Evic Group
Evic Group is an Australian privately-held manufacturer of industrial paints and coatings, founded in 1950 and headquartered in Ingleburn, NSW. It designs polyurethanes, epoxies, and glass coatings for B2B customers across automotive, furniture, construction, and mining, and sells accessories via its Paintdirect e-commerce platform.
- Company typePrivate
- Founded1950
- HeadquartersIngleburn, Australia
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Evic Group does
Evic Group is an Australian privately-held industrial coatings manufacturer founded in 1950 and headquartered in Ingleburn, New South Wales. The company designs, formulates, and manufactures industrial paints and coatings, with a self-described market-leading position in polyurethane coatings in Australia. Its core product portfolio spans high-build polyurethane finishes (690, 1500 Series), epoxy systems (Evapoxy primers, 785/790 Safecoat flooring), glass coatings (640 Series), and specialised 1K/2K finishes for transport, agriculture, and construction. The XpressTint platform is an in-house colour creation system accessed via a customer login portal that allows buyers to match thousands of colours 24/7 and dispense exact quantities, reducing waste. The Paintdirect division supplies accessories and equipment—both proprietary sub-brands (PdAir, PdProtect, Radex, Yato, Voodoo, PdFilter Media) and distributed international brands (3M, Festool, Anest Iwata, Farecla, Honeywell/Sperian, LPS).
Evic Group serves a diversified B2B customer base across kitchen and bathroom furniture, shop fitting, automotive refinishing, transport and earthmoving, glass splashbacks, industrial flooring, and heavy industries (construction, mining, metal, woodworking), plus a smaller DIY/tradie consumer tail. Revenue is generated primarily through unit-priced transactional sales of coatings and accessories via the evic.com.au e-commerce storefront, supplemented by warehouse pickup at two sites (Ingleburn Sydney and Burnside Brisbane), Australia-wide freight, and New Zealand distribution. XpressTint represents the company's main recurring-revenue element via login access. International delivery is offered only by special quotation.
The company's go-to-market is sales-led and digitally executed: a proprietary e-commerce platform handles most transactions, supported by phone ordering (1800 761 761), an SDS documentation portal, social channels (Facebook, YouTube, Vimeo), and an email newsletter. The value proposition combines 75+ years of formulation expertise, Australian-domestic manufacture, just-in-time colour matching, and a one-stop accessory ecosystem. There is no disclosed institutional ownership, funding history, leadership team, M&A activity, or audited revenue figure; the company is estimated to operate with 11-50 employees and is Australian-domiciled.
Evic Group firmographics
Firmographics- Name
- Evic Group
- Legal name
- The Evic Group
- Website
- https://evic.com.au
- Company type
- Private
- Founded year
- 1950
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Evic Group is an Australian privately-held manufacturer of industrial paints and coatings, founded in 1950 and headquartered in Ingleburn, NSW. It designs polyurethanes, epoxies, and glass coatings for B2B customers across automotive, furniture, construction, and mining, and sells accessories via its Paintdirect e-commerce platform.
- Ownership category
- akta.pro rank
Evic Group industry classification
Industry- Product category
- Industrial Coatings
- NAICS
- Paint and Coating Manufacturing (325510), Paint and Coating Manufacturing (32551), Synthetic Dye and Pigment Manufacturing (32513), Paint and Wallpaper Retailers (444120)
- SIC
- Paints, Varnishes, Lacquers, Enamels & Allied Prods (2851)
- akta.pro primary industry
- Industrial & Protective Coatings (IMAEAGAB)
- akta.pro secondary industries
- Automotive Surface Materials & Coatings for Interiors/Exteriors Manufacturing (Upholstery Materials/Decor Films/Paints for Trim) (IMACAKAL), Color Matching, Tinting & Colorant Systems (IMAEAHAL), Color Blends & Formulation Systems (Standardized Blends, Shade Matching) (AFAJAEAF)
Keywords
Where Evic Group is headquartered
LocationHeadquarters
- HQ city
- Ingleburn
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
Evic Group business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Industrial Coatings Sales: Sale of proprietary industrial paints and coatings including polyurethanes, epoxies, and specialised coatings to various industries across Australia and New Zealand.
