Lurtis Rules
Lurtis Rules is a Spain-based AI company (founded 2014, with UK operations in Oxford) that builds AI-powered software including Autodesk Revit BIM add-ins, construction safety tools, infrastructure inspection robotics, and custom AI consulting solutions for architecture, engineering, healthcare, gaming, and finance clients.
- Company typePrivate
- Founded2014
- HeadquartersMóstoles, Spain
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Lurtis Rules does
Lurtis Rules, S.L. is a privately held Spanish AI company founded in 2014 and headquartered in Móstoles (Madrid), with a secondary operational presence in Oxford, UK under Lurtis Ltd. The company originated in an academic environment with the stated objective of helping science and engineering sectors improve efficiency through AI-driven technology. Its foundational offering is a cloud service that generates complete 3D scenarios from user-defined constraints, built on proprietary AI, machine learning, advanced algorithms, and Building Information Modeling (BIM) integration.
The product portfolio spans the L4R Suite of native Autodesk Revit add-ins (Family Legend Creator, Sheet Creator Assistant, Walls Editor Pro, Door & Window Schedules, Kitchen Designer) sold through the Autodesk App Store, alongside standalone products including the Buildability Estimator, Ai4E3nvelope (EU-funded building envelope material optimizer with UPM), Safework (UWB-based construction safety), ARIX (robotics-driven infrastructure inspection with predictive maintenance), Ai Mind (dementia risk detection under Horizon 2020), and gaming platforms KUMAL and LORAK. Beyond products, Lurtis provides AI consulting services and R&D program consulting for European grant funding. Select customer logos include NHS, Airbus, LaLiga, University of Oxford, Morph Estudio, and Arix Technology.
The business model combines low-priced one-time perpetual software licenses (€30-€50 per BIM add-in with free trials) sold via the Autodesk App Store with higher-value professional services in AI consulting and grant-funded R&D program management. GTM is hybrid: self-serve product-led adoption for BIM add-ins, plus direct enterprise sales engagement for custom AI solutions. EU grant programs (Eurostars, Horizon 2020, PLEC2021-007962) serve as a significant non-dilutive funding source for R&D, supplementing the single undisclosed 2016 funding round and consulting revenue.
Lurtis Rules firmographics
Firmographics- Name
- Lurtis Rules
- Legal name
- Lurtis Rules, S.L.
- Website
- https://lurtis.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Lurtis Rules is a Spain-based AI company (founded 2014, with UK operations in Oxford) that builds AI-powered software including Autodesk Revit BIM add-ins, construction safety tools, infrastructure inspection robotics, and custom AI consulting solutions for architecture, engineering, healthcare, gaming, and finance clients.
- Ownership category
- akta.pro rank
Lurtis Rules industry classification
Industry- Product category
- Enterprise AI Software
- NAICS
- Custom Computer Programming Services (541511), Computer Systems Design Services (541512), Management, Scientific, and Technical Consulting Services (5416)
- SIC
- Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Responsible AI, AI Governance & Compliance Services (BPAEAHAJ)
Keywords
Where Lurtis Rules is headquartered
LocationHeadquarters
- HQ city
- Móstoles
- HQ country
- Spain
- HQ region
- Europe
Offices2 records
Markets served
Lurtis Rules business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- BIM Add-in Sales: One-time perpetual license sales for Autodesk Revit add-ins (L4R Suite) through Autodesk Store, including Family Legend Creator (€30), Sheet Creator Assistant (€50), Walls Editor Pro (€50), and Door & Window Schedules (€50).
- AI Consulting Services: Custom AI solution development and implementation services, including business analysis, insights reports with AI strategies, and incremental software delivery through agile iterative approach.
