Noakes

What Noakes does

Noakes Ltd is a UK-based, privately held telecommunications and IT company founded in 2011 by Simon Millard and Mark Fawcett, operating from Northampton with 1-10 employees. The firm develops and deploys bespoke communications solutions for enterprise customers in regulated and specialist verticals, rejecting off-the-shelf products in favour of individually tailored software and platforms that integrate into existing customer infrastructure. Its core technology stack is proprietary and built in-house, spanning a bespoke VoIP engine for Windows, 3GPP-compliant mobile network software (network-in-a-box), a globally deployed audio watermarking system for toll fraud detection, a virtual SBC, PCI-compliant telephony engines for payments and collections, legal-intercept platforms, conference bridges with mass-broadcast and lobby features, and crisis management systems capable of raising high volumes of SMS, email, and voice calls on demand. The founders' backgrounds — including HMGCC and UK government secure communications — underpin capability in security-critical and compliance-driven deployments.

The company serves named enterprise clients across telecommunications, compliance and governance, contact centre, and transportation (taxi dispatch) industries, with a hybrid segmentation model led by large organisations requiring complex managed or self-managed deployments. Revenue is generated through three engagement models: fully managed services (built, hosted, and managed on Noakes' cloud platforms), consultancy services (design and advisory without ongoing operations), and self-managed bespoke solutions (deployed privately within customer environments) priced via custom quotation under multi-year contracts. Distribution is entirely sales-led and consultative, with no self-service or public pricing — prospective customers submit enquiries through the company website and engage directly with Noakes to scope tailored solutions. Marketing reach is modest, relying on LinkedIn, X/Twitter, blog content, and selective industry events such as the May 2024 DASA showcase.

Noakes operates as a bootstrapped, founder-controlled entity with no disclosed external investors, no funding rounds, and no acquisition activity. Its strategic posture centres on deepening its presence in security-sensitive and government-adjacent verticals (evidenced by Cyber Essentials certification, Security Institute membership, and DASA exhibition) and on extending its messaging surface through the Twilio-backed WhatsApp ISV/SI partnership, while continuing to leverage its proprietary communications engine portfolio and deep founder expertise as the principal basis of differentiation.

Name

Noakes

Legal name

Noakes Ltd

Website

https://noakesltd.co.uk

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Noakes Ltd is a UK-based bespoke telecommunications solutions provider developing proprietary VoIP engines, 3GPP mobile network software, toll fraud detection watermarking, PCI-compliant telephony, and crisis management systems for enterprise clients in regulated verticals.

Ownership category

akta.pro rank

Product category

Telecommunications Software

NAICS

Computer Systems Design and Related Services (5415), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Communications Services, Nec (4899), Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Network Monitoring, Assurance & Managed NOC Services (SLA Ops) (HDAIAGAJ)

akta.pro secondary industries

Collaboration & Productivity Platforms (M365/Google Workspace, Email, Chat/Meetings) (BPAEAIAD), Technical & Product Support (Tier 0–2, Troubleshooting) (BPAAABAF)

Keywords

• Bespoke VoIP solutions
• Telephony software development
• Managed communications services
• Toll fraud detection
• Crisis management systems

Headquarters

HQ city

Northampton

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Managed Services: Fully managed communications solutions where Noakes builds, hosts and manages customer communications on their cloud computing platforms
2. Consultancy Services: Industry-leading advice and design solutions for customers to implement internally, providing guidance without ongoing service provision
3. Self-Managed/Bespoke Solutions: Tailored solutions deployed privately within customer organisations, with custom-built software and platforms designed to fit existing infrastructure

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Noakes designs, builds, and manages bespoke business communications solutions, including VoIP engines, conferencing, crisis management, toll fraud detection, and telephony platforms. The company delivers these through three engagement models: fully managed cloud-hosted services, pure consultancy for in-house implementation, and self-managed bespoke deployments. All solutions are custom-built to integrate with each customer's existing infrastructure.

Product overview

Noakes is a telecommunications and IT company offering bespoke communications solutions. Their product portfolio is organized as a platform-plus-professional-services model: they develop and deploy their own proprietary communications engines (including a bespoke VoIP engine for Windows, 3GPP-compliant mobile network software, and audio watermarking systems) while also offering managed services (virtual offices, call recording, conference bridges, crisis management systems, and taxi callout platforms). All solutions are custom-tailored to individual customer requirements rather than off-the-shelf products. The company provides flexible deployment options: fully managed (built, hosted and managed in their cloud), self-managed (deployed privately within customer infrastructure), and pure consultancy services.

