Kafi

What Kafi does

Kafi is a privately held craft coffee bar operating a single retail location at 86a-88 Cleveland Street in Fitzrovia, London, incorporated in England as Kafi Ltd. The business serves walk-in individual consumers in its immediate catchment, with a secondary digital channel via kafiorder.com for online ordering and class bookings. Founded around 2019 by Yatish Agarwal, Kafi positions itself around a sustainability-led sourcing model that emphasizes direct farmer relationships, full traceability from farm to cup, local supplier partnerships, zero-waste initiatives, and Living Wage employment.

The core product offering centers on specialty coffee prepared using multiple brewing methods — espresso, V60 pour over, siphon, cold brew with nitrogen infusion, and Aeropress — alongside a loose-leaf tea program (traditional infusion, green tea espresso, cold brew/nitro) and a wellness latte line built on handmade in-house extracts from turmeric, ginger, beetroot, matcha, spirulina, and activated charcoal. Supporting categories include pastries from a local bakery, single-origin bean-to-bar chocolate, handcrafted soda, and free reverse-osmosis filtered water. Revenue is generated from one-time in-store beverage and food purchases, online orders, and barista classes. Underlying infrastructure includes specialty brewing equipment, a reverse osmosis water filtration system, compostable takeaway packaging, reclaimed-wood furniture sourced via a St Albans social enterprise, and coffee grounds recycling through bio-bean and First Mile.

Kafi's go-to-market is direct-to-consumer, with marketing handled through its own blog, a Mailchimp newsletter, and organic social media. No third-party delivery platforms, wholesale accounts, or external investors are involved, and the company is operating independently with no disclosed headcount, revenue, or funding.

Name

Kafi

Legal name

Kafi Ltd.

Website

https://kaficafe.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Kafi is a single-location craft coffee bar in Fitzrovia, London, serving sustainability-minded local consumers with specialty coffee, tea, wellness lattes, and barista classes sourced through local and direct-trade partnerships.

Ownership category

akta.pro rank

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Espresso Bars & Coffee Bars (THAFADAD)

akta.pro secondary industry

Specialty Coffee Adjacent Beverage Bars (Chai, Cacao, Alternative Lattes) (THAFAKAH)

Keywords

• Specialty coffee shop
• Craft coffee bar
• Wellness lattes
• Specialty tea selection
• Barista training classes

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

1. Retail Coffee and Tea Sales: Direct sales of specialty coffee and tea beverages prepared using various brewing methods including espresso, pour over, siphon, cold brew, and Aeropress. Also includes wellness lattes with handmade extracts.
2. Barista Classes: Educational classes teaching coffee preparation and latte art skills.
3. Online Ordering: Online platform for customers to place orders via kafiorder.com.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Kafi operates a craft coffee bar in Fitzrovia, London, serving specialty coffee and tea prepared using multiple brewing methods (espresso, pour over, siphon, cold brew, Aeropress), wellness lattes crafted from fresh in-house handmade extracts, and complementary bakery, chocolate, and soda items from local partners. The company also offers barista classes and online ordering through kafiorder.com, underpinned by a sustainability model emphasizing direct sourcing, traceability, and zero-waste operations.

Product overview

Kafi operates as a craft coffee bar offering a unified product portfolio centered on specialty coffee and tea beverages, complemented by wellness drinks, food items, and educational services. The core offerings include craft coffee prepared via multiple brewing methods (espresso, pour over, siphon, cold brew, aeropress), a curated tea selection featuring traditional infusion and green tea espresso, and wellness lattes crafted from fresh handmade extracts (matcha, kurkuma/turmeric, ginger, chai, rojo/beetroot, charcoal, spirulina-based runners high). Supporting products include locally-sourced bakery items, single-origin bean-to-bar chocolates made in East London, and handcrafted sodas. Additional services encompass barista classes and online ordering through their digital platform. The company maintains a strong sustainability focus with free water refills, compostable takeaway packaging, reclaimed furniture, recycled glass fixtures, and direct partnerships with local suppliers and farmers.

Differentiator

Problem solved

Functional benefit

Segments2 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• Local Roaster (Bethnal Green, London)coreStrategic or Co-development PartnerCoffee sourced and locally roasted by a partner roaster in Bethnal Green, London. Supports local supply chain and reduces carbon footprint of transportation.
• Local Tea Supplier (Marylebone, London)coreStrategic or Co-development PartnerTea sourced through a local supplier in Marylebone, London providing direct access to farmers and tea estates.
• Wood Recycling Center @ St AlbanscoreStrategic or Co-development PartnerPartner collects and reclaims old wood pallets and industrial wood planks. The center employs people who may find it difficult to find a job. All furniture and the coffee bar is designed and made with reclaimed wood.
• bio-beanminorStrategic or Co-development PartnerCoffee grounds collected and recycled on an industrial scale, converting waste into essential oils, biofuels and biochemicals. Recycling saves 80% CO2 emissions compared to landfill.
• First Mile RecyclingminorOthersCardboard and mixed recycling service. Kafi maintains 88% recycling rate through this partnership.
• Local Potter (East London)coreStrategic or Co-development PartnerWares (cups and saucers) are handmade by a local potter in East London. Reduces carbon footprint of manufacturing and transporting wares globally.
• Local BakeryminorStrategic or Co-development PartnerLocal bakery delivers fresh pastries daily with sustainability as core focus. Unsold bakery is sold online at reduced prices to prevent food waste.
• Single Origin Bean to Bar Chocolate Maker (East London)minorStrategic or Co-development PartnerSingle origin chocolates handmade in East London with low sugar and traceable ingredients.
• Handcrafted Soda Producer (Dalston)minorStrategic or Co-development PartnerSoda handcrafted in Dalston with 66% less sugar and made with traceable ingredients.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Origin Coffee: UK specialty coffee roaster and café operator with sustainability and direct-trade positioning. Comparable on craft sourcing, ethical ethos, and specialty café model.
• Monmouth Coffee: Long-established London specialty coffee institution with flagship cafés and strong direct-sourcing reputation. Comparable on craft positioning, traceability ethos, and London specialty customer base.
• WatchHouse: Specialty coffee operator with multiple London cafés and a strong design and craft-coffee positioning. Comparable on brewing methods, specialty sourcing, and premium neighborhood café format.
• Workshop Coffee: London specialty coffee roaster and café group focused on single-origin sourcing and high-quality brewing methods. Highly comparable on craft positioning and direct-trade model.
• Blank Street Coffee: Multi-site specialty coffee brand operating in London (and New York) with a focus on premium coffee at accessible pricing. Directly comparable on café format, product range, and target urban consumer.
• Grind: London-born specialty coffee brand and café group offering espresso-based drinks, retail coffee, and cocktail-style coffee beverages. Operates multiple physical sites in the same London market with comparable customer segments.
• Notes Coffee: London specialty coffee chain operating multiple sites with a similar focus on single-origin coffee, sustainability, and traceable sourcing. Directly comparable GTM, product range, and customer base.
• Prufrock Coffee: London specialty coffee café and training school with strong focus on brewing craft and barista education. Directly comparable on specialty brewing methods and educational/class offering.

Broad incumbents

• Ozone Coffee Roasters: UK specialty coffee roaster and café operator with sustainability-led sourcing and multiple sites. Comparable on direct-trade model and London café footprint.
• Square Mile Coffee Roasters: London specialty coffee roaster supplying many independent cafés and operating a small café footprint. Comparable on London specialty market participation and craft sourcing, though primarily a wholesale roaster.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/kaficafe
• Facebookfacebook.com/kaficafe

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kafi