What Weezevent does

Weezevent is a France-headquartered event technology company founded in 2008 that sells an integrated cloud platform spanning online ticketing, NFC-based access control, cashless payments, and staff/volunteer accreditation. The platform is hosted on Amazon Web Services and exposed to organizers through a self-serve admin (admin.weezevent.com), a free mobile access-control app, and ruggedized POS terminals deployed at venues. Front-end modules are branded WeezTicket, WeezAccess, WeezPay, WeezCrew, and Gigz, with Kaboodle and Weeztix added as retained-brand subsidiaries following 2025 acquisitions. PCI-DSS, CNIL (No. 1291474), and Swiss Digital Services certifications gate payment and personal-data handling for European enterprise and government clients.

The company operates a hybrid product-led and sales-led go-to-market: organizers launch a free ticketing shop in minutes via self-serve, while enterprise accounts are served through dedicated account managers and on-site project managers in France and Switzerland. Revenue is transaction-based at 2.5% per online ticket plus €0.99 inclusive of taxes, supplemented by cashless payment processing fees on event-day transactions and upsell/CRM modules (Kaboodle, Gigz). Pricing has not changed since 2008, and Weezevent states it has been profitable since inception without external funding. Marquee enterprise logos include Tomorrowland, Live Nation, Paris Saint-Germain, Hellfest, French Government, MXGP, and Red Bull Air Race (100,000 spectators, 900 terminals), alongside 500,000+ organizers and 1M+ events served through the platform.

Geographically, Weezevent operates from Dijon, Saint-Denis, and Clichy (France), Lausanne (Switzerland regional HQ since 2018), and offices reached via the 2025 UK (Kaboodle) and Netherlands (Weeztix) acquisitions, with localized sites in Spain, Germany, and Canada. The company is led by founder and CEO Pierre-Henri Deballon, with a leadership bench that includes a CFO, COO, CPO, CRO, and International Director. Acquisitions (PlayPass 2021, Recrewteer 2023, Weeztix + Kaboodle 2025) and integration partnerships with Monext, Worldline, Adyen, PayPal, Klarna, and TicketSwap signal a roll-up strategy consistent with a stated emphasis on profitable, controlled growth.

Name

Weezevent

Legal name

WEEZEVENT SAS

Website

https://weezevent.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

251–500 employees

Short description

Weezevent provides an integrated cloud-based event technology platform for ticketing, NFC access control, cashless payments, and staff management, serving 500,000+ event organizers across festivals, concerts, conferences, sports, and government clients in Europe and Canada.

Ownership category

akta.pro rank

Product category

Event Technology Software

NAICS

Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320), Convention and Trade Show Organizers (561920), Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Access Control, Credentialing & Entry Management (Scan/Turnstiles/RFID) (MPAGAJAG)

akta.pro secondary industries

Fan Engagement & Onsite Technology (RFID, Cashless, Apps) (MPAGAAAL), Ticketing, Box Office & Access Control (MPAGAAAD), Ticketing, Registration & Event Technology (Badging, Apps) (BPAFAGAL), Meeting & Event Program Technology (Registration, Apps, Badging) (THACAFAB)

Keywords

• Event ticketing platform
• Cashless payment solutions
• Access control technology
• Event management software
• NFC event solutions

Headquarters

HQ city

Clichy

HQ country

France

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Ticketing Transaction Fees: Weezevent charges a transaction fee of 2.5% per ticket sold online, plus a flat fee of £0.99 including taxes. Banking fees are included in the commission. Revenue is paid to event organizers twice monthly (1st and 16th of each month). Free events are free for organizers.
2. Cashless Payment Processing: Revenue generated from cashless payment transactions at events, including POS terminal deployments, wristband/card issuance, and fund loading. Supports multiple payment methods including bank card, cash, and digital wallets via integration with payment providers.
3. Advanced Ticketing Upsells (Kaboodle): Following the acquisition of Kaboodle in 2025, Weezevent offers advanced ticketing features including upsell and packages, payment plans, CAPI & Pixel tracking, abandoned basket recovery, and waitlist & guestlist management as premium add-ons.
4. Marketing & CRM (Gigz): Gigz, the marketing and CRM arm of Weezevent, generates revenue from email marketing, SMS & WhatsApp campaigns, online advertising, automation, sales reporting, data analysis, marketing attribution, and landing pages — offered as part of the event ecosystem.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Weezevent provides an integrated cloud-based event technology platform that combines online ticketing and registration (WeezTicket), advanced upsell/analytics ticketing (Kaboodle), NFC and mobile access control (WeezAccess), cashless payments via wristbands, cards, and POS systems (WeezPay), staff and accreditation management (WeezCrew), and marketing automation CRM (Gigz) into a single unified platform for event organizers. Customers create events, sell tickets, control entry, process on-site payments, manage staff credentials, and run post-event marketing campaigns, served via a self-serve admin console and direct enterprise sales.