- Paintdirect Accessories: Sale of paint accessories and equipment through Paintdirect subsidiary, including products from international brands 3M, Festool, and Anest Iwata, as well as own brands PdAir, PdProtect, Radex, Yato, and Voodoo.
- E-commerce Sales: Direct online sales through evic.com.au with Australia-wide delivery and warehouse pickup options.
- XpressTint Colour System: Online colour system subscription/login for customers to create custom colours. Enables just-in-time colour matching reducing waste.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual product unit pricing with volume discounts |
| Unit Pricing | Pay-as-you-go | Special/Limited stock items |
| Other | Pay-as-you-go | Freight charges based on weight and destination |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Evic Group product offering
Product offeringCore offering
Evic Group designs, formulates and manufactures industrial paints and coatings — primarily polyurethanes, epoxies, glass coatings and specialised coatings — for kitchen, bathroom, furniture, automotive, aviation, construction, mining and metalworking industries. It complements the coatings with the XpressTint proprietary online colour creation system for just-in-time colour matching and the Paintdirect accessories division supplying spray equipment, air tools, workshop tools, buffing/polishing consumables and occupational health products.
Product overview
Evic Group is an Australian-owned and operated industrial paint and coating manufacturer based in Ingleburn, Sydney, with over 75 years of experience. The company operates as a market leader in polyurethane coatings and offers a comprehensive portfolio consisting of core industrial coating products (polyurethanes, epoxy, glass coatings, and specialised coatings), the XpressTint online colour creation system for in-house colour matching, and the Paintdirect accessories division supplying tools, equipment, and consumables. The product ecosystem includes proprietary brands (Evic, Campbell, Xtint, Paintdirect, PdAir, PdProtect, Radex, Yato, Voodoo, PdFilter Media) alongside distributed international brands (3M, Festool, Anest Iwata). The coatings are used across diverse industries including kitchen, bathroom, automotive, aerospace, agriculture, earthmoving, construction, mining, metal and woodworking, with applications ranging from furniture finishes to epoxy flooring and glass splashbacks.
Differentiator
Problem solved
Functional benefit
Brands
- Paintdirect: Dedicated accessories and equipment supplier of the Evic Group, providing products selected from around the world meeting 'Specification of Quality and Value'. Products sold direct to customers at special prices. Includes PdAir, PdProtect, Radex, Yato, Voodoo, PdFilter Media brands. Also distributes international brands 3M, Festool and Anest Iwata.
- XpressTint
- Campbell paints
Products and services
- Industrial Paints and Coatings Manufactured industrial coatings including polyurethane, epoxy, glass and specialised coating systems for kitchen, bathroom, furniture, automotive, aviation, agriculture, earthmoving, construction, mining, metal and woodworking industries.
- XpressTint Online Colour Creation System Online, login-based colour creation and matching system letting customers search colours, generate formulas and order precise quantities of paint 24/7, reducing waste from over-mixing.
- Paintdirect Accessories and Equipment Paintdirect supplies accessories, consumables and equipment under own brands PdAir, PdProtect, Radex, Yato, Voodoo and PdFilter Media, plus distributed international brands 3M, Festool, Anest Iwata, Farecla, Honeywell and LPS.
- 690 Series High Gloss Polyurethane High build, high gloss polyurethane finish with excellent flow and levelling, available in multiple sheen levels (10%, 20%, 30%, 45%, 60%, 80%) for cabinet and furniture finishing.
- 1500 Series Global Clear Super fast polyurethane clear system with 2–4 hour sand and re-coat times, UV resistant for superior timber finishing applications.
