What Swich does

Swich, operated by Numbers Private Limited and headquartered in Karachi, Pakistan, is a full-stack digital payments platform founded in 2023 that unifies payment acceptance (Pay-In) and bulk disbursements (Pay-Out) behind a single API. Its core Payment Gateway product routes transactions across Pakistan's fragmented payment rails, including Visa and Mastercard cards, UnionPay, JazzCash and Easypaisa mobile wallets, 1LINK bank transfers, and Raast QR, with the Payouts API enabling mass disbursements to vendors, gig workers, and partners. Supporting modules include Payment Links for businesses without websites, a digital Invoice Solution with multi-currency support, Recurring Payments with retry logic, and Cross-Border Transfers for international settlement. The platform is PCI DSS v4.0.1 certified, assessed by Compliance Wing, with end-to-end encryption, multi-layered authentication, and SBP-aligned KYC/AML via NADRA, eCIB, and Tasdeeq.

Swich generates revenue primarily through transaction processing fees, interchange, and service charges set out in per-merchant Merchant Service Agreements, with settlement typically on a T+2 cycle, supplemented by cross-border settlement fees and potential managed-services revenue from an affiliated NBFC entity offering merchant cash advances and working capital. Go-to-market is hybrid: an API-first, product-led motion with sandbox and developer documentation targets technical buyers, while enterprise direct sales engages larger merchants through contact forms and case studies. Distribution is also extended through the Swich Retail program, which converts physical retail stores into QR-based acceptance and bill-payment points via a dedicated Android app.

The company serves a broad horizontal mix of Pakistani merchants including e-commerce and fashion (Stylo, Khaadi, Hush Puppies Pakistan, Élan, Allure Beauty, Sveston, Sunridge), food and beverage (Dunkin Donuts Pakistan, Indolj), ride-hailing and mobility (Yango), retail and consumer goods (JDC, Blinkco, Markitt), and financial services (Khazanay, KalPay), with co-founders Shah Aun Hussain and Aoon Abbas Shah leading a team of 51-100 based in Karachi. No external institutional funding rounds have been disclosed, indicating founder-driven capital structure alongside growth.

Name

Swich

Legal name

Numbers Private Limited

Website

https://swichnow.io

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

51–100 employees

Short description

Swich is a Pakistan-based, PCI DSS v4.0.1 certified full-stack payments platform founded in 2023 that unifies payment acceptance and bulk disbursements via a single API, serving e-commerce, retail, ride-hailing, and financial services merchants including Yango, Stylo, and Dunkin Donuts Pakistan.

Ownership category

akta.pro rank

Product category

Payment Processing and Financial Infrastructure

NAICS

Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320), Sales Financing (52222)

SIC

Short-Term Business Credit Institutions (6153)

akta.pro primary industry

Merchant Payment Gateways (API/Hosted Checkout) (FSAMACAA)

akta.pro secondary industries

Merchant Acquiring & Processing Platforms (BPAMAFAB), Recurring Billing, Subscriptions & Tokenized Payments (CRAFALAH), Merchant Cross-Border Collections (Pay-ins) & Local Payment Methods (FSAGAKAD), Smart Routing, Cascading & Payment Optimization (FSAMACAJ)

Keywords

• Payment gateway platform
• Payment processing API
• Bulk payout disbursement
• QR payment acceptance
• Cross-border remittance

Headquarters

HQ city

Karachi

HQ country

Pakistan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Transaction Processing Fees: Transaction processing fees, interchange rates, and service charges as specified in Merchant Service Agreement. Fees set out in MSA or communicated through Merchant Portal. Swich reserves right to revise fee schedule with thirty days prior notice.
2. Cross-Border Settlement Fees: Fees for international settlement with compliance, currency management, and transparent processing for businesses paying vendors or partners across borders.
3. Financial Services (NBFC): Where applicable, affiliated NBFC entity may offer financing products including merchant cash advances and working capital facilities, governed by separate product-specific agreements subject to SBP/SECP regulations.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Swich is a full-stack payments platform for Pakistani merchants offering a single-API payment gateway that accepts cards, mobile wallets (JazzCash, Easypaisa), 1LINK bank transfers, and Raast QR payments, paired with a Payouts API for bulk disbursements and Swich Retail for QR-based in-store collections. The platform also provides payment links, digital invoicing, recurring billing, and cross-border settlement, all unified under PCI DSS v4.0.1 certified infrastructure.