Product overview

Weezevent is an all-in-one event technology platform offering a modular suite of solutions. The core portfolio consists of WeezTicket (primary ticketing and registration), Kaboodle (advanced ticketing with upsells and analytics, acquired brand), WeezAccess (access control with NFC and mobile app scanning), WeezPay (cashless payment via wristbands and cards with POS systems), WeezCrew (staff and volunteer accreditation management), and Gigz (marketing CRM and analytics). These products work together to support the full event lifecycle from ticket sales through access control, payments, and post-event marketing, serving over 1 million events with a focus on festivals, concerts, conferences, and sporting events.

Differentiator

Problem solved

Functional benefit

Brands

• WeezTicket: Online ticketing and registration solution for events
• WeezAccess
• WeezPay
• WeezCrew
• Gigz
• Kaboodle

Products and services

• WeezTicket Online ticketing and event registration platform that enables event organizers to create events, sell tickets, manage registrations, configure ticket categories, apply promotional codes, allocate seating, run virtual queues, and handle on-site box office sales without technical skills.
• Kaboodle (Advanced Ticketing) Advanced ticketing solution acquired by Weezevent offering upsell and package management, payment plans, CAPI and Pixel tracking, abandoned cart recovery, and waitlist and guestlist functionality for enterprise event organizers.
• WeezAccess Access control solution supporting paper tickets, mobile app scanning, and professional NFC equipment for managing entry permissions, real-time tracking, and online/offline operation across event venues.
• WeezPay (Cashless Payment) Cashless payment solution enabling secure contactless transactions at events via NFC wristbands and cards, supporting pre-ordering, POS systems, and fast top-up with reduced waiting times for attendees.
• WeezCrew (Staff & Accreditation) Staff and volunteer management platform centralizing population management including mission creation, role assignment, accreditation and access rights, process automation, and targeted communication for event teams.
• Gigz (Marketing & CRM) Marketing and CRM solution offering contact segmentation, multi-channel communication (email, SMS, WhatsApp), campaign design, online advertising, automation, sales reporting, data analysis, and marketing attribution for event organizers.
• Weezevent Free Mobile App (Access Control) Free mobile application for access control scanning, allowing organizers to use smartphones to scan tickets and manage entry without professional hardware.
• Cashless Wristbands & Cards Physical NFC-enabled wristbands and cards used for cashless payments and access control at events, allowing participants to preload funds and make secure contactless purchases.
• POS Systems for Events Point-of-sale terminals for cashless transactions enabling vendors to process payments, manage cashless reloads, and track sales at food courts, bars, and retail outlets within events.

Quantifiable outcome

• Cashless payments deployed at 1,000+ events globally
• +3 more outcomes

Named customers19 records

Segments7 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration20 records

Feature5 records

Partnerships

14 partnerships are on record, tiered core and minor.