- R&D Program Services: Grant application management, project development meeting program criteria, and coordination services for European funding opportunities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | L4R Family Legend Creator - Single payment lifetime license |
| One time/ perpetual license | Pay-as-you-go | L4R Sheet Creator Assistant - Single payment lifetime license |
| One time/ perpetual license | Pay-as-you-go | L4R Walls Editor Pro - Single payment lifetime license |
| One time/ perpetual license | Pay-as-you-go | L4R Door and Window Schedules - Single payment lifetime license |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels5 records
Lurtis Rules product offering
Product offeringCore offering
Lurtis Rules is an AI technology company that develops and sells AI-powered software products, including Autodesk Revit BIM add-ins (the L4R Suite), generative design assistants (Buildability Estimator, Kitchen Designer), construction safety technology (Safework), building envelope material optimization (Ai4E3nvelope), robotics-based infrastructure inspection (ARIX), and gaming platforms (LORAK, KUMAL). The company also offers AI consulting services and European R&D grant program assistance to enterprise clients across architecture, engineering, healthcare, logistics, finance, and gaming sectors.
Product overview
Lurtis Rules is an AI technology company offering a portfolio of products and services across architecture, engineering, healthcare, logistics, finance, and videogaming sectors. The core L4R (Lurtis for Revit) product line consists of Autodesk Revit add-ins (Family Legend Creator at €30, Sheet Creator Assistant, Walls Editor Pro, Door and Window Schedules, and Kitchen Designer all at €50) that automate BIM workflows for architecture and construction. Beyond BIM tools, the company provides AI-powered solutions including Safework (construction safety with UWB positioning), Ai4E3nvelope (building envelope material optimizer), Buildability Estimator (plot optimization with AI), ARIX (infrastructure inspection robotics), Broking Forecasting Tool (ML for trading), Ai Mind (dementia risk detection), and videogaming platforms LORAK and KUMAL. Services include AI consulting for technology partnerships and R&D program funding assistance for European grants. The company operates from Madrid, Spain and Oxford, UK.
Differentiator
Problem solved
Functional benefit
Brands
- L4R: Product line including L4R Walls Editor Pro, L4R Sheet Creator Assistant, L4R Kitchen Designer, L4R Door and Window Schedules, and L4R Family Legend Creator - AI-powered tools for Autodesk Revit and architecture workflows
- Safework
- Ai4E3nvelope
Products and services
- L4R Family Legend Creator
Quantifiable outcome
- Reduced construction time and costs through AI-driven simulations
- +1 more outcomes
Companies that use Lurtis Rules
Customer profileNamed customers7 records
Segments7 records
Ideal customer profiles5 records
Lurtis Rules technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability16 records
Feature12 records
Lurtis Rules partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Ai Mind ConsortiumcoreEU Horizon 2020 research program comprising 15 partners, developing intelligent digital tools to detect dementia risk in people affected by mild cognitive impairment.
- Universidad Politécnica de Madrid (UPM)coreCollaboration on Ai4E3nvelope project for material optimization in building envelopes, aiming to reduce environmental impact.
- Morph EstudiocoreCollaboration on Kitchen Designer product development for optimized room solutions in architecture.
- SafeWork SensorsminorCollaboration on construction site safety technology development with UWB positioning technology.
- LORAK GameminorCollaboration combining tabletop role-playing with video gaming to enhance transmedia experiences.
- EdTech TalentsminorProject guiding academics and support staff in Estonia, Hungary, and Serbia to learn from leading tech firms in Austria, Germany, and Spain.
- Arix TechnologycoreProject under development for tools to plan maintenance interventions through data analysis.
- DataSnapminorProject under development for Broking Forecasting Tool using Machine Learning to assist in investment decision process.
- EurostarscoreEuropean funding program supporting international R&D projects, providing financial support for innovation activities.
- University of OxfordcoreCollaboration on metamaterials project designing materials using AI for specific response to incentives.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Lurtis Rules competitors and assessment
Company assessmentDirect peers
- ALICE Technologies: ALICE Technologies offers AI-powered construction scheduling and project optimization. It competes with Lurtis's ARIX infrastructure inspection solution in the AI-for-construction category, addressing similar AEC customer pain points around predictive project planning.
- Datatonic: Datatonic is a Google Cloud Premier Partner delivering AI/ML solutions and data engineering services to enterprises. Like Lurtis, it offers custom AI consulting, data analytics, and ML implementation services — making it a strong direct peer for the AI consulting side of Lurtis's business.
