MXGP TV

What MXGP TV does

MXGP TV, operated by the Monaco-registered entity Infront Moto Racing Data, is the official digital and broadcast platform for the FIM Motocross World Championship and a portfolio of related FIM-sanctioned motocross series (Motocross of Nations, Women's, Junior, Veterans, Snowcross, and European championships). The platform is a subsidiary of Infront Sports & Media and manages the exclusive worldwide television, marketing, and promotional rights for these championships under a contractual arrangement with the FIM. Headquartered in Monaco with 101–250 employees, MXGP TV runs an integrated content and services ecosystem that includes the mxgp-tv.com live streaming service, the livetiming.mxgp.com real-time race-timing platform, results.mxgp.com standings and statistics, news and photo galleries, an official merchandise store, a rider academy, a podcast, and a digital magazine. The technical stack supports live broadcasts of 20+ Grand Prix events per season across multiple classes (MXGP, MX2, WMX, MXoN, Junior), with content delivered globally through proprietary web properties and third-party platforms.

The business model is multi-stream: recurring revenue is generated through television and media-rights licensing to international broadcasters and through subscription access to MXGP-TV; transactional revenue comes from event ticketing via Weezevent (including VIP experiences and MXoN tickets); sponsorship revenue derives from title partners (Monster Energy) and product partners (Acerbis, Fox Racing); and merchandise is sold directly through the MXGP Store. Distribution occurs across owned digital properties (mxgp.com, mxgp-tv.com, results.mxgp.com, livetiming.mxgp.com), third-party social channels (Facebook, X, YouTube, Instagram), the Issuu-hosted MXGP-MAG, and physical attendance at Grand Prix venues across 17+ countries spanning South America, Europe, Africa, East Asia, and Oceania. The primary customer segments are global motocross fans seeking live and official coverage, motorsport sponsors seeking international brand exposure, and racing teams and riders who depend on official channels for accreditation and visibility.

Name

MXGP TV

Legal name

Infront Moto Racing Data

Website

https://mxgp.com

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

MXGP TV, operated by Infront Moto Racing Data under Infront Sports & Media, manages the exclusive worldwide media and commercial rights of the FIM Motocross World Championship and related series, delivering live race streaming, real-time timing, results, news, merchandise, and event experiences to a global fan base across 17+ countries.

Ownership category

akta.pro rank

Product category

Motorsport Streaming and Content

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Motion Picture and Video Distribution (512120)

SIC

Services-Motion Picture & Video Tape Distribution (7822), Television Broadcasting Stations (4833)

akta.pro industry

PRIMARYMPAKAAAH

Motorsports Leagues & Series

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Professional Sports Leagues (Domestic & International)

SECONDARYMPAKAGAA

Motorsports Series & Championships (Sanctioned Racing Calendars)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Motorsports Series, Teams & Promoters

SECONDARYMPAKAOAA

Direct-to-Consumer (DTC) Sports Streaming Platforms

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Sports Streaming & Digital Broadcasting

SECONDARYMPAKAOAF

Sports Highlights, Clips & VOD Libraries

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Sports Streaming & Digital Broadcasting

SECONDARYMPAGAMAD

Motorsports Events (F1, NASCAR, Rally, Moto)

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Live Sports Events

Keywords

• Motocross championship streaming
• Live race broadcasting
• Sports media rights
• Motorsport event management
• Motocross digital content

Headquarters

HQ city

Monaco

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Operations, Personnel, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Television and Media Rights: Infront Moto Racing manages exclusive television, marketing and promotional worldwide rights for the FIM Motocross World Championship. Revenue is generated through broadcasting deals, streaming subscriptions on MXGP-TV, and media rights licensing to broadcasters globally.
2. Event Ticketing: Ticket sales for Grand Prix events, MXoN tickets, and VIP experiences sold through Weezevent platform integration.
3. Sponsorship and Partnership Revenue: Title sponsorships (e.g., Monster Energy MXGP of Great Britain), partner slots, and supplier partnerships across the championship.
4. Merchandise Sales: MXGP Store (mxgp-store.com) selling official merchandise including apparel and accessories.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

MXGP TV operates as the official digital ecosystem for the FIM Motocross World Championship, delivering live race streaming, real-time timing data, results and standings, news, photo galleries, podcasts, and a digital magazine to motocross fans worldwide. It also powers a merchandise e-commerce store and an MXGP Academy training resource, all under one branded digital hub managed by Infront Moto Racing.

Product overview

MXGP TV operates as the official digital ecosystem for the FIM Motocross World Championship, managed by Infront Moto Racing. The core offering centers on MXGP-TV as the primary streaming platform for live race broadcasts and video content, complemented by supporting services including live timing and results platforms for real-time race data, a news portal, photo galleries, and the MXGP Store for official merchandise. Additional offerings include the MXGP Academy for rider development, the MXGP podcast, and MXGP-MAG digital publication. The ecosystem serves fans, riders, and teams across multiple racing categories including MXGP (premier class), MX2, MXoN (Motocross of Nations), WMX (Women's), and Junior World Championship events.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 566 points - Lucas Coenen leads the 2026 MXGP World Championship
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and flagship.