• MonextcoreTechnology or Integration · 18 December 2025Monext partnered with Weezevent to deliver cashless festival payment solutions for live events. The partnership focuses on accelerating the shift to fully cashless events, with Weezevent's cashless solution integrated with Monext's payment infrastructure. The collaboration has driven increased transaction volumes and benefits for both event organizers and participants.
• WorldlinecoreTechnology or IntegrationWorldline, one of Europe's leading payment service providers, is integrated with Weezevent for managing ticket sales, cashless reloading, and on-site payments. This collaboration offers organizers a secure, high-performance payment solution adapted to all event types.
• TicketSwapcoreChannel Partner/ Reseller/ DistributorTicketSwap is a secure, intuitive platform for buying and reselling pre-owned e-tickets between fans for all event types. Integrated with Weezevent ticketing to enable authorized ticket resale.
• WobzminorGTM or Marketing PartnerWobz Reuse solutions make the ecological transition concrete, simple, and accessible to all through intelligent, reusable container recovery technology. Partnered with Weezevent to promote sustainable event practices.
• elockersminorGTM or Marketing Partnerelockers offers innovative electronic lockers — completely cashless and keyless — designed to reduce congestion and improve visitor flow at events. Available to Weezevent event organizers through the partnership.
• DrinkeeminorGTM or Marketing PartnerDrinkee is France's first large-scale self-service bar solution: a fun experience, proven efficiency, and maintained service quality. Reduces queues, cuts organizer costs, and increases sales.
• RevolugominorGTM or Marketing PartnerRevolugo automatically recommends accommodation to participants directly from the WeezTicket ticketing module, enhancing the event experience.
• Stay22minorGTM or Marketing PartnerStay22 offers interactive maps enabling hotel, lodging, and travel service search and booking near events, integrated with Weezevent ticketing.
• Protect GroupminorGTM or Marketing PartnerProtect Group specializes in flexible refund options for events, offered to Weezevent organizers as a risk-mitigation add-on for ticket buyers.
• Yellow SaltominorImplementation/ SI/ Consulting PartnerYellow Salto provides consulting and associated services for Weezevent solutions for event organizers: festivals, sporting events, trade shows, congresses, and professional events.
• PACIFA 3DminorGTM or Marketing PartnerPACIFA 3D is the European leader in 3D modeling of sports venues and concert halls, available to Weezevent clients for venue visualization and event planning.
• SmarteventminorGTM or Marketing PartnerSmartevent offers consulting and labeling services to optimize the organization, safety, prevention, and sustainability of events in the canton of Fribourg, Switzerland.
• FloowminorGTM or Marketing PartnerFloow simplifies event production with an intuitive platform that centralizes resources and optimizes processes for smooth and efficient management.
• CIC Bank (Monetico Paiement)coreTechnology or IntegrationCIC bank's Monetico Paiement solution hosts Weezevent's electronic payment terminals, ensuring secure online payments via SSL protocol. Weezevent has held CB/Visa/Mastercard approval since 2009 and American Express approval since late 2011.

Scale indicators7 records

Recent moves6 records

Expansion highlights8 records

Direct peers

• Eventbrite: Global self-serve ticketing platform serving event organizers of all sizes with online ticketing, registration and payment processing. Closely comparable to Weezevent's WeezTicket product and SMB self-serve motion, though with a stronger North American footprint.
• See Tickets: European ticketing provider for festivals, concerts and live events with self-serve and enterprise offerings. Directly comparable to Weezevent's ticketing, access control and cashless stack for the UK and European festival markets.
• Bizzabo: Event experience platform combining registration, badge printing, on-site solutions and event app for B2B conferences and trade shows. Comparable to Weezevent's conferences/professional events segment and Gigz CRM/marketing layer.
• Dice: Mobile-first ticketing and live music discovery platform focused on concerts, club shows and festivals. Comparable to Weezevent's WeezTicket in the live music vertical with strong consumer-facing discovery features.

Broad incumbents

• Ticketmaster (Live Nation Entertainment): Dominant global ticketing incumbent for large concerts, sports and live events, owned by Live Nation (which is also a Weezevent customer). Competes with Weezevent in ticketing and access control for major tours and festivals but operates at much greater scale and with primary ticketing infrastructure.
• Cvent: Enterprise event management platform covering registration, badge printing, attendee management and event marketing. Comparable to Weezevent's conferences and trade shows segments, with deeper enterprise SaaS positioning in the US corporate events market.
• Eventim: Europe's largest ticketing provider for concerts, sports and live entertainment with strong DACH presence. Comparable to Weezevent's ticketing and access control stack, particularly in German-speaking markets.

Regional players

• Skiddle: UK-focused ticketing and event marketing platform for concerts, club nights, festivals and live events. Direct competitor for Weezevent's UK festival customers alongside the acquired Kaboodle brand.

Emerging players

• Idloom: European event registration and badge management platform for conferences and corporate events. Comparable to Weezevent's WeezTicket and WeezAccess offerings for the corporate/conference buyer segment.
• Splash: Event marketing platform for branded corporate events, including registration, branded experiences and attendee engagement. Adjacent peer to Weezevent's Gigz CRM and event website/marketing modules.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/weezevent
• YouTubeyoutube.com/channel/UCMFp4R2kXklvBJWXRJzPkTQ
• Facebookfacebook.com/weezevent.en
• LinkedInlinkedin.com/company/weezevent
• Instagraminstagram.com/weezevent

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A4 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Weezevent