames: Dutch M&A advisory boutique specializing in SME transactions and business transfers. Directly comparable in segment focus (DGA/MKB) and service profile (buy-side, sell-side, valuation).
• Overnameadvies.nl (Aurelium / Boutique Overnameadvies): Netherlands-based M&A advisory firm focused on SME buy-side and sell-side mandates. Competes head-to-head with CM&P for DGA clients seeking transaction support.
• KBS Nederland: Dutch advisory firm offering business valuation, M&A and corporate finance services to MKB entrepreneurs. Overlaps directly with CM&P's valuation, buy-side and sell-side offerings.
• Marktlink: Dutch mid-market M&A advisory boutique focused on SME transactions and succession. Closely comparable in service mix (buy-side, sell-side, valuation) and target DGA client base, with a similar partnership-style growth trajectory.

Emerging players

• Brookz: Dutch digital M&A marketplace for SME business transfers. Already a channel partner of CM&P, but also a partial competitor as it commoditizes listing and buyer-matching for the same DGA target segment.

Broad incumbents

• Deloitte Netherlands (Deal Advisory / M&A): Big 4 firm with a substantial Dutch M&A and corporate finance practice serving both large-cap and increasingly mid-market clients. Overlaps with CM&P on M&A and financing advisory but operates at a much larger scale and broader portfolio.
• Grant Thornton Netherlands: Global advisory network with significant Dutch mid-market activity. Provides M&A and corporate finance advisory alongside audit, tax and consulting — competing with CM&P for SME mandates.
• BDO Netherlands (M&A Advisory): International advisory and accounting firm with a strong Dutch mid-market focus. Competes with CM&P on M&A, valuation and financing advisory for SMEs while offering broader audit and tax capabilities.
• KPMG Netherlands (Deal Advisory): Big 4 advisory practice with corporate finance and M&A services in the Netherlands. Overlaps with CM&P on financing and transaction advisory, particularly for mid-market and cross-border deals.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights5 records

Customer concentration

• Xtwitter.com/cmenp
• YouTubeyoutube.com/@cmenp
• Facebookfacebook.com/cmenp.nl
• LinkedInlinkedin.com/company/claassen-moolenbeek-partners
• Instagraminstagram.com/cmenp

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Claassen, Moolenbeek & Partners