Product overview

Swich is a full-stack payments platform offering an integrated suite of payment products. The core offerings include the Payment Gateway (for accepting payments via wallets, cards, bank transfers, and QR codes), the Payouts API (for bulk disbursements to vendors, workers, and partners), and Swich Retail (for digitizing retail stores with QR payments and financial services). Supporting modules include Payment Links (no-website payments), Invoice Solution (professional digital invoicing), Recurring Payments (subscription billing), and Cross Border Transfers (international settlements). All products share a unified dashboard and single API integration, with PCI DSS v4.0.1 certification across the platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Payment Gateway A full-stack payment gateway that enables Pakistani merchants to accept payments via cards (Visa, Mastercard, UnionPay), mobile wallets (JazzCash, Easypaisa), direct bank transfers via 1LINK, and QR payments through Raast through a single integration, with payment links, invoicing, and recurring billing.
• Payouts API A bulk disbursement API that enables businesses to send thousands of payments to gig economy workers, vendors, partners, and customers instantly and at scale, supporting payouts to bank accounts, mobile wallets, and Raast with real-time tracking and automated reconciliation.
• Swich Retail A retail-focused solution that turns everyday stores into digital financial hubs, enabling QR payments via Raast, bill payments, airtime top-ups, digital payment acceptance, and funds transfer for retailers.
• Cross Border Transfers An international payment solution that enables merchants and remittance corridors to settle funds across borders with speed, transparency, currency management, and full compliance.
• Payment Links Shareable payment links that enable merchants to accept digital payments without a website, distributable via SMS, WhatsApp, email, or social platforms and supporting cards, bank transfers, and local payment options.
• Invoice Solution A digital invoicing solution that enables businesses to generate professional invoices with embedded payment links, multi-currency support, automated payment reminders, and real-time invoice tracking.
• Recurring Payments An automated subscription billing solution that enables businesses to set up recurring billing cycles, manage subscriptions at scale, apply smart retry logic for failed payments, and trigger automated customer notifications.

Quantifiable outcome

• Stylo achieved 8x order growth (1,676 to 13,000 orders/month) within 15 months of integration, with 11.11 sale processing a full month's prepaid orders in just 4 days
• +2 more outcomes

Named customers16 records

Segments6 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature10 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• JazzCashcoreTechnology or IntegrationJazzCash mobile wallet integration enables customers to pay using JazzCash balance. Swich gateway connects to JazzCash as one of the payment method options for merchants accepting digital payments.
• EasypaisacoreTechnology or IntegrationEasypaisa mobile wallet integration allows customers to complete payments using Easypaisa. Integrated as one of the wallet payment options through Swich's unified payment gateway.
• 1LINKcoreTechnology or Integration1LINK network integration enables direct bank transfers and interbank payment processing. Swich connects to 1LINK for bank transfer payment options and bulk disbursements to bank accounts.
• RAASTcoreTechnology or IntegrationRAAST instant payment system integration enables QR code payments and instant transfers. Swich Retail is built on RAAST QR infrastructure allowing merchants to accept instant payments from any participating bank or mobile wallet.
• VisacoreTechnology or IntegrationVisa card network integration for debit and credit card payment acceptance through Swich gateway.
• MastercardcoreTechnology or IntegrationMastercard card network integration for debit and credit card payment acceptance through Swich gateway.
• UnionPaycoreTechnology or IntegrationUnionPay card network integration for international card acceptance through Swich gateway.
• Compliance WingcoreOthersPCI Qualified Security Assessor (QSA) that conducted Swich's PCI DSS v4.0.1 certification assessment. Globally recognized PCI QSA company.
• Numbers Global PTE LtdminorOthersAffiliated entity within Swich group based in Singapore for operational, treasury, and compliance purposes. Data may be shared with this entity subject to equivalent data protection standards.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• JazzCash: Pakistan's largest mobile wallet, operated by Mobilink (VEON). Comparable because it is both a key integration partner of Swich and a broader incumbent offering QR payments, bill pay, and merchant acceptance across Pakistan with vastly larger consumer distribution.
• Stripe: Global full-stack payments platform for online businesses. Comparable as the international benchmark for developer-first payment gateway plus payouts; useful for assessing product/feature parity though it does not serve Pakistan directly.
• Easypaisa: Pakistan's second-largest mobile wallet, operated by Telenor Microfinance Bank. Comparable as both an integration partner for Swich and a broad incumbent offering QR payments, P2P transfers, and merchant acceptance across Pakistan.
• Habib Bank Limited (HBL): Pakistan's largest bank operating HBL Pay and broad merchant acquiring services. Comparable because it competes for the same enterprise merchant relationships with bank-backed acquiring, settlement, and card acceptance products.

Direct peers

• NayaPay: Pakistan-based digital payments platform offering cards, business accounts, and payment acceptance. Comparable because it targets the same Pakistani merchant and SMB market with multi-rail payment acceptance and operates under the same SBP framework.
• Abhi: Pakistan-based earned wage access and payroll disbursement fintech. Comparable because it operates in the same Pakistani market with a payments/disbursement-led model focused on employer-to-employee payouts and embedded finance use cases.
• SadaPay: Pakistani fintech offering payments, cards, and account services to consumers and businesses. Comparable because it operates a comparable full-stack payment infrastructure in the same Pakistani market with overlapping compliance and SBP regulatory requirements.
• Finja: Pakistani fintech combining payments acceptance with lending/credit products for SMBs. Comparable because it operates a comparable payments-plus-credit stack in Pakistan and serves a similar SMB merchant base that needs both collections and working capital.
• Safepay: Pakistan-based payment gateway providing online merchants with card acceptance and developer-friendly APIs. Directly comparable to Swich in product offering (online payment gateway), target market (Pakistani merchants), and go-to-market (developer-first, API integration).

Regional players

• Razorpay: India-based full-stack payments gateway serving online merchants and platforms with cards, UPI, netbanking, and payouts. Comparable because it pioneered the developer-first, single-API multi-rail gateway model that Swich replicates for the Pakistani market, though it operates in a different geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/swich-now

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Swich