- Tryolabs: Tryolabs is an AI/ML consulting firm that builds custom machine learning and computer vision solutions for enterprise clients. It mirrors Lurtis's AI consulting services and predictive analytics offerings across multiple industries, including logistics and process automation.
- Hypar: Hypar provides AI-powered generative design tools for architects and engineers using cloud-based building simulation. Like Lurtis's Buildability Estimator and L4R Suite, Hypar targets AEC professionals with AI-driven design optimization, making it a closely comparable peer in the AEC AI tooling space.
- nPlan: nPlan applies machine learning to construction project scheduling and risk forecasting. It is a direct peer to Lurtis's predictive maintenance and infrastructure inspection products in the AI-for-construction category, with overlapping use cases and target buyers.
- TestFit: TestFit delivers AI-powered site optimization and feasibility tools for real estate and architecture. It competes directly with Lurtis's Buildability Estimator in the AI-driven architectural massing and plot optimization category.
Regional players
- Faculty AI: Faculty AI is a London-based AI services firm that deploys applied AI solutions for enterprises and government, including NHS work. Like Lurtis (which is also UK-incorporated), Faculty AI operates in the UK enterprise AI services market and has similar reference customers in healthcare and public sector.
- Multiverse Computing: Multiverse Computing is a Spain-based AI and quantum computing firm. As a fellow Spanish-headquartered AI company pursuing multiple verticals with European grant funding, it serves as a regional peer reflecting comparable European AI-services dynamics and Spanish ecosystem positioning.
- Mind Foundry: Mind Foundry is an Oxford-based AI platform company spun out of the University of Oxford, providing ML solutions to enterprise and government. Its Oxford roots overlap with Lurtis's UK presence and academic lineage, making it a relevant regional peer in the UK AI services market.
Broad incumbents
- Spacemaker (acquired by Autodesk): Spacemaker was an AI-driven urban and site design platform acquired by Autodesk in 2020. It competes head-on with Lurtis's Buildability Estimator and is now embedded into Autodesk's product line — making it a relevant incumbent peer and a strategic threat to Lurtis's Revit add-in strategy.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Lurtis Rules social profiles
Digital presenceLurtis Rules financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lurtis Rules leadership team
Management profileNumber of profiles
Profiles3 records
Lurtis Rules funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lurtis Rules M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lurtis Rules
What does Lurtis Rules do?
Lurtis Rules is an AI technology company that develops and sells AI-powered software products, including Autodesk Revit BIM add-ins (the L4R Suite), generative design assistants (Buildability Estimator, Kitchen Designer), construction safety technology (Safework), building envelope material optimization (Ai4E3nvelope), robotics-based infrastructure inspection (ARIX), and gaming platforms (LORAK, KUMAL). The company also offers AI consulting services and European R&D grant program assistance to enterprise clients across architecture, engineering, healthcare, logistics, finance, and gaming sectors.
Is Lurtis Rules a public or private company?
Lurtis Rules is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Lurtis Rules founded?
Lurtis Rules was founded in 2014. It employs 11 to 50 people.
Where is Lurtis Rules based?
Lurtis Rules is headquartered in Móstoles, Spain, in the Europe region.
How does Lurtis Rules make money?
Three revenue lines are on record. BIM Add-in Sales are the primary driver. The others are AI Consulting Services and R&D Program Services.
Who are Lurtis Rules's main competitors?
Direct peers on record are ALICE Technologies, Datatonic, Tryolabs, Hypar, nPlan and TestFit. Regional players are Faculty AI, Multiverse Computing and Mind Foundry. Spacemaker (acquired by Autodesk) is listed as a broad incumbent.
Does Lurtis Rules have an API?
No public API is recorded for Lurtis Rules.
What industry is Lurtis Rules in?
Lurtis Rules's product category is Enterprise AI Software. Its primary akta.pro industry code is BPAEAHAJ, Responsible AI, AI Governance & Compliance Services. Its NAICS code is 541511 and its SIC code is 7371.