- 410 Series Gloss Polynamel Durable 1K or 2K quick-dry exterior polyurethane designed for agriculture, earthmoving, transport and machinery applications requiring off-the-gun gloss and fast turnaround.
- 790 Safecoat Epoxy Flooring Epoxy floor coating suitable for walls and floors with excellent adhesion to most masonry substrates and rapid cure times for factory and warehouse environments.
- 640 Series Glass Finish High opacity glass coatings specifically designed and tint strength controlled for the XpressTint in-house colour creation system, including specialised metallic and unique duet pearl finishes for splashbacks and decorative glass.
- Campbell Paints Paint brand within the Evic Group portfolio used across many industries including automotive, aviation, agriculture, earthmoving, construction, engineering, mining, metal and woodworking.
- Spray Equipment and Accessories Spray guns, pots, dust removal tools, tack cloths, paint filters and viscosity measurement equipment for professional spray painting applications.
- Occupational Health Supplies Safety equipment including dust masks, respirators, air supplied hoods, spray suits, hand protection, safety glasses and ear protection for spray painters and industrial users.
- Buffing and Polishing Consumables Compounds, pads and polishing products from Radex, Farecla and 3M brands for automotive and industrial finishing.
- Air Tools, Accessories and Lubricants Pneumatic tools including air ratchets, chisels, cutters, sanders, polishers and lubricators, plus air tool oil for maintaining air tools and pumps.
- Air Couplings, Fittings, Hoses and Reels Industrial air equipment including hose reels, air dusters, tyre chucks and coupling fittings for workshop and spray painting setups.
- Workshop Tools General workshop tools including rivet guns, auto tools, chisels, punches, drill bits, hammers, screwdrivers, pliers and ratchets.
Quantifiable outcome
- 2-4 Hours Sanding and Re-coating
- +2 more outcomes
Companies that use Evic Group
Customer profileSegments6 records
Ideal customer profiles4 records
Evic Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Evic Group partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- 3McoreEvic Group distributes 3M products including Perfect-It Waffle Pads, Scotch-Brite sheet rolls, and Softback Sanding Sponges through their e-commerce platform and stores.
- FestoolcoreEvic Group distributes Festool dust extractors and accessories, offering professional-grade workshop equipment alongside their coatings.
- Anest IwatacoreEvic Group distributes Anest Iwata air hoods, breathing systems, and replacement parts for spray painting applications.
- YatocoreYato is an own/licensed brand distributed by Evic Group through Paintdirect, including air tools, workshop tools, and spray equipment.
- RadexcoreRadex is a professional automotive polishing and buffing brand distributed by Evic Group, including compounds, pads, and finishing products.
- PdAir (Paintdirect)corePdAir is Paintdirect's own brand of air tools, hoses, and accessories manufactured or sourced for the Evic Group.
- VoodoocoreVoodoo is an exclusive automotive preparation brand for Evic Group Australia, including clay bars, dust removal tools, and de-nib blocks.
- FareclacoreEvic Group distributes Farecla professional polishing compounds, pads, and wax products including G3 Paste Compound and G-MOP applicators.
- Honeywell (Sperian)coreEvic Group distributes Honeywell/Sperian personal air systems, air hoods, and replacement parts for professional spray painters.
- LPSminorEvic Group distributes LPS Air Tool Oil for maintaining air tools and pumps.
- Campbell PaintscoreCampbell paints is an established brand within the Evic Group portfolio, used in many industries alongside Evic branded products.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Evic Group competitors and assessment
Company assessmentBroad incumbents
- DuluxGroup: DuluxGroup (now part of Nippon Paint) is Australia's largest decorative and protective coatings manufacturer, selling architectural paints, woodcare, and industrial coatings. It is a broad incumbent that overlaps with Evic in wood finishes, protective coatings, and trade/DIY channels across Australia.
- Sherwin-Williams: Sherwin-Williams is a global coatings giant operating across architectural, industrial, automotive refinish and protective segments. Its industrial wood finishes and automotive refinish lines directly compete with Evic's polyurethane and epoxy portfolio.