• Infront Moto RacingcoreStrategic or Co-development PartnerInfront Moto Racing is the company that manages the exclusive television, marketing and promotional worldwide rights of the FIM Motocross World Championship, FIM Motocross of Nations, FIM Women's Motocross World Championship, FIMVeteran's Motocross World Cup, FIM Junior Motocross World Championship, FIM Snowcross World Championship, Motocross European Championship, and Motocross of European Nations. This is a core strategic partnership managing all championship rights.
• FIM (Fédération Internationale de Motocyclisme)coreStrategic or Co-development PartnerFIM is the global governing body for motorcycle racing that sanctions the Motocross World Championship. The FIM logo appears on official MXGP materials as the sanctioning body for the championship.
• Monster EnergyflagshipGTM or Marketing PartnerMonster Energy is the title sponsor of key MXGP events including the Monster Energy MXGP of Great Britain and Monster Energy FIM Motocross of Nations (MXoN). The company provides significant marketing support and brand association with the championship.
• AcerbiscoreGTM or Marketing PartnerAcerbis is a sponsor of the FIM Junior Motocross World Championship and provides products including goggles for junior riders. The company also sponsors the Acerbis Holeshot Award at events.
• Fox (Fox Racing)coreGTM or Marketing PartnerFox sponsors the Fox Holeshot Award at MXGP events, recognizing riders who achieve the best starts in races. The partnership includes branded content and promotional activities.
• WeezeventcoreChannel Partner/ Reseller/ DistributorWeezevent is the official ticketing partner for MXGP events, providing the platform for ticket sales, VIP experiences, and event registration across all Grand Prix venues.
• National Motorcycling FederationscoreStrategic or Co-development PartnerNational federations including Federation Française de Motocyclisme (France), Motorcycle Australia, Turkish Motorcycling Federation, and others collaborate on event organization, race sanctioning, and local logistics for Grand Prix events in their respective countries.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• DAZN: DAZN is a global sports subscription streaming platform that carries MotoGP, F1 and other motorcycle/motorsport properties. It competes directly with MXGP-TV for paid sports-streaming wallet share and could become a distribution partner or a substitute depending on rights outcomes.
• Red Bull TV: Red Bull TV is a free ad-supported motorsport and adventure-sports streaming platform that carries motocross, rally, hard-enduro and bike events globally. It overlaps with MXGP-TV on motorsport streaming distribution and competes for the same motocross fan attention.
• Extreme E / Formula E: Formula E and its sibling Extreme E series operate as FIA-sanctioned global racing properties with their own DTC streaming products, sponsorship monetization and event-based content calendars. They compete more broadly for sponsor budgets and motorsport-fan attention, even though the on-track vehicle category differs.

Direct peers

• WorldSBK / Dorna Sports: World Superbike Championship is also run by Dorna as an FIM-sanctioned motorcycle racing series. It directly mirrors MXGP TV's rights-holder, streaming, and event-ticketing model in the production-based motorcycle racing category.
• World Rally Championship (WRC): WRC operates a global motorsport championship with its own All Live streaming service, sponsor-led monetization, and FIA-sanctioned event calendar. Structurally identical content rights, streaming and event operations model applied to rally versus motocross.
• FIA World Rallycross (World RX): World RX is an FIA-sanctioned short-format global motorsport championship with a similar event-driven content calendar, sponsor-led economic model and pursuit of digital streaming distribution for the motorsport fan base.
• F1 TV (Formula 1): Formula 1's F1 TV streaming product offers live race coverage, on-demand content and exclusive originals on a subscription basis. It is the leading comparable premium motorsport DTC streaming product, operating on the same event-driven content calendar model.
• MotoGP / Dorna Sports: MotoGP operates the premier global motorcycle road-racing championship and runs its own MotoGP VideoPass streaming service. It is the closest direct peer to MXGP TV: same sport vertical (motorcycle racing), same content-rights holder model, same DTC streaming plus sponsor-and-broadcaster monetization structure.
• FIM EnduroGP World Championship: Another FIM-sanctioned motorcycle world championship series sharing the same global governing body, similar event-driven content calendar and overlapping rights distribution through FIM/Infront-type intermediaries.
• Monster Energy AMA Supercross: AMA Supercross is the premier US motocross series, operating with a similar FIM-style sanctioning/governance structure, title-sponsor monetization (Monster Energy), and integrated event-ticketing plus streaming fan experience. Comparable in sport vertical, sponsorship model and fan experience.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/MXGP
• YouTubeyoutube.com/user/mxgptv
• Facebookfacebook.com/mxgp
• Instagraminstagram.com/mxgp

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MXGP TV