Differentiator

Problem solved

Functional benefit

Products and services

• Bespoke VoIP Engine for Windows Custom-built VoIP telephony engine for Windows providing high-volume, feature-rich call services via a simple API for contact-centre deployments.
• 3GPP Compliant Mobile Network Software 3GPP-compliant software stacks enabling 'network-in-a-box' solutions for disaster recovery and mobile network scenarios.
• PCI-Compliant Telephony Platform Bespoke telephony engines and script-driven applications powering PCI compliant credit-card payment and collections systems.
• Toll Fraud Detection System Unique audio watermarking system deployed globally to detect looped or potentially fraudulent voice calls.
• Virtual SBC (Session Border Controller) Software-based session border controller delivered within a virtual machine for ease of deployment and reduced cost footprint.
• Crisis Management System Software powering crisis response systems that can raise large amounts of SMS, email and voice calls at the touch of a button.
• Conference Bridge Platform Audio conferencing platforms with bespoke features including mass broadcast and lobby-room capabilities.
• Legal Intercept Platform Software designed and deployed for legal interception of voice and other traffic.
• Outbound Telemarketing Engine Engine driving outbound tele-marketing platforms for customer business needs.
• Fully Managed Communications Services Build, host, and manage customer communications in Noakes' extensive cloud computing platforms, providing end-to-end managed solutions.
• Communications Consultancy Services Industry-leading advice and design solutions for customers to implement internally, providing consultancy without ongoing service provision.
• Self-Managed Bespoke Communications Solutions Bespoke, tailored communications solutions deployed privately within customer organisations, with custom-built software and platforms designed to fit existing infrastructure.

Quantifiable outcome

• Global deployment of audio watermarking fraud detection system
• +1 more outcomes

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature6 records

Partnerships

Two partnerships are on record, tiered minor and core.

• TechCurityminorStrategic or Co-development Partner · 1 May 2024Partnership with TechCurity for DASA showcase event support. Noakes was well supported throughout the DASA event by TechCurity.
• TwiliocoreTechnology or Integration · 3 February 2022Noakes became an approved WhatsApp ISV/SI (Independent Software Vendor / System Integrator) using partnership with Twilio. This enables Noakes to integrate WhatsApp messaging for customer businesses, allowing automated sending and receiving of WhatsApp messages.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• AudioCodes: AudioCodes provides SBCs, VoIP gateways and enterprise voice infrastructure, overlapping directly with Noakes' virtual SBC and bespoke VoIP engine offerings for service providers and enterprises.
• Equinox Information Systems: Equinox provides telecom fraud management and revenue-assurance software to carriers worldwide. It is closely comparable to Noakes on the fraud-detection / monitoring side of the business.
• IPC Systems: IPC delivers specialist communications platforms for financial markets and trading floors. It mirrors Noakes' niche, high-compliance, custom-built voice/collaboration work for regulated industries.
• Sangoma Technologies: Sangoma delivers VoIP hardware, SBCs and unified communications platforms to SMBs and enterprises. It competes in adjacent telephony-infrastructure categories to Noakes' managed and bespoke VoIP solutions.
• ValidSoft: ValidSoft specialises in voice-based telecom fraud prevention and authentication. It is directly comparable to Noakes' audio-watermarking toll-fraud detection line, serving carriers and enterprises with anti-fraud telephony technology.

Regional players

• Damovo: Damovo delivers managed enterprise communications and collaboration services across Europe. It is comparable to Noakes' managed-services model but operates at larger scale and across broader European geographies.
• Enreach: Enreach provides unified communications and contact-center solutions across Europe. It is a regional peer in managed communications, primarily serving European SMB and mid-market customers unlike Noakes' UK-centric bespoke enterprise focus.

Broad incumbents

• Genesys: Genesys is a leading contact-center and customer-experience platform. Its cloud contact-center suite overlaps with Noakes' bespoke VoIP engine and contact-center deployments.
• Twilio: Twilio is the dominant CPaaS platform offering voice, messaging and WhatsApp APIs. It is both a Noakes partner (WhatsApp ISV/SI) and the broad incumbent whose programmable communications stack competes with bespoke VoIP builds.
• Vonage (Ericsson): Vonage, now part of Ericsson, provides UCaaS, CCaaS and CPaaS at scale. It is a broad incumbent competing with Noakes' bespoke VoIP, conferencing and contact-center offerings for enterprise customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/NoakesLtd
• LinkedInlinkedin.com/company/noakes

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Noakes