- Hempel: Hempel is a global coatings supplier focused on marine, protective, and industrial segments. Its protective and industrial product lines overlap with Evic's heavy-duty industrial coatings for mining, construction and engineering applications.
- Jotun: Jotun is a Norwegian global coatings manufacturer with strong presence in marine, protective, and decorative coatings. It overlaps with Evic in industrial protective coatings, especially for mining, construction, and infrastructure applications in Australia.
- AkzoNobel: AkzoNobel (owner of Dulux globally) produces industrial coatings, powder coatings, and specialty finishes used in automotive, aerospace, and industrial wood sectors. It competes with Evic's polyurethane, epoxy, and specialty industrial coatings offerings.
- Nippon Paint: Nippon Paint (via DuluxGroup in Australia) is a global coatings major with industrial, automotive, and decorative lines. It is a broad incumbent peer with overlapping polyurethane, epoxy and refinish product categories where Evic competes.
- PPG Industries: PPG is a global paints and coatings manufacturer serving industrial, automotive refinish, aerospace, and protective coatings markets. It competes directly with Evic in automotive refinish (1K/2K finishes), industrial maintenance, and aerospace coatings categories.
Regional players
- Resene: Resene is a New Zealand-based paints and coatings manufacturer serving architectural, industrial, and specialty finishes markets. It is a regional peer to Evic in the New Zealand market with comparable polyurethane and specialty coating offerings.
Emerging players
- Rust-Oleum: Rust-Oleum specializes in protective and specialty coatings for industrial, automotive and DIY markets globally. Its specialty coatings portfolio overlaps with Evic's epoxy floor coatings and industrial maintenance ranges.
Direct peers
- Concept Paints: Concept Paints is an Australian manufacturer and distributor of automotive, industrial, and refinish coatings, including polyurethane and clearcoat systems. It is a direct peer to Evic in automotive refinishing and industrial coatings for the Australian market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Evic Group social profiles
Digital presenceEvic Group compliance and trust
Trust signalCompliance1 record
Evic Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Evic Group leadership team
Management profileNumber of profiles
Evic Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Evic Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Evic Group
What does Evic Group do?
Evic Group designs, formulates and manufactures industrial paints and coatings — primarily polyurethanes, epoxies, glass coatings and specialised coatings — for kitchen, bathroom, furniture, automotive, aviation, construction, mining and metalworking industries. It complements the coatings with the XpressTint proprietary online colour creation system for just-in-time colour matching and the Paintdirect accessories division supplying spray equipment, air tools, workshop tools, buffing/polishing consumables and occupational health products.
Is Evic Group a public or private company?
Evic Group is a private company. It is classified as unknown and is currently operating.
When was Evic Group founded?
Evic Group was founded in 1950. It employs 11 to 50 people.
Where is Evic Group based?
Evic Group is headquartered in Ingleburn, Australia, in the Oceania region.
How does Evic Group make money?
Four revenue lines are on record. Industrial Coatings Sales are the primary driver. The others are paintdirect Accessories, E-commerce Sales and xpressTint Colour System.
Who are Evic Group's main competitors?
Broad incumbents on record are DuluxGroup, Sherwin-Williams, Hempel, Jotun, AkzoNobel, Nippon Paint and PPG Industries. Resene is listed as a regional player. Rust-Oleum is listed as an emerging player. Concept Paints is listed as a direct peer.
Does Evic Group have an API?
No public API is recorded for Evic Group.
What industry is Evic Group in?
Evic Group's product category is Industrial Coatings. Its primary akta.pro industry code is IMAEAGAB, Industrial & Protective Coatings, with a secondary code of IMACAKAL, Automotive Surface Materials & Coatings for Interiors/Exteriors Manufacturing (Upholstery Materials/Decor Films/Paints for Trim). Its NAICS code is 325510 and its SIC code is 2851.